Farr Hotels & Resorts is a Title III - Regulation Crowdfunding Campaign and is actively accepting investments.
$100.00 minimum investment

Farr Hotels & Resorts

Eco-Friendly Hotels & Resorts

Small OPO
Lancaster, TX
Environment
Accepting International Investment
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Launching Eco-Friendly Hotels & Resorts

Invest in Farr Hotels & Resorts

Farr Hotels and Resorts is a hospitality startup that aims to transform economy hotels into 4-star luxury eco-friendly hotels and resorts. 


We are focused on disrupting the hotel and resort market by integrating eco-friendly hotels and resorts that reduce the hospitality industry's carbon footprint. Farr Hotels & Resorts Founder, Ken Farr, has always believed in preserving the Earth while also providing a better customer experience to hotel customers.


Ken's inspiration evolved after traveling extensively for business in both the United States and Internationally. While staying in a lot of hotels, he noticed that level of waste in terms of electricity, water, and trash.


After staying in economy hotels, ranging from 1-star to 5-star hotels, he knew there had to be a better way to improve the quality of the hotels and create a better eco-friendly Hotel that would not only save money, but also lessen negative environmental impacts. He believes that more consumers would frequent an eco-friendly hotel than a traditional hotel, especially if there were more available.


So far, Farr Hotels & Resorts has made progress in identifying hotels that have the ability to transform into eco-friendly hotels and resorts. We believe the eco-friendly improvements, management, software and marketing will make the buildings more profitable.


Investors, if you are interested in being a part of an awesome company that is not only improving customer service, but also improving the harsh impact hotels can have on the Earth, then investing with Farr Hotels & Resorts is for you.  


"You should invest in Farr Hotels & Resorts because we aim to disrupt the Hospitality Market in an Earth-friendly manner that you as an investor will be proud of."


Ken Farr

Founder & CEO. 

The Offering

Investment
$1.00 / share of Common Stock│When you invest you are betting the company’s future value will exceed $3.1 Million.


Perks*


Everyone — Frequent updates on our Eco Friendly Hotel progress.

$100.00+ ---- A free drink (non alcoholic) and a meal including 1 night stay (Standard Room) at Farr Hotels &  Resorts (upon development).

$500.00+ — A free drink (non alcoholic) and a meal including 2 nights stay (Standard Room) at Farr Hotels & Resorts (upon development). 

$1,000+ — A free drink and a meal including 2 nights stay (Queen) at Farr Hotels & Resorts (upon development).

$2,000+ — A free drink, meal and 3 nights stay (Queen) at Farr Hotels & Resorts (upon development).

$3,000+ — A free drink, breakfast, lunch & dinner meal and 4 nights stay (Queen or King) at Farr Hotels & Resorts (upon development).

$5,000+ — A free drink, breakfast, lunch & dinner meal and 5 nights (Queen or King) stay at Farr Hotels & Resorts (upon development).

$10,000+ — A free exclusive dinner with a meet and greet the founder of the Farr Hotels & Resorts Hotel, 7 individual hotel nights stay (Suite),
1 weekend stay at a Farr Hotels and Resorts property with 5 drinks included (upon development).

$50,000+ --- A free exclusive dinner with a meet and greet the founder of the Farr Hotels & Resorts Eco Friendly Luxury Chain, an
Honorary Plaque on the lobby wall, 10 individual hotel nights stay (Suite), 3 weekend stay at a Farr Hotels and Resorts property with 10 drinks included with a free Farr Hotels & Resorts Custom Robe (upon development).

 $100,000+ --- Everything included at the $50,000+ level, plus VIP Invite to the Official Grand Opening (upon development).


*All perks occur after the offering is completed, and upon completion of development.  No hotels currently exist.


For details on the bonus, please see the Offering Summary below.

The Farr Hotels & Resorts, Inc mission is to "Create Eco-Friendly Hotels & Resorts Through Eco-Friendly Transformations."

What We're Doing Now

Development Stage

The current stage of development of Farr Hotels & Resorts as a startup has been locating hospitality properties that will allow for an eco-friendly hotel transformation that consumers can benefit from and enjoy while simultaneously reducing the property's carbon footprint. 


  • We have streamlined the process of evaluating potential hospitality properties.
  • We source our own projects, which reduces costs. 
  • We have 25-years worth of expertise in managing properties and constructing improvements to these properties.  
  • We plan to reduce carbon footprints by making modifications to the properties within three months of acquisition.

Our Commitment

The goal of our eco-friendly hotels and resorts will be to become the leader in the hospitality industry, with a strong commitment to reducing the industry's carbon footprint.


