Too Many One-Size Fits All Solutions When it Comes to Trainers

We have seen and worked with talented trainers who have built strong social media brands, but are unable to monetize their success adequately. 

Personal trainers have limited options to both manage their business and track ongoing client progress at the same time.  

Gyms that employ trainers can take on average, take anywhere from a 50% to 70% commission cut for services, and most of the industry's leading competitors, such as Beachbody.com and Peloton, specifically focus on one size fits all solutions for only the client-side of the market (not the trainer side). 

Furthermore, such services are often too costly for most consumers to partake in. 

A Winner-Take-All Market 

Covid-19 offers an unprecedented market in which there is a surplus of pent-up demand - meaning consumers are willing to spend capital on health, service providers looking to monetize downtime, and the elimination of rival competition from major brick-and-mortar based health clubs. It’s a winner take-all market. 

Here are some specs behind the market: 

• The latest industry reports by IBISWorld, the size of the personal training market in the USA alone is $10 billion - and $90 billion globally (source)
• Personal training industry growth is happening at a rate of 2.8% and is expected to continue steadily upward. (source)
• There are approximately 400K trainers in the USA, most of whom have no access to a gym, studio, or physical space. (source) 

• With the rise of Covid-19 and Covid variants, more and more customers are choosing to train at home but some still require professional training and guidance on their fitness journey (source).
• Working out at home while traveling is not only going to continue to grow as more people work from home/ remotely and want options on top of in-person fitness. The market has fully converted to realizing the value of remote/ virtual training (source). 
• In general, there has been a growing interest in staying fit. Over 75% of active users open their personal fitness app / health app at least two times a week and more than 25% of users access their fitness apps more than 10 times a week (source).

Your Fitness. Your Terms 

Squatz is an on-demand personal training app for fast, reliable training sessions – anytime, anywhere.

From first-timers to professional athletes, Squatz has been designed to get everyone training on the go. 

"Squatz has hit the nail on the head when it comes to building the tools a personal trainer needs to grow their business. It's the behind-the-scenes personal assistant everyone needs." -Ulisses of @Ulissesworld 

Users can find the right personal trainer near them based on their goals, lifestyle, and body types. With us, they can work out with trusted and recommended personal trainers at home, at the gym, in the nearest park, or at the nearest recreation center.

And it’s pretty easy - Users just enter their preferred training style, find a personal trainer that’s right for them, and enjoy their session.

Squatz is fully equipped with in platform payments, secure and dynamic virtual group training, workout analytics, trainer to client statistic tracking, routine programing, schedule maintenance, and more.

Payments by credit card are made easy within the secure payment system. Whether users would like to try professional training services for the first time or are seasoned regulars, there’s a Squatz for everyone. 

Squatz is built to scale exponentially. Because Squatz is a multi-sided platform, it seamlessly allows users to connect and co-create customized fitness experiences – anywhere in the world. The platform is user-friendly and easy to use. With simple user discovery, data-led smart-matching and scheduling, communication features, virtual training capabilities (including group video integration), and payment processing capabilities built-in – Squatz ensures easy self-service management and transactions.

As a platform in the gig-economy, we operate with no direct-hire, employees, minimal sunk costs, and the freedom to scale.

Unlike most other companies, we do not employ the one-size-fits-all approach with our consumers. Our company does not run ads or sell user data to third parties, which are common hindrances to the user experience and often encourage consumer abandonment. Instead, our business model focuses on high-growth network effects to ensure massive scalability and an optimum return rate. 

Companies like class pass focus only on gyms, programs like Apple Fitness and Beachbody only focus on pre-packaged services for clients, and current business management tools such as trainerize only benefit trainers.

Squatz services all consumers in the market. Our platform structure serves consumers at any willingness to pay price points as well as providing a solution for suppliers of all willingness to sell price points.

We Want to Be Your Number One Person-to-Person Fitness Provider

With Squatz - we aim to replace traditional institutions such as gyms and membership based facilities.

We are working to merge a fractured landscape of products and services in the fitness market into one comprehensive platform experience. Squatz aims to become the nation’s leading fitness platform for all consumer and professional needs. 

We will be launching a line of Squatz developed and branded fitness products (machines, weights, recovery equipment, massage guns, and more) by the end of 2021. Join us, because we are on track towards a bright future.