The AsomBroso Tequila offering is now closed and is no longer accepting investments.

AsomBroso Tequila

Ultra-Premium Tequila

AsomBroso Tequila

Ultra-Premium Tequila

Rancho Santa Margarita, CA
Food & Beverage
AsomBroso creates an ultra-premium tequila, intended to be savored one sip at a time.


Price per Share
Min. Investment
Shares Offered
Offering Type
Offering Max
Days Left


Price per Share
Min. Investment
Shares Offered
Offering Type
Offering Max
Days Left
This offering ended on September 30, 2020 and is no longer accepting investments.

Reasons to Invest

We have been awarded multiple honors from the Robb Report’s “Best of the Best” and “Top Tequila” in the San Francisco World Spirits Competition.
AsomBroso is currently sold in national chain stores such as Costco, Total Wine & More, and BevMo!, with an average 85% reorder rate.
The tequila category is strong and set to maintain its success throughout 2020, as the volume of tequila is projected to surge by 4.7%, from 38.9M to 40.7M nine-liter cases

“An ultra-premium tequila whose liquid profile stands out against leading brands...”

Our Story

Respecting tradition for an ultra premium tequila experience


We at AsomBroso Tequila are an entrusted, family-owned and operated company. After much trial and error, and even more imagination, AsomBroso Tequila was born.  

We entered into this industry respecting its traditions and learning from the artisans. We started by finding an obsolete distillery in Jalisco, Mexico where Ricardo Gamarra physically renovated the plant to bring it up to the standards of the highly regulated tequila industry. Once the distillery was certified Ricardo immersed himself in the art of tequila making and educating himself in the process and cultural phenomenon that is tequila. 

What we discovered was that we created a truly exceptional ultra-premium tequila, ready to tackle the challenges of bringing our product to market. After establishing our own distribution company, we brought the same innovate instincts into marketing by controlling all aspects of from design, to print, to concept.

Fortified by our conviction in the superiority of our ultra-premium AsomBroso tequila ,we were able to capture loyalty from our devoted consumers. The continued public support of our product validates our efforts, resulting in an astonishing reorder rate of 85%.

Our Traction

Award-winning for 10+ years straight 

AsomBroso Tequila has been awarded top accolades from San Francisco Spirits Awards and The Robb Report over the last 10 years, and has established double digit case sales growth and four straight years of profitability  Currently, we are geared to launch in chain stores across the U.S. – Costco, Kroger, Albertsons, Vons and Pavilions.

AsomBroso Tequila is proud to partner with local charity organizations and support causes that are near and dear to their hearts.  They participate in local events and donate products to raise monies for these programs, as well as contribute a portion of the bottle sales.

The Market

The tequila market is on an upward trend and 100% agave tequilas are leading the charge

The quality of tequila is increasing as consumer interest in tequila grows and, according to the Distilled Spirits Council of the U.S., Americans cannot get enough of Mexico’s native spirit.  Since 2002, tequila volumes have grown 180%, an average rate of 6.2% per year. In 2019 alone, 20.1 million 9-liter cases were sold (Source). The tequila category is strong and set to maintain its success throughout 2020, as the volume of tequila is projected to surge by 4.7%, from 38.9M to 40.7M nine-liter cases (Source).

According to Forbes, there is no question that 100% agave tequilas are propelling the category growth (Source). According to data from Mexico’s Tequila Regulatory Commission, this past year marked the first time exports of 100% agave tequila overtook 51% agave “mixto” tequilas (Source).

What We Do

Ultra-premium tequila, produced with care from start to finish




AsomBroso is an ultra-premium tequila whose liquid profile stands out against leading brands with its flora aromas, sweet agave fruit, complexity and soft finish. We have developed the proprietary recipe of AsomBroso tequila using 100% estate grown, blue weber agave matured for an average of 8 years, which we produce and bottle at our 45-year old, state of the art distillery in Jalisco, Mexico. Our custom bottle was specifically designed after an 18th century decanter and our branding holds US and International Trademarks.

