Piestro offering is now closed and is no longer accepting investments.
INVEST IN PIESTRO TODAY!
The Future of Artisanal Pizza
$4,393,270.79 Raised
Reasons to Invest
- Backed by lead investor, Wavemaker Partners, a global Venture Capital fund with $550M+ AUM and Wavemaker Labs, a food automation focused venture studio.
- Signed commercial agreements valued at approximately $580M.
- A seasoned team of food and robotics experts made up of executives and founders from Miso Robotics, Kitchen United, SBE Entertainment Group, Graze Autonomous Mowers, and Wolfgang Puck.
- Serving the most popular food in the US, pizza ($46.3B), with a dual go-to-market approach: operating our own Piestro units and providing existing pizzerias with the ability to white label Piestro units to grow their market share for a fraction of the cost.
* While the company has signed a quotation agreement to trade the securities offered on StartEngine Secondary’s new alternative trading system (the “ATS”), a company which intends to be quoted on the marketplace will be subject to certain requirements which the company may or may not be able to satisfy in a timely manner. Even if a company is qualified to quote its securities on the market, there is no guarantee an active trading market for the securities will ever develop, or if developed, be maintained. You should assume that you may not be able to liquidate your investment for some time or be able to pledge these shares as collateral.
“A revolutionary high quality pizzeria without the high operational costs”
*The photos included are of Piestro's first functioning prototype. The Piestro pizzeria is not currently available on the market and in development.
The Problem
Full-service pizza restaurants are expensive to run and have slim margins
The profit margins of a full-service restaurant are extremely low, at approximately 5-10%, due to high real estate and labor costs. According to a survey from Restaurant Owner, restaurant startup costs range anywhere between $175,500 and $750,500, with the median cost at $375,000. Restaurant opening costs have a mean of about $450 per square foot. Additionally, most restaurants have high labor costs due to labor shortage, high turnover rates and rising wages. In fact, it can cost over $3,500 to hire and train a new staff member, so employee retention is crucial. Labor costs for pizza restaurants average at about 31.3%.
The Solution
Piestro: A revolutionary, high quality pizzeria without the high operational costs
Piestro provides a high quality artisanal pizza experience and solves the two biggest problems in traditional restaurants: expensive labor and real estate costs. A Piestro Pizzaria is roughly the size of two vending machines and is fully autonomous, requiring no employees to operate, as opposed to the average pizza restaurant’s 9.5 employees. While the time to launch a traditional restaurant is about 9-12 months, with Piestro, we believe based with our initial prototype that an existing pizza chain can have our pod up and running within two weeks, subject to regulatory approval, at a cost of only $50,000, which is about ⅙ of the median total restaurant startup cost.
GIF
*The photos included are of Piestro's first functioning prototype. The Piestro pizzeria is not currently available on the market and in development.
*The photos above are of Piestro's first functioning prototype. The Piestro pizzeria is not currently available on the market and in development.
The average hourly and annual wages of a restaurant cook were $13.06 and $27,170 in 2018, respectively. For typical restaurants that employ 9.5 employees, payroll costs would be a minimum of $271,700 annually. Piestro requires no labor to operate as it is fully automated, and only needs a part-time employee to service and refill ingredients periodically, which is expected to cost approximately $7,500 per year based on our initial prototype.
*Based on management's evaluation of available information regarding automation in fast casual restaurants.
The Market
Pizza is the most popular food in the US and chain pizzerias statistically take preference
Pizza is the #1 most popular food in the US and on any given day, about 13% (or 1 in 8) of Americans eat pizza. Piestro’s target market is millennials and generation Z. According to a recent study, 32% of millennials and 41% of Gen Z-ers are willing to pay premium prices for sustainably sourced ingredients like ours. Pizza is also popular on social media, which means it resonates with our target customers. In fact, the hashtag “#pizza” has been used 49.6 million times on Instagram. As per a study by Gousto, a British meal kit retailer, Pizza is the #1 most popular food on Instagram with 37.9M posts.
