Reg. A+ offering made available through StartEngine Crowdfunding, Inc. No broker-dealer or intermediary involved in offering except for Florida, where Dalmore Group LLC is participating as broker-dealer of record. StartEngine is not currently accepting investments from WA and TX.
Raising through the crowd: StartEngine has raised the last five funding rounds, more than $59M, exclusively from the crowd from over 35,000 investors.
Activision Co-Founder: Howard is an experienced entrepreneur. He co-founded Activision, which sold to Microsoft for nearly $68B, and Acclaim Games, which sold to Disney.
Kevin O’Leary aka Mr. Wonderful: Shark Tank judge, entrepreneur, and finance pundit, Mr. Wonderful believes that StartEngine is going to change the face of retail investing and fundraising. He joined StartEngine as an investor, Strategic Advisor, and paid spokesperson.
3 Years of Growth: Based on unaudited financials through November 2021, StartEngine has more than doubled its revenue annually for three years straight, achieving $4.32M in revenue in 2019, $12.57M in 2020, and over $25M through November of 2021. Our user base nearly doubled, from 400k to 760k prospective investors. 3 PRELIMINARY UNAUDITED INTERNAL INFORMATION; FINAL DATA MAY VARY SIGNIFICANTLY.
Leading the Industry: More than half a billion dollars has been invested on StartEngine through its funding portal and broker-dealer, including for StartEngine itself, making it one of the largest equity crowdfunding sites in the US based on investments in Regulation Crowdfunding & Regulation A+.
Collectibles & Alternative Assets:
StartEngine Collectibles allows anyone to invest in collectibles and alternative assets, like trading cards, comic books, art, and even fine wine! We are capitalizing on a market closing in on $14 trillion
in size for investing in alternative assets.
Trading platform: StartEngine Secondary is an alternative trading system (ATS) to trade startup investments, as well as alternative assets raised through StartEngine Collectibles; one of the first platforms of its kind for Reg CF and Reg A offerings in the US. (See related disclosures below)
The Team. The Mission. The Industry.
We have raised over $59M from everyday investors and have over 30,000 shareholders on our cap table. We believe we’ve laid the foundation for future success with the historic track record of our leaders, the growth we have achieved thus far, and the potential of the industry we are in.
Leadership Track Record: Both our CEO, Howard Marks, and our strategic advisor and investor, Kevin O’Leary, are not strangers to billion-dollar companies.
Howard co-founded the video giant Activision, which recently became acquired by Microsoft for nearly $68 billion. Howard also founded and sold Acclaim Games in the early 2000s to Playdom, which would subsequently sell to Disney.
Turning his sights to helping other founders, Howard has built StartEngine into one of the largest equity crowdfunding platforms in the US based on the total amount raised, raising through Regulation Crowdfunding and Regulation A+ via its funding portal and broker-dealer subsidiaries.
Kevin founded SoftKey, a computer software company, which led to a $4 billion exit.
Since then, he has gone on to invest in multiple businesses, is an investor and judge on Shark Tank, and serves as Chairman of O’Shares ETFs, which provides investment solutions in the form of exchange-traded funds (ETFs). Having grown to nearly $1.5 billion in assets under management, it was recently announced that O’Shares ETFs would be sold to SS&C Technologies.
We believe that Kevin’s extensive finance knowledge, track record with innovative technology, and passion for alternative assets like art, as well as crypto, make him a huge asset for StartEngine.
We believe that the track records of Howard and Kevin, along with the rest of our leaders when it comes to business development, asset growth, and the ability to create exit strategies, will help StartEngine continue to succeed.
Continued Growth & Goals:
StartEngine is on a mission to help companies raise $10B by 2029. In order to achieve that goal, StartEngine focuses on consistent YoY revenue growth. In fact, based on unaudited financials through November of last year, 2021 was our best year yet. We more than doubled our revenue in 2021 compared to the same period in 2020, from $12.57M through November 2020 to $25.75M through November 2021. We also nearly doubled our user count from 400,000 to 760,000, and hired some of the industry’s top talent.
3PRELIMINARY UNAUDITED INTERNAL INFORMATION; FINAL DATA MAY VARY SIGNIFICANTLY. TOTAL RAISED INCLUDES STARTENGINE’S OWN RAISES AND IS INCLUSIVE OF INVESTMENTS THAT HAVE BEEN CLOSED ON AND INVESTMENTS THAT ARE RECEIVED BUT NOT YET CLOSED ON. 1
Looking to the future, StartEngine is actively pursuing avenues for new growth. Not only does our startup investing division remain robust, but in 2021 we launched StartEngine Collectibles. Through StartEngine Collectibles, our investors can access alternative assets like trading cards, comic books, art, and even fine wine. This is a nearly $14 trillion industry and we believe it’s integral to our future growth.
