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Give Your Treadmill Journey A Destination

VR Simulations, Inc. (dba "Octonic") is a software company that connects VR headsets with treadmills, allowing users to safely and comfortably exercise with friends in VR worlds the company has created. As of the end of 2021, Octonic raised $930,000 as part of an early seed round.

This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.

$118,904.85 Raised


Octonic changes the treadmill experience from a boring, monotonous, and isolated activity to a fun, social, and gamified workout by bringing VR to the treadmill, just as VR/AR headsets become lighter, smaller and faster, and the market is projected to grow at a 13.72% CAGR, reaching over $52.05 billion by 2027, catalyzed by Apple’s industry-changing VR headset announcement on June 5th.*

Co-founders, Ilya Polokhin and David Wen, worked closely with VR treadmills at their last startup, Hubneo VR Lab, a VR simulation center in NYC, and have significant experience working with VR locomotion, as well as with building and using motion simulators.

As of the end of 2021, Octonic raised $450,000 from Waarde Capital global venture fund and $480,000 from a group of angel investors as part of an early seed round, which was used to grow the team and develop and market the product, which has been downloaded by over 6,000 users.

*Information from Statista (Source)


Step Into A New World

Whether it’s too cold outside, too hot, or too dark, the treadmill is always a convenient and comfortable option for exercise. Octonic VR takes the treadmill beyond convenience and comfort, and allows its users to safely exercise in the universe’s most beautiful places and explore fantasy worlds created in VR with friends, AI bots, and runners from across the world. The company’s VR application changes the treadmill experience from a boring, convenient exercise, to a fun, social, and gamified workout. Exercise anywhere, anytime, with whomever you want!

Octonic VR is led by a strong team with a significant amount of VR, gaming, and startup experience. Co-founder and CEO, Ilya Polokhin, has 6+ years of experience in VR simulator building and was previously the founder and CEO of the leading U.S. VR simulation center: Hubneo VR Lab. David Wen, co-founder and Chief Engineer, has 8+ years of experience in gaming and coding and previously ran Hubneo VR Lab as chief engineer. And Nahiyan Ahmad, Chief Business Officer, also adds a lot to the team with 7+ years of experience in VR startups and was previously VP of business development at Jump into the Light, a  development studio and VR arcade in Manhattan.

The PrOblem & Our Solution

Adventure At The Touch Of A Button

Today’s treadmill exercises can feel extremely boring. With music and videos as our only option, walking or running on a treadmill can feel monotonous and isolating, which makes staying motivated even more difficult.

It's time to give your treadmill workout a destination.

Walkers and runners can now download Octonic onto their mobile VR headsets, including currently on the Meta Quest 2 and Quest Pro and soon on Apple’s new XR headset, and exercise in virtual environments either solo, or with friends, AI bots, or other walkers and runners from around the world. Octonic’s system includes a content platform to access VR worlds, a VR social hub for private group races with friends or public competitors, and a performance board that allows runners to track their runs. 

Octonic works with 99% of treadmills on the market in non-connected mode, where runners can adjust the physical treadmill's speed manually, utilizing a passthrough viewbox. The app also links with 40 treadmill brands in connected mode, allowing for full control over physical treadmills (start/stop, speed, etc.) from VR through Bluetooth connectivity. Octonic's Motion Engine precisely matches the physical treadmill speed with the VR speed, greatly mitigating motion sickness risk and empowering complete immersion.

Additionally, in collaboration with longstanding partner, NoblePro (the leading UK smart treadmill manufacturer), Octonic VR has created VR treadmill replicas of NoblePro treadmills, precisely calibrating in-headset treadmill visuals with the real thing, including handrails and the moving belt. So when people reach out to their virtual treadmills, they will touch their real NoblePro treadmills in complete synchronicity, creating what we believe to be the first-ever integrated VR fitness treadmill.

Octonic’s 3-level proprietary safety system makes VR treadmill running as safe as non-VR running. Its safety features include positional awareness to give runners real-time info about their position on the treadmill belt, a departure warning system that gives runners visual and audio cues if they leave the safety zone, and a passthrough feature that gives runners the option to switch out of virtual reality and into a passthrough view of the real world with the simple press of a button in their VR controls.

In additional to the treadmill mode, Octonic offers a non-treadmill mode that allows runners without treadmills to exercise using the app. To make this happen, Octonic VR developed a Motion Engine feature that tracks runners' movements and adjusts their speed on the virtual running trail automatically. Runners also have the flexibility to enter the same library of virtual running trails available in treadmill mode. And for those moments when runners can use a treadmill, they can easily change modes within the app.

