Spero CBD

Quality THC-free CBD

Spero CBD

Quality THC-free CBD

Oakland, CA
Consumer Products
Spero CBD provides the highest quality CBD for every lifestyle while ensuring a sustainable, community approach through product donations to those who need it most.

$127,700

raised
175
Investors
25
Days Left
05/01/21
Maturity Date
$6M
Valuation Cap
20.0%
Discount Rate
8.0%
Annual Interest Rate
Convertible Note
Offering Type
$250.00
Min. Investment

$127,700

raised
175
Investors
25
Days Left
05/01/21
Maturity Date
$6M
Valuation Cap
20.0%
Discount Rate
8.0%
Annual Interest Rate
Convertible Note
Offering Type
$250.00
Min. Investment

Reasons to Invest

CBD is an emerging health product derived from a cannabis compound, that is gaining unprecedented rapid mainstream consumer adoption.
Why Spero CBD? Quality will win consumers – our product is whole plant, organically produced, THC free, designed and produced by the industry’s top scientists and laboratories.
The CBD market is expected to see exponential growth over the next 5-10 years with a forecast of $16 billion by 2025.

CBD products giving you all the plant's nutrient benefits for your body.

Appealing to a varied demographic

CBD is one of the fastest growing products in the estimated nearly $200 billion global health supplement industry by 2025. In the US, the 2018 Farm Bill removed hemp-produced CBD from the controlled substances list creating opportunity for a whole generation of new health products, creating an opportunity for Spero CBD.



According to Forbes, New York-based investment bank Cowen & Co. estimates that annual sales of CBD can reach up to $16 billion by 2025.

 

CBD is for everyone – it can improve health and wellness in a variety of ways. CBD is a natural supplement to the endocannabinoid system found in all humans and vertebrate animals. Importantly, Spero CBD is 100% THC free, meaning it does not contain any psychoactive properties (no “high” feeling).


Initial marketing will target men and women aged 25-55 with interests in health and wellness, dietary supplements, environmental issues, and organics. Marketing will expand quickly to connect with a more diverse range of consumer interests.  

Working at the highest quality

We ensure that our product is the highest quality product on the market today.  Our CBD products are produced by industry pioneering scientists in one of the world’s most sophisticated CBD laboratories delivering a consistent, premium product. 


We ensure full compliance with each new regulation. Additionally, we will employ third party testing for concentration levels, pesticides, heavy metals, terpene profiles, and residual solvents. Additionally, these results will be available for customers on our site by entering in their product and batch numbers allowing customers to feel confident in the quality and safety of our products.  Our products contain 0.000% THC, are broad-spectrum, and are produced from organically grown hemp.


Our initial product line consists of great tasting medium chain triglycerides (MCT) oil-based tinctures of varying CBD concentrations and flavors, gel caps, and a line of pet products.   Spero will soon add topical skin products, pre-loaded vape cartridges, and flavor free CBD water for pets.

What makes Spero CBD products superior in the market?

Liquid Chromatography Vs. Distillation

When it comes to CBD, chemistry is everything. Many CBD products on the market are produced from distillate, the powdered form of CBD created through a distillation process. This is then marketed as pure and THC free CBD. However, it is not pure, there are unintended  isomers and degradation compounds created during the distillation process, and worse yet, residual solvents from the clarifying agents used to wash the finished distillate salt.


While producing a cheap and easy to ship product, the affects of these unnatural byproducts of the distillation process on humans and animals are currently unknown and the amount of residual toxins from chemical clarifying agents is untested and varies from batch to batch.


All Spero CBD products are processed through liquid chromatography. A process of binding to and removing THC which leaves an intact liquid extract full of only CBD, terpenes, and minor cannabinoids. We believe this produces a superior and safer extract full of everything you want and nothing you don't.

