INVEST IN NIPYATA TODAY!
The Future of Beverage Alcohol E-Commerce
$97,344.13 Raised
Reasons to Invest
- We solve numerous problems created by the three-tier alcohol sales model by providing brands with a platform for marketing data analytics and compliant online sales and delivery of their products.
- As the market moves online, we believe our business is positioned to benefit from increased digital paid media and beverage alcohol e-sales growth. E-commerce alcoholic beverage sales grew by 43% in 2020 and are expected to increase by 66% between 2022 and 2025 (source).
- We have business relationships with major companies across the alcoholic beverage industry, including BudLight, Angry Orchard, Aviation Gin, Betty Buzz, Cutwater and Skrewball Whiskey.
overview
A Fresh Approach to E-Commerce Alcohol Sales
NIPYATA! is a fully integrated, three-tier compliant online e-commerce and marketing platform. Our creative product development delivers unique, high-margin products and memorable experiences that consumers love and the product/market fit our brand partners are looking for.
With business relationships and brand partnerships across the alcoholic beverage market and a team of experienced leaders in the beverage and e-commerce industries, we are ready to build the future of online beverage sales.
The problem
Lackluster Options for Brands to Create Memorable Products for the Modern Consumer
We believe large beverage brands struggle to stand out in a market lacking creative product development and compliant options for e-commerce sales fulfillment. Small beverage brands also lack cost-effective solutions to increase brand awareness and product sales, in our view.
The solution
A Digital Commerce and Marketing Platform Elevating Alcohol Brands
We realized there was a big opportunity when we created our first branded customer beverage alcohol product (our nip-filled piñata), which quickly went viral and ended up on Comedy Central and The Today Show (source, source). What if we could provide this type of platform to all beverage alcohol brands, big and small, as they could all benefit from unique CPG product development and DTC online activations?
NIPYATA! partners with existing alcoholic beverage brands to deliver their products to consumers with unique, branded experiences. We provide marketing as a service and a compliant sales platform to help beverage brands scale. We route our orders to liquor stores which then deliver the products, and also sell our products to liquor stores for them to deliver their own orders.
Some of our awesome brand collaborators:
Our Pilot Partners:
Our digital platform allows brands to create and sell a wide variety of unique, branded experiences, including gift bundles, nip-filled piñatas, boozy advent calendars, and “drinkable” greeting cards. From birthday parties to graduations to bachelorette parties to any other milestone event, our platform allows brands to deliver consumers a truly memorable experience.
We also work with our brand clients by providing valuable marketing demographics and insights based on our consumer base to use in their digital marketing and targeting strategies.
NIPYATA! is not just a single brand, but a digital commerce platform that will support thousands of beverage alcohol brands.
THE MARKET
Investing in the Future of a Massive Market
The US online gifting market is worth $131 billion. E-commerce alcoholic beverage sales grew by 43% in 2020 and are expected to increase by 66% between 2022 and 2025 (source). The Bev Alc industry has historically been recession proof and performs in both up markets and down markets. (source)
Source: Beverage Daily
With the recent acquisitions of e-commerce alcoholic beverage companies like Drizly and Minibar, the beverage industry is increasingly investing in online beverage sales as the future of the industry (source, source).
Our research shows that Beverage Alcohol E-Comm 1.0 was about Drizly and others connecting retailers with consumers. We believe BevAlc E-Comm 2.0 will manifest through brands connecting directly to consumers for unique e-comm experiences and allowing brands to leverage the customer data to improve sales.
OUR TRACTION
Strong Collaborations and Growing Sales
We have already established business relationships with a wide range of major alcoholic beverage brands, including BudLight, Angry Orchard, Aviation Gin, Betty Buzz, Cutwater and Skrewball Whiskey.
Over the past few years, our small team has grown our company to hit $2.1 million in annual sales and has proven our ability to scale quickly.
We currently have patents pending for our Drinkable Greeting Card.
Sources: Today, Bustle, Food Network, Cosmopolitan, Comedy Central
Why Invest
Envisioning the Future of E-Commerce Sales
As the e-commerce beverage market continues to develop, we see ourselves as being on the cutting edge of this emerging market. We have achieved tremendous growth with a small team and are now ready to scale.
Join us as we build our digital commerce and marketing platform to harness a fast-growing multi-billion market.
ABOUT
HEADQUARTERS
308 Catalina Boulevard
San Rafael, CA 94901
WEBSITE
View Site
Nipyata is an online platform that helps beverage alcohol brands connect with consumers by creating unique branded experiences to increase brand awareness and improve online sales. We partner with both emerging beverage alcohol brands and the world’s largest beverage alcohol brands. We monetize through Paid Media, Direct To Consumer (DTC) E-commerce, and Software as a Service (SaaS).