The Market & our traction

Combining Three Growing Markets

Octonic VR is targeting not just one, but three growing markets: in-home treadmill users, VR/AR headset users, and health & fitness club members. The global home treadmill market is expected to grow at a CAGR of 3.3% over the next 5 years, reaching $4.31 billion by 2028, and the global VR/AR market is expected to grow at a CAGR of 13.72% over the next four years, reaching $52.05 billion by 2027 (Source | Source). Apple’s XR headset announcement on June 5th will also play a significant role in helping the VR market accelerate. Additionally, the global health & fitness club market is currently estimated to be $70.3 billion, growing at a CAGR of 11.86% (Source), reaching $110.07 billion by 2027. Based on these, the company calculates its total addressable market to be valued at about $29.4 billion with 138M users by 2030.

Octonic VR launched its free demo product on SideQuest in February 2022, which received positive early reviews. In response to this success, the company released its product in Meta’s AppLab store in August 2022, which followed in April 2023 by the launch of Octonic sales in Walmart's online store. Since the launch in 2022, Octonic VR has been downloaded by over 6,000 users. Octonic’s model allows users to download Octonic as a demo for free giving them limited access to running worlds. For full access, users make in-app purchases or subscribe.

As of the end of 2021, Octonic raised $450,000 from Waarde Capital and $500,000 from a group of angel investors as part of an early seed round. The company also filed utility patents on over 20 innovations for its motion engine and safety system.

WHy Invest

Running Around The World And Beyond

Octonic VR’s software has the potential to completely change the way people workout and the way people view the treadmill. And with Apple entering the VR market and supercharging the industry, now is potentially as good a time as ever to invest.

The company currently offers multiplayer running sessions for up to eight people and is working on building a social hub for runners. Octonic has also produced nine worlds and continues to add to its library of worlds every month, offering a variety of options that cater to a wide variety of consumers, whether they are fitness enthusiasts, gamers, or recreational VR users. Currently, Octonic is in discussions to partner with gyms and rehabilitation centers to offer Octonic to the centers’ customers for use with their treadmill equipment. As part of this offering, they are developing an in-app feature that allows fitness trainers to lead group exercise sessions. Besides treadmills, Octonic plans to expand the brand to include bikes, rowing machines, elliptical machines, and more. 

The company's team also has unique knowledge of VR treadmill technology, after having built motion simulators for several years, which gives them esoteric insights into building their software. This makes it difficult for new market entrants to develop a competitive technology, thus giving Octonic a first-mover competitive advantage.

*The above graphic depicts product specifications for VR headsets that are or are anticipated to be compatible with Octonic's software. The Apple VR Headset does not have compatibility with Octonic's software at this time.

We believe the company is well-positioned to capitalize as VR technology advances. This year alone has seen the announcements of highly anticipated headsets like Apple’s new XR headset, the Meta Quest 3, and the HTC Vive XR Elite. These new headsets will be smaller, lighter, and potentially more powerful in performance, so consumers will be able to exercise in comfort while experiencing increasingly realistic visuals. 

And moving forward, Octonic's team is ready to raise their game even further for upcoming headsets, as well as for consumer AR glasses that will be released in the coming years.

As it stands, they've already maximized the current technology's limits to achieve photorealistic worlds.

Overall, the health and fitness space has been slow to innovate, while VR Fitness is a success story with applications like Beat Saber and SuperNatural driving VR adoption. Fitness equipment brands and gyms need a new hero product and Octonic is intensely focused on addressing this need. Join us, and let runners experience Octonic's virtual worlds and inspire their personal best, without leaving their home or gym!

*The above testimonials may not be representative of the opinions or of the experiences of other customers and is not a guarantee of future performance or success.


200 W 67th St #12D
New York, NY 10023

VR Simulations, Inc. (dba "Octonic") is a software company that connects VR headsets with treadmills, allowing users to safely and comfortably exercise with friends in VR worlds the company has created. As of the end of 2021, Octonic raised $930,000 as part of an early seed round.