A Closer Look at our Products

Tinctures

Tincture oils are one of the most efficient delivery mechanism for taking CBD.  They allow the ability to adjust the dose of CBD exactly to your specific liking and the CBD is absorbed faster than other methods by placing the drops directly under your tongue.  Combinations include:


Pure Flavor 250mg, 500mg, 1500mg

Peppermint Flavor 250mg, 500mg, 1500mg

Gel Capsules

Our CBD Gel Capsules are an easy and convenient way to take CBD orally and allow for the ability to combine other widely used natural supplements into a single capsule. Our Gel Capsule combinations include:

 

  • 25mg CBD + Melatonin 

  • 25mg CBD + Turmeric

  • 25mg Pure CBD

Pet Treatments and Tinctures

Vertebrate animals have an endocannabinoid system very similar to humans and CBD is proven to be as safe and beneficial for animal consumption as it is for human consumption. Therefore, SperoCBD has extended its product line to pets, providing treats and tinctures to help customers improve the health and well-being of their animal companions.

A multi-pronged approach

 We plan to utilize three sales channels to drive steady growth.


 - Direct to consumer retail via online sales. This will include a discounted monthly subscription plan. Currently, online sales makeup over 60% of all CBD sales according to Hemp Business Journal's 2018 market report.


 - Wholesale direct to retail establishments through our internal sales team. 


- Distribution network. We will utilize pre-existing relationships with established distributors to include Spero products in their offerings to their network of retail clients . 


Our various approaches are proven and will help us accrue the revenue needed to continue to expand and reach increasingly larger corners of the market. 


Emerging as a leader in the field

In three years, Spero aims be a leading brand in the CBD market.  Our commitment to transparency, reliability, and education will help Spero CBD become the most trusted brand in America.


It is important to us to educate people as well as market to them about the effects and best practices of CBD. We want the name Spero to be synonymous with trust and quality. Spero will have a reputation of integrity and transparency and known for being discerning in the products we choose to put out. 


We plan on raising additional capital through a Series A in order to expand into new domestic and international markets.


Our milestones revolve around organic brand driven growth, and include:

1. Successful crowdfunding campaign. 

2. Receipt of inventory.

3. Activate SperoCbd.com live sales.

4. Retail placement. 

5. Execute partnerships with distributors.

6. Expand product line.

7. Increase month to month revenue to attract additional investment.

8. Target Series A funding round.

Experience and passion

Our impressive team is Spero’s greatest asset. At the helm, we have a group of professionals with a proven track record to ensure success. 


SperoCBD started when our CEO and Founder, David Allred, searched for something to help a friend’s old dog suffering from seizures.

 

A seasoned entrepreneur with a background in biochemistry, David discovered the benefits of CBD for both animals and humans. Soon after, he attracted a unique group of leaders to help execute his vision for a high-quality CBD brand and product line. Thanks to the amazing team of founders and co-founders Justin Jarin (Blüm & The Green Door); Tim Hadley (LatAm Autos); Christine Gutleben (Formerly with The Humane Society of the United States); Ashley Rocha and Lyndsey Jordan (Rumble Agency); Aline Garcia (Acquaflora & Ruclear) and Mike Van Der Heijden (Portal Ventures) SperoCBD took shape as an appealing lifestyle supplement for people and pets.[1]


Along with David, the executive team is composed of, Justin Jarin, who is an owner and operator of the 2nd oldest dispensary in the country. Christine Gutleben, who served 11 years as the Senior Director for The Humane Society of the United States (HSUS) in Washington DC.  She built an extensive network of influencers to support animal welfare and helped passed federal and state policies for the protection of animals. Tim Handley an experienced M&A investment banker who launched LatAm Autos, led it to a successful IPO and serves as its board’s executive chairman. With decades of experience and passion between those in charge, SperoCBD will conquer this nascent industry.

 


[1] Affiliations listed for identification purposes only.

On track for success

Spero has already raised over $50K from the founders. Additionally, through our skilled team, we have established networks in the cannabis and pet space.  With Justin’s 15 years working with key product distributors and Christine’s network of influencers in animal welfare, Spero will have a leg up over competitors for getting product into the market quickly.