We also continue to grow StartEngine Secondary, our trading platform for assets invested in through StartEngine.
See disclaimers  and  at bottom of page
2029: Goal of $10 billion total raised for companies
In 2021 alone, we raised over $252M for companies, with revenues of $25.75M through the end of November.3 Our mission is to raise a total of $10 billion by 2029 for companies on our platform.
The Fintech industry has become a big piece of the modern economy. The global fintech market was $127.66 billion in 2018, and is estimated to reach roughly $309.98 billion by the end of 2022. The equity crowdfunding market itself was estimated at $12.27 billion in 2021, with expectations for that figure to double by 2027, giving the industry a compound annual growth rate of 11%.
It’s Your Turn to be a Shark
"To be honest with you, I had wanted to compete with Howard out of the gate… but after seeing what he had built with [the StartEngine] team, it made a lot of sense to join him"- Kevin O'Leary
This testimonial may not be representative of the experience of other customers and is not a guarantee of future performance or success. Kevin O’Leary is not only a strategic advisor, but also an investor and paid spokesman for StartEngine. Please see 17(b) disclosure for more information.
As Featured In:
Leading an Industry
StartEngine is one of the leading equity crowdfunding platforms in the United States, with over half a billion invested on our platform (Inclusive of StartEngine’s own raise 1. Our vision is to disrupt private equity and bring these asset classes directly to everyday investors. The expansion into a broader range of alternative assets is one of the ways we intend to continue leading the industry. The securitization of shares in alternatives means crowdfunding can give investors access to a broad range of opportunities that were previously generally reserved for the ultra-wealthy.
StartEngine Secondary: Providing the Potential of Liquidity for Private Investments
Historically, there is no generally accepted place to trade startup investments. To see a return on your investment, you’d usually have to wait until the company paid dividends, was acquired or if the company IPO’d and went public. Those processes could often take anywhere from 5 to 10 years, if ever.
We launched our investor trading marketplace StartEngine Secondary so that users can not only invest in companies on StartEngine, but also have the opportunity to trade with other investors. With this marketplace, we’ve created one of the first trading platforms in the US for securities sold through Regulation A+ and Regulation Crowdfunding offerings.
StartEngine itself was the first company to trade its shares on StartEngine Secondary, and since its launch, over $1.4M worth of shares have been traded between 1,200 investors. Now, several companies have been on the platform, and StartEngine has begun adding the collections sold through StartEngine Collectibles. One of our first wine collections recently began trading, and long-term investors will be able to buy and sell shares in wine collections, art, sports cards, and much more.
We believe our trading platform will unlock StartEngine’s full potential.
It is important to know that while companies may trade on StartEngine’s alternative trading system, StartEngine Secondary, companies which intend to trade on the marketplace are subject to certain requirements which they may or may not be able to satisfy in a timely manner. Even if a company qualifies to trade, there is no guarantee an active trading market for the securities will ever develop, or if developed, be maintained. Further, any company which does trade may also request to be removed from the marketplace. You should assume that you may not be able to liquidate your investment for some time or be able to pledge these shares as collateral.
How StartEngine Makes Money
We make money when companies raise money. We charge companies a percentage of what they raise.
We take equity in StartEngine alumni, at the same terms as the investors on our platform.
We charge fees for providing companies with a range of services to help them onboard and launch their campaign.
We charge a selling fee on our trading platform StartEngine Secondary.
Our Owner’s Bonus Membership is our take on Amazon Prime. For an annual subscription, investors gain access to unique perks, including early launch notices, 10% bonus shares in participating offerings, and more.
What's Changed Between Our Last Offering and Now?
We raised over $29.4M in our last Regulation A+ offering, which closed in December 2021. Since then, we’ve been expanding our lineup of alternative assets, the number of companies raising on our platform, and have achieved some of our best unaudited financials thus far. Since we filed our last funding round, StartEngine has seen significant growth:
- We expanded our team to over 100+ employees, including a Head of Product Design, Director of Data Analytics, and additions to our engineering, compliance, and customer service teams.
- Surpassed half a billion in total capital raised through our platform 1
- In 2021 we achieved revenues of $25.75M3 through November of 2021. Our highest revenue thus far.
- Nearly doubled our user base from approximately 400k to 760k. 2
We believe the funds we raise in this round will help us tackle a few key initiatives that will drive our growth. Objectives include: growing and improving our secondary marketplace, hiring more top talent, and bringing new alternative assets and investment opportunities to our community.
1 Total raised includes StartEngine’s own raises and is inclusive of investments that have been closed on and investments that are received but not yet closed on.
2 Users are determined by counting investor profiles with unique email addresses which are active and have been confirmed.
3 Preliminary unaudited internal information; final data may vary significantly.