Entertainment for Conscious Living

INVEST IN CONSCIOUS GOOD TODAY!

Equal parts entertainment studio, streaming platform, and creative community, Conscious Good is an innovative ecosystem for people seeking to create, experience, and share conscious media. Our products and services include the Creators Network for mindful media makers, the entertainment platform CGood TV, original film, series and video asset production, and mobile apps to turn these values into social action. We are in the market, and building our network.
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This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Conscious Good

Reasons to Invest

  • We believe Conscious Good is one of the first, creator-owned conscious media companies, aiming to shift the standard media model while powering a conscious media movement.

  • Through our streaming platform CGood TV, we aim to be a leader in the media segment of this $4.5 trillion market with entertainment that reflects and promotes the values of conscious living (source)


  • We are harnessing the power of global economic trends toward conscious lifestyles, including the rise of yoga and meditation practices. (source)

overview


Entertainment for and by people looking to live well and do good 

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Conscious Good flips the script on content ownership and financial rewards. Creators and viewers share the experience and now they can share the profits.

 

Driven by our community of artist owners, we create entertainment for people seeking to live well and do good.


We are fueled by what connects us, and we foster those connections with entertainment curated for conscious lifestyles, with resources and opportunities for media creators to get their conscious works into the market.









The Problem & Solution


We aim to centralize and amplify conscious media to foster interconnection

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In our view, main-stream media has placed us in silos that reinforce our differences. We see a narrow slice of the world based on algorithms, and as a result, become disconnected from people, ideas, compassion, and possibility.

 

At Conscious Good, we’ve dreamt up a different model. One where media and stories help us connect – with ourselves, with one another, and with the planet – while rejecting the fear and division big media tends to exploit.

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We centralize, curate, and showcase a robust library of films, series, and podcasts, through our subscription-based CGood TV. The platform also connects creators with audiences to enrich the viewing experience.


For creators, Conscious Good provides transparent access to data and audience demographics, as well as ongoing opportunities to work with conscious brands. Our recently launched Storytelling Services is a B2B service that connects socially-responsible brands with conscious creators for video asset production.

THE market & our traction


The global market for creator-focused services is projected to reach 404 million people by 2024

Within this market, consumers are increasingly choosing content and businesses that promote and act for the benefit of the social good (source).  


Curated streaming services are growing in demand; in fact, the top ten niche streamers have grown at a CAGR of 74% between 2019 and 2021 (source).


We think we are in the right place to target this multi-channel market. Here’s why:


  • Launched B2B Storytelling Services, where we have completed work with one client, and are fielding inquiries from others
  • Our Creators Network is made up of 2,265+ members
  • We reached 55,000 followers across all platforms that we have a presence on

WHY INVEST


We are building Conscious Good to be a creator-owned home for conscious media


Our vision is to grow a single, robust ecosystem for all media that matters. The funds will be allocated to support this next phase of growth, with 30% focused on product development, 40% for marketing, and 29% for operations.


Now is your chance to own a part of a media company that we believe may disrupt the traditional entertainment studio model. Together, we can leverage our collective power to lead the conscious media movement in hopes of creating a better world. 


Invest in conscious content for all!







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ABOUT

HEADQUARTERS
1450 2nd Street Suite 112
Santa Monica, CA 90401
VALUATION
$15.01M

Equal parts entertainment studio, streaming platform, and creative community, Conscious Good is an innovative ecosystem for people seeking to create, experience, and share conscious media. Our products and services include the Creators Network for mindful media makers, the entertainment platform CGood TV, original film, series and video asset production, and mobile apps to turn these values into social action. We are in the market, and building our network.

TEAM

Trina Wyatt
Trina Wyatt
Founder, CEO

Trina is the founder and CEO of Conscious Good, a global, community-first media company supporting conscious creators and audiences seeking to live well and do good. 

Earlier in her career, Trina launched the Tribeca Film Festival for Robert De Niro and took the reigns as its first Festival Director. Besides Tribeca Entertainment, Trina has also held leadership positions with companies such as Gaia (Gaiam.TV), Prana Studios, Intrepid Pictures, Withoutabox (sold to IMDB/Amazon), Film Independent and Turner Pictures (sold to Time Waner). 

Besides helping countless filmmakers during her career (uncredited), Trina’s film producing credits include "Broken Diamonds", "Make People Better", "Unveiled: Joyce Tenneson & the Heroine's Journey", and "A Birder’s Guide to the Mating Habits of Widows".

Trina received her MBA from NYU and her BA from UCLA.  

Trina currently works Full-Time at The Conscious Good. 