Farr Hotels & Resorts fits right into the hospitality industry with our strategy for improving hotels. We use proven science that minimizes the impact of our society, and we've fostered an atmosphere that welcomes eco-minded consumers into our locations with actual implementation of eco-products and services. 

Here are some of the key details and what believe will make our properties unique, once developed


  • Eco-Friendly Hotel Products & Services Utilization
  • Organic Lotions, Soaps, Shampoos, and Conditioners 
  • Improved Water Distribution Channels
  • Incorporated Solar-Powered Transmission of Electricity 
  • Minimized Carbon Footprints at Each Hotel Location 
  • Installed and Utilized Energy-Efficient Products Like Eco-Friendly Long-Lasting LED Light Bulbs  
  • Installed Energy-Saving Kitchen, Laundry, and Air Conditioning Equipment, Which Can also Drastically Reduce Energy Use

How We Are Different From the Rest

Farr Hotels & Resorts aims to be different from the rest of our competitors by seeking out the highest-rated green manufacturers and suppliers and installing their products within three months of acquiring hotel properties. In addition, we plan to upgrade all of our internal equipment, which includes appliances from HVAC to water-filtration systems and beyond, to high-quality levels.

Our Market and Industry

The hospitality industry is a $500-billion industry.  Farr Hotel & Resorts aims to make a sizable impact on this industry by acquiring hotels all throughout the country and transforming them into eco-friendly, luxury 4-Star destinations.


Travel Services reported the global hotel market was projected to exceed $500 billion by the end of 2014, growing to more than $550 billion by 2016. The American Hotel & Lodging Association (as reported by industry leader MarketResearch.com) counted more than 52,000 lodging properties -- defined as having 15 or more rooms -- in the United States.


The global travel industry is comprised of a wide variety of businesses, from hotels and inns to casino resorts, trains, buses, airplanes, cruise ships, tour operators and travel bookers, both online and physical.


Both the United Nations and the World Travel & Tourism Council (WTTC), estimate that more than 1.2-billion tourists traveled the world during 2016. WTTC found that the global travel and tourism industry supported 109 million jobs on a direct basis in 2016.


Travel & Tourism is a key sector for economic development and job creation throughout the world. In 2016, Travel & Tourism directly contributed US $2.3 trillion and 109 million jobs worldwide. Taking its wider indirect and induced impacts into account, the sector contributed $7.6 trillion USD to the global economy and supported 292 million jobs in 2016. This was equal to 10.2% of the world’s GDP, and approximately 1 in 10 of all jobs.


“This is the sixth year in a row that Travel & Tourism has out paced the global economy, showing the sector’s resilience, and the eagerness of people to continue to travel and discover new places, despite economic and political challenges across the world.” - David Scowsill (President & CEO, World Travel & Tourism Council)

Source

The industry generated $2.3 trillion indirect global contribution to GDP (gross domestic product) as reported by the World Travel and Tourism Coucil. In most parts of the world, hotels and resorts have enjoyed good-to-excellent occupancy rates, which has enabled them to raise prices. Many new properties have been built or are under construction in promising markets.


Business travel has grown substantially in recent years, while leisure travel has been consistently strong worldwide, as reported by Plunkett Research.

Metrics are the most compelling measure for investors. So what metrics do we use to identify optimal properties for eco transformation?


1. Total Available Rooms

What is this metric?
Total available rooms represents the number of rooms available multiplied by the number of days in the reported period. It is used as a measure of capacity in the system of hotels.


Calculation:
Total number of rooms – Number of rooms out of order/not in service/out of inventory 


Why is this metric important?
This metric is essential for proper inventory calculations, which leads to proper numbers of bookings. It also is important for all of the hotel’s financial calculations, as it determines how many operational rooms there are to base revenue formulas off of. For example, if a hotel has 300 rooms, but only 290 are in service, then 290 is the base for that period.

2. Average Daily Rate (ADR)

What is this metric?
Hotel ADR measures the average price paid per room. This hotel performance metric assesses the total guest room revenue for a specific period versus the total amount of room revenue paid, along with occupied hotel rooms within the same time frame. 


Calculation:
Rooms Revenue / Paid Rooms Occupied


Why is this metric important?
The ADR is useful to measure a property’s financial performance as well as to compare the hotel’s performance to its competitors.

3. Revenue Per Available Room (RevPar)

What is this metric?
This accounts for the average daily rooms revenue generated per available room. This metric doesn’t account for other revenue centers such as F&B, spa, or retail. Average RevPar varies widely by market. As a hotel performance metric, it differs by market, segment, and timing and is a time-based snapshot of a hotel performance.


Calculation:
Total Room Revenue / Total Rooms Available


Why is this metric important?
RevPAR represents the success the hotel is having at filling its rooms. Increasing RevPAR means either rates, occupancy rate, or both are rising.