The Global Pizza Market was worth $154.8B in 2019 and is projected to hit $233.3B by 2023. The US accounted for a 30% market share and was worth $46.3B. The US market is projected to hit $53.8B in 2023, with a 3.9% annual growth rate from 2019 to 2023. Chain pizzerias accounted for 60% of the pizza market with $27.8B in revenue and 3.17% year over year sales growth, while independent pizza restaurants earned $18.5B in revenue, and held a 40% market share and experience -1.33% year over year sales growth. (Source: PMQ Magazine)
Our Traction
Piestro has already signed commercial agreements with two incredible brands that are taking the company global!*
800 Degrees Pizza, the international pizza brand by renowned chef Anthony Carron, is ready to bring artisan pizza to the future through a partnership with Piestro. The global chain aims to expand its footprint with a projected 3,600 Piestro units over the next five years, which would represent a commercial value of over $530M. We can’t wait for customers everywhere to access 800 Degrees’ craveable artisan pizza 24 hours a day, 7 days a week.
Piestro and Carbone Restaurant Group (CRG) are partnering to expand the footprint of the CRG pizza franchise, one of Canada’s fastest-growing pizza brands. The commercial franchise partnership, valued at approximately $50M, represents a critical prong in CRG's ambitions to scale. The company will actively market Powered by Piestro to franchisees, with the goal of deploying up to 500+ units across Canada.
*Contract values are pursuant to non-binding letters of intent, not commercial contracts.
Backed by a venture capital fund with a proven track record investing in robotics companies
Piestro is a Wavemaker-backed company and was incubated by Wavemaker Labs, providing it access to seed capital and an experienced team of engineers and business professionals. This means Piestro has access to top engineering talent and tools without burning high amounts of cashflow in the early stages of the company. Additionally, Piestro is able to leverage the administrative and business development teams at Wavemaker Labs for hiring, raising capital, building partnerships and finding customers.
To date, Wavemaker Labs has empowered Piestro to build its first prototype, helped source its executive and operating team, retain several advisors in the robotics and restaurant industries, and begin conversations with several potential partners and customers whom we hope to announce during this campaign.
What We Do
Robotics-run pizza shops that provide customers with restaurant-quality pizzas in minutes
Piestro is an automated robotic pizza shop that delivers high-quality artisanal pizzas within 3 minutes. Because robots don’t sleep, we are able to keep our shops open 24/7 and customers have the option to order ahead, so that pizza is ready when they arrive.
On vending machines, we don’t consider ourselves to be part of this ‘trend.’ Piestro is truly an automated pizzeria – we aren’t frozen food, and we don’t compromise on taste for speed. We are a true producer of artisanal pizza with restaurant level quality that past machines simply didn’t deliver in terms of key components like flavor, texture and ingredients.
*The photos included are of Piestro's first functioning prototype. The Piestro pizzeria is not currently available on the market and in development.
With three decades of food and robotics expertise, we have designed Piestro to be able to cook restaurant-quality pizzas, using the highest quality ingredients, right in front of you - a fun and entertaining experience for the whole family! Piestro is currently in the prototype and development phase.
*The above photo is of Piestro's first functioning prototype. The Piestro pizzeria is not currently available on the market and in development.
The Business Model
From pizzeria to white-label partnerships
- Phase 1: We sell Pizzas directly to customers, freshly made by our very own Piestro units
- Phase 2: Selling white-labelled Piestro units to pizza chains looking to expand their footprint with minimal capex and risk
How We Are Different
Revolutionary technology to deliver high quality pizza at fast food prices
Piestro eliminates expensive real estate and labor costs so that we can focus more on the quality of our ingredients, and deliver artisanal pizza at fast food prices, in as little as 3 minutes!
*Profit margin based on CEO’s experience in the pizza industry
*Margins may vary depending on the product being sold (direct selling and/or "powered by piestro").
The Vision
White Label Pizza Experiences with regional and nation-wide pizza chains
*The above image is of Piestro's first functioning prototype. The Piestro pizzeria is not currently available on the market and in development.
*Piestro is not in the above locations and does not have contracts or agreements for the units in the above locations, but represent a future vision for the company.
