Smart Soda
Drink Brilliant
Beachwood, OH
Food & Beverage
Smart Soda is the world’s first water company to offer vitamin-infused flavored sparkling alkaline waters and sodas made with only organic cane sugar. Our drinks are 100% natural, vegan, kosher, antioxidant rich, gluten free and can be CBD infused.
$303,694
raised
467
Investors
$10.7M
Valuation
$0.50
Price per Share
$200.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
0
Days Left
This offering ended on April 07, 2020 and is no longer accepting investments.
Reasons to Invest
Massive Market - The fountain and ready to drink beverage market is over $250 Billion
Experienced Team - CEO was the US exclusive partner/distributor of Soda Stream Professional (Soda Stream acquired by Pepsi Co for $3.2B) and served as the chairman of AquaTal Group
Strong Traction - Machines are already operating in hotels, restaurants, and offices including Holiday Inn, Bareburger, and Allianz
Smart Soda is the elite healthy beverage alternative ready to disrupt the conventional $250B+ U.S. soft drinks market.
Smart Soda introduces
- One of the world's only vitamin-infused fountain sodas
- One of the world's only CBD-infused fountain sodas
- The most unique unlimited alkaline water systems for restaurants
An unmet demand
A revolution is taking the water and soft drink industry by storm. In 2018, for the 14th consecutive year, carbonated soft drink sales declined, creating unprecedented opportunity to disrupt a largely overlooked US$250B U.S. soft drinks market
Health-conscious baby boomers and millennials with lofty quality expectations are driving the market, snubbing both traditional soft drinks loaded with high-fructose corn syrup and their “diet” counterparts that are muddled with unidentifiable artificial sweeteners. Instead, they’re demanding healthier alternatives.
The market opportunity
Smart Soda is uniquely poised to take advantage of this paradigm shift. Smart Soda’s exclusive rent-to-own, all-inclusive package brings together the product solution, financing and service, allowing our customers to streamline processes while they generate additional revenue – up to $20,000 per month – by locally bottling and selling water and soda drawn from their machine.
Most of our current revenue is coming from commercial sales to niche restaurants, vegan eateries, and more health-focused establishments. Our fountain soda, soda gun, and other commercial equipment options have also been extremely well-received. To help enhance our brand alongside our customers’ in a sustainable way, we also sell customizable bio-degradable cups and reusable bottles. In 2020, we plan to expand our brand and launch a pre-packaged, ready-to-drink product line, with a goal to be on major retail shelves within the year.
Sources in order of appearance from left to right: Beverage Marketing Corporation, QYResearch, Grand View Research, Research and Markets, Financial Buzz
Pioneering into CBD-infused craft sodas
Like all our products, our CBD-infused sodas made with alkaline water, contain only organic cane sugar and are 100% natural, vegan, kosher, antioxidant-rich and gluten-free. They are crafted with 20mg of the highest quality, USDA organic, and biodynamically grown hemp.
Unlike THC, the active ingredient in marijuana, CBD doesn’t impact the mental state. It’s largely known for its healing and wellness properties. CBD-infused drinks are increasing in both popularity and availability as cannabis products and marijuana become legalized in states across the US. As Americans are becoming health-conscious and avoiding traditional sodas, CBD-infused beverages are becoming widely accepted for personal wellness use and anti-inflammatory treatments.
Smart Soda's CBD-infused sodas are/will be available as follows:
Bag-in-a-box (BIB) – for commercial use
Smart Soda's BIB is the optimal and most economical solution for restaurants, bars, offices, and other organizations currently using a soda fountain or a soda gun. The product is delivered as a standard BIB, containing syrup-infused with 20mg USDA organic and biodynamic CBD per 16oz serving of soda.
Each BIB contains 5 gallons of syrup and designed to produce about 500 16oz servings of CBD-infused soda.
Ready-to-drink (RTD) – coming in 2020
Our RTD bottles are perfect for consumers on the go. These 16oz drinks are made using the same natural ingredients as our Bag-in-a-box formula but bottled in a way that's made with the end consumer in mind.
Source: Cure The Incurable - Antioxidant Alkaline Water Changes Your Life by Dr. Jeon Hyoung, Ph.D.
*All perks occur after the offering is completed.
Invest in Smart Soda today!
