GET A PIECE OF SAUCE BAE
Sauce Bae, the only Bae you need.
$125,552.46 Raised
REASONS TO INVEST
Sauce Bae is available in 1,000+ major retail locations, including ShopRite, ACME, Safeway, Stop & Shop, Harris Teeter, and more, in 2 major health food distribution channels and has been featured by Forbes and CNN.
Our sauces aren’t the only thing on fire — over $1M in sales since ’19, budding partnerships with Brooke “Chef Bae” Baevsky and Memphis May Fire, and featured on the hit show Hot Ones in Season 9 (over 145M views).
In a booming $5 Billion market, consumers are craving natural and health-focused products, and Sauce Bae delivers with our turmeric-infused, low-sodium recipe, free from artificial thickeners and additives.
the pitch
Better Tasting, Better For You!
At Sauce Bae, our vision is simple. We want to deliver tantalizing flavors that won't compromise your health or your budget through our premium taste and unbeatable quality. With each bottle, you're not only treating your taste buds but also supporting a healthier lifestyle. Sauce Bae is a healthy hot sauce company that is low in sodium, uses no artificial additives, and utilizes whole, clean ingredients, including turmeric, to provide consumers with a clean and flavorful alternative to a $5B industry.
Behind Sauce Bae stands a true culinary pioneer — Founder Kevin Carbone. Carbone was diagnosed with ulcerative colitis at 21 and since then has been on a path toward better health. While falling in love with eating clean and turmeric, Kevin created his original Sauce Bae recipe in his parents' kitchen, and with $24,000 has single-handedly launched Sauce Bae and has grossed over $1M in lifetime sales. Sauce Bae is available in over 1,000 major retail stores across the country, including retailers such as ShopRite, Harris Teeter, ACME, Safeway, Giant, and Stop & Shop. It is also carried by UNFI & KeHE, 2 of the largest national health and specialty food distributors in the country, and is conveniently available for purchase on Amazon and our website.
THE PROBLEM & OUR SOLUTION
Sauce Bae: The Healthy Hot Sauce Hero the World Deserves
We all crave a healthy, flavorful hot sauce, but, in our view, major grocery chains have failed us with their high-sodium, preservative-packed, and sugar-laden options. People deserve a solution to this burning-hot problem; enter Sauce Bae — the clean and flavorful hot sauce choice. We want Sauce Bae to be affordable for everyone. That’s why as we expand into more retailers, we’ll remain competitively priced, making Sauce Bae the ultimate grocery shopping companion.
Sauce Bae brings a fresh breeze of change, tantalizing your taste buds with its unique blend of real ingredients and the mighty superfood, turmeric. Say goodbye to artificial thickeners and unwanted additives that are found in most hot sauces! With low sodium, only real ingredients, and no compromises on quality, Sauce Bae stands to become the go-to healthy choice for a hot sauce that’s better tasting and better for you.
tHe market & our traction
A HOT $5B Market Demands Health-Conscious Choices
The hot sauce industry is a vibrant and booming arena that has captured the hearts and taste buds of millions. The global hot sauce market has already reached a staggering $5 Billion in 2022, and the forecast is burning bright. IMARC Group predicts that by 2028, the market will scorch its way to an impressive $6.8 Billion, with a scintillating growth rate of 5.2% during 2023 - 2028. Plus, with the rise of home cooking and entertaining trends, as well as the increasing demand for natural and organic food products, Sauce Bae has found its sweet spot by filling a void that no other brand has claimed: becoming the go-to healthy hot sauce. Sauce Bae's secret weapon? Turmeric, the golden ingredient that sets our flavors apart from the crowd. With no comparable options in sight, Sauce Bae has seized the opportunity to excel in a market thirsty for innovative and health-conscious choices.
We’ve also secured over 1,000 major retail locations and upcoming launches, including a collaboration hot sauce with celebrity private chef Brooke "Chef Bae" Baevsky and a partnership with metalcore band Memphis May Fire.