Our Team
A team of experienced robotics engineers with a track record of building multi-million dollar companies
Our founder and CEO, Massimo Noja De Marco, is the co-founder of Kitchen United, which raised $50M at a $140M valuation (Source: Kitchen United Pitchbook Profile). De Marco was named one of the top 10 restaurant innovators in National Restaurant News power list. De Marco’s company, Wavemaker Labs, is a corporate and robotics innovation venture studio with a strong track record of building commercially successful robotics companies like Miso Robotics and Graze.
Our team of experienced robotics engineers helped build Miso Robotics and is ready to tackle our next venture with Piestro!
Why Invest
Join our successful team as we blend and shape the future of the robotics and fast-food pizza industry
Our team believes that crowdfunding provides the opportunity to democratize an otherwise private asset class that was previously reserved for high net worth individuals. Piestro is a consumer facing business, so we are crowdfunding to garner excitement and support directly from our potential end-customers.
The high touch nature of equity crowdfunding campaigns allows us to connect with our customers and take into account their input and opinions throughout the development process, so that we can continue to improve our product and end-to-end customer experience.
AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT.
THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT CAN BE FOUND HERE.
THE OFFERING MATERIALS MAY CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THE OFFERING MATERIALS, THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS. INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.
WHILE THE COMPANY HAS SIGNED A QUOTATION AGREEMENT TO TRADE THE SECURITIES OFFERED ON STARTENGINE SECONDARY’S NEW ALTERNATIVE TRADING SYSTEM (THE “ATS”), A COMPANY WHICH INTENDS TO BE QUOTED ON THE MARKETPLACE WILL BE SUBJECT TO CERTAIN REQUIREMENTS WHICH THE COMPANY MAY OR MAY NOT BE ABLE TO SATISFY IN A TIMELY MANNER. EVEN IF A COMPANY IS QUALIFIED TO QUOTE ITS SECURITIES ON THE MARKET, THERE IS NO GUARANTEE AN ACTIVE TRADING MARKET FOR THE SECURITIES WILL EVER DEVELOP, OR IF DEVELOPED, BE MAINTAINED. YOU SHOULD ASSUME THAT YOU MAY NOT BE ABLE TO LIQUIDATE YOUR INVESTMENT FOR SOME TIME OR BE ABLE TO PLEDGE THESE SHARES AS COLLATERAL.
ABOUT
HEADQUARTERS
1438 9th Street
Santa Monica, CA 90401
WEBSITE
View Site
Our goal is that Piestro will be a robotic pizza shop able to deliver high-quality artisanal pizzas within 3 minutes. Our fully-automated machines are being designed with the aim of allowing for zero contact food preparation, zero food waste, consistent quality, and a much lower cost of operation. With our innovative design, Piestro will be introducing a new economic paradigm for food.
TEAM
Massimo Noja De Marco
Chief Executive Officer
Kevin Morris
Chief Operating Officer
Evan Lowell
Lead Engineer
Vahid Alizadehyazdi
Lead Engineer
Christy Joyce
Head of Strategy
Mike Banuelos
Head of Marketing
Kimberly Ng
Head of Business Operations
Buck Jordan
Director, Member of the Board
TERMS
Piestro
Overview
PRICE PER SHARE
$2.56
DEADLINE
Oct 1, 2021
VALUATION
$12M
AMOUNT RAISED
$4,393,270.79
Breakdown
MIN INVESTMENT
$1,000
MAX INVESTMENT
$1,000,000
MIN NUMBER OF SHARES OFFERED
3,906
OFFERING TYPE
Equity
ASSET TYPE
COMMON
SHARES OFFERED
Common Stock
MAX NUMBER OF SHARES OFFERED
1,953,125
Maximum Number of Shares Offered subject to adjustment for bonus shares
Company | : | Future Labs VI, Inc. |
Corporate Address | : | 1438 9th Street, Santa Monica, CA 90401 |
Offering Minimum | : | $9,999.36 |
Offering Maximum | : | $5,000,000.00 |
Minimum Investment Amount(per investor) | : | $1,000.00 |
Terms
Offering Type | : | Equity |
Security Name | : | Common Stock |
Minimum Number of Shares Offered | : | 3,906 |
Maximum Number of Shares Offered | : | 1,953,125 |
Price per Share | : | $2.56 |
Pre-Money Valuation | : | $12,000,000.00 |
Perks - Volume Based
$1,000+ (Tier 1 perk)
- $100 Piestro credit
$2,500+ (Tier 2 perk)
- $200 Piestro credit
$5,000+ (Tier 3 perk)
- $500 Piestro credit
ALL UPDATES
10.19.21
Keep in touch with Piestro!
