Grady's Cold Brew

New Orleans–Style Cold Brew

Grady's Cold Brew

New Orleans–Style Cold Brew

Bronx, NY
Food & Beverage
Grady’s Cold Brew brings gourmet, coffee-shop quality cold brew to your fridge with an affordable,  convenient, and highly-customizable concentrate that will satisfy coffee snobs and novices alike.

$671,383

raised
740
Investors
$12.8M
Valuation
$1.18
Price per Share
$299.72
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
Reg CF
Offering

$671,383

raised
740
Investors
$12.8M
Valuation
$1.18
Price per Share
$299.72
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
Reg CF
Offering

Bonus Rewards

Get rewarded for investing more into Grady's Cold Brew

$299+
Investment
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
$350+
Investment
$350+
1 Grady's Cold Brew Kit (30-day supply)
$750+
Investment
$750+
1 Grady's Cold Brew Kit (30-day supply) and 10% off site for 1-year
$1,500+
Investment
$1,500+
3 Month Grady's Cold Brew Kit Subscription, Grady's Hat, 10% off for 1-year
$5,000+
Investment
$5,000+
1-year Grady's Cold Brew Kit Subscription, Grady's Hat, 10% Lifetime Discount
$10,000+
Investment
$10,000+
1-year Grady's Cold Brew Kit Subscription, 10% Lifetime Discount and 10% Bonus Shares

Reasons to Invest

$21.5 million in lifetime sales with consistent YoY revenue growth since 2011
The cold brew market is expected to reach a valuation of $1.63 billion by 2025 and Grady’s is perfectly positioned to grow their share of the market by expanding nationally in leading retail accounts and continued online growth. [1]
Founders Grady Laird (he’s a real person!) and Dave Sands have been featured in Forbes Magazine, Bon Appetite, Runner's World, Wired, Bloomberg among many others, and are considered industry experts and innovators.

“Ready-to-drink, custom cold brew that puts the power of the barista in your hands.”

Grady’s Cold Brew is a Brooklyn born cold brew company that revolutionized the early days of the cold brew industry and has continued to innovate its way into becoming a national brand while never compromising their exceptional reputation for quality and flavor.

Most cold brew is expensive, inconsistent and forgettable

When you walk into a coffee shop for a cold brew, you’re served (after a 10-minute wait in line) a five-dollar beverage produced with the lowest common denominator in mind. There is little room for customization, and the strength of the coffee is out of your hands. 

Grady’s Cold Brew is in your fridge and customizable to suit your personal taste.

Consumers can tailor Grady’s Cold Brew to fit their palette. Grady’s is an affordable, convenient alternative to placing your caffeine needs at the whim of your local barista. 


With Grady’s you can quench your cold brew craving in a fraction of the time it would take at your local coffee shop. All you have to do is open your fridge to pour yourself the perfect cup.

Ready-to-drink artisan coffee is on the upswing

The coffee world is being turned on its head. Regular ground coffee home brewing has stagnated over the last ten years, while the ready-to-drink (RTD) cold brew market has seen steady growth. This means that in the $100 billion coffee industry - a commodity only outpaced by crude oil - the RTD segment is overtaking the more traditional nooks of the market and has a massive ceiling for growth. The RTD market segment is a major disruptor in the coffee world.


Consumers Tastes are Changing

Market Poised for Innovation

  • From convenience to club stores, the $2.8B+ cappuccino/ iced coffee market is poised for new entrants with better-for-you, innovative products
  • Quality cold brew will continue its strong growth as consumers search for alternatives to the redundant offerings of BigCo beverages

A Decade of Potent M&A in Coffee

  • Companies continue to search for opportunities to grow their enterprise value with innovative brands
  • Notable Acquisitions:
  1. Peet’s Coffee: Acquired by JAB Holding Company in 2012 for $974M
  2. Blue Bottle: Acquired by Nestle in 2017 for $425M
  3. Stumptown: Acquired by JAB Holding Company in 2015 for $75M
  4. Chameleon Cold Brew: Acquired by Nestle in 2017 for $100M

From grassroots to national channel distribution

Grady’s began less than ten years ago slinging their first product, a 32 oz cold brew concentrate out of a basement in Brooklyn, to offices and local markets, including Smorgasburg in Williamsburg, Brooklyn.