Sauce Bae is heating up the market with our traction, and Kevin has come a long way since creating his hot sauce in his parents' kitchen. With a star-studded appearance on season 9 of the beloved show Hot Ones, Sauce Bae was enjoyed by celebrities Kristen Bell, Trevor Noah, Aubrey Plaza, ScHoolboy Q, Adam DeVine, Juice WRLD, Idris Elba, Stone Cold Steve Austin, Halley Berry, and more! We've also garnered attention from prestigious publications like Forbes, CNN, Brobible, USA Today, WRAL, Hoboken Girl, and Asbury Park Press, solidifying our position in this fast-growing market. (Sources: Forbes, CNN, Brobible, USA Today, WRAL, Hoboken Girl, Asbury Park Press)
*These testimonials may not be representative of the experience of other customers and is not a guarantee of future performance or success.
WHY INVEST
Turn Up The Heat With Sauce Bae
With over 1,000 major retail stores already stocking our fiery delights, partnerships with industry giants UNFI and KeHE, and a mouthwatering $1 million-plus in lifetime sales, Sauce Bae is making its mark. Our Amazon reviews are sizzling at 1,600 strong, and we've even had the honor of gracing the screens of Hot Ones with 145M views, earning organic endorsements from A-list celebrities. (Source) Not to mention, our founder Kevin Carbone has been nominated for Forbes' esteemed Next 1000 list. (Source) With a successful family and friends raise of $310,000 and a StartEngine raise on the horizon, we believe Sauce Bae is on track to keep growing.
Kevin bootstrapped his way to build Sauce Bae from the ground up and has achieved substantial success alone — imagine what he can do with a sizable StartEngine raise he’ll use to expand his team and manpower.
Together, we'll turn up the heat, capture the taste buds of millions, and establish Sauce Bae as the coveted champion of healthy, flavorful hot sauces. Invest in Sauce Bae today!
ABOUT
HEADQUARTERS
54 Hudson Street, 104A
FREEHOLD, NJ 07728
WEBSITE
View Site
Sauce Bae is a healthy hot sauce company that provides consumers with a clean and flavorful alternative in a $5B industry. Now available in 1,000+ major retail locations, and is carried by the 2 largest national health food distributors: UNFI and KeHE, with lifetime revenue over $1M.
TEAM
Kevin Erik Carbone
CEO, CFO, Board Director and Founder
The seed for Sauce Bae was planted 11 years ago when Kevin was diagnosed with Ulcerative Colitis at age 21. This propelled him towards a health-conscious lifestyle, where he discovered the transformative power of turmeric and clean eating. Realizing a void in the market for genuinely natural, low-sodium, turmeric-infused hot sauce, Kevin created Sauce Bae's original recipe in 2017 along with all the current branding himself. Today, Kevin is committed to making Sauce Bae a household name and the preferred choice for health-conscious hot sauce enthusiasts.
Esty DelCioppo
Contributing Advisor
Jim DelCioppo
Contributing Advisor
TERMS
Sauce Bae
Overview
PRICE PER SHARE
$0.60
DEADLINE
Nov 18, 2023
VALUATION
$3.6M
FUNDING GOAL
$15k - $1M
Breakdown
MIN INVESTMENT
$120
MAX INVESTMENT
$1,000,099.20
MIN NUMBER OF SHARES OFFERED
25,000
MAX NUMBER OF SHARES OFFERED
1,666,832
OFFERING TYPE
Equity
SHARES OFFERED
Class B Common Stock
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.