We couldn’t be more thrilled with the support from the Piestro community that enabled us to raise our $5M offering maximum through Piestro’s Regulation A+ equity crowdfunding campaign. Whether you invested, joined the waitlist, or simply followed our campaign, thank you for being part of the Piestro story!
We know that many Piestro followers were unable to purchase shares before the campaign closed. To stay up to date on opportunities to invest and to continue tracking our progress, sign up for updates at Piestro.com.
Sign up now to stay up to date on future investment opportunities!
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
10.01.21
Last chance to join the waitlist!
Just a few hours remain in Piestro’s Regulation A+ equity crowdfunding campaign on StartEngine. Thanks to the over 2,100 investors who participated, we have oversubscribed the round!
We will likely be able to accept some additional funds as investments clear, but the window to join the waitlist is closing fast. Join the waitlist now!
Thank you to all of the investors who have joined our mission to introduce a new economic paradigm for food. With your support, we are making rapid progress and are thrilled that investors in our StartEngine campaign will continue on this exciting journey with us!
Haven’t invested? Join the waitlist while you still can for a chance to claim a piece of the pie!
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This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
09.30.21
12 Hours Left!
Piestro's crowdfunding opportunity ends in just 12 hours, and we’re already over 90% funded! With the window to invest narrowing quickly, we want to share some of the top reasons to invest in Piestro:
Partnerships - With over $580M in pre-orders via commercial contracts, Piestro is partnering with leading brands that are taking Piestro global! Our partnerships with 800 Degrees Pizza and FAST FIRED by Carbone show the excitement within the restaurant industry for Piestro's disruptive technology.
Market Growth - The US pizza market is valued at over $46B and expected to grow to over $54B in 2023.
Technology - Piestro’s state-of-the-art automation and small footprint drastically reduce labor and real estate costs and allow for 24/7 operation. We project that operators can more than double their profit margins, compared to operating traditional pizzerias.
These are just some of the reasons to invest in Piestro. Grab your shares in the next 12 hours, before we close or oversubscribe!
Purchase your equity shares in Piestro now!
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Contract value is pursuant to non-binding letters of intent, not commercial contracts.
09.30.21
Final Investor Webinar + Last Day to Invest!
Today is the final day of Piestro’s Regulation A+ offering on StartEngine. We're thrilled with the momentum of this round so far and are looking forward to a strong close backed by a community of enthusiastic investors!
The Piestro campaign is over x% funded. Make sure to invest before we’re oversubscribed!
Join our final live investor webinar with Piestro CEO Massimo Noja de Marco at 10 AM PT (1PM ET). Sign up now.
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
09.29.21
1 Day Left + Final Investor Webinar Tomorrow!
Piestro's Reg A offering on StartEngine closes tomorrow. Invest Now!
The clock is ticking on our StartEngine campaign, but there is still time to invest.
We started Piestro to create a new food experience that would make pizza at a fraction of the cost of traditional pizzerias. By all but eliminating the retail footprint and labor costs associated with producing pizza, Piestro is able to boast projected profit margins that are 2x those of traditional pizzerias, without sacrificing quality or inflating prices for consumers. This gives Piestro an outstanding advantage when entering the growing $46B US pizza market.
Don’t wait - Purchase shares today to own a piece of Piestro!
Our last live investor webinar is tomorrow. Join Piestro CEO Massimo Noja De Marco tomorrow, September 30, at 10 AM PT Sign up here!
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
09.28.21
2 Days Left + Bonus Shares
There are just two days left to invest in Piestro on StartEngine. Don’t miss the opportunity to join us in disrupting the $46B+ US pizza market. Invest now!
