Veriglif offering is now closed and is no longer accepting investments.

INVEST IN VERIGLIF TODAY!

The Future of Personal Data

Veriglif is building a platform that it anticipates will transform how personal data is permissioned, accessed and compensated. It was founded in 2018 by a world-class team of data analytics and insights professionals in order to drive more value for both companies and consumers in the personal data economy. The platform will incentivize consumers to participate and provide data buyers with identity-verified and privacy-compliant first party data.

This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Veriglif

$117,654.89 Raised

REASONS TO INVEST

Reasons Icon

Fusing the market potential of the consumer insights space and the ad tech sector, which represent almost $100B combined

Reasons Icon

Backed by a veritable “Super Group” of seasoned leaders, many of whom have grown successful businesses and have built well-known reputations as experts in the world of personal data

Reasons Icon

Active discussions to potentially access over 275M records and 1K unique data points with companies like i-360, IBM, SurveyMonkey, and Schlesinger Group plus a growing direct-to-consumer opt-in network

ABOUT

HEADQUARTERS

251 W. 30th Street #606
New York, NY 10001
VALUATION

$7.02M

Veriglif is building a platform that it anticipates will transform how personal data is permissioned, accessed and compensated. It was founded in 2018 by a world-class team of data analytics and insights professionals in order to drive more value for both companies and consumers in the personal data economy. The platform will incentivize consumers to participate and provide data buyers with identity-verified and privacy-compliant first party data.

TEAM

James Wilson
James Wilson
CEO

James has co-founded many technology start-ups including Securenet (an automated alarm monitoring and home automation platform), Sampleworx (a market research sample provider) and Stonegate (a Blockchain mining optimisation platform).

James has lead the technology platforms at Potentiate that have won awards both in Australia and around the globe. James is the dedicated head of Veriglif

Henry Cheang

Henry Cheang

Chairman

Henry is a serial entrepreneur who has founded, operated and sold over 20 businesses since the 1990's. He has overseen the growth and development of Potentiate from a four person software sales and servicing business, to the over 100 staff, multi-market Data Intelligence company that Potentiate is today.

At Potentiate he has focused on developing next generation technologies to drive new innovations in the space of data-driven marketing services including the handling of big data systems and services. 

Henry is a statistician and mathematician. He serves 4 hours a week as Chairman of Veriglif.

Glen Robinson

Glen Robinson

CFO

Glen is a specialist in delivering corporate turnarounds with extensive international experience in private equity and global blue-chip organisations. A long and proven track record of successfully leading companies during times of acute corporate stress in all parts of the globe. An accountant and a lawyer, qualified in operational excellence. Henry dedicates 4 hours per week in his role at Veriglif.

Leonard Murphy

Leonard Murphy

Director & CSO

As the CEO of several successful companies, Leonard has over 20 years of high visibility leadership roles in the market research industry.

In 2010 he leveraged that experience into building the world’s leading platform for content and marketing support for the research industry as Executive Editor & Producer of GreenBook.

As Senior Partner of GreenBook’s “sister” consulting company Gen2 Advisors, he consults with many of the largest buyer-side companies in the world, a large cross section of the supplier community, and advises many early-stage technology companies. He contributes 16 hours per week to his position at Veriglif.

Lukas Pospichal

Lukas Pospichal

Director

During his tenure as Managing Director of Greenbook, Lukas has transformed GreenBook from its origins as a business directory into a leading marketing, content, and community platform serving the global insights industry. 

Lukas received his graduate degree in Management from the University of Economics in Prague and completed a Marketing program at HEC in Paris. Lukas serves 4 hours a week on the board of Veriglif.

Scott Miller

Scott Miller

Director

Miller is a former CEO turned investor, most recently serving as CEO of Vision Critical. His investments focus on customer-centric transformation and balancing the power and responsibility of identifiable data. Miller sits on the Board of Directors of a number of companies committed to these missions, from data management and customer experience to the evolving industries of precision medicine and agriculture. Scott serves 4 hours a week at Veriglif. 