What Makes Our Team Special

Founder Ken Farr has over 25 years in constructing and improving residential / commercial properties such as hotels, motels, and multi-family/single-family homes. 


In addition, Ken Farr served two years as Managing Partner of Farr Venture Capital Fund which helped innovative startups grow their companies. He also served as a City of Dallas Board Member for The Permit and License Appeal Board. 

 

We have direct experience in this industry. We also plan to hire new directors and managers that will add an additional five to 10 years in hotel management and operations experience. Our goal is to be performance driven and to exceed your expectations.

Invest in Our Company Today!

Invest in Farr Hotels & Resorts, because we are a startup aiming to disrupt the hospitality industry, while also helping to transform hotels into eco-friendly hotels throughout the country. 


Many if not all of you have stayed in a hotel during your life. Very few of you have probably stopped to think about how bad the environmental impact of these hotels can be. Now you have the opportunity to invest in eco-friendly hotel development that is not only earth friendly, but family friendly as well. 


Farr Hotels & Resorts will work extremely hard to become the world leader in eco-friendly hotels. Help us reach our goal, and help make the world a greener place.

Offering Summary

Maximum 100,000* shares of common stock ($100,000)

*Maximum subject to adjustment for bonus shares. See 10% Bonus below

Minimum 10,000 shares of common stock ($10,000)


Company
Farr Hotels & Resorts, Inc

 

Corporate Address
930 N. 35E, Lancaster, Texas 75146

 

Description of Business
Farr Hotels & Resorts, Inc is an Hospitality Startup that acquires, manages, and invests in Eco Friendly Hotels & Resorts. Our mission is to create Eco Friendly Hotels & Resorts  through Eco Friendly Transformation.

 

Type of Security Offered
Common Stock

 
Purchase Price of Security Offered
$1.00

 

Minimum Investment Amount (per investor) 
$100.00












Perks

Everyone — Frequent updates on our Eco Friendly Hotel progress.

$100.00+ ---- A free drink (non alcoholic) and a meal including 1 night stay (Standard Room) at Farr Hotels &  Resorts (upon development).

$500.00+ — A free drink (non alcoholic) and a meal including 2 nights stay (Standard Room) at Farr Hotels & Resorts (upon development). 

$1,000+ — A free drink and a meal including 2 nights stay (Queen) at Farr Hotels & Resorts (upon development).

$2,000+ — A free drink, meal and 3 nights stay (Queen) at Farr Hotels & Resorts (upon development).

$3,000+ — A free drink, breakfast, lunch & dinner meal and 4 nights stay (Queen or King) at Farr Hotels & Resorts (upon development).

$5,000+ — A free drink, breakfast, lunch & dinner meal and 5 nights (Queen or King) stay at Farr Hotels & Resorts (upon development).

$10,000+ — A free exclusive dinner with a meet and greet the founder of the Farr Hotels & Resorts Hotel, 7 individual hotel nights stay (Suite), 1 weekend stay at a Farr Hotels and Resorts property with 5 drinks included (upon development).

$50,000+ --- A free exclusive dinner with a meet and greet the founder of the Farr Hotels & Resorts Eco Friendly Luxury Chain, an Honorary Plaque on the lobby wall, 10 individual hotel nights stay (Suite), 3 weekend stay at a Farr Hotels and Resorts property with 10 drinks included with a free Farr Hotels & Resorts Custom Robe (upon development).

 $100,000+ --- Everything included at the $50,000+ level, plus VIP Invite to the Official Grand Opening (upon development).

*All perks occur after the offering is completed, and upon completion of development.  No hotels currently exist.


The 10% Bonus for StartEngine Shareholders

Farr Hotels will offer 10% additional bonus shares for all investments that are committed by StartEngine Crowdfunding Inc. shareholders (with ≥ $1,000 invested in the StartEngine Reg A+ campaign) within 24 hours of this offering going live.

StartEngine shareholders who have invested $1,000+ in the StartEngine Reg A+ campaign will receive a 10% bonus on this offering within a 24-hour window of their campaign launch date.  This means you will receive a bonus for any shares you purchase.  For example, if you buy 100 shares of common stock at $1/ share, you will receive 10 common stock bonus share, meaning you'll own 110 shares for $100.   Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors receive their countersigned StartEngine Crowdfunding Inc. subscription agreement.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include raising more money, but are not limited to the following over $10,000: Vendor payments and salary made to one's self, a friend or relative; Any expense labeled "Administration Expenses" that is not strictly for administrative purposes; Any expense labeled "Travel and Entertainment"; Any expense that is for the purposes of inter-company debt or back payments.

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Short Term Debt
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Long Term Debt
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Revenues And Sales
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Costs Of Goods Sold
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Taxes Paid
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Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


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