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GET A PIECE OF NIGHTRIDE THERMAL
Driven to Keep You Safe
NightRide Thermal is a technology company specializing in self-installable, vehicle-mounted thermal cameras, keeping drivers safe at night and in harsh weather conditions. NightRide cameras offer high-resolution thermal imaging for professional, commercial and consumer use and have doubled in revenue from 2021 to 2022, with 807 deployed in 2021 and 2022.
$340,390.36 Raised
REASONS TO INVEST
Taming Night-Driving Hazards — 50% of fatal car accidents occur at night even though only 25% of the driving is done at night. More than 1.2M accidents are caused by poor weather conditions. NightRide's thermal cameras enhance visibility in darkness, rain, snow, fog, and smoke, making roads safer and saving lives.
Proven Market Success — NightRide sold 807 units in 2021 and 2022, totaling $2 million in sales. The company is trusted by professionals, currently serving 22 federal/state/local public safety agencies.
Capitalize on Market Growth — The Thermal Imaging market is projected to reach $7.49 billion by 2030, growing at a healthy 10.10% CAGR from 2022 to 2030.* We believe NightRide is the right, innovative team, with a well-timed entrance to a focused and fast-growing niche.
The PITCH
The All-Seeing Eye
NightRide Thermal believes that life-saving thermal vision should be accessible to everyone, not just professionals. Our products reveal obstacles typically hidden from a driver’s view, enabling vision well beyond headlights. NightRide thermal cameras let you spot people, animals, black ice and other hazards — no matter the time of day or the weather conditions.
NightRide’s design ethos is its winning formula. The team believes the best products come from real-world needs, so they’ve spent thousands of hours with actual users in the field, getting feedback on what works and what doesn’t. NightRide listens to its customers — creating a loyal and passionate user base that has created an overwhelming demand for its products that they never anticipated — by word of mouth.
The company has grown quickly due to demand from new markets - NightRide now serves hunting and sporting, farming and ranching, wildlife preservation, offroading, public safety, emergency management, campus and industrial security, commercial transportation, and beyond!
NightRide is a woman-owned small business, proudly manufacturing cameras in the United States and providing an extraordinary customer experience.
The NightRide team is the Company’s key to success. The team has impressive accomplishments that include creating guided bombs for the Israeli air force, the automatic gear for the Israeli tank: Merkava, the first AI-powered satellite antenna for commercial maritime use: C-Bird, one of the first off-road LED lights for trucks: Rigid Industries, and the first all-digital communications network from the US to Brazil: Allied Communications.
This same extraordinary team has now taken on the problem of seeing the unseen while driving in dark or severe weather and come up with a series of innovative, affordable, easy-to-install, after-market cameras that are truly game-changing.
The Company has already secured one patent for its unique vehicle mounting of thermal cameras and has two additional patents pending.
THE Problem & OUR Solution
See The Unseen
Night driving is the leading cause of fatal accidents, with 50% of traffic deaths occurring at night, while only a quarter of all driving is done at that time. (Source) In addition, over 1.2 million car accidents are caused by poor weather conditions annually, with low visibility being a major issue, especially in fog. (Source) The leading cause of Line of Duty Deaths for public safety professionals is vehicular accidents. (Source) People lack full situational awareness in darkness, smoke, fog, rain, and other weather conditions, leaving them with less time to react. 
NightRide created a self-installable vehicle-mounted thermal camera to solve the issues of night driving, low visibility, and weather-related accidents. These cameras allow users to see animals, pedestrians, parked cars, black ice and other potential dangers that are typically invisible at night. Additionally, customers are using NightRide cameras to engage in wildlife control and protect livestock and crops that are endangered by predatory species.
While the company’s technology is important, the key to the company’s success has been proximity to the customer; developing market-driven solutions, dedication to continuous improvement and an extraordinary customer experience. Customers enjoy a level of support that sets the company apart from the competition.
KEY ELEMENTS
The Market & Our Traction
Born in Brooklyn, Universally Adopted
Since launching in 2018, NightRide Thermal has become the leader in vehicle-mounted thermal cameras against long-standing thermal giants and has begun fulfilling the needs of substantially unserved sectors of the market.
COMPETITION
Thermal imaging was first used in 1929 in the UK by the military. Since then, much of the focus in the thermal market has been on military, scientific and high end applications. NightRide’s competition has primarily chosen to serve markets that could accommodate premium prices and professional installation. However, the need to see in the dark; to reveal what is not visible to the human eye, is ubiquitous. Professionals, commercial users and daily drivers navigating dark and dangerous roads have remained unserved. Until now.
NightRide's Innovative Thermal Cameras Serve Multiple Markets
NightRide positioned itself into a group of growing markets. The thermal imaging market is projected to hit $7.49 billion by 2030, growing at a CAGR of 10.10%. (Source) Moreover, the global surveillance camera market is projected to reach $45.54 billion by 2027, growing at a CAGR of 8.38%. (Source) NightRide has positioned itself to serve multiple market sectors to insure steady growth and sustainability. The company’s target markets go far beyond traditional applications for thermal imaging, to include public safety and emergency management, local, state, tribal, and federal government agencies, private and campus security, construction and utilities, wildlife control and outdoor enthusiasts, as well as the more traditional sectors of the military, defense, and intelligence communities.