Jonathan Ewert

Jonathan Ewert

Director

As an Operating Partner of multiple Private Equity firms, Jonathan has served in executive and Board roles across a variety of public and PE-backed tech-enabled service sectors including software-as-a-service, location data management, market research, internet infrastructure, digital media, education technology, and social networks.

Previously, Jonathan served in CEO, Executive Chairman, and Board of Director roles for several portfolio companies of Catalyst Investors, a middle-market growth equity firm based in New York where he continues to serve on the Advisory Board. Jonathan has served on advisory boards for Google and Bloomberg, as well as a Director of several US and foreign corporations. Jonathan dedicates 4 hours per week on the board of Veriglif.

Tiffany Johnson

Tiffany Johnson

Advisory Board

Tiffany has 13+ years of strategic data and technology work in advertising and consulting and is an ethical data advocate, helping companies and individuals discover their own path toward ethical data collection and use. She recently testified alongside Cambridge Analytica whistleblower and leading Data Privacy Advocate Brittany Kaiser on the business impact of New York state’s Privacy Bill, sponsored by Senator Kevin Thomas, Chairman of the Committee on Consumer Protection.

Ross Farelly, PhD

Ross Farelly, PhD

Advisory Board

Ross brings over 10 years’ experience in the big data, predictive analytics and AI industry. With his strong academic background in pure mathematics, applied statistics and a PhD in information systems, Ross is a thought leader in the development of markets focussed on the monetisation of personal data. Ross has also held senior analytics positions in leading high tech firms such as Teradata and IBM.

Kimberly Nasief

Kimberly Nasief

Advisory Board

Kimberly has 20 years of experience in leading and growing businesses. She has designed deeply complex programs that facilitate the gathering of customer and business intelligence in the field for enterprise companies. Kimberly is well versed on building strategic programs for companies that capture and measure legal compliance, as well as the customer and brand experience, so that businesses can act upon the ever newly evolving expectations.

Rolfe Swinton

Rolfe Swinton

Advisory Board

Rolfe brings exceptional experience in multiplatform measurement, including mobile, as well as building and launching new ventures in the technology and analytics markets. 

He co-founded RealityMine, a world-leader in consumer behavioral analytics and passive multi-platform measurement, and Lumi Mobile, one of the world's first mobile-centric real-time consumer engagement platforms.  

Rolfe also served in the management team of CPI, a $1Bn roll-up in the European print industry. 

Patricio Pagani

Patricio Pagani

Advisory Board

Patricio Pagani is the founder of The Black Puma AI, a company dedicated to blending the power of human and digital brains to augment organizational intelligence.

Patricio is also a Digital Transformation catalyst that is helping large corporations embrace what the future holds for them.

An Angel Investor in technology startups (mobility, IOT), Patricio has a portfolio of companies he's advising. Also, he is a Board director at Infotools, a leading provider of market research software tools & services.

Jason Buchanan

Jason Buchanan

Advisory Board

Jason is no stranger to the world of online market research and online data collection. He originally worked with Research Now in the early years in London and was responsible for founding the company’s Asia Pacific division in 2005, guiding it to a market leading position.

Jason was also part of Survey Sampling International’s Global Executive Team for a period whilst leading their Asia Pacific Division. Technology has been central to Jason’s broad range of career experiences spanning over 20 years. He has been associated with several successful technology startups.

Jin Lim

Jin Lim

Advisory Board

Jin is the CEO of Livius Pty Ltd, a IoT and standards specialist in Aged Care. Jin has spent the last dozen years in product management in the technology space. In his earlier years, Jin was part of a startup that used proprietary virtualization technology to deliver a quick and agile solution for network security. It was an early form of a decentralized and distributed system for securely storing data.

Phillip Denley

Phillip Denley

Advisory Board

Phillip is an experienced software engineer and enterprise architect with over 20 years of expertise in large scale and high volume enterprise platforms. He has extensive experience developing API platforms and B2B ecosystems in finance, logistics, supply chain and healthcare verticals. 