Since then Grady’s has made huge strides, nailing down key accounts and partnerships including:

  • Whole Foods
  • Walmart
  • National distributors: UNFI and KeHE
  • Amazon

Grady's has also expanded their range of offerings to include:

  • Bean bag products which launched in 2014 and created a new dry category within the cold brew segment.
  • Kegs
  • Home brew kits
  • Multi-serve bag-in-boxes
  • Single-serve bottles

Grady’s has increased annual revenue each year since 2011 and will break $5,000,000 in 2019. The revenue channel breakdown is as follows:

  • Retail: 57%
  • Ecommerce: 29%
  • Food service/corporate: 14%


Currently, Grady's is in the midst of an operational test-run with one of the largest quick-service chains in the country.  If successful, we believe, a national roll-out will begin in 2020.

Grady’s provides a bold concentrate that allows consumers to choose their own adventure

Grady’s is all about customizability. From how customers drink their cold brew, personalize the taste, and choose where they buy it. The entire experience is unique and form-fitted to each and every individual.

At the end of the day, we make great coffee that our customers love!

Responsibly sourced, locally brewed, ready to enjoy

Roasting

Grady's longtime Brooklyn-based coffee partner (established in 1907) sources all of their single-origin coffees and ingredients. They import 100% arabica beans and freshly roast them to Grady's exacting standards. 


Blending, Brewing, and Packaging
After receiving the freshly roasted coffee, Grady's blends and brews their product in-house at a state-of-the-art facility in the South Bronx built specifically to make craft batches of ready-to-drink cold brew.

For the dry coffee line, Grady's works closely with their friends in the Tri-state area to blend and package their signature Bean Bag products. Their partner does business with Fortune 500 companies and recently opened up a brand new facility with plenty of manufacturing capacity to continue scaling the Grady's brand.


Distribution

Once packaged, Grady's works with wholesale distributors including local distribution partners, as well as nationally through UNFI and KeHE, to put their products on retail shelves making Grady's easily accessible to new and existing customers.


In conjunction with the wholesale operation, Grady's also has a strong direct-to-consumer operation through Amazon and their website (gradyscoldbrew.com) to reach many returning customers where the average order is over $50.

Grady's has led the way on every evolution of the industry

Grady's was one of the first cold brew companies to come to market at the onset of the cold brew craze. They built out a brewery to maintain exacting standards when many competitors were outsourcing production. Since then Grady's has continually innovated and adapted to lean into the market curves and stay ahead of the competition while maintaining their commitment to quality.


Grady's saw the market turning toward self brewing, and were the first to market with their Bean Bags, a DIY system that allows customers to freshly brew from their home with ease.


Grady's has also solved a pain point for many restaurants and coffee shops who struggled with the agony of the cold brew brewing process by giving them an on-site cold brewing solution.

Grady’s Cold Brew will continue to bolster its national profile

Grady’s Cold Brew will continue to build partnerships with major national accounts, distributors and restaurants to become the premier nationally sold craft cold brew brand. Using some of this round of funding, Grady's will beef up their marketing and advertising budgets, establish new partnerships for E-commerce, and grow the sales team. As the company positions itself to scale sustainably, Grady's sees what we believe to be a clear path for consistent growth with increased operational efficiencies.

Young, dynamic trailblazers in the cold brew space

Founders Grady Laird and Dave Sands are both well-connected in media from their pre-Grady’s Cold Brew days and have garnered generous earned media in publications from Business Insider to the New York Times.


The two founders provide an authentic backbone to their brand, growing organically from the heart of NYC to become one of the city’s top choices for a cold caffeinated beverage.

Grady’s has demonstrated success in the market and is well-positioned to expand its national presence.

Cold brew will continue to overtake market segments in the coffee and beverage industry, and Grady’s gives you the best opportunity to capitalize. As one of the few remaining independent brands sold nationally, Grady's is the rare chance to invest in one of the pioneers of the category. In this era of flashy, wannabe unicorns devoid of proven earnings, Grady’s offers a unique alternative thanks to their consistent year-over-year increase in revenue, diverse channel mix, and keen attention to improving operations.

In the Press

Bon Appetit
January 1, 2017

The Only Cold Brew Concentrate You Need

New York Business Journal
January 1, 2017

Grady's Cold Brew has developed a recipe for success in N.Y.C.