Erica Cornwall

Erica Cornwall

Head of Creators Network, Storytelling Services (Part-Time)

A producer, creative director and magazine editor, Erica has built creative strategies for brands such as LVMH, Warner Music, and YouTube; films of Ron Howard, Judd Apatow and Spike Lee at Universal Pictures; Richard Branson, Ian Schrager and Rande Gerber among others. She held leadership positions at SWG/VICE, Flaunt Magazine, and Full Picture. She helps brands, creatives, and nonprofits tell their stories effectively and supports causes and people she believes in.

Erica currently works Part-Time at The Conscious Good & plans to switch to Full-Time soon. 

Lorraine Hess

Lorraine Hess

Head of CGood TV Programming

Lorraine is a seasoned programmer specializing in international and domestic film production, program licensing and acquisitions, distribution and curation for broadcast, digital and festivals. 15+ years of experience in contract licensing, programming strategy, production, packaging and promotion, scheduling, fundraising, proposal writing, distribution and outreach. Her career experience includes Co-Founder/VP Programming/Acquisitions LINKTV.org, producer for PBS series Global Spirit, and consultant for Bertha Foundation, KCETLINK, among others.

Lorraine currently works Part-Time at The Conscious Good. 

Jessica Buzzard

Jessica Buzzard

Head of Brand and Creative

Jessica is a senior creative executive with a strong track record of engaging audiences with brands to achieve business objectives. Her expertise includes brand strategy, creative direction, market research, content creation across video, social, graphic, blogs, and more. For over 12 years she worked as Head of Brand & Creative for the Sundance Institute, as well as the Director of Marketing for the Geffen Playhouse. 

Jessica currently works Full-Time at The Conscious Good. 

Ken Hunt

Ken Hunt

Head of Finance & Operations

Ken is a senior leader that elevates businesses to the next level with a successful history of building and optimizing companies, processes, divisions, teams, and relationships. Ken's career experience includes 16 years as SVP of Finance & Operations at MountainView Financial Solutions and 10 years as Senior Financial Reporting Manager at Harleysville Insurance.

Ken currently works Part-Time at The Conscious Good. 

TERMS

Conscious Good
Overview
PRICE PER SHARE
$3.75
DEADLINE
Dec 29, 2022
VALUATION
$15.01M
AMOUNT RAISED
$13,118.65
Breakdown
MIN INVESTMENT
$105.00
MAX INVESTMENT
$1,069,995.00
MIN NUMBER OF SHARES OFFERED
2,666
OFFERING TYPE
Equity
ASSET TYPE
COMMON
SHARES OFFERED
Common Stock
MAX NUMBER OF SHARES OFFERED
285,332

Maximum Number of Shares Offered subject to adjustment for bonus shares


Company

:

The Conscious Good, Inc

Corporate Address

:

1450 2nd Street Suite 112, Santa Monica, CA 90401

Offering Minimum

:

$9,997.50

Offering Maximum

:

$1,069,995.00

Minimum Investment Amount

(per investor)

:

$105.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

2,667

Maximum Number of Shares Offered

:

285,332

Price per Share

:

$3.75

Pre-Money Valuation

:

$15,007,747.50











*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.

Investment Incentives and Bonuses*

Time-Based:

Friends and Family Early Birds

Invest within the first 9 days and receive 20% bonus shares.

Super Early Bird Bonus

Invest within the 16 days and receive 15% bonus shares.

Early Bird Bonus

Invest within the first 30 days and receive 10% bonus shares.


Amount-Based:

$500+ | Annual Subscription to CGood TV

Annual Subscription to CGood TV + 5% Bonus Shares.

$1,000+ | Conscious Goodz

Annual Subscription to CGood TV + 7% Bonus Shares + 1 Item of CGood Merchandise 

$2,500+ | Zoom/Call/Coffee with Founder

Annual Subscription to CGood TV + 7% Bonus Shares + 1 Item of CGood Merchandise + 1 Hour Call or Meeting with Founder 

$5,000+ | Live Screening with Q&A

Annual Subscription to CGood TV + 7% Bonus Shares + 1 Item of CGood Merchandise + 1 Hour Call or Meeting with Founder + Together we’ll select the perfect film for your private screening followed by a Q&A with the filmmaker.

$10,000+ | Take Center Stage

All Previous Perks + If you have a show completed, it will be featured throughout Conscious Good (newsletter, social and CGood.TV). If you don’t, spend time on set and/or get early access to new content.

*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.

The 10% StartEngine Owners' Bonus

Conscious Good will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $3.75 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $375. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investor's eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.

Irregular Use of Proceeds

We will not incur any irregular use of proceeds.

PRESS

Article Image
Daily Camera

We think about what we feed our bodies, yet many people don’t pause to think about what we feed our mind. Trina Wyatt wants to make it easier to fill our minds with healthy brain food, rather than nutrient-empty junk. That’s why the Boulder woman launched Conscious Good.