Ilya Polokhin
Ilya Polokhin
CEO, Co-Founder & Head of Product Development
Ilya founded and ran Hubneo VR Lab, the leading US VR simulation center, in 2017 after having started building VR motion simulators in 2014. This work led to co-founding Octonic with David in 2020. Prior to that, Ilya managed operations and finance in automotive and retail for fifteen years. Intertwined with his day-to-day job are his main hobbies: VR gaming and long-distance running. Ilya graduated from Lomonosov MSU with a BA in Economics and an MA in Finance, and holds an MBA degree from Wharton.
David (Nan) Wen
David (Nan) Wen
Co-Founder, Chief of Engineering & Head of Software
David has over eight years of experience working on everything from full-stack applications to system-level operations and AI. He has been in VR development with Unity since joining Ilya at Hubneo VR Lab in 2017. Outside of work, David is a competitive strategy game player and Expert+ Beat Saber regular. He graduated NYU with a BA in Computer Science & Game Design and is currently working on a Masters in Artificial Intelligence at Georgia Tech.
Nahiyan Ahmad
Nahiyan Ahmad
Chief Business Officer
Nahiyan was VP of Business Development & Operations at Jump Into The Light, a VR center in Manhattan, where in addition to his business operations duties, he also produced creative content alongside artists like Bill Pullman and Patricia Field. He has more than seven years of experience in the XR space, as well as prior experience in finance, strategy, and consulting. Outside of work, he has written for VR Trend Magazine about industry developments. Nahiyan graduated from Emory with a BA in Economics and holds an MBA degree from Duke.
Matt Fall
Matt Fall
Head of Digital Marketing
Matt started his marketing career as a DC area nightclub promoter in the late 90s. In 2002 he moved to Los Angeles where he worked with some of the world’s biggest brands and artists as both a DJ and marketing manager. In 2012 he moved to NYC to focus solely on marketing where he honed his skill set. He is a Google Certified Partner and has managed over $5 million in advertising budget. His interests are artificial intelligence, automation, dogs, music, spirituality, and XR.
Nathan Rees
Nathan Rees
3D Animator & Designer
Nathan has over twelve years in 3D animation and digital design experience. Previously he started Squishy Games where he published his first award-winning retro computer game called Rogue Invader. In addition, he was the Art Director for the inaugural FantasyCon convention held in Salt Lake City. Nathan has a BFA in Animation from Brigham Young University.

Nathan works 2.5 hours per week for Octonic.

Will Park
Will Park
3D Environment Artist
Will is a game designer specializing in standalone VR-level design. He has a deep understanding of Unity’s various components, tackling all aspects of the engine from full-fledged world-building to coding game systems. Currently a senior majoring in Design and Technology at Parsons School of Design, Will is broadening his horizons in the world of VR.

Will works 5 hours per week for Octonic.

Pradeep Fernandes

Pradeep Fernandes

Board Member, Strategy Advisor & Investor

Pradeep is a seasoned commercial aviation executive, with over 25 years of experience in engineering, product strategy, finance, and leading teams. For over a decade, he has risen in the ranks at The Boeing Company and now serves as the Vice President of Strategy for Boeing Commercial Airplanes Division. He holds degrees from Wharton, MIT, and NYU.

Pradeep works 1.5 hours per week for Octonic.

Ricky Huff

Ricky Huff

Legal Counsel

Ricky, being a partner at Brown Huff and Zohar and having worked with dozens of startups, brings in a rare combination of legal expertise with entrepreneurial approach. The scope of his work includes commercial contracts, shareholder documentation, legal and privacy risks management. Ricky holds a JD from Florida State University College of Law.

Ricky works 5 hours per week for Octonic.

Mikhail Zhavoronkov

Mikhail Zhavoronkov

Business Advisor, Investor

Mikhail is a former Co-Founder of Octonic who now serves as a close advisor. Previously, he Co-Founded Guardhat, having raised 3 rounds of financing from over 25 VC funds, totaling more than $40 million. Earlier in his career, he worked in strategic planning in the steel industry. He holds an MBA from the University of Chicago Booth School of Business.

Mikhail works 1 hour per week for Octonic.

Ays Sharaev

Ays Sharaev

Funding Advisor, Investor

Ays is a Partner and co-founder of the Luxembourg-based venture capital fund, Waarde Capital. His fund is one of Octonic’s earliest and largest institutional investors. Waarde Capital invests in tech startups across the US, Europe, Israel, Southeast Asia, and Africa. Prior to Waarde, Ays worked in investment banking. Ays received his MBA from Wharton.

Ays works 1 hour per week for Octonic.

Greg Vaisberg

Greg Vaisberg

Tech Licensing Advisor, Investor

Over his career in tech business Greg has built and led a world-class legal team responsible for privacy and security, as well as supporting product and business development. Greg has a track record of successfully enabling nearly 20B in partnership, licensing and M&A transactions. Greg holds a JD from Santa Clara University and Wharton MBA. 

Greg works 1 hour per week for Octonic.

Konstantin Tsarev

Konstantin Tsarev

Marketing Advisor, Investor

Konstantin has over a decade of marketing and brand management experience in CPG (FMCG). Over his career he worked as a brand manager at Kimberly-Clark and GSK, and as a Customer Marketing Manager at Godiva. Konstantin holds a BA in Marketing Management from the University of St. Thomas and an MBA from UNC’s Kenan-Flagler.

Konstantin works 1 hour per week for Octonic.