Passion, mission and values
For us, Smart Soda isn’t just a business. It’s a mission. Our vision is to contribute to the improvement of our population’s overall health and well-being by expanding the availability of healthy beverage options, while providing value to our clients and their customers, maintaining the highest level of integrity and transparency, and generating returns for our investors.
We are committed to being an environmentally-friendly solution that will contribute to a reduction in commercial energy and transportation costs, as well as a decrease in the use of non-compostable bottles. We’re passionate about what we do. We trust we will drive significant change and a noticeable difference in the beverage industry, as well as in people's lives.
We are looking for investors with our same values and goals who want to join our mission and grow alongside our team. Any capital raised will allow us to hire more salespeople to take our product to market, elevate our brand awareness, and break into the ready-to-drink space. We're eager to make Smart Soda more widely available to everyday consumers.
Update 2/20 - This page previously mentioned an acquisition of Organic Soda Pops. This acquisition has since been unwound.
Offering Summary
Company | : | SmartSoda Holdings, Inc. |
Corporate Address | : | 25700 Science Park Drive, Suite 370 , Beachwood, OH 44122 |
Offering Minimum | : | $10,000.00 |
Offering Maximum | : | $1,070,000.00 |
Minimum Investment Amount(per investor) | : | $200.00 |
Terms
Offering Type | : | Equity |
Security Name | : | Common Stock |
Minimum Number of Shares Offered | : | 20,000 |
Maximum Number of Shares Offered | : | 2,140,000 |
Price per Share | : | $0.50 |
Pre-Money Valuation | : | $10,715,000.00 |
*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below
Time-based Perks*
Super Early Bird
Invest within first 24 hours, receive 20% bonus shares
Early Bird
Invest within first 10 days, receive 15% bonus shares
Amount Based Perks*
Invest $500+
Silver Package
Receive 2 gallons of CBD (20MG/16oz) infused soda in a fancy reusable glass bottle + 10% discount on future orders
Invest $1,000+
Gold Package
Receive 3 gallons of CBD (20MG/16oz) infused soda in a fancy reusable glass bottle + 15% discount on future orders
Invest $5,000+
Platinum Package
Receive 5 gallons of CBD (20MG/16oz) infused soda in a fancy reusable glass bottle + 20% discount on future orders and 5% in bonus shares
Invest $10,000+
Black Package
Receive JULI 5 unlimited alkaline and sparkling water unit for home/office use and 10% bonus shares
Invest $50,000+
Professional Package
Receive JULI 500 unlimited alkaline and sparkling water unit for restaurant use and 50 branded bottles and 15% bonus shares
*All perks occur after the offering is completed
The 10% Bonus for StartEngine Shareholders
SmartSoda Holdings, Inc. will offer 10% additional bonus shares for all investments that are committed by StartEngine Crowdfunding Inc. shareholders who invested over $1,000 or made at least two investments in StartEngine's own offerings.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 1,000 shares of Common Stock at $0.50 / share, you will receive 1,100 Common Stock shares, meaning you'll own 1,100 shares for $500. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors receive their countersigned StartEngine Crowdfunding Inc. subscription agreement, unless their eligibility period has been extended through additional subsequent investments in StartEngine's own offerings.
Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company that surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.
Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.
Irregular Use of Proceeds
The Company will not incur any irregular use of proceeds.
Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
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Cash And Cash Equivalents
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Accounts Receivable
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Short Term Debt
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Long Term Debt
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Revenues And Sales
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Costs Of Goods Sold
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Risks
A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.
Updates
*** Last 12 hours to invest in Smart Soda on Start Engine ***
over 1 year agoDear Investors and Followers,
Today is the day to invest in Smart Soda on Start Engine, become a co-owner and join a community of over 450 investors.
We are very excited to have you on board. Everyone that contributed, no matter how big or how small, is a key factor in Smart Soda's growth. People who have invested are reinvesting to enjoy the bonuses and perks.
We have started to ship out the perks. We are planning to get everything shipped in the next couple of weeks. The process takes longer than expected due to the COVID-19, each bottle is being handcrafted and most of us are working remotely.
It has been a real pleasure being on Start Engine.
We are eager to grow the company to its full potential and we will update you along the way through email.
Going forward, please communicate with us at investors@smartsodagroup.com.
Let’s make history together!
"Smart Soda Immunity Boost".
over 1 year agoThe COVID-19 virus has affected every one of us, as well as our plans and priorities. Last month we have announced our RTD (Ready-to-drink beverages) strategy and plan, which includes 3 phases.