Cool Hunting
January 1, 2017

GRADY’S ALL-IN-ONE HOME BREWING KIT

Forbes
January 1, 1970

Battle of the Cold Brews: The Best Bottled Coffees

Business Insider
January 1, 1970

Brew it yourself: You can make Grady's famous iced coffee at home

New York Post
January 1, 1970

Jobs brewing in Williamsburg

Self

10 Dietitian-Approved Iced Coffees and Cold Brews You Can Buy at the Supermarket

W
January 1, 1970

W's Beauty Director's Latest Obsession? Grady's Cold Brew Bean Bags

abc7NY
January 1, 1970

Grady's Cold Brew in the Bronx makes cold brew affordable for coffee lovers

Food Network
January 1, 1970

12 Must-Have Tools to Host the Ultimate Tailgate, According to a Caterer

Women's Health

58 Gifts For Your Boyfriend That'll Make You Girlfriend Of The Year

GQ

The Shameless (But Totally Justified) Plug: Grady's Cold Brew

Real Simple

6 Clever Items to Simplify Your Life

Martha Stewart

The Lowdown: What's the Difference Between Iced Coffee and Cold Brew?

BuzzFeed
January 1, 1970

21 Things That’ll Help You Make The Best Cold Brew Of Your Life

Bustle

42 Things On Amazon That Will Save You At Least $100

Jet Setter
January 1, 1970

18 Cool Things JS Editors Are Buying This July

Offering Summary


Company

:

Grady's Cold Brew, Inc.

Corporate Address

:

819 Garrison Ave, Bronx, NY 10474

Offering Minimum

:

$9,999.32

Offering Maximum

:

$1,069,999.22

Minimum Investment Amount

(per investor)

:

$299.72











Terms


Offering Type

:

Equity

Security Name

:

Class B Common Stock

Minimum Number of Shares Offered

:

8,474

Maximum Number of Shares Offered

:

906,779

Price per Share

:

$1.18

Pre-Money Valuation

:

$12,808,980.24











*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below

Time-Based Perks

Invest within the first 48 hours and receive 10% bonus shares. 

Invest within the first week of the campaign and receive 5% bonus shares. 

Amount Based Perks*

$350 or more Level 1: (1) Grady's Cold Brew Kit (30-day supply)

$750: (1) Grady's Cold Brew Kit (30-day supply) and 10% off site for 1-year

$1,500: (3) Month Grady's Cold Brew Kit Subscription, Grady's Hat, 10% off for 1-year

$5,000: 1-year Grady's Cold Brew Kit Subscription, Grady's Hat, 10% Lifetime Discount

$10,000: 1-year Grady's Cold Brew Kit Subscription, 10% Lifetime Discount and 10% Bonus Shares

*All perks occur after the offering is completed. Any purchase discounts, can be used in addition to existing online sales.

The 10% Bonus for StartEngine Shareholders

Grady's Cold Brew, Inc. will offer 10% additional bonus shares for all investments that are committed by StartEngine Crowdfunding Inc. shareholders who invested over $1,000 or made at least two investments in StartEngine's own offerings.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Common Stock at $1.18 / share, you will receive 10 shares of Class B Common Stock, meaning you'll own 110 shares for $118. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments.

Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$1,182,170.00 USD
$1,246,284.00 USD
Cash And Cash Equivalents
$106,121.00 USD
$132,574.00 USD
Accounts Receivable
$379,785.00 USD
$292,841.00 USD
Short Term Debt
$1,479,867.00 USD
$943,980.00 USD
Long Term Debt
$529,948.00 USD
$630,276.00 USD
Revenues And Sales
$4,536,594.00 USD
$3,896,701.00 USD
Costs Of Goods Sold
$2,060,596.00 USD
$2,422,988.00 USD
Taxes Paid
$0.00 USD
$0.00 USD
Net Income
-$499,764.00 USD
-$957,618.00 USD

Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

Notice of Material Change in Offering

22 hours ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Grady's Cold Brew offering. Here's an excerpt describing the specifics of the change:


Grady's Cold Brew is extending their campaign by 90 days.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Notice of Funds Disbursement

9 days ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Notice of Funds Disbursement

about 1 month ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Notice of Material Change in Offering

about 2 months ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Grady's Cold Brew offering. Here's an excerpt describing the specifics of the change:


Extended length of campaign.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Grady's Cold Brew - 2020 1H

2 months ago

2020 1H gross revenue was $3,213,435, up 19% over 2019. Our 2020 1H EBITDA was $215,013 compared to $18,404 in 2019. 1H Gross margins went from 42.5% in 2019 to 54.7% in 2020.


The first half of the year has been one of the wildest rides in the history of Grady’s, but overall, the company has performed admirably given the circumstances. Being a nimble, omni-channel business has served us well—allowing us to pivot and apply our resources to the active channels and growing in a time when many are unfortunately going out of business. I feel we are well positioned to continue the success for the second half of the year, but we still want to be conservative with our resources since there is still so much uncertainty out there with the economy and pandemic.