Maximize your investment with Piestro campaign perks:
All investors can earn volume-based bonus shares:
5% bonus shares for investments of $2,000+
10% bonus shares for investments of $5,000+
15% bonus shares for investments of $10,000+
20% bonus shares for investments of $20,000+
Investors in our 2020 Regulation CF round are eligible for an additional 10% bonus shares.
Participants in StartEngine’s Owner’s Bonus program are eligible to receive 10% bonus shares.
Finally, Piestro investors who reserved shares before our current Regulation A campaign launched are eligible for up to $500 in Piestro credit. See our campaign page for full details on all perks.
Don’t miss out on your slice of the pie - Invest today!
Want to learn more? Join our live investor webinar TODAY at 10 AM PT (1 PM ET). Sign up here!
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Owner’s Bonus and volume-based bonus shares are not stackable. Rather, investors will receive the greater of any eligible Owner’s Bonus or volume-based bonus shares.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
09.27.21
We’re over $3M!
We’re thrilled to announce that Piestro’s Reg A+ crowdfunding campaign on StartEngine has raised over $3M from more than 1,440 investors! Our campaign is now over 60% funded. Make sure to invest before this offering ends this Thursday, September 30th.
Haven’t purchased a piece of Piestro yet? Invest Now!
Want to learn more before you invest? Join one of our live investor webinars and Q&As this week with Piestro CEO Massimo Noja De Marco. Attendance is free, but space is limited. Sign up today.
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
09.27.21
3 Days Left! Meet Tommy Lee, 800 Degrees Pizza CEO!
The clock is ticking down! There are just 3 more days to invest in Piestro until we close the fundraising round! One of the highlights of this round was announcing our partnership with 800 Degrees Pizza, and signing a commercial contract to deliver 3,600 Piestro Pods!
At the heart of the Piestro x 800 Degrees Pizza partnership is a mutual passion for creating delicious pizza using the highest-quality ingredients. 800 Degrees Pizza engaged Piestro with the goal of future-proofing their brand. Piestro’s robotic automation provides 800 Degrees Pizza with an exciting way to scale while maintaining the standards of excellence the brand has come to be known for.
Today, we are excited to introduce Tommy Lee, the CEO and visionary leader of 800 Degrees Pizza. Tommy, who joined 800 Degrees in 2017, is a veteran hospitality executive who brings over 25 years of industry experience as chief executive officer of 800 Degrees Pizza. Before joining 800 Degrees Pizza, Tommy served as CEO of Rockfish Seafood Grill and was an executive at Brinker International - one of the world's leading casual dining restaurant companies - where his leadership included overseeing the business performance and operations of over 500 Chili’s Grill & Bar restaurants and the On the Border Cafes.
“Tommy...understands the significance of operating efficiency and a guest-centric focus. I am confident that his business expertise combined with the quality of our product will elevate the brand to a new level.”- Chef Anthony Carron, Founder 800 Degrees Pizza.
Tommy is working closely with Chef Anthony and the Piestro team to ensure that 800 Degrees by Piestro achieves tremendous scale with perfect consistency while maintaining 800 Degrees Pizza’s signature quality and taste.
“800 Degrees Pizza is a tremendous, growing brand. Piestro is poised to have a huge impact on the pizza industry. Together, we can disrupt the traditional dining space with breakthrough technology that redefines the way we eat. There’s no limit to what we can do.” - Tommy Lee, 800 Degrees Pizza CEO
Join 800 Degrees Pizza CEO Tommy Lee in envisioning the future with Piestro. Invest before our campaign closes on September 30th!
Join one of our upcoming live investor webinars for a special Q&A with Piestro CEO Massimo Noja De Marco! Click a link to sign up, seats are limited!
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
09.26.21
VentureBeat and Entrepreneur feature Piestro
Piestro’s investment opportunity was recently featured in VentureBeat and Entrepreneur. Check out the highlights below!
VentureBeat - Piestro’s pizza-making machine might be the alternative investment you’ve been looking for
Restaurant and takeout spending was up almost 25 percent between April 2020 and January 2021.
800 Degrees recently announced a partnership to build 3,600 Piestro machines over the next 5 years.
This partnership will allow unlimited growth potential at a fraction of the cost of traditional restaurant locations.