Phillip is also an expert in applied cryptography and security protocol design and implementation, having developed high volume and secure applications for global transport and logistics.

TERMS

Veriglif
Overview
PRICE PER SHARE
$0.59
DEADLINE
Apr 28, 2021
VALUATION
$7.02M
AMOUNT RAISED
$117,654.89
Breakdown
MIN INVESTMENT
$299.72
MAX INVESTMENT
$106,999.45
MIN NUMBER OF SHARES OFFERED
16,949
OFFERING TYPE
Equity
ASSET TYPE
PREFERRED
SHARES OFFERED
Preferred Stock
MAX NUMBER OF SHARES OFFERED
1,747,438

Maximum Number of Shares Offered subject to adjustment for bonus shares


Company

:

Veriglif, Inc.

Corporate Address

:

251 W. 30th Street #606, New York, NY 10001

Offering Minimum

:

$9,999.91

Offering Maximum

:

$1,030,988.42

Minimum Investment Amount

(per investor)

:

$299.72











Terms


Offering Type

:

Equity

Security Name

:

Preferred Stock

Minimum Number of Shares Offered

:

16,949

Maximum Number of Shares Offered

:

1,747,438

Price per Share

:

$0.59

Pre-Money Valuation

:

$7,023,072.67











COVID Relief

This offering is being conducted on an expedited basis due to circumstances relating to COVID-19 and pursuant to the SEC’s temporary regulatory COVID-19 relief set out in Regulation Crowdfunding §227.201(z).

Expedited closing sooner than 21 days

In reliance on Regulation Crowdfunding §227.303(g)(2) A funding portal that is an intermediary in a transaction involving the offer or sale of securities initiated between May 4, 2020, and February 28, 2021, in reliance on section 4(a)(6) of the Securities Act (15 U.S.C. 77d(a)(6)) by an issuer that is conducting an offering on an expedited basis due to circumstances relating to COVID-19 shall not be required to comply with the requirement in paragraph (e)(3)(i) of this section that a funding portal shall not direct transmission of funds earlier than 21 days after the date on which the intermediary makes publicly available on its platform the information required to be provided by the issuer under §§227.201 and 227.203(a).

*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

Company Perks*

Time-Based:

Super Early Bird Bonus

Invest within the first week and receive additional 10% bonus shares

Early Bird Bonus

Invest within the first two weeks and receive an additional 5% bonus shares

Amount-Based

Bronze - $1000+

Exclusive invite to early-access use of Veriglif consumer-facing products

Limited-Edition Investor T-Shirt

All previous perks

Silver - $2,000+

Official LInkedin endorsement as “Veriglif Investor” 

Personal Linkedin shoutout

All previous perks

Gold - $10,000+

Private dinner and skiing with founders in Deer Valley, Utah. *Accomodation, Lift Passes included and Transport NOT included

Access to quarterly investor video conference

All previous perks

Platinum - $20,000+

Annual private dinner and skiing with founders in Deer Valley, Utah. Accomodation, Transfers and Lift Pass ARE included for first year. *Transport NOT included

All previous perks

*All perks occur when the offering is completed.

The 10% StartEngine Owners' Bonus

Veriglif, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Preferred Stock at $0.59 share, you will and own 110 shares for $59. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Salary payments made to one’s self, a friend or relative.

ALL UPDATES

04.27.21

LAST DAY! Last chance to invest in this offering 🧤

We would like to thank all of our 322 investors (from both raises) who have supported Veriglif to bringing more transparency, control and monetization for OUR personal data.👏

Today is your last chance to invest in Veriglif in this offering, so please help spread the word on social media and let's finish strong.

