Arc Footwear

Building shoe brands for every niche

Arc Footwear

Building shoe brands for every niche

New York, NY
Fashion & Apparel
Arc Footwear, Corp. focuses on bringing digitally native, highly innovative, and unique footwear brands to market. We develop each brand within our umbrella, relying on our team’s expertise and pooled resources, while maintaining each brand’s identity and values, reducing overhead and accelerating growth. Arc Footwear's management team, also led its first brand together in 2017, SNKR Project, which they grew to $3.5M in lifetime sales since 2017. In October 2020, Arc Footwear, Corp. received the global license for SNKR Project. We believe with our team's track record, Arc Footwear’s next two planned brands will follow similar trajectories.

$19,048

raised
85
Investors
$8M
Valuation
$5.00
Price per Share
$100.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
Reg CF
Offering

$19,048

raised
85
Investors
$8M
Valuation
$5.00
Price per Share
$100.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
Reg CF
Offering

Rewards

Get rewarded for investing more into Arc Footwear:

$100+
Investment
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
$500+
Investment
10% Lifetime Discount and More
Invest $500 and receive 10% Off all ARC Footwear Corp Brands for life! You will also be invited to give feedback on future products and will also receive early access to all new products.
$1,000+
Investment
15% Lifetime Discount and Exclusive Merch
Invest $1,000 and receive 15% Off all ARC Footwear Corp Brands for life! You will also receive an embroidered “Investor” SNKR Project Cap and all lower tier non-discount perks.
$2,500+
Investment
25% Lifetime Discount
Invest $2,500 and receive 25% Off all ARC Footwear Corp Brands for life! You will also receive all lower tier non-discount perks.
$5,000+
Investment
10% Bonus Shares and 30% Lifetime Discount
Invest $5,000 and receive 10% bonus shares, 30% Off all ARC Footwear Corp Brands for life, and annual investor-only swag! You will also receive all lower tier non-discount perks.
$10,000+
Investment
15% Bonus Shares and 40% Lifetime Discount
Invest $10,000 and receive 15% bonus shares, 40% Off all ARC Footwear Corp Brands for life, and exclusive access to an investor quarterly conference! You will also receive all lower tier non discount perks.
$20,000+
Investment
20% Bonus Shares, Custom shoes, and more!
Invest $20,000 and receive 20% bonus shares and a 40% lifetime discount. You’ll be able to join our founders for an annual dinner and design your own shoes. Lastly we will name our next hit style after you! All lower tier non-discount perks included.

Reasons to Invest

A team of veteran designers, engineers, and marketers have already successfully built 1 defined brand and have 2 more that are in the pre-launch stage.
Our team's first brand, SNKR Project, has grown its reach tremendously with placement in 270+ stores US-wide including Bloomingdales, Dr. Jays, and City Gear, averaging an online customer review of 4.85/5 stars..
We've mastered the art of sales based on hype, seeing a 400% sales spike in March 2019 for our teams first brand, SNKR Project, during product launches.

Our brands


SNKR Project, Mayvn, and Ovni

ARC Footwear is creating footwear brands with hyper-target identities in mind. Arc Footwear, Corp, was granted the global master license for SNKR Project and is our first brand to launch and thus has the most traction. As Arc Footwear continues to grow we will be launching our next two brands, Mayvn and Ovni.

SNKR Project: Stage - Growth


SNKR Project LLC was founded by Sean Clarke, Kaitlyn Kennedy, Marc Scepi and Janelle Nga, in 2017. Arc Footwear, Corp. was founded by the same team in 2020, and in October 2020 Arc Footwear, Corp. signed a licensing agreement with SNKR Project where it has the global master license for SNKR Project. SNKR Project is an innovative street-lux shoe providing high fashion shoes at prices unknown to the current market. This brand focuses on building hype around each product launch through viral and time-based marketing techniques. Since 2017, when SNKR Project was founded, the brand has achieved over $3.5M in lifetime sales. We believe this brand proves our overall ability to launch innovative shoes.

*The products displayed in the image above are renderings. The products are currently not available on the market and are in the research and development stage. 

Mayvn: Stage - Pre-Launch, Fully Functional Prototype


A footwear brand developed for Millennials to promote foot health as well as sustainability through innovative product design and product revival.


Shoes are often replaced when comfort is lost from wear. Subscription-based interchangeable insoles allow consumers to "revive" the comfort and support, expanding the lifespan of the shoes. This, in turn, decreases our contribution to landfill.


Currently, Mayvn is in the pre-launch stage. Our team is hard at work developing initial prototypes and we are anticipating a launch of the shoe brand by Q3 of 2021

*The product displayed in the image is a rendering. The product is currently not available on the market and is in the research and development stage.

The skate industry has been rapidly growing and expanding since the 1990s and that growth is set to accelerate as skateboarding becomes an Olympic sport at the Tokyo Olympics in 2021.


