INVEST IN HARDBALL CIDER TODAY!
Grown, Pressed, Hardened.
$83,741.86 Raised
REASONS TO INVEST
Hardball Cider has a collection of year-round and rotational craft ciders, and has amassed a loyal fanbase at the local and regional level. We have the expertise to scale and continue to pursue additional, incremental markets as we push Hardball Cider towards becoming a national brand.
According to the American Cider Association, consumers in the U.S. are drinking 10 times more cider than they were a decade ago. The North American market is expected to be worth $4.6B by 2026 – increasing at a CAGR of over 10% – and small craft brands are fast becoming the focal point of this movement. In early 2022, the regional cider category grew to 51% – up from 29% in 2018.*
All Hardball Cider products are uniquely handcrafted on-site at the company’s Pennsylvania century farm, which has been family-owned and operated for five generations. The Deen family first began planting apple trees and pressing cider in 1934, building a foundation on tradition and quality in our craft beverages.
the pitch
With authentic flavors in every ounce, we offer an all-star lineup of craft hard ciders that swing for the fences. Playing to win in a fast-growing craft beverage market, Hardball Cider sets itself apart from the competition by utilizing local ingredients and traditional press production methods from our own 5th generation family-owned farm.
Hometown Heritage Meets Major League Taste
You’ll know it’s a Hardball Cider when you take that first sip and it tastes as if you’re biting into a crisp apple. For connoisseurs who crave a taste as classic as America’s favorite sport, we are committed to creating craft beverages without compromise.
Our hard ciders run the spectrum from dry, to semi-sweet, to sweet, but are always made from 100% fresh-pressed apples. Hardball’s products can be found at retail outlets, restaurants, ballparks, and tap houses throughout the Northeast region, and have become a fan favorite on sites like Untappd, where our assortment scores homerun ratings.
The Problem & Our Solution
An Apple-to-Glass Approach that Preserves Tradition and Promises a Premium Experience
Once considered a staple beverage during Colonial times, cider and the art of cidermaking have been experiencing a renaissance in recent years. Today, hard cider is one of the fastest-growing segments of the liquor industry, but one that is quickly becoming clouded with products that don’t adhere to traditional craftsmanship. Hardball Cider is here to ensure that consumers don’t miss out on the time-honored taste and experience of a true American hard cider.
As an alternative to the many mass-produced, from-concentrate products available, Hardball Cider’s goal is to bring craft cider back to its roots. Our process is a labor of love, using traditional rack and cloth press methods to create a robust, raw cider base. Every glass contains the equivalent of seven whole apples and we devote months – sometimes even years – to developing our recipes, in order to carefully preserve a nuanced fruit flavor profile.
The Market & Our Traction
Batting Above Average in Revenue, Ratings, and Annual Returns
In only a short time, Hardball Cider has seen expansive growth, and as a company we are celebrating a series of promising wins. Since 2019, our YoY growth has exceeded 20% on an annual basis, and earlier this year, our taproom saw its largest retail sales run, surpassing $20K in a single day. On consumer rating sites our products consistently rank above competitor brands, with Hardball recently achieving an average rating of 3.7 for our 24 flavors on UnTapped.
The company’s business model encompasses multiple revenue streams – including corporate-owned retail, self-distribution, and wholesale partner distribution to bring products to market – and we have doubled capacity in the past ten months to accommodate growing demand. Even so, the call for our offerings is outpacing production and, at present, the company is able to meet only about 25% of our existing market opportunities. In other words, Hardball is ready to expand!
Why Invest
Help Us Move Up to the Show and Achieve National Brand Status
With additional funding, Hardball is ready to execute a strategic game plan that entails expanding our facilities, upgrading existing equipment, building out our regional headquarters, and continuing to pursue incremental markets, while rounding the bases towards national brand rollout.
This methodical approach will allow us to gain entry into new markets state by state, scale logistics to their utmost efficiency, as well as maintain the product quality our customers have come to know and love. We welcome investors to join our team and help us become a nationally recognized craft cider brand. Invest today in Hardball Cider on StartEngine!
ABOUT
HEADQUARTERS
805 Orchard Rd
Mt Bethel , PA 18343
WEBSITE
View Site
Hardball Cider is a craft beverage brand with a portfolio of hard ciders being sold in Pennsylvania, New Jersey, and soon to be other surrounding states. Since launching regional distribution in 2017, the company has seen double-digit annual revenue growth and is now taking steps towards becoming a nationally distributed brand.
TEAM
Geoffrey T. Deen
CEO/Founder, 5th Generation
Kari Painter
Head of Marketing and Events
Todd G. Deen
Head of Growing Operations, 4th Generation
Todd is the person responsible for the idea behind one of the first three ciders that Hardball Cider ever developed - Splitter. He suggested that Geoff take some Fastball (dry hard cider) and mix it with some of their fresh apple cider and so the perfect split between dry and sweet was crafted!
In his spare time, Todd enjoys the performing arts and is an accomplished pianist and musical director for regional and local theater productions.