Thank you,

James Wilson, CEO

04.26.21

How Veriglif Is Creating A New Media Ecosystem Powered By Personal Data

The marketing ecosystem is powered by data. That data is used to drive advertising and targeting, which is how the system makes money. Companies need data to engage, understand and activate consumer relationships and suddenly a very large chunk of the population has withdrawn their attention and data from the traditional system and are moving behind the walled gardens of privacy-first platforms with limited to none mechanisms for brands to engage with these user populations. That is a huge issue for both advertisers and the companies that exist to serve them via data. This new data and media ecosystem has created a significant vacuum that isn’t easily filled by the current players, and everyone is feeling the economic impact of that gap already.

 At Veriglif we have been anticipating these shifts for a while and we think we have a solution that will allow the new ecosystem to thrive by allowing the personal data economy to be unleashed in a new way that is aligned to this rapidly changing dynamic.

In a nutshell, Veriglif connects individual level data profiles across any platform in a privacy-compliant blockchain network. Users then can choose who/what/where/when/how their data is used and are paid for that use. That payment can be a rev share with anyone who has users/audiences/networks that opt-in creating a win/win monetization solution for everyone. Once we connect all of the disparate audiences/networks, individual users can choose which causes and organizations they want to engage with, amplifying the reach of everyone.

By using the suite of tools Veriglif launched recently, including our browser extension, 1st party consumer-linked cookie Consent Manager and our network-linked ad blocker any social platform, publisher, content-creator, influencer, browser or media distributor can integrate with Veriglif to bypass all of the concerns listed above and create a whole new media ecosystem model.

In this post, we dive deeper into how we are making that happen!

https://medium.com/veriglif/creating-a-new-media-ecosystem-powered-by-personal-data-feed386b6d58

04.20.21

Veriglif Launches Consumer Data Management Suite of Tools

Veriglif is thrilled to announce the launch of our Consumer Data Management Suite, furthering our revolutionary model of giving individuals complete control over their personal data in the digital world with a path to monetization, while also creating an ecosystem to give data buyers a transparent and privacy-compliant means of accessing vital data to drive their business.

The Suite is comprised of tools that are connected to the Veriglif datagraph network that is powered by our proprietary blockchain-powered data supply chain management platform that powers permissioning, provisioning and transactional processing. These tools give individual users of Veriglif a series of integrated tools that expand and power the use cases of data ownership, management and monetization.

To learn more, read about it on our blog here: https://medium.com/veriglif/veriglif-consumer-data-management-suite-of-tools-5bb6721b64a

04.14.21

Notice of Funds Disbursement

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Veriglif has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Veriglif be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

03.19.21

Webinar Recording: How Veriglif Is A Game Changer For The Personal Data Economy

On Monday, March 15th 2021 the Veriglif team conducted a webinar with our partners at GreenBook on the results from our recent pilots, our progress so far and the continual evolution of the platform. Almost 300 people registered, with over 50 from large global brands and almost 200 from across the technology and agency landscape in the insights category.

James Wilson and Lenny Murphy were joined by Rolfe Swinton, Director, Data Assets — North America with GfK. Rolfe is also an investor in Veriglif and on our Advisory Board. After a brief presentation and update, we had a lively discussion and answered some great questions from the attendees.

Here is the recording; enjoy!



03.10.21

Join Us For A Free Webinar: How A Better User Experience = Better Data Quality

Learn how to increase ROI of sample by 3X by optimizing the respondent UX.

Respondents spend 36% of their time completing profile questions; imagine how much better respondent experience would be if they did not have to answer those repetitive questions again and again.

It is time to innovate not just the way personal data is managed and used, but the actual underlying processes that create time inefficiencies, user churn, throughput breakage, economic waste, and fraud.

Join James Wilson, CEO of Veriglif and Lenny Murphy, Executive Editor and Producer of GreenBook as they explain how to increase ROI of sample by 3X by optimizing the respondent UX.