For  Ovni the product is the key differentiating factor. Our team challenged itself to design and construct the longest lasting and most comfortable skate shoe in the market. We have achieved this goal by utilizing American-made materials created for strength. Ovni completed a wear test at The Berrics (an exclusive indoor skate venue) which attracted 25+ teens to demo the product. We believe it was incredibly well-received.


Currently, Ovni is in the pre-launch stage. We’ve validated interest from our target demographic through our wear test at The Berrics, and we plan on launching the brand by Q1 of 2021.

The Problem


We believe conventional retail isn’t able to serve the modern-day consumer’s desire for a constant influx of new brands

In our opinion, the conventional retail model has become complacent and stale, combined with the rise in new media there has been a driving force of change. We believe that consumers now expect more and more customization and personalization in their shopping experiences. People expect to truly connect with every aspect of the brand, from its purpose to the advertisements they’re constantly seeing.


We see many brands appealing to the “general” consumer - but we believe it's time that individual audiences get the dedicated attention they deserve.

The Solution


ARC Footwear Corp. uses its platform to accelerate growth for these brands

This portfolio of brands shares the costs of operations, infrastructure, and data, which drives down redundant costs while pushing ahead with powerful go-to-market strategies.


We aim for each of our brands to have a very specific customer in mind - allowing us to target niches from high fashion to sustainability.

gif

The Market


Our leading brand, SNKR Project, is tapping into the luxury footwear market, which is worth tens of billions

Our first brand to launch, SNKR Project, which sells luxury shoes at a lower price point, is targeting a virtually untouched price range within a massive industry. 


The luxury footwear market is worth almost $30B worldwide. Additionally, the market is $185B for streetwear at large, which is growing quickly and outpacing much of the rest of the slowing retail industry.


In a recent study, ¾ industry respondents reported they believe streetwear will grow significantly in the next five years.

Trends show that streetwear and luxury footwear continues to build momentum, while their prices continue to rise as well. We’re committed to providing high fashion shoes in a price range that the industry rarely sees.


In addition to SNKR Project, Mayvn and Ovni aim to respectively target the sustainability and skater markets. Although these markets may seem entirely different, with hyper-personalization we believe our brands will be able to reach them effectively.

*The product displayed in the image above is a rendering. The product is currently not available on the market and is in the research and development stage. 

Our Traction


We’re building the hype with SNKR Project— huge sales spikes around product releases

One of the most vital ingredients necessary to create a brand in today’s age is hype. In March 2019, we saw a 400% spikes in online sales surrounding our new product release dates, giving us a massive signal of concept validation.

For SNKR Project, we have had $3.5M lifetime revenue since 2017 ($430K online) and are currently available in 240 retail stories in over 20 states.


Since 2017 we released between 2 and 3 styles each quarter. With the momentum we’ve seen recently, we plan to significantly boost these numbers.


Mayvn and Ovni are both in the Pre-Launch stage. We’ve built out shoes that we believe to be real winners. Now we are working on the rollouts of each of these brands.

What We Do


We build shoe brands people connect with

As a one-stop shop for brands looking to launch under the guidance of pros and experienced marketers, we are an ideal solution.  We build brands with character.

*The product displayed in the image above is a rendering. The product is currently not available on the market and is in the research and development stage.

We manage Design & Production, Marketing & Management, Finance & Legal, and Operations & Logistics so that we can scale and distribute the price to make them tenable for each brand, giving them access to services they would never be able to afford alone.


We are perfect for customers looking for a group of brands they can rely on to meet their needs with each new development.

The Business Model


75% profit on MSRP for SNKR Project

Consumer Online and U.S. Retail Store Distribution.


On D2C sales for SNKR Project, the business line has previously net on average a 75% gross profit. Our customers only return 6.2% of our shoes, compared with an industry standard of 30%. 


In our B2B sales, we have a 40% gross profit and are in early discussions with a financing program to purchase wholesale inventory that would require no cash outlay. We expect for both of these margins to stay in place as Arc Footwear transitions to having the exclusive license.


Mayvn and Ovni will both have specialized business models focusing on their niches as we continue to build out our plan to address the sustainability and skater niches.

*The above data is in relation to SNKR Project LLC, the owner of the SNKR Project footwear brand. This company was founded by Arc Footwear's CEO in 2017. In 2020, SNKR Project and Arc Footwear signed a licensing agreement in which Arc Footwear will license the brand name and continue to develop the brand. (Source)

OUR LEADERSHIP


Fashion marketers and designers with decades of experience

CEO Sean Clarke worked for over a decade in the men’s footwear world as a brand owner and apparel licensee. He also operated a marketing and website development agency.


CMO Bess Kennedy is a veteran of the fashion industry, working in management at Zimmermann and major department stores.