More detailed financials will be posted to the investor portal on gradyscoldbrew.com.

Thanks,

Grady

Notice of Funds Disbursement

2 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Q2 update for Grady's Cold Brew, Inc.

4 months ago

Hello all. As we are closing out Q2, I'd like to share some recent highlights for Grady's Cold Brew, Inc.


1) Grady's has kept costs down and is pleased to announce we are EBITA+ for the first half of the year

2) All corporate credit cards (6 in total) have been entirely paid off this month

3)  We were up 169% for the second quarter online with a 6.11% conversion rate

4) YTD, we have had 3,203 NEW customers order from gradyscoldbrew.com

5) And finally, some recent press mentions...


https://www.marieclaire.com/home/g32393589/birthday-gifts-for-women/?slide=29

https://nymag.com/strategist/article/gradys-cold-brew-kit-review.html

https://www.chowhound.com/food-news/266268/best-brands-of-canned-cold-brew-coffee-to-buy/

https://nymag.com/strategist/article/best-diy-kit-gifts.html

https://www.papermag.com/quarantine-diaries-jill-kargman-2646167322.html?rebelltitem=3#rebelltitem3

Notice of Material Change in Offering

4 months ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Grady's Cold Brew offering. Here's an excerpt describing the specifics of the change:


Extended length of campaign.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Notice of Funds Disbursement

4 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Notice of Funds Disbursement

5 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

At-Home Cold Brew Is Here to Stay

5 months ago

Great article that recently came out in New York Magazine. Really highlights the advantages of our Bean Bag products during these tough times (but really during all times).

https://nymag.com/strategist/article/gradys-cold-brew-kit-review.html

Online Sales Showing Impressive Growth

6 months ago
Online sales for Grady's Cold Brew have risen considerably the last two months due to shelter-in-place guidelines for the United States. Sales on gradyscoldbrew.com are up over 135% YoY for March/April with conversion rates up over 132% for the same period and coming in at 7.81%. Sales on amazon.com are even more impressive, up over 200% for March/April. And many of these customers (over 1,000 on our website) are first-time buyers. Once people realize the benefits (better tasting, more convenient, less expensive, and healthier too!), we feel we will be able to convert them to lifetime fans. We also expect this trend to accelerate as the weather warms up and we head into the official iced coffee season.

We are also giving back to the NYC medical community on the frontline of this crisis. We recently teamed up with Founders Market and the local food & beverage community for the #FoundersGive initiative to provide high-quality, free food and drink to hospital staff.
https://www.nydailynews.com/new-york/ny-coronavirus-food-drive-20200325-kfrorljphngyjpcmjnlprdb4hi-story.html

Please consider an investment in Grady's Cold Brew, Inc. We are working hard to help keep the country caffeinated during these tough times and appreciate the support for our small NYC business.

Cheers,
Grady

Notice of Material Change in Offering

6 months ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Grady's Cold Brew offering. Here's an excerpt describing the specifics of the change:


Grady's Cold Brew provided updated financials and extended their campaign.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Notice of Funds Disbursement

6 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Coronavirus Updates from Grady's Cold Brew

7 months ago

Dear Shareholders, as COVID-19 (coronavirus) continues to impact our business and communities, we wanted to provide you with information on how Grady's Cold Brew is addressing the situation.

We have been monitoring developments closely and using guidance provided by the Center for Disease Control and Prevention and the Food and Drug Administration, as well as recommendations by NY State and NYC. We have a comprehensive plan in place that will allow us to act quickly should we need to take measures to protect the health of our staff while also mitigating the impact on our ability to serve our customers. If any operational changes are necessary, we will provide that information via email and alerts on our website and social media channels.  

As of now, the production, shipping, and delivery of Grady's Cold Brew is fully operational.  

We have enacted several safety measures to help protect our products and employees:

  • All employees that can work from home are being instructed to do so. Only essential production and shipping employees are coming to the facility.
  • All drivers, helpers, and operational employees have been given disposable latex gloves, face masks and other sanitizing equipment for their safety.
  • Signage on proper hygiene practices have been posted and communicated.
  • Increased frequency of cleaning surfaces to wash and disinfect our facility daily.
  • Conducting a regular review of our supply chain to ensure there is no threat of contamination; to date, there has been none.
  • Any employee that is feeling even mild symptoms of the cold/flu are being asked to notify management (prior to entering the factory) and stay home until they feel 100% healthy.
  • Requiring all employees to notify management if they have been in contact with someone who may have contracted COVID-19; to date, there have been no instances.