Superior quality, education, and innovation

While there are competitors (Chartlotte’s Web Botanicals, Hemp Meds and Bluebird Botanicals) that sell CBD products derived from industrial hemp, Spero sets itself apart in a big way. 


Spero’s competitive advantages will leverage the following strategies:


  • Highest quality product

  • 3rd party testing of products to guarantee consistency

  • Education and content creation

  • Innovative new products

  • Utilizing pre-existing relationships in the cannabis and pet markets

  • Data driven marketing

  • Customer Experience for both end-user and B2B

  • Spero's giving back model and community engagement

A closer look at how Spero will lead the way


Highest quality product: As previously discussed, Spero’s products are all 100% whole plant, THC free, and produced from organically grown hemp.  Additionally, the THC is removed through liquid chromatography which results in a product which contains only CBD, terpenes, and minor cannabinoids. This process produces a THC free product but still allows the additional cannabinoids to remain and work synergistically together for a more effective result. The effectiveness of the multiple cannabinoids working together has been named the Entourage Effect by researches and is well documented.

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6334252/


3rd party testing of products to guarantee consistency and quality:  We believe mislabeling and toxic residual solvents are the elephants in the room when looking at the CBD industry. This recent expose article titled  “A California company tested 20 popular CBD products and found ‘insanely high levels’ of dangerous chemicals and misleading labels” published in April 2019 by Business Insider clearly shows how prevalent these two issues are.  

In this study only 15% of the products tested matched their labels for concentration of CBD and the testing laboratory CannaSafe’s CEO states “some of the products also contained dangerously high levels of solvents”.  Addressing these two major problems provides an opportunity for Spero to shine by 3rd party testing all of our products before sale and publishing the results on our site.  This level of transparency will set Spero apart and build brand loyalty and trust.


Education and content creation: Spero will set itself apart through educational marketing by creating original quality content currently lacking in the market. This content will establish Spero CBD as a trusted consumer brand along with increasing SEO rankings and organic traffic to our site.  We believe good content marketing is the best long term strategy and produces the highest ROI over time. 


Innovative new products. We believe a company which does not innovate will be a company which does not last. As the CBD market matures, people will be looking for new and innovative products to try and use.  Proprietary lines of products will separate Spero from its competitors and build brand loyalty by offering products unavailable anywhere else.  Spero will work to develop proprietary product lines starting with skin creams and pet products.


Giving back model: We plan on helping people in need and pets in shelters by donating 3% of gross sales in the form of Spero CBD products. This will connect Spero CBD with communities and build brand loyalty. We will start by focusing on children with epilepsy, Alzheimer’s patients, opiate addicts in recovery, and animals in shelters.



We are bringing CBD to the crowd

At Spero, we believe the democratization of investing through crowdfunding will benefit our company and its growth. Crowdfunding provides an unprecedented opportunity to invest in CBD at the ground floor without a high investment threshold. It will also create a varied investor group of brand ambassadors around the globe.


In addition to owning a stake in Spero's success all of our crowd funding investors will receive lifetime discounts on all of Spero CBD products.  This is a great way to secure the highest quality CBD products for at a discount for yourself and loved ones.  The only condition is that they are purchased directly by the investor and shipped directly to the investors home or business address.  


Even more exciting is the opportunity for investors of $1,000.00 or more to then purchase Spero CBD products at wholesale pricing for single orders of $3,000.00 or more.  This is intended to let early investors become resellers of Spero CBD products without the high purchase requirements for normal businesses to receive wholesale pricing.  We hope many of our investors build their own businesses on selling Spero CBD products.


The money raised will go towards inventory, increasing marketing offensives, creating educational and marketing content, hiring additional team members, and supplementary product development. 

