INVEST IN OSM SHIELD TODAY!
Significant Market Opportunity - The global textile finishing market was valued at $26.2 billion in 2020
Revolutionary and proprietary product offerings providing environmentally cleaner solutions to an industry under pressure to become more environmentally accountable
Established infrastructure delivering our unique solutions to the marketplace
Overview
Clean chemistry on a mission to co-create with the brands you love!
OSM Shield is a global producer and distributor of durable, high-performance, environmentally friendly textile finishes designed for performance, including repellency, stain resistance, stain release moisture management, and antimicrobial properties to apparel upholstery, and other textiles.
*Above graphic shows prototype technology that is not yet available to the general market.
Fabrics are more functional, comfortable, breathable, odor-free, stain-resistant, and readily available than ever before in history. In order to achieve these performance attributes, fabrics are exposed to various chemical treatments to gain the desired effect. From the weaving of the yarn to the sewing of the garment, even to the shipping and packaging of the finished good, chemicals are involved. The vast majority of commercial textiles are treated with some sort of fabric finishing chemical and we work to find cleaner alternatives. Under our business model, we work with high profile brands to develop a unique performance story and assimilate into their existing supply model.
OSM Shield serves a broad assortment of industry sectors including apparel, upholstery, home textiles, uniforms, and medical.
Given the harsh environmental impact of many existing textile finishes in the marketplace, OSM Shield bridges the gap between environmental accountability and performance. Our innovation team includes 3 Post Doctorate Professors from North Carolina State University Dr. Hauser, Dr. El-Shafei, and Dr. Seyam, who have been critical to our innovation advancements.
Our two proprietary technologies, ZERO and V-Shield, are environmentally cleaner and more effective than products currently in the market. We believe our new innovations will render many of today’s existing technologies environmentally obsolete, both in the repellent and antimicrobial space.
the market
OSM Shield is looking at a multibillion-dollar market that only continues to grow
Perceptibly, industries such as the dye manufacturing industry and other chemicals that are associated with the textile industry will be benefited by this growth in demand which will colossally have a positive impact on the textile chemicals market that was valued to be $26.2 billion as of 2020. Furthermore, the demand for textile chemicals is projected to grow at a compound annual growth rate (CAGR) of 4.50% during the forecast period of 2020 to 2025 (BusinessWire Research and Markets). In 2019, the global antimicrobial textile market volume reached $9.5 billion and is estimated to reach $12.3 billion by 2024. The nano-silver antimicrobial market is worth $3.3 billion, while the global repellent fluoropolymer industry is estimated to reach $8.4 billion by 2026.
In recent years there have been large shifts in the performance finishing industry due to regulatory, legislative and consumer pressures. Brands and mills are being forced to move away from traditional environmentally compromised chemicals and seek cleaner and more sustainable alternatives.
As a B2B ingredient brand to the global apparel and textile industry, our priority is to supply brands with clean, customized, high-performance fabric treatments. Most large chemical companies and their distributors deliver a “one size fits all” chemical assortment directly to the producing mills, ultimately falling short on environmental and performance standards. OSM Shield, on the other hand, collaborates with brands directly to develop their customized performance story and formulations.
Global Textiles Chemicals Market
the problem
Commercial and consumer brands are being forced to choose between environmental accountability and performance
In one year alone, the fashion industry creates 92 million tons of textile waste including pre-consumer waste, post-industrial waste, and end of life textile disposal. The rapid growth of performance textiles and the associated performance finishes has undoubtedly contributed to this problem. Although less harmful finishes and antimicrobials have been adopted, most are less durable, effective, and more expensive.
Water and stain repellent finishes are known to contain toxins such as PFOA’s and PFOS’, which bioaccumulate in the environment and cause harm to humans, aquatic life, animals, and the environment, In addition, the majority of existing antimicrobial chemistries utilize heavy metals such as silver and copper to fight odor and provide antimicrobial efficacy. When shed during production or laundering these heavy metals enter the ground water and can disrupt cell processes, damage ecosystems, destroy aquatic life, and persist through generations.
the solution
Clean technology. Unmatched performance.