Octonic VR
Sep. 7, 2023 at 6:59 AM UTC
$15k - $1.23M
Class C Common Stock

Maximum Number of Shares Offered subject to adjustment for bonus shares

Most Recent Fiscal Year-End

Prior Fiscal Year-End

Total Assets



Cash & Cash Equivalents



Accounts Receivable



Short-Term Debt



Long-Term Debt



Revenue & Sales



Costs of Goods Sold



Taxes Paid



Net Income



*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.

Investment Incentives & Bonuses*

Time-Based Perks

Loyalty Bonus - Add Registered on TTWs

 10% bonus shares

24 Hours Early Bird Bonus - Earn 30% Bonus Shares!

Invest $103+ within the first 24 hours and receive 30% bonus shares

48 Hours Bonus - Earn 25% Bonus Shares!

Invest $103+ within the first 48 hours and receive 25% bonus shares

72 Hours Bonus - Earn 20% Bonus Shares!

Invest $103+ within the first 72 hours and receive 20% bonus shares

1st Week Bonus - Earn 15% Bonus Shares!

Invest $103+ within 7 days and receive 15% bonus shares

2 Weeks Bonus - Earn 8% Bonus Shares!

Invest $103+ within 14 days and receive 8% bonus shares

1st Month Bonus - Earn 2% Bonus Shares!

Invest $103+ within 30 days and receive 2% bonus shares

Amount-Based or Volume-Based Perks

Supporter $100+

Octonic 3-month subscription ($60 value) 

Enthusiast $250+

2% Bonus Shares + Octonic 6-month subscription ($120 value)

Regular $500+

4% Bonus Shares + Octonic 1-year subscription ($240 value) + 5% Meta Quest rebate + 5% NoblePro (EU) or Horizon (World) treadmill discount

Expert $1,000+

6% Bonus Shares + Octonic 2-year subscription ($480 value) + 10% Meta Quest rebate + 10% NoblePro (EU) or Horizon (World) treadmill discount

Pro $2,500+

8% Bonus Shares + Octonic lifetime subscription (over $1,000 value) + 10% Meta Quest rebate + 10% NoblePro (EU) or Horizon (World) treadmill discount

Beta $5,000+

10% Bonus Shares + Octonic lifetime subscription (over $1,000 value) + 15% Meta Quest rebate + 15% NoblePro (EU) or Horizon (World) treadmill discount + Invitation to Octonic’s Beta testing program 

VIP $10,000+

12% Bonus Shares + Octonic lifetime subscription (over $1,000 value) + 20% Meta Quest rebate + 20% NoblePro (EU) or Horizon (World) treadmill discount + Invitation to Octonic’s Beta testing program + VIP access to future company events 

Advocate $20,000+

15% Bonus Shares + Octonic lifetime subscription (over $1,000 value) + 25% Meta Quest rebate + 25% NoblePro (EU) or Horizon (World) treadmill discount + Invitation to Octonic’s Beta testing program + Featured on our website as one of our supporters

Elite $50,000+

20% Bonus Shares + Octonic lifetime subscription (over $1,000 value) + 30% Meta Quest rebate + 30% NoblePro (EU) or Horizon (World) treadmill discount + Optional Perks For Your Business (Logos in rotation in-game, Video placements, Paid advertising campaign, Sponsored influencer collaboration)

*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.

The 10% StartEngine Owners' Bonus

VR Simulations, Inc. (dba "Octonic") will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class C Common Stock at $2.07 / share, you will receive 110 shares of Class C Common Stock, meaning you'll own 110 shares for $207. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investor's eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.

Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments. Salary payments made to one’s self, a friend or relative.


Article Image

VR Game Turns Any Treadmill Into A Fitness Adventure

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Mixed Reality News

VR Sports App Makes Quest 2 Compatible With Actual Treadmills

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VR Fitness Insider Podcast

VR Fitness Insider Podcast – Episode 7: Octonic VR

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Health Club Management

You Can Now Experience Bluetooth-Connected VR Treadmill Running With Octonic's 2.0 Release

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Evening Standard

Why Virtual Reality Fitness Is The Ideal Escapism For Londoners



Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Octonic VR.


Stack Owner's Bonus & Rewards!

Members get an extra 10% shares in addition to rewards below!

Owners bonus

Owner’s Bonus

Owner’s Bonus Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).



Evan Schmidt

5 months ago

Hi, what treadmills can be used with Octonic? And what’s “connected mode”?



Mohamed Allam

5 months ago

How is your app different from all other VR fitness apps?



Jason Liu

5 months ago

How effective is your safety system, how much testing was done?




5 months ago

How much of your own money invested in the company?




5 months ago

why did the sales dropped in recent year? When there is not much sales, how do you justify ~20M valuation?



Emilio Santana-Ferro

5 months ago

I've seen other gaming companies raising funds recently, what makes Octonic unique? What are reasons I should invest?




Cancel anytime before 48 hours before a rolling close or the offering end date.



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