Offering Summary


Company

:

Noble Naturals

Corporate Address

:

2418 Potter Street, Oakland, CA 94601

Offering Minimum

:

$10,000.00

Offering Maximum

:

$1,070,000.00

Minimum Investment Amount

(per investor)

:

$250.00











Terms


Offering Type

:

Convertible Promissory Notes

Type of Equity Converted Into

:

Common Stock

Conversion Trigger

:

$2,000,000.00

Maturity Date

:

May 01, 2021

Valuation Cap

:

$6,000,000.00

Discount Rate

:

20.0%

Annual Interest Rate

:

8.0%












*Annual Interest Rate subject to adjustment of 10% bonus for StartEngine shareholders. See 10% Bonus below




What is a Convertible Note?

A convertible note offers you the right to receive Common Stock in Noble Naturals. The amount of Common Stock you will receive in the future will be determined at the next equity round in which the Company raises at least $2,000,000.00 in a qualified equity financing. The highest conversion price per security is set based on a $6,000,000.00  Valuation Cap or if less, then you will receive a 20.0% discount on the price the new investors are paying.  You also receive 8.0% interest per year added to your investment.  When the maturity date is reached, if the note has not converted then you are entitled to receive Common Stock equal to your investment and interest back at a price per security determined by dividing the Valuation Cap by the aggregate number of outstanding equity securities of the Company as of immediately prior (on a fully diluted basis).





Perks*

Perks offered to all crowdfunding investors based on investment value.

Discount % applies to retail pricing for all Spero products for company lifetime. 

Investment of $250-$499, Investor receives 15% discount off retail 

Investment of $500-$749, Investor receives 20% discount off retail

Investment of $750-$999, Investor receives 30% discount off retail 

                  Investment of $1,000+, Investor receives 40% discount off retail

In addition $1,000+ investors may purchase product at 50% discount off retail price for orders over $3,000.  

*All perks occur after the ofering is completed.


The 10% Bonus for StartEngine Shareholders

GroundSwell SPC will offer 10% additional bonus interest for all investments that are committed by StartEngine Crowdfunding Inc. shareholders who invested over $1,000 in StartEngine's own offerings.

StartEngine shareholders who have invested $1,000+ in the StartEngine Reg A+ campaign will receive a 10% increase in the annual interest rate on Convertible Promissory Notes in this Offering. For example, if you invest in the first 24 hours, your annual interest rate will be 8.8% instead of 8.0%.   

This 10% Bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors receive their countersigned StartEngine Crowdfunding Inc. subscription agreement.

Irregular Use of Proceeds

The Company will not incur any irregular use of proceeds.

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Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

Announcing major milestone: Spero passes $100k

7 days ago


Greetings!

We’ve raised $115,000 to date, our community has grown to over 150 investors and preparations have begun for next month’s product launch.


Production of our raw product is complete. Samples are currently with Botanacor Laboratories for 3rd party testing, a step which will set Spero apart from the vast majority of competitors. The results from Spero’s lab tests will be available online and serve as the highest level of transparency in the industry. This allows customers to purchase Spero products with complete confidence. A full analysis is performed on each individual product batch for the following:

1. Potency:  

a. Confirms the total mg of CBD as labeled

b. Confirms no THC is detected to a level of 0.0000%

c. Confirms the presence and concentrations of additional minor cannabinoids

2: Terpene Profile:

a.. Analyzes 22 terpenes 

b. Gives a complete profile for the whole plant extract

   Note:Terpenes play an important role in the “Entourage Effect”

 3: Pesticides:

 a. Tested for presence of 50 pesticides 

 4: Heavy Metals

 a. Tested for presence of Arsenic, Cadmium, Lead, and Mercury

 5:  Residual Solvent Analysis

 a. Tested for presence of 11 solvents


We are currently in the approval process for our online payment processor.  Online payment processing is a complicated and often overlooked issue in the CBD market. Our processor adheres to the industry’s most stringent application standards while evaluating all company documents, quality of product offerings, supply chain and marketing content. Working with the right payment processor will allow Spero to provide our customers with a safer and more reliable payment experience while reducing processing fees by up to 3% on every purchase.