OSM Shield has developed two new revolutionary products that have the potential to reshape the textile finishing space - V-Shield and ZERO.
Given the dominance of heavy metal antimicrobials in the marketplace, and the associated environmental scrutiny, OSM Shield recognized the opportunity to deliver more environmentally responsible, cost-conscious, and efficacious antimicrobial solutions.
V-Shield is a breakthrough antimicrobial technology that fights bacteria using Hydrogen Peroxide, a natural antimicrobial proven to be highly effective in inhibiting the growth of bacteria, fungi, and viruses. V-Shield replicates the same natural defense mechanisms as the human body to protect itself against pathogens.
V-Shield’s unmatched anti-odor, anti-bacterial, and anti-fungal capabilities not only result in fresher fabrics, but also less laundering cycles and water consumption.
V-Shield is also unique in its ability to naturally recharge. When exposed to hydrogen peroxide-based (OxiClean) cleaning solutions during laundering it is able to scavenge and store those components and ultimately extend its already unmatched durability.
Hydrogen Peroxide is both naturally abundant and environmentally friendly. In fact, when hydrogen peroxide enters the environment, it breaks down into oxygen and water.
There is a movement away from heavy-metal based antimicrobials and V-Shield is the perfect solution to fill that void.
Zero is an industry changing proprietary platform of durable stain and water repellent chemistry, delivering all of the performance of the chemicals currently used today without any of the negative environmental impact.
*Above graphic shows prototype technology that is not yet available to the general market.
ZERO has the same clean chemistry characteristics as non-fluorinated alternatives with far superior performance including oil, stain and water-repellency. This way, consumers will no longer have to worry about spills, sweat stains, and color degradation ever again.
*Above graphic shows prototype technology that is not yet available to the general market.
We’ve created an entirely new molecular structure that does not function on the toxic fluorocarbon sidechains that current chemical platforms have used for the last 40 plus years. ZERO is not based on perfluoroalkyl compounds known to be associated with toxicity, persistence, and bioaccumulation. Zero provides all the performance consumers expect without the negative environmental impact.
traction
OSM Shield has experienced global success, as an environmentally focused innovator
OSM Shield has a working portfolio of repellent, stain resistant, stain release, moisture management, and antimicrobial finishes currently commercially available in the marketplace.
Zero and V-Shield are two of the company’s recent and most important innovations setting new environmental benchmarks in their respective repellent finish and antimicrobial verticals.
V-Shield was launched in the first quarter of 2021 and is already seeing substantial success in the market. Zero will move to commercial trials with key brands mid-2022 and will be ready to launch with final regulatory approval late 2022.
The company’s focus over the next 18 months is to grow the existing OSM Shield customer base with current technologies. We also plan to fuel an aggressive commercial launch of V-Shield with early emphasis on the Taiwanese suppliers and India’s home textiles manufacturing hubs. In parallel, OSM Shield will successfully complete the ZERO commercial trails, regulatory compliance, and intellectual property protection by the end of 2022.
Company Highlights:
Established subsidiary in Wuxi China to serve Asian market
Manufacturing and distributor partnerships in Italy, India and Taiwan
Adopted by fashion for good as 1 of 14 global innovators in long-term climate change and sustainability
Launched a proprietary antimicrobial technology to replace heavy-metal antimicrobial options dominating the market
Opened our in-house innovation center located in Denver, Colorado
Global footprint USA, UK, Europe, Africa, India, Bangladesh, China, Taiwan, Vietnam, and Indonesia.
Innovation partnership with North Carolina State University’s Wilson College of Textiles
why invest
OSM Shield has a proven track record, plus the technology and innovation needed to capture a significant market share
Our vision is to be the industry leader in clean technology for high-performance fabric finishes. Our aim is to capture a minimum of 2% of the $11.7B antimicrobial and repellent finish market space through the promotion of our proprietary and innovative technologies. The Company is raising capital to fuel our technology development, implement global patent protection around those innovations, and fund the efforts to complete the regulatory registration and compliance work.