Founder and Master Distiller Ricardo Gamarra crafts AsomBroso tequila through 21st century trait standards, while practicing old world traditions and techniques to ensure that the taste is consistent with the concept of the unique AsomBroso flavor profile(s). AsomBroso is currently sold in national chain stores such as Costco, Total Wine & More, and BevMo!, with an average 85% reorder rate. Our tequila is also imported into Japan by EZO Beer KK (Sapporo Beer Distributor).

The Business Model

Expanding awareness and consumer interest

Our company imports our brand from Mexico and sells to wholesalers who commercialize our products in the U.S. through retailers. We operate in a limited geographical area which includes 11 US states, but we are currently positioned for expansion into an additional 26 states over the next twelve months, as we expand awareness and consumer interest.

AsomBroso’s agency of record, Blue Light Media, is helping brand our product awareness to restaurants, hotels, liquor retailers and clubs in top tequila U.S. markets, while our in-house custom designed graphics allow us to place maximum exposure at a minimal cost. 

Our model is based on taking a modest percentage of the industry leader Patron Tequila the first year. In 2018, nationwide, Patron sold over 2,765,000 (12 bottle) cases, up 6.3% from 2016 sales. Achieving a 2.5% case sales target of Patron, with our higher gross profit margin product mix due to the AsomBroso leader Gran Reserva Extra Anejo, a higher profit margin product which will carry the company to positive revenues year after year. (Source).

How We Are Different

Respect for tradition meets passion for innovation

Made with skill, art, and passion, AsomBroso Tequila is inventive while honoring the long-standing traditional methods. This exceptional brand has been awarded prestigious accolades in the distilled spirits industry and is recognized as an ultra-premium tequila.

Ricardo Gamarra, the creator of AsomBroso Tequila, has accomplished many firsts in tequila history. He was the first to market a pink hued, Bordeaux rested reposado, the first to rest a 5-year añejo in new French oak barrels, and the first to rest extra aged añejo tequila 11-years in a new French oak barrel.  His highest achievement today, The Collaboration, is a stunning 12-year double barrel rested tequila combining his awarded Vintage 11-year Extra Añejo with the esteemed Silver Oak Cellars Cabernet Sauvignon American oak barrels for an additional 13 months.  This produced one of the world’s most luxurious and taste provoking tequila in the world and achieved a 97 Rating, making it the highest rated tequila in the world.


The Vision

Leaders at the forefront of the ultra-premium tequila industry

We believe AsomBroso has the potential to compete on a worldwide level and attract top distributors in our future markets. Our goal is to create the highest approval amongst retailers and customers and become a leader in the growth segment of the tequila category.  This will be accomplished by offering our innovative and superior quality products and marketing materials through exposure in various advertising and media outlets, product placement, tastings, promotions and public relations efforts.

The brand will be launching in Kroger and Albertson/Vons locations within the next 90 days and California Tequila plans to launch in 26 new states and Canada over the next 12 months, with the remaining states launching in the first quarter of 2022.


Our Team

Passionate, creative and in it for the long run

AsomBroso has a diverse and experienced group of specialists that work together with management to implement our long-term business plan.  From area marketing representatives and internal customer service representatives, to our graphic designers and shipping workforce, each team member understands the vision and strategic initiatives. We have built a contemporary, energetic, broadminded team, which still holds traditional values of hard work, dependability and a commitment to excellence.

Why Invest

20 years award-winning experience in the tequila industry

With 20 years of award winning experience in the tequila industry, we have documented constant sales growth and year over year bottom line profitability. We invite you to invest with us now and become part of the journey of AsomBroso’s exciting future, where your voice and support will resonate throughout the country, and beyond. 

Thank you for your support, and I can't wait to shake your hand.