Over the past two years, NightRide has experienced strong growth in sales with $2 million in cumulative sales in 2021 and 2022, representing a total of 807 units sold. Trusted by professionals, NightRide serves 22 local, state, and federal government agencies, and has thus far built its dealer network up to 120 dealers worldwide.
Why Invest
Be part of making the world safer at night.
NightRide is driven to make the world a safer place. In addition to enhancing safety, NightRide cameras improve the performance and effectiveness of our customers’ work and even make it easier. Committed to continuous improvement, the company regularly solicits feedback which it looks to incorporate in future iterations.
Aside from its core market sectors, the company receives inquiries on a weekly basis to apply its solutions in new and cool ways.
The NightRide Ranger has been installed on helicopters and small planes and is currently being tested on firefighting ladder trucks. NightRide has worked closely with Bridger Aerospace and has provided a solution for their Super Scooper planes to locate the hottest sections of a fire. Bridger has plans to roll out the NightRide camera to the rest of their Super Scooper fleet over the next year or so.
The company also delivered five cameras to the Ukraine for medics transporting wounded civilians and donated equipment to EcoDefense Group for their anti-poaching mission in South Africa and Convoy of Hope for their national and international disaster recovery work.
NightRide Thermal is seeking funding to expand its capacity in marketing, sales, inventory and production to meet its market demands.
Invest in NightRide: the Future of Safety!
ABOUT
HEADQUARTERS
1801 Dorchester Road #3i
Brooklyn, NY 11226
WEBSITE
View Site
NightRide Thermal is a technology company specializing in self-installable, vehicle-mounted thermal cameras, keeping drivers safe at night and in harsh weather conditions. NightRide cameras offer high-resolution thermal imaging for professional, commercial and consumer use and have doubled in revenue from 2021 to 2022, with 807 deployed in 2021 and 2022.
TEAM
Mary Ellen Kramer
Founder, CEO & Board Member
Mary Ellen’s focus at NightRide Thermal is fundraising, investor relations and developing the market and market partnerships for NightRide. Prior to NightRide, Mary Ellen co-founded Maritime Broadband, a company that created universal online connectivity in the commercial maritime sector via its proprietary AI-powered, stabilized, tracking satellite antenna, C-Bird. She previously founded and ran four telecommunications companies providing global retail and carrier level voice and data services, two of which were public companies. Mary Ellen is a graduate of New York University with a Bachelor of Science in Management and Computer Science. She has also earned a certificate in Women’s Entrepreneurship from Cornell University.
Zev Kramer
Founder, Director of Engineering & Board Member
Shawn Groce
Founder, CTO & Board Member
Neil Roseman
Board Member
Neil graduated with a Bachelor of Arts from the University of Michigan.
Jeremy Flinn
Fractional Chief Marketing Officer
Jeremy received his Master of Science in Wildlife Management from Mississippi State University and Bachelors of Science in Wildlife and Fisheries Science from Penn State University.
Jeremy is a Fractional Chief Marketing Officer for NightRide Thermal.
Adam Strominger
Director – Business Development
Prior to NightRide, Adam worked at such companies as A. C. Nielsen, Turner TV, Scientific American Magazine, Informa, and Reed Elsevier.
Adam received his Bachelor of Arts with a major in Communications from the State University of New York at New Paltz.
Rebecca Coughlan
Operations Manager
Rebecca holds a Bachelor of Science from City College, NY.
Jacky Yuan
Production Engineer
Once a project is initiated for a new product, Jacky works closely with the development engineering team from a system integration viewpoint, testing and documenting the performance of all subsystems and assemblies.
He is responsible for the continuous improvement of production processes as well as researching industry trends and new technologies emerging in the marketplace.
Jacky holds a Bachelor of Technology degree from New York City College of Technology, with a major in Computer Engineering, and an Associate of Applied Science degree in Electromechanical Engineering.
Christopher Diaz
Production Manager
Francisco Prado
Manufacturing Support Engineer (Part-Time)
Francisco holds a Bachelor of Science degree from City College of New York with a major in Computer and Information Sciences and Support Services.
Francisco works part-time and works 24 hours per week for NightRide Thermal.
Samantha Coughlan
Creative Director (Part-Time)
Samantha works part-time and works 8-16 hours per week for NightRide Thermal.
Nephi Cole
Special Industry Advisor (Non-Compensated)
Formerly, Nephi was a Senior Policy Advisor for Wyoming Governor Matthew H. Mead on Outdoor Recreation, Natural Resources, Water, Firearms, and Law Enforcement. Prior to working in politics, he served as a program lead at the USDA Natural Resources Conservation Service. Specifically, Nephi worked as a conservation biologist and was also responsible for the development of methods to employ new digital technologies within remote sensing and GIS for soil survey work. He holds bachelor's and graduate degrees with an emphasis on natural resources and technology.