OSM Shield has a proven business model operating in a space with predictable market stability. The current market is starved for innovation to optimize the balance between long-term climate accountability, performance, and price. OSM Shield is in a position to leverage two new innovative technologies (V-Shield and Zero) to fill that void and capture market share.
Let's partner together to clean up this toxic industry and make a change for the good.
OSM Shield is clean technology - taking an environmentally sustainable approach to applying high-performance fabric finishes to textiles. We collaborate with consumer and commercial brands to develop specific performance features for their products. These performance features include repellency, stain resistance, stain release, moisture management, and antimicrobial properties. OSM Shield currently serves brands and fabric mills in 20 countries around the globe.
Mark actively participates on outside boards and is the Co-Founder of the WWTD Chicago Classic, a Make-A-Wish organization that has raised over $250,000 for the Make-A-Wish Foundation in memorial of his son.
Larry Thuet
Board Member
Larry is the co-founder of Park Hill Group, where is ran Park Hill's secondary advisory business. He is a retired partner of Park Hill and Blackstone. Additionally, he serves on the boards of OSM Shield, VQVelocity, and the WGA/Evans Scholars Foundation.
Larry holds a Bachelor of Science degree from the University of Colorado Leeds School of Business and an MBA from the University of Chicago Booth School of Business. Larry serves on the Advisory Board for the University of Colorado’s Leeds School of Business.
Amy Herrick
Board Member
Amy holds a Bachelor of Arts from Dartmouth College and an MBA from the Universiade Nova de Lisboa, Portugal. She is President of the American Club of Lisbon Audit Committee and Member of the Fulbright Commission-Portugal, and former Board member of Portuguese start-ups Cell2B, Ydreams and the Oeiras International School.
Pam Walker
Finance & Accounting Manager
From 2006 to 2016 Pamela worked as an executive assistant for the CEO of Premier Global Services, Inc., a publicly traded conferencing, and collaboration solutions company.
In 2016, Pamela began working for OSM Shield and handles all aspects of financial reporting including QuickBooks management, human resources, payroll, accounts payable and accounts receivable.
Lauren Stella
COO
Prior to joining the OSM Shield team, Lauren worked for Spyder Active Sports as the VP of Supply Chain & Operations overseeing Sourcing, Production, Logistics, and Distribution.
Previously Lauren spent 8 years at Carter’s Inc. and held roles from Operations, Supply Chain, Sales Planning, and Licensing for mass channel brands (Target, Walmart) and gained experience expanding the brands into International markets.
Lauren graduated from Georgia Tech with a Bachelor of Science degree in Industrial & Systems Engineering and earned her MBA in Finance from Georgia State University.
Nik Herron
Innovations Manager
Nik specializes in process optimization, polymer chemistry, and currently manages our innovation team in the OSM Lab HQ.
Jeremy Windham
Director of Brand & Business Development
Stephany McGill
Operations Manager
In 2015, Stephany began working for OSM Shield as the Account Executive. She currently manages supply chain logistics for the company ensuring the timely and quality support of all production activities
Stephany is also Co-Founder of the WWTD Chicago Classic, a Make-A-Wish organization that has raised over $250,000 for the Make-A-Wish foundation in honor of her brother. She has taken on the Director role, managing a group of 15 volunteers and facilitating 2 charity events per year.
Dr. Peter Hauser
Research & Development
Dr. Ahmed El-Shafei
Research & Development
Dr. El-Shafei is a recognized author of over 220 scholarly articles and awards winner of many scholarly achievements including Nancy Pollock Dissertation Award, the best Ph.D. dissertation award in 2002, University Faculty Scholar Award and Outstanding Teacher Award. He is an editor/associate editor of six journals, including a subject editor for the Journal of Textile Institute (Dyeing and Finishing), a lead editor for a special issue entitled: "Functional Dyes", Journal of Chemistry, associate editor for Open Journal of Medicinal Chemistry, editor for Open Journal of Synthesis, Theory and Applications, a guest editor for Advanced OptoElectronics, a special issue on "Intelligent Materials for Novel Generation of Solar Cells”, and an editor of Journal of Forensic Investigation.