TEAM
William Hench
CEO, Co-Founder, Director
Dan Cedrone
COO, Co-Founder, Director
Andrew Hench
CRO, Co-Founder, Director
Piyush Pathak
E-Commerce, web applications
Ryan Nestor
Sales Director
TERMS
Nipyata
Overview
PRICE PER SHARE
$2.13
DEADLINE
Apr 15, 2023
VALUATION
$17.04M
FUNDING GOAL
$10k - $1.23M
Breakdown
MIN INVESTMENT
$249.21
MAX INVESTMENT
$1,234,999.56
MIN NUMBER OF SHARES OFFERED
4,694
MAX NUMBER OF SHARES OFFERED
579,812
OFFERING TYPE
Equity
ASSET TYPE
Common Stock
SHARES OFFERED
Common Stock
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.
Voting Rights of Securities Sold in this Offering
Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.
Time-Based:
Friends and Family Early Birds
Invest within the first 72 hours and receive 20% bonus shares.
Super Early Bird Bonus
Invest within the first week and receive 15% bonus shares.
Early Bird Bonus
Invest within the first two weeks and receive 10% bonus shares.
Amount-Based:
$249+ | The Stay Classy
Receive a 12-pack of our Drinkable Greeting Cards to share with your favorite boozy friends, family and co-workers, plus 10% off NIPYATA! orders for one year. Stay Classy you boozy beauty.
$500+ | The Stay Bougie
Receive a FREE Stay Classy Burrito (includes 10 of our favorite nips) with your investment. Celebrate perhaps the smartest investment you’ve ever made by smashing the original booze-filled piñata. Cheers to you, Mr. Warren Buffet, you boozy beaut!
$1,000+ | The Dirty Bird
Receive a FREE $100 Sampler Pack from our favorite Beverage Alcohol Brands including BakeSale, SodaJerk, Hecho Tequila & Soda, VIVA Tequila Seltzer and Celaya Tequila! This investment is going to be the talk of the town at your next social soiree.
$2,500+ | El Toro Loco
Receive a FREE $150 Sampler Pack as detailed in Tier 3. The Crazy Bull once said you’d be crazy not to invest into NIPYATA! Start Engine Round. Then you realized you didn’t invest nearly enough. Double down with the El Toro Loco and thank us later.
$5,000+ | The Peen
Receive a FREE $250 Sampler Pack as detailed in Tier 3. The Peen-Yata! put NIPYATA! on the map for the ultimate Bachelorette Party Enhancement Gift - and this investment might just put you on the Midas List. Includes 5% additional bonus shares.
$10,000+ | The Sugar Mama
15% Off All Nipyata Purchases For 2 Years. Receive a FREE $500 Sampler Pack as detailed in Tier 3! If you’ve always wanted to become a Sugar Mama, this perhaps could be just the right investment for you. Includes 10% additional bonus shares.
$25,000+ | The Big Hitter
20% Off All Nipyata Purchases For 2 Years. Receive a FREE $1,000 Sampler Pack as detailed in Tier 3. You’re a Big Hitter and now it’s time to get back on your yacht and enjoy some tasty beverages, you beauty! Includes 15% additional bonus shares.
*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.
StartEngine 10% Owners' Bonus
Nipyata, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $2.13 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $213. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors' eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.
Irregular Use of Proceeds
The Company will not incur any irregular use of proceeds.
ALL UPDATES
04.14.23
FINAL Day to Join our Crowdfunding Campaign - Invest in NIPYATA! by midnight tonight
Happy Finally Friday Party People!
Well, this is it, folks. Today is the last day to join our Crowdfunding Campaign on StartEngine. If you've been thinking about an investment, the campaign will close at midnight tonight!
Please Invest Today and join the NIPYATA! Family!
The minimum amount is $250 and most of our fans have been contributing $250 - $1,000.
We are onboarding some of the finest craft beer and spirits brands such as Mighty Squirrel, VIVA Tequila, Celaya Tequila, KEEL Vodka, Grey Sail Brewing, Rockport Brewing and more.
If you've already invested, please share the link on LinkedIn today.
Thank you for following along and contributing to our future growth! #nipyatalove
Stay Boozy-
-Your friends at NIPYATA!
Ryan, Will, Dan and Andrew
04.13.23
One Day Left To Join our Crowdfunding Campaign - Invest in NIPYATA! by midnight on Friday April 14
Happy Thirsty Thursday Party People!
From backyard pools and BBQs, tailgates, and bachelorette parties to Comedy Central and The Today Show, NIPYATA! has been working hard to spread joy and happiness to party people everywhere!
Our StartEngine Crowdfunding Campaign ENDS at midnight on Friday, April 14. If you've been thinking about an investment, act fast before it's too late!
The minimum amount is $250 and most of our friends and fans have been contributing up to $1,000.
Please Invest Today and join the NIPYATA! Family!