PHASE III — SMART SODA CARE BEVERAGES has included a product called “Smart Soda Immunity Power”, which is a delicious beverage that is infused with 1200 mg of Vitamin C, ginseng, elderberry, Vitamin B, Zinc.
While Immunity products are flying off the shelves, we have instructed our team to reprioritize the RTD line and work on the “Smart Soda Immunity Power” as the first priority item with minimum time to market.
With your investment, we will be able to boost marketing, production and deliver a product that can't be more relevant than now to our new reality.
Panic buying of immune products causes shortfalls; greater supply gaps loom in months ahead!
Notice of Funds Disbursement
over 1 year ago[The following is an automated notice from the StartEngine team].
Hello!
As you might know, Smart Soda has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Smart Soda be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
Disaster Relief Program.
over 1 year agoWe have launched a Smart Soda "To-Go" program and have shared the following messages with restaurant owners. One restaurant has been joined the program and many others are considering it.
"Smart Soda is committed to supporting you, the community and the business supply chain through these challenging times.
As the market rules have changed, Smart Soda has decided to change the rules and adapt them into the new reality.
Introducing “Smart Soda To-Go”. The program designed primarily for pick up and delivery orders and includes a system that provides unlimited alkaline water, sparkling water as well as:
- First 10,000 sodas/flavored sparkling water.
- 3,000 To-Go bottles with your logo.
- Free delivery and installation.
- 90 days deferred payment.
Our plan will allow you to generate new revenues during challenging times and save money on buying bottled water, sparkling water, and sodas. The good news, you don’t pay anything for 3 months".
Coronavirus Protocols & Plans For Operation
over 1 year agoTo Our Valued Investors,
We want to update all of you on our plans for operations as we collectively deal with the COVID-19 virus. The health and wellbeing of our clients is our top priority, as we alter our precautionary methods to meet the ever-changing requirements meant to keep everyone safe.
Smart Soda will remain open for business. Know that our concern is simple—the well-being of our associates, vendors, and clients today, tomorrow, and going forward. Please know that we will make decisions in coherency with both federal and local guidelines, but also with an eye towards the needs and concerns of our community.
These protocols are being put into place to protect ourselves and to protect others. We must function as a team, as a company, as a civil society, and as a nation, in order to protect ourselves, protect others, protect our overburdened healthcare systems, and flatten out the virus curve.
Attached please find the letter we've shared with our clients.
Smart Soda welcomes Smoqe House to our family!
over 1 year agoSmoqe House is a delicious made-from-scratch sandwiches, soups & salads, family-owned chain. Our new “JuLi 16” system is currently being implemented at their FL locations. The system is generating unlimited Alkaline and Sparkling Water, Vitamin Infused Flavored Sparkling Water and Sodas made with certified organic cane sugar. All of our products are vegan, kosher and antioxidant-rich. The program includes customized bottles with Smoqe House logo, and an option to keep a small variety of traditional beverages for a select clientele to gradually ease into the healthy transition.
Smart Soda was a highlight at the NY Restaurant Show
over 1 year agoWe have served over 10,000 drinks in the last three days. The NY restaurant show was phenomenal this year!
The lines to sample SmartSoda and the amazing reviews we have seen on social media are a true testament of what others think about us. We have signed new clients, who will serve their customers with what be believe is one of the world’s best natural sodas and sparkling flavored waters. We are making history folks, one drink at a time, and we invite you to do so with us.
Notice of Funds Disbursement
over 1 year ago[The following is an automated notice from the StartEngine team].
Hello!
As you might know, Smart Soda has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Smart Soda be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
It’s Your Life, Make It A Brilliant One
over 1 year agoRTD - Ready-to-drink beverages, or RTDs, are single-use beverages that are packaged ready for immediate consumption upon purchase.
Beverage products consolidate as the fastest-growing HPP sector in the world. This growth is the consequence of consumers desiring fresher, better-for-you foods and beverages.
Consumer awareness for health and wellness, demand for clean label and functionality are just some of the contributing factors pushing this rapid growth in the RTD category.
https://www.grandviewresearch.com/industry-analysis/nonalcoholic-beverage-market
SMART SODA’S VITAMIN INFUSED BEVERAGES/RTD
Made with alkaline mineralized water (pH +8.5) Antioxidant and vitamin-infused.
