Penny Luck Shoes offering is now closed and is no longer accepting investments.

INVEST IN PENNY LUCK SHOES TODAY!

WEAR YOUR LUCK

Penny Luck is the shoe brand for American Dream Chasers. We hire disabled Vets to place lucky pennies on the soles so you can “wear your luck” as you chase the dream and give back to the men and woman who fought to protect it.

This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Penny Luck Shoes

$0.00 Raised

REASONS TO INVEST

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3,000 pairs of shoes sold with less than 5% Rate of Returns (industry average is 20%-30%)

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84% and 74.7% Gross Margin in 2017 and 2018 respectively

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Five star reviews on our website on all products sold

ABOUT

HEADQUARTERS

1490 Rusk Rd. #102
Round Rock , TX 78665
VALUATION

$7.1M

Penny Luck is the shoe brand for American Dream Chasers. We hire disabled Vets to place lucky pennies on the soles so you can “wear your luck” as you chase the dream and give back to the men and woman who fought to protect it.

TEAM

Brian Munoz
Brian Munoz
Founder/CEO

The founder of Penny Luck Shoes, INC. has nearly a decade of experience working with 3 different start-up company’s, two of which he founded. He has successfully built the company with a bootstrap budget for the past 5 years and implemented highly effective gorilla marketing tactics.

Brian’s personal goal is to become a shining example of conscious capitalism and expand the definition of purpose driven companies to embody the philosophy of “teach a man to fish” rather than “give a man a fish”. 

Education: Majored in International Business from Pepperdine University -”Freely Ye Received, Freely Give,” Matthew 10:8

Mark Munoz
Mark Munoz
Director of Operations

Mark’s personal goal has always been to help others. This drove him to become a U.S. Navy Corpsman and serve alongside Marines in Afghanistan and Iraq. After approximately 6 years of service, Mark sought to continue helping the people. Initially he served his community as a police officer. Recognizing that he was not sound because of PTSD, he strove to fix himself by earning a B.A. in Psychology. This degree was to be followed up by a master’s in social work. Currently, he is the director of operation at Penny Luck Shoes. He currently satisfies his drive to help others by hiring emotionally disheveled Veterans and empowers them to transform into confident, more productive members of society.

Meagan k. Munoz

Meagan k. Munoz

Communications Manager

Meagan Munoz is the Communications Manager for Penny Luck. Meagan graduated as a communications major from UCSB. She has a wide range of professional experience in crises management, public relations and branding for fashion companies.

TERMS

Penny Luck Shoes
Overview
PRICE PER SHARE
$2
DEADLINE
Apr 30, 2020
VALUATION
$7.1M
AMOUNT RAISED
$0.00
Breakdown
MIN INVESTMENT
$300.00
MAX INVESTMENT
$107,000.00
MIN NUMBER OF SHARES OFFERED
5,000
OFFERING TYPE
Equity
ASSET TYPE
COMMON
SHARES OFFERED
Common Stock
MAX NUMBER OF SHARES OFFERED
53,500

Maximum Number of Shares Offered subject to adjustment for bonus shares


Company

:

Penny Luck Shoes, Inc.

Corporate Address

:

1490 Rusk Rd. #102, Round Rock , TX 78665

Offering Minimum

:

$10,000.00

Offering Maximum

:

$107,000.00

Minimum Investment Amount

(per investor)

:

$300.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

5,000

Maximum Number of Shares Offered

:

53,500

Price per Share

:

$2.00

Pre-Money Valuation

:

$7,100,000.00











*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

Voting Rights of Securities sold in this Offering

Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.

Investment Incentives and Perks*

Early Bird Bonuses:

First 7 days - 10% Bonus Shares

Next 14 days - 5% Bonus Shares

All investors

Will receive a personal letter from Brian thanking investors for their participation.

Investments of $500 or More

Will also receive a Penny Luck Key Chain.*

Investments of $1,000 or More

Will also receive a special edition Penny Luck "owners" shirt.*

Investments of $2,500 or More

Will also receive one pre-release certificate entitling them to one pair of shoes from our future 2021 collections.**

Investments of $5,000 or More

Will also receive 5% bonus shares and one certificate entitling them to the “Original Investors Club” allowing for early access to new designs and 40% off full priced purchases for life.**

Investments of $25,000 or More

Will also receive 10% bonus shares and one certificate entitling them to one pair of a limited edition “Original Investor Shoe Collection” to be a one of a kind, Brian Munoz design with a lucky twist.**

*All perks occur after the offering is completed. Shipping is prepaid for U.S. only.