CDO Mark Scepi is an industrial designer and architectural engineer with over 20 years in footwear design with New Balance, Timberland, and Deckers Outdoor, and has been launching startups for over 25 years.


CPO Janelle Nga has worked on footwear design with brands like Kangaroos, Tommy Hilfiger, CK Jeans, and private labels.

Why Invest


Leverage our pipeline to continue launching brands

What we have built is a finely tuned machine for launching digitally native brands. With our four year plan, we are able to create a reliable pipeline that extends forward into the future in order to sustainably grow and market each brand.


SNKR Project was just the beginning for us. We want to create a brand for everyone. We believe that with resources under one umbrella, we can optimize both our own growth and the customer experience for various niches. We’d love for you to join us on this journey!

In the Press

Hypebeast
January 1, 2017

SNKR Project Unveils a $95 USD “Triple S” Bootleg

Footwear News
January 1, 2017

This Brand Wants to Prove High-End Sneakers Don’t Have to Be Expensive

Offering Summary


Company

:

Arc Footwear, Corp.

Corporate Address

:

1460 Broadway, New York, NY 10036

Offering Minimum

:

$10,000.00

Offering Maximum

:

$1,070,000.00

Minimum Investment Amount

(per investor)

:

$100.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

2,000

Maximum Number of Shares Offered

:

214,000

Price per Share

:

$5.00

Pre-Money Valuation

:

$8,000,000.00











Voting Rights of Securities Sold in this Offering

Voting Proxy.  Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.

*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

Investment Incentives and Bonuses*

Time-Based Perks

Friends and Family Early Birds

Invest within the first 48 hours and receive additional 25% bonus shares.

Super Early Bird Bonus

Invest within the first week and receive additional 20% bonus shares.

Early Bird Bonus

Invest within the first two weeks and receive an additional 10% bonus shares.

Amount-Based Perks:

This includes SNKR Project, OVNI, Mayven + All new brands created by Arc Footwear, Corp. *Discount off regular price items only. Lifetime discounts do not stack.

$500 | 10% Lifetime Discount and More

Invest $500 and receive 10% Off all ARC Footwear Corp Brands for life! You will also be invited to give feedback on future products and will also receive early access to all new products.

$1,000 | 15% Lifetime Discount and Exclusive Merch

Invest $1,000 and receive 15% Off all ARC Footwear Corp Brands for life! You will also receive an embroidered “Investor” SNKR Project Cap and all lower tier non-discount perks.

$2,500 |25% Lifetime Discount

Invest $2,500 and receive 25% Off all ARC Footwear Corp Brands for life! You will also receive all lower tier non-discount perks. 

$5,000 | 10% Bonus Shares and 30% Lifetime Discount

Invest $5,000 and receive 10% bonus shares, 30% Off all ARC Footwear Corp Brands for life, and annual investor-only swag! You will also receive all lower tier non-discount perks.

$10,000 | 15% Bonus Shares and 40% Lifetime Discount

Invest $10,000 and receive 15% bonus shares, 40% Off all ARC Footwear Corp Brands for life, and exclusive access to an investor quarterly conference! You will also receive all lower tier non-discount perks.

$20,000 | 20% Bonus Shares, Custom shoes, and more!

Invest $20,000 and receive 20% bonus shares and a 40% lifetime discount. You’ll be able to join our founders for an annual dinner and design your own shoes. Lastly, we will name our next hit style after you! All lower tier non-discount perks included.

*All perks occur when the offering is completed.

* Discount is only valid on purchases made directly from Arc Footwear Corp’s branded websites or retail stores it may open and own.

* Discount is valid for a maximum of 24 pairs per calendar year per shareholder.

* Discount applies for personal use only and not for resale. We reserve the right to not honor the discount if we believe the pairs are being re-sold.

* Discount only applies as long as the backer holds the original amount of shares purchased (or higher)

The 10% Bonus for StartEngine Shareholders

Arc Footwear Corp. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $5.00 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $500. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments. Salary payments made to one’s self, a friend or relative.

Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$0.00 USD
$0.00 USD
Cash And Cash Equivalents
$0.00 USD
$0.00 USD
Accounts Receivable
$0.00 USD
$0.00 USD
Short Term Debt
$0.00 USD
$0.00 USD
Long Term Debt
$0.00 USD
$0.00 USD
Revenues And Sales
$0.00 USD
$0.00 USD
Costs Of Goods Sold
$0.00 USD
$0.00 USD
Taxes Paid
$0.00 USD
$0.00 USD
Net Income
$0.00 USD
$0.00 USD

Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

Notice of Funds Disbursement

12 days ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Arc Footwear has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Arc Footwear be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Show More Updates End of Updates

Comments ({{profileCtrl.startup.comments_count}} total)

{{profileCtrl.newComment.body.length}}/2500
Please sign in to post a comment.
{{ profileCtrl.commentsLoading ? 'Loading...' : 'Show More Comments' }}