              - Ricardo Gamarra

In the Press

The 5 Most Expensive Tequilas You Can Buy

If you’re really looking to splurge on a bottle of tequila, then you’ve come to the right place. Here, the five most expensive bottles of tequila you can buy for when you’re feeling extra flush.

Rob Report Best of the Best

Since he created the AsomBroso brand nearly a decade ago, Southern California–based entrepreneur Rick “Ricardo” Gamarra has continued to push the traditional boundaries of tequila production...Last year, Gamarra rocked the agave world again when he released the world’s longest-aged tequila, AsomBros

Best Luxury Tequilas

GAYOT’s list of the Top 10 Luxury Tequilas features the finest (and priciest) versions of this refined spirit.


Most expensive premium tequilas you can buy


Rosé Tequila Is Boozy, Pink, and Better Than You Think

Offering Summary




Corporate Address


30012 Aventura, Suite A, Rancho Santa Margarita, CA 92688

Offering Minimum



Offering Maximum



Minimum Investment Amount

(per investor)




Offering Type



Security Name


Class B Non-Voting Common Stock

Minimum Number of Shares Offered



Maximum Number of Shares Offered



Price per Share



Pre-Money Valuation



*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

COVID Relief

This offering is being conducted on an expedited basis due to circumstances relating to COVID-19 and pursuant to the SEC’s temporary COVID-19 regulatory relief set out in Regulation Crowdfunding §227.201(z).

Expedited closing sooner than 21 days.

Further, in reliance on Regulation Crowdfunding §227.303(g)(2) A funding portal that is an intermediary in a transaction involving the offer or sale of securities initiated between May 4, 2020, and August 31, 2020, in reliance on section 4(a)(6) of the Securities Act (15 U.S.C. 77d(a)(6)) by an issuer that is conducting an offering on an expedited basis due to circumstances relating to COVID-19 shall not be required to comply with the requirement in paragraph (e)(3)(i) of this section that a funding portal not direct a transmission of funds earlier than 21 days after the date on which the intermediary makes publicly available on its platform the information required to be provided by the issuer under §§227.201 and 227.203(a).

Perks* and Investment Bonuses

Early Bird Bonuses:

First 1 day – Friends and Family 50% Bonus Shares

Next 2 days - Diamond Club Family 20% Bonus Shares

Next 4 days – Agave Club Early Bird 10% Bonus Shares

Next 14 days - Early Bird 5% Bonus Shares

All Investors

Will receive a letter personally from Ricardo and a sample 50 ml bottle of El Platino Silver Tequila.  

Investments of $500.00 or more

Will receive a 750ml of La Rosa Reposado signed by Ricardo Gamarra and a 50 ml bottle of Gran Reserva Extra Aged Anejo tequila.

Investments of $1,000.00 or more

Will receive a 750ml of Gran Reserve Extra 5 Year Aged Anejo signed by Ricardo Gamarra and a 50 ml bottle of Vintage 11-year Extra Aged Anejo tequila.

Investments of $2,000 or More

Will receive a 750ml of El Platino, 750ml of La Rosa Reposado and a 750ml bottle of Gran Reserve Extra 5 Year Aged Anejo tequila signed by Ricardo Gamarra and a 50 ml bottle of Vintage 11-year rested Extra Anejo tequila. 

Investments of $2,500 or More

Will receive a hand-blown 750ml bottle of Vintage 11-year Extra Anejo rested in a new French Oak barrel for 11 years voted Best of The Best from the prestigious Robb Report Magazine hand signed by Ricardo Gamarra. Additionally, you will receive a 50ml bottle of The Collaboration Extra Anejo tequila double barrel rested in Silver Oak Cabernet Sauvignon barrels. 

Investments of $5,000 or More

Will receive a 750ml bottle of Vintage 11-year Extra Anejo, 750ml of Gran Reserve Extra 5 Year Aged Anejo and a 750ml bottle of La Rosa tequila all signed by Ricardo Gamarra. Additionally, you will receive two 50ml bottles of The Collaboration Extra Anejo tequila double barrel rested in Silver Oak Cabernet Sauvignon barrels. 