** "Original Investor Club" discounts will apply only to non discounted products and may be subject to shipping and handling costs. Excludes: customizations, personalizations, resolving costs or any costs associated with charitable donations. Quantity of purchases subject to limitations.

The 10% Bonus for StartEngine Shareholders

Penny Luck Shoes, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $2 / share, you will receive 110 Common Stock, meaning you'll own 110 shares for $200. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

The Company will not incur any irregular use of proceeds.

PRESS

Article Image
Penny Luck Shoes at SXSW

Brothers Brian and Mark Munoz were on hand to showcase their unique brand and goal to support veterans.

Article Image
Houston Life

Penny Luck Shoes

Article Image
Making It Work by FedEx

We Need to Talk: When You Should Just Give Up

Article Image
Founders of Fashion

Penny Luck Shoes

Article Image
Making It Work by FedEX

Don't Make 'Em Like They Used to: Working with Foreign Factories

ALL UPDATES

03.25.20

One Day Left For 10% Early Bird Bonus Shares

Thank you to everyone who has supported us thus far. Only one day left for the early bird bonus shares! 

REWARDS

Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Penny Luck Shoes.

$300.00

StartEngine Owner’s Bonus

This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.

$300.00

All investors Tier

Will receive a personal letter from Brian thanking investors for their participation.

$500.00

Investments of $500 or More

Will also receive a Penny Luck Key Chain.*

$1,000.00

Investments of $1,000 or More

Will also receive a special edition Penny Luck "owners" shirt.*

$2,500.00

Investments of $2,500 or More

Will also receive one pre-release certificate entitling them to one pair of shoes from our future 2021 collections.**

$5,000.00

Investments of $5,000 or More

Will also receive 5% bonus shares and one certificate entitling them to the “Original Investors Club” allowing for early access to new designs and 40% off full priced purchases for life.**

$25,000.00

Investments of $25,000 or More

Will also receive 10% bonus shares and one certificate entitling them to one pair of a limited edition “Original Investor Shoe Collection” to be a one of a kind, Brian Munoz design with a lucky twist.**

JOIN THE DISCUSSION













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HOW INVESTING WORKS

Cancel anytime before 48 hours before a rolling close or the offering end date.

WHY STARTENGINE?

REWARDS

We want you to succeed and get the most out of your money by offering rewards and memberships!

SECURE

Your info is your info. We take pride in keeping it that way!

DIVERSE INVESTMENTS

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With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.

With Regulation Crowdfunding, non-accredited investors with an annual income or net worth less than $124,000, are limited to invest a maximum of 5% of the greater of those two amounts. For those with an annual income and net worth greater than $124,000, he/she is limited to investing 10% of the greater of the two amounts.

At the close of an offering, all investors whose funds have “cleared” by this time will be included in the disbursement. At this time, each investor will receive an email from StartEngine with their Countersigned Subscription Agreement, which will serve as their proof of purchase moving forward.

Please keep in mind that a company can conduct a series of “closes” or withdrawals of funds throughout the duration of the campaign. If you are included in that withdrawal period, you will be emailed your countersigned subscription agreement and proof of purchase immediately following that withdrawal.

StartEngine assists companies in raising capital, and once the offering is closed, we are no longer involved with whether the company chooses to list shares on a secondary market, or what occurs thereafter. Therefore, StartEngine has no control or insight into your investment after the close of the live offering. In addition, we are not permitted to provide financial advice. You may want to contact a financial professional to discuss possible investment outcomes.

For Regulation Crowdfunding, investors are able to cancel their investment at any point throughout the campaign up until 48 hours before the closing of the offering. Note: If the company does a rolling close, they will post an update to their current investors, giving them the opportunity to cancel during this timeframe. If you do not cancel within this 5-day timeframe, your funds will be invested in the company, and you will no longer be able to cancel the investment. If your funds show as ‘Invested’ on your account dashboard, your investment can no longer be canceled.

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Refunds that are made through ACH payments can take up to 10 business days to clear. Unfortunately, we are at the mercy of the bank, but we will do everything we can to get you your refund as soon as possible. However, every investment needs to go through the clearing process in order to get sent back to the account associated with the investment.

Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.

RAISED
$0.00
INVESTORS
0
MIN INVEST
$300.00
VALUATION
$7.1M

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