Adam Gallen
Advisory Board Member
Adam graduated from Duke University with a BA in Economics and a Certificate in Markets and Management.
Jess Hurwitz
Advisory Board Member
Jess studied Electrical Engineering at Manhattan College.
Herb Lustig
Advisory Board Member
Herb earned an M.B.A. from the University of Pennsylvania and a B.S. from the University of Massachusetts at Amherst. He is a co-inventor on patents in the areas of electronic security, broadband telecommunications, and targeted advertising.
James Rhodes
Advisory Board Member
Jim holds a Bachelor of Science in Electrical Engineering from Arizona State University.
TERMS
NightRide Thermal
Overview
PRICE PER SHARE
$2.10
DEADLINE
Oct. 12, 2023 at 6:59 AM UTC
VALUATION
$25M
FUNDING GOAL
$15k - $1.23M
Breakdown
MIN INVESTMENT
$420
MAX INVESTMENT
$1,234,800
MIN NUMBER OF SHARES OFFERED
7,142
MAX NUMBER OF SHARES OFFERED
588,000
OFFERING TYPE
Equity
ASSET TYPE
Common Stock
SHARES OFFERED
Common Stock
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.
Voting Rights of Securities Sold in this Offering
Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.
Investment Incentives and Bonuses*
Loyalty Bonus | 5% Bonus Shares
As you have previously invested in NightRide Thermal, you are eligible for additional bonus shares.
Time-Based
Friends and Family
Invest within the first 72 hours and receive 15% bonus shares.
Early Bronze
Invest $5,000+ within the first 72 hours and receive 25% bonus shares.
Super Early Bird
Invest within the first week and receive 10% bonus shares.
Early Bird Bonus
Invest within the first two weeks and receive 5% bonus shares.
Amount-Based:
Tier 1 | $500+
Invest $500+ and receive a 15% off coupon on NightRide cameras with 1-year expiration.
Tier 2 | $1,000+
Invest $1,000+ and receive a 20% off coupon on NightRide cameras with 1-year expiration, and 2% bonus shares.
Tier 3 | $5,000+
Invest $5,000+ and receive a 25% off coupon on NightRide cameras with 1-year expiration, and 3% bonus shares.
Tier 4 | $10,000+
Invest $10,000+ and receive a 25% off coupon on NightRide cameras with 1-year expiration or free NightRide Ranger, and 5% bonus shares.
Tier 5 | $25,000+
Invest 25,000+ and receive a 25% off coupon on NightRide cameras with 1-year expiration or free NightRide Scout 383-13, and 10% bonus shares.
*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.
The 10% StartEngine Owners' Bonus
NightRide Thermal, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $2.10 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $210. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investor's eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus and Loyalty Bonus in addition to the aforementioned bonus.
PRESS
ALL UPDATES
REWARDS
10%
Stack Owner's Bonus & Rewards!
Members get an extra 10% shares in addition to rewards below!
Owner’s Bonus
Owner’s Bonus Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).
JOIN THE DISCUSSION
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John Bazemore
5 months ago
What about UAV mounted unit for search and rescue, police searches, and military? Also a shoulder or helmet mounted fire rated unit with heads-up display for firefighters search and rescue? Saving lives makes national and international headlines.
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Richard Koch
5 months ago
I gather the vision would be to have this tech integrated into whatever form an auto's information management system takes in new vehicles at some future date (you'll have to buy a lot of drinks.....) Plus there are "bolt on" versions for existing vehicles? Will the image be displayed on a screen ot could you fab up a HUD? Oh, and there are hand-held models? Last question, are we investing in your military aviation support product lines? (Please say yes)
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John Bazemore
5 months ago
Idea - What about offering to include the technology in the new automobile industry as an added safety feature for extreme weather conditions. Like whiteout blizzard conditions, smoke from forest fires, extreme fog, extreme rain to name a few.
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John Bazemore
5 months ago
Sorry I did not have more to help invest but am on a fixed income.
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John Sklarosky
5 months ago
Hello. I saw you had $2 million in sales, but quick question on the valuation. How did you determine the valuation?
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Roslyn Sofer
6 months ago
Regarding bonuses: If you are very early bird and bronze level do you get 15% plus 25% bonuses?
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Grigore Hreniuc
6 months ago
What additional patents you have pending? What's stooping anyone else to develop a similar device? I notice this company also raising funds, Lolaark Vision Inc Lolaark Vision Inc. is a technology company inventing and developing software for live video stream visibility restoration. When rain, haze, fog, murky water blind your digital camera, Lolaark Vision’s plugin may clarify the live stream without requiring special optical instrumentation.
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Crowdfunding
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John Bazemore
5 months ago
Another avenue to suggest is railroad engine on cab mounted to help prevent railway accidents giving conductors the ability to see hazards before they happen giving a higher reaction time to prevent the accidents.
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