Piestro can be up and running virtually anywhere in about two weeks.
Entrepreneur - An Alternative Investment Opportunity That Changes the Future of Pizza Making
Partnership with 800 Degrees Pizza valued at an estimated $530M.
Piestro is a high-margin business and can improve the profit generated by traditional pizzerias by more than double.
Piestro enables existing pizza businesses to more quickly and cost-effectively make delicious pizza and extend their reach into almost any location with high foot traffic.
Piestro’s crowdfunding campaign ends this Thursday! Don’t miss your chance to take part in this unique investment opportunity ahead of our 3,600 unit deployment with 800 Degrees Pizza. Invest Now!
Don’t miss Piestro CEO in two live investor webinars this week. Tuesday, September 28th 2021 - 10:00 AM (PDT) and Thursday, September 30th 2021 - 10:00 AM (PDT). Sign up now, as space is limited!
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Contract value is pursuant to non-binding letters of intent, not commercial contracts.
09.24.21
Only 5 day left to invest + Investor Webinars next week
There are just 5 days left to become a Piestro investor! Be sure to grab your equity shares in Piestro before this limited public offering ends on Thursday, September 30th.
Next week, Piestro CEO Massimo Noja De Marco will be hosting two live investor webinars and Q&As. Prospective investors will have an opportunity to learn more about our exciting new partnerships, product development updates and growth of the food robotics market.
Attendance is free, but space is limited. Sign up today.
This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
In addition, as described in the Offering Circular, the Company retains the right to continue the offering beyond the Termination Date, in its sole discretion.
REWARDS
$1,000
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
$1,000
Tier 1 perk
$100 Piestro credit for reservation holders
$2,000
Tier 1 Perk (Live)
Investors that invest at least $2,000 in this offering will receive a 5% bonus.
$2,500
Tier 2 perk
$200 Piestro credit for reservation holders
$5,000
Tier 3 perk
$500 Piestro credit for reservation holders
$5,000
Tier 2 Perk (Live)
Investors that invest at least $5,000 will receive a 10% bonus.
$10,000
Tier 3 Perk (Live)
Investors that invest at least $10,000 will receive a 15% bonus.
$20,000
Tier 4 Perk (Live)
Investors that invest at least $20,000 will receive a 20% bonus.
JOIN THE DISCUSSION
0/2500
HOW INVESTING WORKS
Cancel anytime before 48 hours before a rolling close or the offering end date.
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With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.
With Regulation Crowdfunding, non-accredited investors with an annual income or net worth less than $124,000, are limited to invest a maximum of 5% of the greater of those two amounts. For those with an annual income and net worth greater than $124,000, he/she is limited to investing 10% of the greater of the two amounts.
At the close of an offering, all investors whose funds have “cleared” by this time will be included in the disbursement. At this time, each investor will receive an email from StartEngine with their Countersigned Subscription Agreement, which will serve as their proof of purchase moving forward.
Please keep in mind that a company can conduct a series of “closes” or withdrawals of funds throughout the duration of the campaign. If you are included in that withdrawal period, you will be emailed your countersigned subscription agreement and proof of purchase immediately following that withdrawal.
StartEngine assists companies in raising capital, and once the offering is closed, we are no longer involved with whether the company chooses to list shares on a secondary market, or what occurs thereafter. Therefore, StartEngine has no control or insight into your investment after the close of the live offering. In addition, we are not permitted to provide financial advice. You may want to contact a financial professional to discuss possible investment outcomes.
For Regulation Crowdfunding, investors are able to cancel their investment at any point throughout the campaign up until 48 hours before the closing of the offering. Note: If the company does a rolling close, they will post an update to their current investors, giving them the opportunity to cancel during this timeframe. If you do not cancel within this 5-day timeframe, your funds will be invested in the company, and you will no longer be able to cancel the investment. If your funds show as ‘Invested’ on your account dashboard, your investment can no longer be canceled.
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Refunds that are made through ACH payments can take up to 10 business days to clear. Unfortunately, we are at the mercy of the bank, but we will do everything we can to get you your refund as soon as possible. However, every investment needs to go through the clearing process in order to get sent back to the account associated with the investment.
Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.