Investments of $20,000 or More (receive 5% Bonus Shares)

Will receive a 750ml bottle of The Collaboration Extra Anejo, double barrel 12 year rested 11 years in new French oak then transferred to a Cabernet Sauvignon 2010 silver oak barrel for it finish rest comes in a beautiful humidor display. This will be signed by Ricardo Gamarra and also the bottle is made in Murano Italy and the bottle will be signed by Famous artist Luciano Gambaro. Additionally, will receive a 750ml bottle of Vintage 11-year Extra Anejo, 750ml of Gran Reserve Extra 5 Year Aged Anejo and a 750ml bottle of La Rosa tequila all signed by Ricardo Gamarra.  

Investments of $50,000 or More (receive 10% Bonus Shares)

Will receive an invite to the distillery where you will sign one of the Collaboration barrels and out of that barrel when its released and bottled you will receive 4 bottles of the Collaboration Extra Anejo. You and a guest will spend the day in the Town of Tequila and at our distillery with team AsomBroso Tequila. The celebrations will continue enjoying local cantaritos, Mariachi outdoor event bar and enjoy drinking and eating the local food and celebrating with Ricardo and his team. Flights and hotel are included and will be booked by AsomBroso Tequila team. Additionally, will receive a 750ml bottle of Vintage 11-year Extra Anejo, 750ml of Gran Reserve Extra 5 Year Aged Anejo and a 750ml bottle of La Rosa tequila all signed by Ricardo Gamarra.   

*All perks occur after the offering is completed

The 10% Bonus for StartEngine Shareholders

California Tequila, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Non-Voting Common Stock at $3.95 / share, you will receive 110 shares of common stock, meaning you'll own 110 shares for $395. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

The Company will not incur any irregular use of proceeds.

Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$538,806.00 USD
$394,574.00 USD
Cash And Cash Equivalents
$39.00 USD
$18,325.00 USD
Accounts Receivable
$93,185.00 USD
$53,752.00 USD
Short Term Debt
$10,504.00 USD
$25,154.00 USD
Long Term Debt
$0.00 USD
$0.00 USD
Revenues And Sales
$896,554.00 USD
$1,180,729.00 USD
Costs Of Goods Sold
$338,405.00 USD
$482,172.00 USD
Taxes Paid
$0.00 USD
$0.00 USD
Net Income
$160,934.00 USD
$199,172.00 USD


A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


AsomBroso Tequila 100% Fully Subscribed.

over 1 year ago

The entire AsomBroso Tequila team would like to thank all of our investors that have made this important milestone possible.  AsomBroso Tequila is now among the elite group of companies to have fully funded a Reg CF raise in record time.  Within the next 30 days we expect to receive the list of our investors from StartEngine at which time we will ship out the perks right away.


AsomBroso Tequila in Texas


We are excited to announce that starting this month, AsomBroso Tequila will be available in Texas the second largest tequila market in the US! Those of you that reside in Texas please be on the lookout for AsomBroso Tequila on the shelves of Goody Goody Liquors, Total Wine & More, Sigels Fine Wine Spirits and Spec's in the upcoming weeks.


We will continue to update you all on each new state we enter into.

Notice of Funds Disbursement

over 1 year ago

[The following is an automated notice from the StartEngine team].


As you might know, AsomBroso Tequila has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in AsomBroso Tequila be on the lookout for an email that describes more about the disbursement process.

This campaign will continue to accept investments until its indicated closing date.

Thanks for funding the future.


Don't lose your chance to become a part of AsomBroso Tequila

over 1 year ago

We are so excited to officially welcome everyone to team AsomBroso Tequila and to be a part of our growth and expansion. We recently updated our campaign with our reviewed financial statements. Following this update, you should have received a notification from StartEngine today to reconfirm your investment. Please check this email immediately and follow the steps provided to finalize your investment in AsomBroso Tequila!