We recognize these are uncertain times and we will keep everyone updated as things continue to progress. We greatly appreciate the continued support from our shareholders during this difficult time and ask you to keep spreading the word about Grady's. We have an incredible team here that is doing everything possible to keep this country caffeinated while many our forced to work from home.


Best,
Grady and Dave

Notice of Funds Disbursement

7 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Bonus Rewards for Current Investors

8 months ago

Hello shareholders. Wanted to let everyone know that we will be sending out an email next week to everyone who invested before March 5th in Grady's Cold Brew, Inc. There will be a link to set up your Grady's Investor Account as well as a promo code to activate your specific Bonus Reward (based on investment amount). We plan on shipping out the first Cold Brew Kits the last week of March once all shipping addresses have been input. Thank you, Grady

Notice of Material Change in Offering

8 months ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Grady's Cold Brew offering. Here's an excerpt describing the specifics of the change:


Extended length of campaign.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Over $300k Raised and an Exciting New Hire: VP of Sales for Grady's Cold Brew

8 months ago

Hello GRADY'S COLD BREW lovers! We recently surpassed $300k for our campaign and have added over 300 investors to the Grady's family. We are really thankful and appreciate all of the support from our fans. There are only 10 days left in the campaign, so please "click to invest" if you haven't already. 

In addition, we are excited to announce our first new hire from the raise: VP of Sales, Paul Buckel.

Paul has over 35 years of CPG experience in both the food and non-food categories. Recently, Paul was Vice President of Sales for SuckerPunch Gourmet, where he led the efforts that built a startup brand into one of the most recognized products in the pickle category. Prior to SuckerPunch, Paul launched Brio ice cream nationally and more recently, was part of No Evil Food’s early launch phases. Paul has also built sales for legacy brands such as Celtic Sea Salt and has guided numerous other companies to success in the highly competitive CPG world.

Paul brings to Grady’s Cold Brew a broad experience selling to every national and regional retailer and distributor throughout the US, along with an extensive knowledge of the industry. His first goal will be to increase the velocity of sales in existing accounts, but he will also be focusing on the future by expanding door counts in existing accounts, establishing new broker relationships, and opening up new retail accounts. Paul officially starts March 1st and we are thrilled to have him on board.

Notice of Funds Disbursement

8 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Grady's Expansion in Whole Foods

9 months ago

We have some exciting news for Grady's Cold Brew fans living in the Mid-Atlantic: Starting in March, our original New Orleans–Style coffee concentrate will be available in all Whole Foods in the region. In addition, the Northeast and North Atlantic regions of Whole Foods will start carrying our second most popular flavor: French Vanilla. So be on the lookout and be sure to ask a WF employee if you don't see us on the shelf.

2019 progress update

10 months ago

As we finalize our 2019 financials, we want to share some preliminary insight into our performance.  

  • Gross revenue in 2019 grew 15% from $4.5 million to $5.3 million 
  • Gross margins increased by 1% from 42% to 43%  
  • Our 2019 EBITDA loss is $190k compared to 2018 EBITDA loss of $580k; showing strides in operational efficiency 
  • Looking forward to 2020 we are anticipating to be EBITDA positive with the introduction of new machinery and reduced COGS


Be on the lookout for more Grady's updates in the coming weeks and please share this investment opportunity with your friends and family. Once we hit our max amount, we will be able to deploy funds to retire high-cost debt, and grow our business with support for our sales channels and new partnerships.


Best,

Grady

Notice of Funds Disbursement

10 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Grady's Cold Brew has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Grady's Cold Brew be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Exciting New Partnership with GOffee!

10 months ago
Today we are excited to announce a partnership with GOffee, New York’s #1 choice for eco-friendly office coffee delivery, that has previously raised $1M+ on StartEngine. We are excited to partner with companies who share our same beliefs and values of opening up their fundraising to their community. We believe GOffee’s delivery service will be a great new sales channel to get Grady’s in more offices around the US.  

If you are not familiar with GOffee yet, please check them out. 

And if you’re a GOffee fan or investor, we highly recommend you look at our StartEngine campaign to learn more about investing. 

Thanks,

Grady

We just exceeded $200K in investments - Thank you!

10 months ago

It’s been a month since we launched our campaign, and we are excited to share that we are already $200K+ closer to our investment goal! We’ve loved engaging with new investors and seeing how many customers have decided to join the Grady's family!


So let's raise our glasses of cold brew and toast to the new year.

Cheers!
Grady


P.S. Stay tuned for some exciting updates on the progress we made in 2019 and how we plan to keep the momentum going in 2020.

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