Investment Incentives and Bonuses*
Loyalty Bonus
Friends and Family of Sauce Bae get 7% bonus shares
EARLY BIRD Investor Perk
Friends and Family Early Birds
Invest in the first 72 hours, get 10% bonus shares
Super Early Bird Bonus
Invest in the first week, get 7% bonus shares
Early Bird Bonus
Invest in the first month, get 5% bonus shares
Volume-Based Perks
Tier 1 Perk — Invest $500+ and receive
- 1 Jumbo Sauce Bae Tote Bag
- 1 Sauce Bae Dad Hat
- 1 Sauce Bae Vinyl Sticker
- 1 Bottle of Sauce Bae Skinny Habanero or Hotter Habanero
Tier 2 Perk — Invest $1000+ and receive
- 1 Jumbo Sauce Bae Tote Bag
- 1 Sauce Bae Dad Hat
- 2 Sauce Bae Vinyl Stickers
- 1 Bottle of Sauce Bae Skinny Habanero or Hotter Habanero
- 1 Membership to Private Sauce Bae Investor Discord
Tier 3 Perk — Invest $5,000+ and receive
- 1 Jumbo Sauce Bae Tote Bag
- 1 Sauce Bae Dad Hat
- 2 Sauce Bae Vinyl Stickers
- 1 Bottle of Sauce Bae Skinny Habanero or Hotter Habanero
- 1 Membership to Private Sauce Bae Investor Discord
- 1 Black Sauce Bae Hoodie
Tier 4 Perk — Invest $10,000+ and receive
- 4% bonus shares
- 1 Jumbo Sauce Bae Tote Bag
- 1 Sauce Bae Dad Hat
- 2 Sauce Bae Vinyl Stickers
- 1 Bottle of Sauce Bae Skinny Habanero
- 1 Bottle of Sauce Bae Hotter Habanero
- 1 Membership to Private Sauce Bae Investor Discord
- 1 Black Sauce Bae Hoodie
Tier 5 Perk — Invest $25,000+ and receive:
- 8% bonus shares
- All perks above
- Taste testing/feedback privileges for new product launches before they go live
- 6 bottles of Sauce Bae Skinny Habanero
- 6 bottles of Sauce Bae Hotter Habanero
Tier 6 Perk — Invest $50,000+ and receive:
- 10% bonus shares
- All perks above
- Founder’s direct mobile phone number
Tier 7 Perk — Invest $100,000+ and receive:
14% bonus shares
- All perks above
- Case of Sauce Bae Skinny Habanero (12 bottles)
- Case of Sauce Bae Hotter Habanero (12 bottles)
* In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed. Crowdfunding investments made through a self-directed IRA cannot receive non-bonus share perks due to tax laws. The Internal Revenue Service (IRS) prohibits self-dealing transactions in which the investor receives an immediate, personal financial gain on investments owned by their retirement account. As a result, an investor must refuse those non-bonus share perks because they would be receiving a benefit from their IRA account. Crowdfunding investments made through a self-directed IRA cannot receive non-bonus share perks due to tax laws. The Internal Revenue Service (IRS) prohibits self-dealing transactions in which the investor receives an immediate, personal financial gain on investments owned by their retirement account. As a result, an investor must refuse those non-bonus share perks because they would be receiving a benefit from their IRA account.
The 10% StartEngine Owners' Bonus
Skinny Flav, Inc. d/b/a Sauce Bae will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Common Stock at $0.60 / share, you will receive 100 shares of Class B Common Stock meaning you'll own 110 shares for $60. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors' eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.
Irregular Use of Proceeds
The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Salary payments made to one’s self, a friend or relative.
NEW UPDATES
09.22.23
Cacao Honey & Hot Honey Coming Soon!
We’ve got some sweet news that's too good not to share!
🍯 After a lot of research, development, and taste tests (best part of the job!), we're thrilled to announce that our Cacao Honey is set to go into production soon, and as of now we are targeting an early November production! This blend of antioxidant-rich cacao with raw honey is designed to satisfy your sweet tooth in the most nourishing way possible.
🌶️ But wait, there's more! We've heard your requests for more variations, and we're currently developing a Hot Raw Honey product to spice up your food game. This Hot Honey will become a charcuterie necessity. We believe that we can get this variation launched within the next few months!
Thank you for your support, as this funding has allowed to to expand our product line.
ALL UPDATES
Stack Owner's Bonus & Rewards!
Members get an extra 10% shares in addition to rewards below!