Our team is hard at work developing the online retail store and its integration into backend systems.


Please mark your calendars!  We estimate launching our products on October 21st 

 

We’ll be in touch soon, 

The Spero Team


Notice of Funds Disbursement

16 days ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Spero CBD has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Spero CBD be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Production Run Underway: Product in 60 Days

about 1 month ago

We are pleased to announce that our initial production run is underway and we expect to have product for purchase in 60 days.  This is the moment we’ve all been waiting for!

Our first lot will consist of four best sellers:

Tinctures of 500mg CBD Pure Flavor (30ml)

Tinctures of 500mg CBD Peppermint Flavor (30ml)

Gel Caps of 10mg CBD (60 count)

Pet Chews of 2mg CBD (30 count)

We are able to refill inventory and add additional product SKUs on a 30 day basis moving forward.


Our packaging prototypes will arrive this week for final approval. Below is a sneak peak of our tincture bottle packaging.   This unique look is sure to stand out on shelf and communicate a superior product and feel. By carefully sourcing and designing our packaging we were able to achieve this refined look at the same price point as the usual thin cardboard box used by competitors. Our final packaging will have some minor graphical and text edits improving upon the schematic shown here.


For those following our campaign but have not yet invested we encourage you to invest with us now. Not only do you receive great investment terms but you also get to take advantage of the huge product discounts (up to 40%) we’re offering investors!  Don’t take it from us, read why the Times of CBD thinks Spero is an excellent investment.  



With Appreciation,

The Spero Team

Notice of Funds Disbursement

about 2 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Spero CBD has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Spero CBD be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Spero CBD in the Media

about 2 months ago

Hello All,

 

The Spero message is gaining momentum! Here are some highlights from the past week.

 

Our story was published by Business Insider.  The financial site explains why Spero is an excellent investment.  Please read and share:  Spero Takes New Approach to CBD Market with Cutting-edge Filtration and Charitable Aim 

 

We received an incredible product testimonial from a woman named Heather who tested our tincture oil and gel caps. During her trial period, she was instructed only to use Spero products and to provide a completely honest review.”  Here is what she shared:

This week, Spero was recognized on social media not only for it’s quality but also for it’s unique investment opportunity. Terrie, who agreed to be recognized in this email, provides a shining example of how investors can help ensure Spero’s success.  We encourage all of you to follow her lead.

 

 

 



Let's all work together to keep the momentum building.


Cheers,

The Spero Team

 

Spero CBD Off to Impressive First Week

about 2 months ago

First, a big hello to our investors. We are grateful for your support, excited to have you on board, and admire your investment instincts!


Spero CBD has had an impressive first week with over $37k raised from 30+ investors. The team is busy working on content to promote this opportunity through a variety of channels to as many potential investors as possible. Please help ensure the success of your investment by sharing the opportunity with as many friends and business associates as possible. Please consider posting our link to all of your social media outlets and let your network know that you made an investment in the premier startup within the booming CBD market.


We plan on doing our first disbursement in 2 weeks and will immediately start a production run of product. Our goal is to have product for sale in 60-90 days. We love pitching the Spero CBD opportunity and are enthusiastic to start selling product. We have the best product in the CBD marketplace and our lifestyle branding will redefine how consumers approach this industry. We hope all of you take advantage of the discount perk earned with your investment and experience the level of quality our products offer. You can always increase your investment to reach the next perk level to increase your product discount even more. We know everyone is going to want that whooping 40% discount for years to come!


We are also excited for you to get to know a bit more about the team you have placed your confidence in. We will post videos along the way so all of you can get a better understanding of who we are, what we are about, and our passion about Spero CBD products.


To start, take a quick look at our CEO, David Allred, responding to the question “What do you see happening within the CBD market over the coming years”?



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