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Salvatore Russo, CPA
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Flont Strives to Shake Up High-End Jewelry with Sharing Model. Founder Cormac Kinney has been cited in more than 1,500 patents and has raised about $500 million in capital for various companies in his 25-year career. He airm to help brands cash in on the sharing economy.
This Startup Is Like Rent the Runway for Actual Diamonds. Flont definitely sounded too good to be true. Airbnb has changed the way we travel, Uber and Zipcar have changed the way we get around, and designer rental service Rent the Runway has changed the way we fill our closets.
Between consignment e-tailers and luxury-label rental sites, consumers are approaching designer fashion with a whole new mentality. Luxury is changing—and changing for the more value-centric consumers who are much greater in number than pure luxury products.
Oliver Chen, CFA, Head of Retailing/Specialty Stores:
"Cowen believes Flont is disrupting the traditional jewelry industry by reshaping how consumers buy jewelry online. In our view, Flont is uniquely positioned given: (1) the sharing economy is bringing a fundamental shift in consumer consumption and Flont benefits from this shift in trend; (2) Flont offers a curated jewelry collection comprised of +40 exclusive brand partnerships, and carries brands such as Bvlgari, Cartier, Tiffany's, as well as +65 artisan brands; (3)~10% of members end up purchasing jewelry they have rented in the first three months with an average ticket of ~$4,000; (4) there is minimal inventory risk as jewelry inventory is owned by brand partners who earn a revenue share on each rental plus benefit from awareness growth and sales; and (5) Flont provides a comprehensive global insurance policy in place to provide coverage to all members.
Our view is that Flont has exciting growth opportunities ahead both domestically and internationally through strategic partnerships, such as Chow Tai Fook and Inspirato, to grow its membership base from 10,000 to +100,000. Additionally, Flont is in the process of formulating partnerships with jewelry retailers and department stores. We believe having Flont membership counters at department stores can be an effective traffic driver for department stores and a prudent way for Flont to grow its membership base and acquire new supply."
This week, Charles & Colvard, (NASDAQ:CTHR) a public jewelry company, announced a multi-year exclusive strategic partnership with Flont!
See: JCK Magazine | NASDAQ
5 years ago
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5 years ago