REWARDS
$120
Earn 10% Bonus Shares
Earn 10% bonus shares in this investment and all eligible investments for an entire year. If you are not already an Owners bonus holder, you can join now, for $275, billed annually.
$500
Tier 1 Perk
- 1 Jumbo Sauce Bae Tote Bag - 1 Sauce Bae Dad Hat - 1 Sauce Bae Vinyl Sticker - 1 Bottle of Sauce Bae Skinny Habanero or Hotter Habanero
$1,000
Tier 2 Perk
- 1 Jumbo Sauce Bae Tote Bag - 1 Sauce Bae Dad Hat - 2 Sauce Bae Vinyl Stickers - 1 Bottle of Sauce Bae Skinny Habanero or Hotter Habanero - 1 Membership to Private Sauce Bae Investor Discord
$5,000
Tier 3 Perk
- 1 Jumbo Sauce Bae Tote Bag - 1 Sauce Bae Dad Hat - 2 Sauce Bae Vinyl Stickers - 1 Bottle of Sauce Bae Skinny Habanero or Hotter Habanero - 1 Membership to Private Sauce Bae Investor Discord - 1 Black Sauce Bae Hoodie
$10,000
Tier 4 Perk
- 4% bonus shares - 1 Jumbo Sauce Bae Tote Bag - 1 Sauce Bae Dad Hat - 2 Sauce Bae Vinyl Stickers - 1 Bottle of Sauce Bae Skinny Habanero - 1 Bottle of Sauce Bae Hotter Habanero - 1 Membership to Private Sauce Bae Investor Discord - 1 Black Sauce Bae Hoodie
$25,000
Tier 5 Perk
- 8% bonus shares - All perks above - Taste testing/feedback privileges for new product launches before they go live - 6 bottles of Sauce Bae Skinny Habanero - 6 bottles of Sauce Bae Hotter Habanero
$50,000
Invest $50,000+ and receive:
- 10% bonus shares - All perks above - Founder’s direct mobile phone number
$100,000
Tier 7 Perk
14% bonus shares - All perks above - Case of Sauce Bae Skinny Habanero (12 bottles) - Case of Sauce Bae Hotter Habanero (12 bottles)
JOIN THE DISCUSSION
0/2500
Grant Oster
3 days ago
I am eager to both financially invest in your company and contribute my marketing expertise to support its growth and success (if your interested!).
1
0
Sherwood Neiss
9 days ago
Hi,
I’m from D3VC, a venture fund specializing in equity crowdfunding investments. As part of our due diligence, we have a few questions regarding your progress.
Could you please share some insights on how this year has been for SauceBae in terms of revenues and other key performance indicators? Additionally, we’re curious about which distribution channels have been most effective for you and your plans for scaling the network. Lastly, what are your thoughts on potential exit strategies?
Looking forward to your response!
3
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Jerry Irwin
a month ago
Thanx for the clarification; don't know where I got the 10% from
0
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Jerry Irwin
a month ago
Why only advertise 10% less sodium when you could be using MicroSalt's product which has 50% less sodium than regular salt?
1
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JOHN PAUL Grey
a month ago
Hey Kevin! Hope all is well with you and the team! Big sauce lover here so this popping up in my feed was a welcome sight.
What are your plans for this funding round to create more growth and market value? Also, what are some challenges you see with the market?
2
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Douglas Hopkins
a month ago
Howdy Kevin, I love hot sauce and love that I found y'all. Can I ask how it would work making a investment here, I never used Start Engine before. Will the price of the stock change overtime after the investment time period is over? Would yall ever go public like companies on robinhood or the webull app. I think I love the idea of being apart of this but I'm just unsure of how it works..also I think it'll be great if Startengine.com makes a app for Android users.
2
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Kevin Carbone
Sauce Bae
•
a month ago
Hi Everyone! Kevin Carbone - Founder here.
Feel free to ask away! Happy to answer any and all questions.
0
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David Amin
5 hours ago
0
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