AsomBroso Tequila in UK


We are excited to announce that starting in September, AsomBroso Tequila will be available in the UK! We will continue to update you all on each new territory we enter into. 



Notice of Material Change in Offering

over 1 year ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the AsomBroso Tequila offering. Here's an excerpt describing the specifics of the change:

California Tequila, Inc dba AsomBroso Tequila provided reviewed financial statements.

When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Get on the Waitlist Today!! We’ve reached our maximum raise but there’s still chance for you to join AsomBroso Tequila

over 1 year ago

A HUGE thank you to all of our investors, especially with the speed we hit our maximum limit!! We are thrilled with our results, and you should be, too! We are so excited to officially welcome everyone to team AsomBroso Tequila and to be a part of our growth and expansion in the USA.

For everyone that wanted to invest but missed their chance, there may be some room!  Sometimes, some investments don’t go through, leaving some room for those on the waitlist to get their shares. 

There is still time left before our campaign officially closes so get on the waitlist now! 

AsomBroso Tequila in Kansas


We are excited to announce that starting this month, AsomBroso Tequila will be available in Kansas! Those of you that reside in Kansas please request the brand to be carried at your local retailer.  We will continue to update you all on each new state we enter into. 






Online Sales Continue to Surge

over 1 year ago

Dear Investors and Followers, 


We are excited to announce that online sales for AsomBroso Tequila continue to increase, up over 200% for the month July and now have more than 20K+ Agave Club Members. We also expect the online alcohol buying trend to accelerate as we head into the upcoming holiday season.  


We have launched our Agave Club Member program and are working with our fulfillment retailer to improve packaging and shipping in anticipation of the increase holiday orders.  You too can receive the Agave Club Member benefits go to https://shop.asombrosotequila.comand use discount code membersonly at checkout to receive a 20% discount on online prices.  


If you have not yet done so please tell your friends and family to go join our Agave Club at   


Team AsomBroso 

Financial Review Update

over 1 year ago

The Company has received several inquiries from its constituents and perspective investors addressing a common theme: the status of our financial statements review and the corollary inquiry, giving our eight-digit evaluation why did we lack reviewed financial statements prior to the initiation of our current crowdfunding capital raise.  Because of their generic nature Management felt the best way to respond to these welcome questions would be to consolidate our comments in one global communication, which we could post as a resource for interested parties in our investment community, both committed and potential, as well as for the broader audience of individuals and entities interested in learning more about our enterprise.


Accordingly, please be advised:


On the recommendation of the Company’s accountant, we engaged an outside CPA firm, Set A Part Financial Services, which specializes in the formulation of review status financial statements, to prepare our summations to the U. S. Securities and Exchange Commission as required under its Crowdfunding Regulations.  We are happy to announce their work will be completed on or about July 23, 2020.  After management has signed off on those materials, they will then be submitted to the Commission. This filing represents the last step in completing our $1.07 Million capital raise.  Based on this timeline we anticipate being able to post are definitive financial statements here by the end of the month.  


Regarding the other question posed, why no reviewed or audited financials were prepared prior to our current securities offering, our answer is simple, and laudatory.  We never needed them.


California Tequila has defied the conventional norms and strategies in its capital formation.  Instead of going through a series of angel rounds like most entrepreneurial endeavors, it has remained financial autonomous. Since the beginning the Company has relied on equity investments from Mr. Gamarra, the Founder and CEO. Likewise, over the years the Company did not burden itself with bank or other commercial debt.  Therefore, because we have self-financed either through revenue flow or internal capital infusion until now California Tequila has never had a need for outside investment whether debt or equity which would require reviewed or audited financials.  Although has only relied on compilation financial statements prepared by our accountant nevertheless because the spirits industry is so highly regulated both at the Federal and State level the numbers, we have historical reported have been subject to the utmost scrutiny. 