Dr. Abdel-Fattah Seyam
Research & Development
Dr. El-Shafei is a recognized author of over 220 scholarly articles and awards winner of many scholarly achievements including Nancy Pollock Dissertation Award, the best Ph.D. dissertation award in 2002, University Faculty Scholar Award and Outstanding Teacher Award. He is an editor/associate editor of six journals, including a subject editor for the Journal of Textile Institute (Dyeing and Finishing), a lead editor for a special issue entitled: "Functional Dyes", Journal of Chemistry, associate editor for Open Journal of Medicinal Chemistry, editor for Open Journal of Synthesis, Theory and Applications, a guest editor for Advanced OptoElectronics, a special issue on "Intelligent Materials for Novel Generation of Solar Cells”, and an editor of Journal of Forensic Investigation.
Jeffrey Krauss
Research & Development
Larsen Wallace
Lab & Project Manager
Danny Lu
China Country Manager
Danny is well versed in a variety of textile products through his vast experience and extensive knowledge in the industry. He has experience in sourcing, new developments, and special functions of different textile products. Danny helps manage communication, logistics, mill trials, sales, and marketing in China for OSM.
Hemayet Islam
Bangladesh Country Manager
Keld Krogh Nielsen
European Business Development
Keld has developed many innovative products from packaging concepts to electronic products.
Joined the OSM Team in 2019 as regional manager for Europe.
Maximum Number of Shares Offered subject to adjustment for bonus shares
Insider Investment Notice
Certain officers, directors, executives, and existing owners with a controlling stake in the company (or their immediate family members) have invested a total of $49,012.6 in the Company's current Reg CF offering.
*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.
Friends and Family Early Birds
Friends & Family - First 72 hours | 15% bonus shares
Super Early Bird - Next 72 hours | 10% bonus shares
Early Bird Bonus - Next 7 Days | 5% bonus shares
Tier 1: $1,000+
Invest $1,000+ and receive 2% bonus shares
Tier 2: $5,000+
Invest $5,000+ and receive 5% bonus shares
Tier 3: $10,000+
Invest $10,000+ and receive 8% bonus shares
Tier 4: $25,000+
Invest $25,000+ and receive 10% bonus shares
Tier 5: $50,000+
Invest $50,000+ and receive 15% bonus shares
Tier 6: $100,000+
Invest $100,000+ and receive 20% bonus shares
The 10% StartEngine Owners’ Bonus
OSM Shield, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of stock at $2.60 per share, you will receive and own 110 shares for $260. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors' eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will only receive a single Bonus Shares bonus, which will be the highest bonus rate they are eligible for.
*All perks occur when the offering is completed.
Irregular Use of Proceeds
The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Inter company debt or back payments.
English ? Discovery Icon OSM Shield is introducing a number of new textile treatments this year, including V-Shield – antimicrobial technology based on hydrogen peroxide, and Zero – new fluorinated chemistry with non-PFAS classification. By Fiona Haran.
AMSTERDAM – Fashion for Good selects 14 new start-up innovators to join their Accelerator Programme’s eighth batch. A total of 22 innovators pitched their solutions to Fashion for Good partners and 14 innovators were selected.
03.30.22
We are extremely grateful for all of our investors who believe in OSM Shield and our mission to clean up the textile industry through sustainable and environmentally safe fabric finishes. We thank you for joining the team and investing in OSM Shield.
We only have 14 days left on our campaign with StartEngine and wanted to share this opportunity with all of you before it’s too late!
Join us in making textiles more sustainable - safe for both people and planet!
OSM Shield Team
03.24.22
OSM Shield has an investment update. Certain officers, directors, executives, and existing owners with a controlling stake in the company (or their immediate family members) have invested a total of $49,012.6 in the Company's current Reg CF offering. Please refer to the offering materials for further information and refer to the Risk Factors.
03.11.22
[The following is an automated notice from the StartEngine team].
Hello! Recently, a change was made to the OSM Shield offering. Here's an excerpt describing the specifics of the change:
Issuer is adding Board Members and disclosing Inside Investments
When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.