PHASE I — BRILLIANT BY SMART SODA
Smart Soda is thrilled to introduce our Brilliant line, a value beverage category targeting discount and club membership retailers and small mom and pop stores around the globe. Our vision as a company is to replace the current unhealthy beverage habits, and ensure that every customer looking to better his/her beverage choice, has the option to do so.
Brilliant by Smart Soda does just that. Irrespective of gender, race, religion or socioeconomic class, we want every person to have a chance at making healthy food and beverage choices. Our value brand created specifically for Costco, is also available directly to our customers through Amazon.
Brilliant is no less elegant, made in eco-friendly glass bottles carries all the sass and goodness our high line does, but just limited to 4 flavors per category. It’s USDA Organic, Vegan, GF and of course, Vitamin infused.
* All pictures shown are for illustration purposes only. Actual product may vary due to product enhancement.
PHASE II — FLAVORED SPARKLING WATERS, CBD INFUSED BEVERAGES AND ALKALINE TEAS
Smart Soda and its strategic partnerships are uniquely positioned to take advantage of the market paradigm shift and become a market leader in the healthy beverage category. We are taking an aggressive marketing approach and the following market channels:
(Q2-4 of 2020)
Trader Joe’s, Whole Foods, CVS, The Vitamin Shoppe, GNC, Sprouts Farmers Market, Big Bear Natural Foods, Fairway Market, Wild Oats Marketplace, Bi-Rite Market, Local Foods, Kimberton Whole Foods, LifeSource Natural Foods as well as local stores, restaurants, hotels, health clubs and C stores.
AMAZON:
(Q2-4 of 2020)
Amazon has taken over online shopping and is making leaps in the food & beverage category. Smart Soda’s goal is to be a premier Amazon partner, and preferred beverage choice in the “Food & Beverage” and “Organic Products” categories.
* All pictures shown are for illustration purposes only. Actual product may vary due to product enhancement.
PHASE III — SMART SODA CARE BEVERAGES
Smart Soda’s mission is to offer our clients the world’s first healthy soda brand, not only by choosing healthier ingredients, but with actual health benefits. The right beverage solution for any life nuances, that actually tastes good and is good for you.
Catching a cold? Smart Soda “Immunity Power” (infused with 1200 mg of Vitamin C, ginseng, elderberry, Vitamin B, Zinc) and feel better.
Suffering from insomnia? Smart Soda “Zzzzz” (infused with melatonin, lavender, chamomile.).
Planning a workout? Smart Soda “Energy”(green tea, echinacea, ginseng, turmeric, cayenne pepper).
Snotty kid problems? Smart Soda “Smart Kids” (all necessary vitamin and mineral-infused with flavor favorites).
Your kids will ask for this “medicine”.
Frantic day, pulling out your hair? Smart Soda “Exhale” chill and unwind with our CBD infused sodas and more.
All of this is currently under development in our tasting facility in Columbus, GA under intense medical evaluations and Federal requirements for food and beverages. We believe in the power of herbs and supplements and aspire to share our vision with you.
Smart Soda hires Neil Patel Digital for Marketing efforts.
over 1 year agoDear Shareholders,
We are excited to announce our new digital marketing direction. After months of weighing out the options, our executive committee has taken a proactive approach with NP Digital.
In the months prior to our Start Engine launch, organic soda pops was acquired with high expectations in sight. The result however, did not deliver fruitful outcomes.
While organic soda pops is a great website, and initially seemed like an excellent fit for Smart Soda, months of collaboration proved otherwise. As part of the initial engagement, we were to “employ” its founder. The website is currently promoting mostly ready to drink beverages. We were under the impression that the acquisition will be beneficial for Smart Soda. After working for a few months, we have decided to change the business model and the direction of our digital marketing. We have hired the world's top online agency, "Neil Patel Digital," which helped brands like Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Intuit, Zappos, American Greetings, General Motors, and SalesForce. It is with absolute certainty the best decision for our company and shareholders.
We are working closely with Neil's team in NP Digital and are launching a strong online campaign next week. We have updated our website www.smartsodagroup.com, and plan to be the online leader for healthy beverage alternatives.
Thank you for your unwavering support and trust. We receive daily emails of encouragement and ideas. We are so excited to be on this journey with you. Let’s make history together.
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