Article Image
LA Yoga

Conscious Good and LA Yoga Announce Studio Film Series










ALL UPDATES

11.21.22

Top Creators Join Conscious Good as Founding Members

Thirteen creators, authors and filmmakers have joined our newly-formed Founding Members Circle, designed to help grow and guide Conscious Good’s future. This group will provide support as we advance our vision for a storytellers’ cooperative – a modern-day United Artists studio that provides filmmakers and creators with control over their own content, direct communication with their audiences, and ownership of the platform itself. In addition, each Founding Member will premiere new films, series, or other content exclusively on CGood TV. 

“We are building something new with Conscious Good,” says Conscious Good Founder and CEO Trina Wyatt, “Our vision is for a modern-day United Artists studio that provides filmmakers and creators with control over their own content, direct connections with their audiences, and ownership of the platform itself. I am thrilled that these conscious media leaders have joined us as Founding Members and can’t wait to share their work with the world.”


The Founding Members are: 

Barnet Bain (What Dreams May Come, Milton’s Secret, Homeless to Harvard)

Akira Chan (Earth Speed, Little Humans, Black Star)

Rebecca Dreyfus (UNVEILED, On Meditation, Stolen)

Minna Dufton (Big vs Small, Finnish TV series)

Anna Getty (author, film producer, founder of Amalgam Kitchen)

Peter Rader & Paola di Floria, Counterpoint Films (AWAKE: The Life of Yogananda, Speaking in Strings)

Adam Schomer, i2i Productions (HEAL, The Highest Pass, The Road to Dharma)

Cody Sheehy (Make People Better, Beyond the Mirage, Insecta)

Jason Silva (futurist, speaker, filmmaker)

Tracee Stanley (author, meditation/yoga teacher, filmmaker)

Josh & Rebecca Tickell, Big Picture Ranch (Kiss the Ground, Fuel, On Sacred Ground)

Invest today to join the Conscious Good community!

11.07.22

Your Invitation to Join our Creators Network



Centered around our Conscious Good values, we’ve developed the Creators Network -- a community of like-minded artists  who are fueling a new media movement focused on positivity and connection. 


Being a creator can be lonely and isolating. After all, forming something beautiful from nothing is not for the faint of heart. But we’ve found that we can accomplish so much more by gathering and sharing ideas together. That’s what the Creators Network is all about. 


We are working to encourage a new breed of filmmakers, marketers, producers, programmers, musicians, and artists pursuing creative projects with a positive, consciousness-raising message at the core of their work.


In order to support your creative storytelling process, we offer online courses and reference materials, specialized groups, and events designed specifically to enhance and expand your conscious media. Soon, we will roll out even more resources and opportunities for creators to build sustainable careers aligned with their values. We’re looking for others that want connection, collaboration, and inspiration to join the family and strengthen our movement


By being a member of the Creators Network, you can meet other like-minded creatives, find fulfilling paid work, learn more about the best tools to hone your craft, and be among the first to know about conferences, meet-ups, festivals, and more.


Don’t live the creative life alone. Surround yourself with a community of thousands focused on lifting each other up through creativity, shared resources, and mindful practices.   


Creators Network membership is free. Request to Join Today!










Owners bonus
Stack Owner's Bonus & Rewards!

Members get an extra 10% shares in addition to rewards below!

REWARDS

Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Conscious Good.

$105.00

StartEngine Owner’s Bonus

This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.

$500.00

$500+ | Annual Subscription to CGood TV

Annual Subscription to CGood TV + 5% Bonus Shares.

$1,000.00

$1,000+ | Conscious Goodz

Annual Subscription to CGood TV + 7% Bonus Shares + 1 Item of CGood Merchandise.

$2,500.00

$2,500+ | Zoom/Call/Coffee with Founder

Annual Subscription to CGood TV + 7% Bonus Shares + 1 Item of CGood Merchandise + 1 Hour Call or Meeting with Founder.

$5,000.00

$5,000+ | Live Screening with Q&A

Annual Subscription to CGood TV + 7% Bonus Shares + 1 Item of CGood Merchandise + 1 Hour Call or Meeting with Founder + Together we’ll select the perfect film for your private screening followed by a Q&A with the filmmaker.

$10,000.00

$10,000+ | Take Center Stage

All Previous Perks + If you have a show completed, it will be featured throughout Conscious Good (newsletter, social and CGood.TV). If you don’t, spend time on set and/or get early access to new content.

JOIN THE DISCUSSION













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Cancel anytime before 48 hours before a rolling close or the offering end date.

WHY STARTENGINE?

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