TERMS
Hardball Cider
Overview
PRICE PER SHARE
$2.50
DEADLINE
May 12, 2023
VALUATION
$8M
AMOUNT RAISED
$83,741.86
Breakdown
MIN INVESTMENT
$250
MAX INVESTMENT
$1,235,000
MIN NUMBER OF SHARES OFFERED
6,000
OFFERING TYPE
Equity
ASSET TYPE
COMMON
SHARES OFFERED
Common Stock
MAX NUMBER OF SHARES OFFERED
494,000
Maximum Number of Shares Offered subject to adjustment for bonus shares
Company | : | Hardball Beverage, Inc. |
Corporate Address | : | 805 Orchard Rd, Mt Bethel , PA 18343 |
Offering Minimum | : | $10,000.00 |
Offering Maximum | : | $1,235,000.00 |
Minimum Investment Amount(per investor) | : | $250.00 |
Terms
Offering Type | : | Equity |
Security Name | : | Common Stock |
Minimum Number of Shares Offered | : | 4,000 |
Maximum Number of Shares Offered | : | 494,000 |
Price per Share | : | $2.50 |
Pre-Money Valuation | : | $7,997,500.00 |
*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.
Investment Incentives & Bonuses*
Time-Based Perks
Friends and Family
Invest within the first 72 hours and receive 5% bonus shares.
Super Early Bird
Invest within the next 72 hours and receive 10% bonus shares.
Early Bird Bonus
Invest within the next 7 days and receive 5% bonus shares.
Amount-Based Perks
Tier 1 | $250
Receive one indoor/outdoor removable Hardball Cider sticker+ one metal tree leaf with engraved shareholder’s name that will be affixed to our forever Hardball Cider apple tree in our taproom.
Tier 2 | $1000
Receive Tier 1 perks + one stainless steel growler with Hardball logo.
Tier 3 | $2500
Receive Tier 2 perks + one Hardball Cider heavyweight hoody.
Tier 4 | $5000
Receive Tier 3 perks + one Hardball Cider embroidered jersey with your name on the back.
Tier 5 | $10000
Receive Tier 4 perks + 3% bonus shares + 10% off every purchase at the cidery for 1 year.
Tier 6 | $25,000
Receive Tier 4 perks + 5% bonus shares + 25% off every purchase at the cidery for 1 year.
Tier 7 | $50,000
Receive Tier 4 perks + 7% bonus shares + 50% off every purchase at the cidery for 1 year + spend a day with the head cidermaker participating in your own cider-making experience at Hardball Cider in Mt. Bethel, PA. (travel/lodge costs not included).
The 10% StartEngine Owners' Bonus
Hardball Cider will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $2.50 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $250. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors' eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.
ALL UPDATES
03.10.23
NOW Shipping to YOU
Hardball Cider is very excited to announce to it's followers and investors on Start Engine that we can now ship to 40 states in the US. Don't see your state highlighted in red? There are more to add in the coming weeks!
Do you or anyone you know enjoy hard cider? Click out the link below or share our website with them so they can enjoy our hard ciders right from the comfort of their home! Flavors change weekly so there is always something new to try!
https://vinoshipper.com/shop/hardball_cider?list=
02.28.23
We are on PACE!
Hi Everyone!
We at Hardball Cider are sending out a virtual 'THANK YOU' for your interest and investment in our company. In just 13 days, we’ve reached over 1/3 of our goal to recruit 100 new investors to the Start Engine platform in the first month. Are you ready to take us to the next level?
If you’ve invested or favorited our campaign page, something has truly inspired you to do so. Can you think of any friends or family who would love to officially be part of our journey? startengine.com/hardballcider
Stay tuned for an intimate interview with me and our Head of Marketing, Kari Painter, this Friday Feb 25th with answers to your amazing questions regarding our investment campaign.
Cheers!
Geoffrey Deen, Founder & CEO
Stack Owner's Bonus & Rewards!
Members get an extra 10% shares in addition to rewards below!
REWARDS
$250
Earn 10% Bonus Shares
Earn 10% bonus shares in this investment and all eligible investments for an entire year. If you are not already an Owners bonus holder, you can join now, for $275, billed annually.
$250
Tier 1
Invest $250+ and receive: One (1) indoor/outdoor removable Hardball Cider sticker Receive one metal tree leaf with engraved shareholder’s name that will be affixed to our forever Hardball Cider apple tree in our taproom
$1,000
Tier 2
Receive Tier 1 perks + one stainless steel growler with Hardball logo.
$2,500
Tier 3
Receive Tier 2 perks + one Hardball Cider heavyweight hoody.
$5,000
Tier 4
Receive Tier 3 perks + one Hardball Cider embroidered jersey with your name on the back.
$10,000
Tier 5
Receive Tier 4 perks + 3% bonus shares + 10% off every purchase at the cidery for 1 year.
$25,000
Tier 6
Receive Tier 4 perks + 5% bonus shares + 25% off every purchase at the cidery for 1 year.
$50,000
Tier 7
Receive Tier 4 perks + 7% bonus shares + 50% off every purchase at the cidery for 1 year + spend a day with the head cidermaker participating in your own cider making experience at Hardball Cider in Mt. Bethel, PA. (travel/lodge costs not included)
JOIN THE DISCUSSION
0/2500
HOW INVESTING WORKS
Cancel anytime before 48 hours before a rolling close or the offering end date.
WHY STARTENGINE?
REWARDS
We want you to succeed and get the most out of your money by offering rewards and memberships!
SECURE
Your info is your info. We take pride in keeping it that way!
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