03.04.22
02.24.22
Hello Start Engine Community!
Recently, we have had the opportunity to start testing new applications of our V-Shield chemistry, which is a non-heavy metal antimicrobial, in the home textiles sector. Over the last few months, OSM Shield has run hundreds of trials on towels, bedsheets, and upholstery fabrics treated with this new chemistry.
Our partner mills found that V-Shield:
Consumers can shower, sleep and lounge comfortably, but now in a safer and more environmentally friendly way!
We’re excited to scale production of V-Shield with two large home textile mills in the next few months!
-The OSM Shield Team
02.15.22
Hello Start Engine Community!
We hope you enjoyed the video and got to learn a little more about antimicrobials. We have included some more information regarding V-Shield below. Take a look!
Thank you for your continued support!
-The OSM Shield Team
02.11.22
We are excited to announce Fashion for Good’s investment in our Start Engine campaign!
Fashion for Good is the global platform for sustainable fashion innovation, bringing together the entire fashion ecosystem to innovate and collaborate for Good Fashion.
In 2021, OSM Shield was selected as a start-up innovator for the Fashion for Good Innovation Programme. The program connects global brands and manufacturers with innovative start-ups to bring sustainable solutions to the fashion supply chain and drive the industry towards a more circular system. OSM Shield was selected based on their clean and innovative chemical platforms, V-Shield and ZERO.
Through Fashion for Good, OSM Shield can connect with many big brands seeking new technologies to meet their sustainability commitments and ambitions for a cleaner and more sustainable future.
We are so pleased to receive this investment and ringing endorsement from such a prominent organization.
"OSM Shield's disruptive technologies demonstrate the capacity of innovation to drive material science that can have a real, positive impact in the fashion industry. Fashion for Good is happy to be able to contribute to their further development through this equity investment, and we're excited to see what the future holds."
- Rogier van Mazijk, Investment Director at Fashion for Good
Fashion for Good is collaborating with brands and start-ups in exciting new ways and OSM Shield is proud to be a part of it!
ABOUT FASHION FOR GOOD
Fashion for Good is a global platform for innovation, made possible through collaboration and community.
At the core of Fashion for Good is their innovation platform. Based in Amsterdam with a satellite program in Asia, the global accelerator programs give promising start-up innovators the expertise and access to the funding they need to grow. The platform also supports innovators through its scaling program and foundational projects, driving pilots and supply chain implementation with partner organizations. The Good Fashion Fund catalyzes access to finance to shift at scale to more sustainable production processes.
As a convener for change, Fashion for Good houses the world’s first interactive museum dedicated to sustainable fashion and innovation, a Circular Apparel Community co-working space, and creates open-source resources and reports.
Fashion for Good’s programs are supported by founding partner Laudes Foundation, co-founder William McDonough and corporate partners Adidas, C&A, CHANEL, BESTSELLER, Kering, Levi Strauss & Co., Otto Group, PVH Corp., Stella McCartney, Target and Zalando, and affiliate and regional partners Arvind, Birla Cellulose, HSBC, Norrøna, Pangaia, Teijin Frontier, Vivobarefoot, Welspun and W. L. Gore & Associates.
Please be aware that this testimonial may not be representative of the experiences of other customers and is not a guarantee of future performance and success.
01.28.22
Hello Start Engine,
This week we had the opportunity to run a pre-production mill trial with our V-Shield product at a facility in North Carolina.
This is a very important part of our process before moving to a full-scale production with our customers. These trials give us the opportunity to finely tune our processes to ensure the quality and performance of the finished goods.
This particular trial went very well, and we were able to identify some key points that needed adjusting. Next up is our production run!
-The OSM Shield Team
01.24.22
Hello, Start Engine community!
We hit the ground running and have raised over 100K during our first week on Start Engine! Thank you to all the early investors who believe in our mission to bring sustainable solutions to the textile market.
OSM Shield is grateful for the opportunity and very excited to be a part of the Start Engine community.
-The OSM Shield Team
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