Register today to learn:

  1. How to save members time by using advanced AI to categorize and auto-complete pre-screening and survey profile questions with information from their profiles
  2. How capturing and auto-updating member profiles in real-time creates a better user experience
  3. How to create a privacy compliance system, providing full transparency and provenance to participants and panels about what data was provided to each site
  4. How to cut down on survey fraud, waste, and other junk responses to protect your surveys from data quality issues


03.03.21

Notice of Funds Disbursement

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Veriglif has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Veriglif be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

02.26.21

How A Better User Experience = Better Data Quality

James Wilson details the tech Veriglif built to deliver a better user experience to survey takers and the measurable business impact that resulted from it, as well as the many new use cases that have opened up from the experience. 

With every innovation we bring to market we realize that Veriglif's relentless focus on supply chain optimization for personal data just keeps creating more and more opportunity!   

Read more at https://medium.com/veriglif/how-a-better-user-experience-better-data-quality-50fa90f68e71

02.23.21

Personal Data Is Your Financial Asset - Time To Claim It!

Veriglif advisor Ross Farrelly, PhD details why personal data is one of our most important intrinsic assets and also the one that delivers the least value to the true owners; individuals. Veriglif is designed to unlock that value creation and in this post Ross explains how and why that is important. 

https://medium.com/veriglif/personal-data-is-your-financial-asset-a41cc3603577 

02.02.21

Veriglif advisor Tiffany Johnson discusses why privacy first platforms are taking center stage

In the last few weeks, we have seen a massive acceleration in three trends that have massive implications for the digital data landscape:  

  1. Media fragmentation: A massive number of people have shifted their media engagement and consumption habits away from mainstream media and media tech platforms to emerging platforms and channels.   
  2. Social fragmentation: Similarly to media, the exodus away from Facebook/Twitter/WhatsApp has fragmented the dominant social media marketplace fueling the unprecedented and rapid growth of challenger platforms.   
  3. Privacy compliance: Undergirding 1 & 2, users are becoming far more concerned about data privacy and security. Users recognize that their data fuels the systems that they distrust the most.  

At Veriglif we have been anticipating these shifts for a while and we think we have a solution that will allow the new ecosystem to thrive by allowing the personal data economy to be unleashed in a new way that is aligned to this rapidly changing dynamic.    

The bottom line (we think) is that the marketing ecosystem is powered by data. That data is used to drive advertising and targeting, which is how the system makes money. Companies need data to engage, understand and activate consumer relationships and suddenly a very large chunk of the population has withdrawn their attention and data from the system. That is a huge issue for both advertisers and the companies that exist to serve them via data. This new data and media ecosystem has created a significant vacuum that isn’t easily filled by the current players, and everyone is feeling the economic impact of that gap already. 

Veriglif Advisor Tiffany Johnson takes deeper look at what this seismic shift means from the data privacy perspective and how companies like Veriglif can play a pivotal role in bridging the gap between the old ecosystem and a rapidly changing emerging  "privacy-first" new one. 

In addition to an advisor to Veriglif, Tiffany is the Ethical Data Advocate, Data Advisor, Senior Director — Tech & Data Analytics at Wunderman Thompson - a New York-based global marketing communications agency with 200 offices in 90 markets and is part of international advertising group WPP Group.

https://medium.com/veriglif/privacy-first-platforms-take-center-stage-5f8407af5598

REWARDS

Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Veriglif.

$299.00

StartEngine Owner’s Bonus

This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.

$1,000.00

Bronze - $1000+

Exclusive invite to early-access use of Veriglif consumer-facing products Limited-Edition Investor T-Shirt All previous perks

$2,000.00

Silver - $2,000+

Official LInkedin endorsement as “Veriglif Investor” Personal Linkedin shoutout All previous perks

$10,000.00

Gold - $10,000+

Private dinner and skiing with founders in Deer Valley, Utah. *Accomodation, Lift Passes included and Transport NOT included Access to quarterly investor video conference All previous perks

$20,000.00

Platinum - $20,000+

Annual private dinner and skiing with founders in Deer Valley, Utah. Accommodation, Transfers and Lift Pass ARE included for first year. *Transport NOT included All previous perks

JOIN THE DISCUSSION













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RAISED
$117,654.89
INVESTORS
171
MIN INVEST
$299.72
VALUATION CAP
$7M

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