Initially when we import product into the country it is examined by the Customs Border Protection, a division of the Trade and Taxation Agency, which determines the amount of alcohol beverage imported and assess us a tax based on this independent calculation.  Further, once the product is brought into the country, we are required to account our monthly sales to the state agencies which has licensing oversight of the spirits industry.  In California, for example, we are under the jurisdiction of the Alcohol Beverage Control to whom we render monthly accounting and tax remittances based on those accountings. In addition, the ABC has both audit and inspection rights to verify our month submissions.  Therefore, all of our financial disclosures can be independently verified through an analysis available from the regulatory checks and balances inherent in the statutory scheme.  


We hope this update has been informative and has resolved any outstanding issues affecting your decision to invest. 

We passed $700K in 15 days! We’re fast approaching our maximum funding goal!!

over 1 year ago

We've raised ~$700K in just 15 days, and we are sprinting to the finish line to reach our goal of $1.07M. We can do this, with your support! 

Now’s your chance! It’s a matter of time before AsomBroso Tequila reaches its funding goal of $1.07M! Don't miss out on becoming an owner of AsomBroso Tequila.

 Join us now! 


In addition, we are excited to announce Online Sales Showing Impressive Growth


Online sales for AsomBroso Tequila have risen considerably as the liquor buying trends have changed to online sales.   Currently shipping to 40 US states, sales on are up over 123% YoY.  And many of these customers (43%) are first-time buyers.  Once people realize the great taste, we feel we will be able to convert them to lifetime fans. 

 We continue to be wow’ed by all 474 of you; We are so motivated by your enthusiasm, energy and spreading the word to additional investors. 

AsomBroso Tequila's Expansion in Costco

over 1 year ago


We have some exciting news for AsomBroso Tequila fans living in Arizona. All Costco locations in Arizona, are now selling our Gran Reserva Extra Anejo and our Vintage 11-Year Extra Anejo. In addition, to both products already being sold in the San Diego, CA region of Costco.  Costco sales in the San Diego region for AsomBroso Tequila have risen considerably the last few weeks and we anticipate AsomBroso Tequila placements in additional Costco regions in the upcoming months.

AsomBroso Tequila passed $500K in the first week!

over 1 year ago

AsomBroso Tequila is fast approaching the $600K mark, which we expect to reach by end of the week and gearing up for the last spurt to reach our goal of $1.07 million in the coming weeks! Thank you to all our investors for becoming a partner of AsomBroso Tequila and getting us this far. We are almost there!  

As we near the completion of the campaign, we encourage you to invest again and encourage family and friends to consider investing as well. We are looking forward to seeing how quickly we can reach our goal with all your support!  

We continue to wish everyone here and their families and friends, continued health and wellbeing.

With appreciation,

Andrew Ulmer


AsomBroso Tequila hits over $236,000 Milestone on StartEngine in just a few days!!!!

over 1 year ago

On behalf of the entire AsomBroso team and existing 175 plus investors, it is my esteemed pleasure to welcome you to the AsomBroso family!  What an opening few days it has been. AsomBroso’s crowdfunding campaign raised over $236,000 dollars in just a few days.  The company is grateful to the investors who jumped in early, setting a brisk pace that we are excited to build upon in the weeks to follow! We’re just getting started! Stay tuned for more updates as our campaign gathers steam! You are going to hear a lot from us.

Please remind your friends and family that our 10% Agave Club Bonus expires tomorrow night, July 7th, so they don't miss out.


If you have not already done so, please follow us on social media to see more updates, cool videos, and behind the scenes content! 


IG: @asombrosotequila

FB: @asomtequila

Twitter: @AsomTequila  

As always, we thank you for all your support.  We can’t build this company without people like you!  If you have any questions, please let me know.

Andy Ulmer



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