Thank you again for your support and once again we’d be grateful if you would share the final day of our campaign with your network and consider a contribution to help us continue to build the future of online beverage alcohol!
Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
04.12.23
ONLY TWO DAYS LEFT! - Help us take NIPYATA! to the next level!
Happy Hump Day Party People!
Hard to believe that we launched our campaign three months ago, and it will be coming to a close in just two days! Please click here to secure your spot before it’s too late!
We have a growing list of business relationships with major companies across the alcoholic beverage industry - including BudLight, Angry Orchard, Dogfish Head, Aviation Gin, Betty Buzz, Cutwater and Skrewball Whiskey - and we’re quickly onboarding a number of smaller, craft breweries, distilleries and wineries onto our DTC platform! It’s an exciting time at Nipyata! We’d love to have you along for the journey
Thank you again for your support and once again we’d be grateful if you would share the final days of our campaign with your network and consider a contribution to help us continue to build the future of online beverage alcohol!
Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
04.11.23
3 Days Left - share our campaign with your network on LinkedIn and invest more to help us take NIPYATA! to the next level!
Good morning Party People!
Time is running out on our StartEngine campaign! There are only three days left to invest, and we would love it if you would share our campaign with your LinkedIn network and consider an additional investment in NIPYATA! to help us build the future of beverage alcohol!
Thank you as always for your support!
Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
04.06.23
Is Easter a Sneaky Drinking Holiday?
Happy Thirsty Thursday Party People!
Is Easter an overlooked drinking holiday? Our philosophy at Nipyata is that any holiday is a drinking holiday if you put your mind to it.
If you’ve been wanting to turn your Easter into a drinking session, here’s an idea: fill some plastic eggs with your favorite nips and tell your grandma that she’s gonna like what she finds in there. Watch her go nuts and push Aunt Gladys out of the way to get that coveted nip of peppermint Schnapps.
Let us know what you come up with and tag us on da ‘gram or Twitta @nipyata - we love hearing from the party people.
Also, time is running out on our StartEngine campaign, so if you’re still waiting to complete your investment, this is the day!
As always, we’d love it if you would share the StartEngine NIPYATA! Party with a friend or two so we can all get nipped, you boozy beauties!
Thank You and Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
04.04.23
Cinco is Coming!
Our StartEngine campaign will be coming to a close soon, so if you’re still waiting to complete your investment, this is the day!
As always, we’d love it if you would share the StartEngine NIPYATA! Party with a friend or two so we can all get nipped, you boozy beauties!
Thank You and Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
03.31.23
Two Weeks Left to Invest!
Happy Friday Party People!
We have two weeks left remaining on our campaign countdown clock, so if you’re still waiting to complete your investment, please do so today!
As always, we’d love it if you would share the StartEngine NIPYATA! Party with a friend or two so we can all get nipped, you boozy beauties!
Thank You and Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
03.29.23
Cinco is Coming!
Cinco is Coming!
Happy Hump Day Party People!
Are you ready for some Cinco?! Cinco de Mayo will be sneaking up on everyone again, so put your orders in now to ensure you’re ready for the big day!
Also, our StartEngine campaign will be coming to a close soon, so if you’re still waiting to complete your investment, this is the time!
As always, we’d love it if you would share the StartEngine NIPYATA! Party with a friend or two so we can all get nipped, you boozy beauties!
Thank You and Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
03.24.23
Time is Running Out!
Happy Friday Party People!
Spring has sprung, and for us that means two things:
1. Cinco de Mayo will be here before we know it, and;
2. Our StartEngine Crowdfunding Campaign is coming to a close soon!
If you've been following along but haven't yet invested now is the time!
As always, we’d love it if you would share the StartEngine NIPYATA! Party with a friend or two so we can all get nipped, you boozy beauties!
Thank You and Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
03.20.23
SPRING into Action - Time is Running Out!
Happy Spring, Party People!
We’d just like to remind everyone to spring into action if you haven’t yet completed your investment in NIPYATA! The time to invest is running out quickly!
Our campaign will be coming to a close soon, so if you have not yet finished your investment, make sure to do so today!
As always, we’d love it if you would share the StartEngine NIPYATA! Party with a friend or two so we can all get nipped, you boozy beauties!
Thank You and Stay Boozy-
-Team NIPYATA!
Will, Ryan, Andrew, Dan
Stack Owner's Bonus & Rewards!
Members get an extra 10% shares in addition to rewards below!
REWARDS
JOIN THE DISCUSSION
0/2500
Lawrence Gray
5 months ago
I thought I invested last week but have not received any confirmation. Can you check for me? Email me back if you need info. thank you
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HOW INVESTING WORKS
Cancel anytime before 48 hours before a rolling close or the offering end date.
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REWARDS
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SECURE
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With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.
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Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.
Jairus McAllum
5 months ago
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