The Anonomatic offering is now closed and is no longer accepting investments.

Anonomatic

Enabling Data Privacy at Scale

Anonomatic

Enabling Data Privacy at Scale

Menlo Park, CA
Business to Business
Data/Analytics
Let’s face it, if you haven’t had your identity stolen yet, it could just be a matter of time. People’s lives are disrupted every day because organizations are failing in their duty to protect data. The reason this happens is simple: using data puts it at risk - until now. Anonomatic has built a simple, one-step, Software-as-a-Service solution which allows organizations around the world and in every industry to protect your personal data from being exposed.

$619,528

raised
156
Investors
$34.9M
Valuation
$1.13
Price per Share
$339.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
0
Days Left

$619,528

raised
156
Investors
$34.9M
Valuation
$1.13
Price per Share
$339.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
0
Days Left
This offering ended on April 30, 2022 and is no longer accepting investments.

Reasons to Invest

Leadership in the global data protection market is wide open. In 2020 the market was estimated to be worth $75B, and by 2026, it is expected to be at $181B!*
Anonomatic PII Vault is available now and our current customers are using it to protect over 500,000,000 federally regulated data records.
Our operating costs are low, our profit margins are high, and every organization who uses personal data is a potential client. To scale we need cash reserves.

*Market statistics provided by Global Industry Analysts (source)

Redefining the solution to data privacy


New data privacy laws are being enacted across the globe to combat the ever consistent threat of data breaches and ransomware. To limit liability, organizations are squeezed between needing to lock down their data to keep it safe and using their data to remain competitive. 


One approach people try to take is to anonymize the data by removing all the Personal Identifiable Information (PII). This has had limited success historically, as once data has been anonymized, it loses almost all its functionality.



With our PII-as-a-Service™, Anonomatic is here to take on data privacy in a whole new way.


Anonomatic PII Vault software can anonymize sensitive, identified data so an individual’s privacy is protected and an organization’s risk is mitigated in the event of a data breach, while also ensuring that data can be used as if it still had all the identifying information, losing none of its functionality.


We believe the only way to solve the problem of protecting PII at scale is through software, and with the rapidly changing landscape, Anonomatic provides organizations across every industry, sector, or country the critical assurance that any data they store or share is safe and secure.

The Problem


Stymied Innovation and Inadequate Solutions

In 2005, there were just 157 data breaches in the US. In recent years, that number has spiked as high as 1,632, exposing as many as 471 million records in a single year (source). Such incidents are becoming a daily occurrence, and as the world goes increasingly digital, they will only become more frequent.


Large companies are not immune to these threats. In fact, the larger the company, the bigger the risk. Companies such as Microsoft, Facebook, and Zoom experienced major breaches in 2020, exposing hundreds of millions of customer and staff records (source).


With growing public awareness around data privacy, individuals have begun to take additional measures to try and protect their personal information. At the end of the day, an individual can only do so much - our Personal Identifiable Information (PII) is not only stored and managed by the organizations we patronize, but also by many we have never heard of.


(source / source)


In our opinion, regulations have stymied innovation and companies struggle to implement adequate solutions. So what if we redefined the solution?


The Solution


Functional, Secure, Fully-Anonymized Data

Early on, we noticed that nearly 100% of current data privacy regulations relate to identified data—which means that if we could tackle this one problem, many of the data privacy issues would subsequently disappear.


After five years of R&D, we created PII Vault, a product which anonymizes sensitive, identified data, allowing it to be stored, used, and even shared with third parties without including the actual PII. 



Our software uses our patent-pending innovations such as Pass-Through Anonymization to either fully redact, partially redact, or mask dangerous PII. This means information such as medical and financial data can be separated from personal data that includes any identifying details, drastically reducing the time, cost, and regulatory risk normally associated with current data privacy practices.



Anonomatic PII Vault stands in contrast to existing solutions that render anonymous data “dumb” - information only able to be leveraged for single-purpose uses and simple calculations. When data is anonymized using PII Vault, the data remains “smart” thanks to our Poly-Anonymization process, meaning it retains its full value for analytics and reporting. There’s very little you can do with fully identified data that you can’t do with data fully anonymized by PII Vault. 



Why is this important?

Organizations everywhere use data to learn. From information about how products are being used to what products or services an individual may soon buy, this data analysis informs a high number of decisions around the world. 


For example, banks everywhere - likely including your own - put detailed data into their data warehouse to run their businesses. That data is usually fully identified. If anonymized using current techniques, the information wouldn't retain its original usefulness. The detailed insights used by the bank to build competitive services would not be possible, rendering their data "dumb" and unusable.


Many organizations might look to retain the functionality of this data by enacting measures that simply safeguard this sensitive information from unauthorized users - but consider what happens if a hacker does get through. The identity of everyone in that data warehouse is likely exposed.

*This testimonial may not be representative of the experience of other customers and is not a guarantee of future performance or success.


On the other hand, Anonomatic's data protection provides organizations with "smart" data. We remove the sensitive information a hacker needs to steal your identity, while simultaneously keeping the bank connected to the data analytics they use on a daily basis. Your identity would not be exposed because the hacker cannot steal what is not there, reducing the bank's risk without impacting their operations.


Imagine just how valuable it would be to have the ability to use all the data you want, while not having to worry about data privacy threats, such as hackers or stolen identities.





PII Vault is a self-contained, stand-alone, automated API solution that any organization can order online and have up and running within 10 minutes. Our customers have complete control over how and where our software is implemented within their own secure environment.


As a SaaS company, Anonomatic generates revenue on a subscription model and can scale to support millions of customers with minimal resources. Our overhead costs, per customer, are essentially zero.


Pricing is based on the amount of data being managed. Our annual subscription starts at $10K, which will handle up to 50,000 personal data records, while our annual unlimited subscription costs $300K. Looking ahead, we plan to release an Enterprise version which will command a higher price point.

The Market


Billions of data records require protection in the US alone

The global data protection market is expected to reach $181B by 2026, up from $75B in 2020, with a CAGR of 15.5%. In 2021, the U.S. market alone was valued at $26.4B (source). Data protection applies across every possible sector, from healthcare and insurance, to retail and travel, to government and financial services—any organization that has to collect, store, use, share, or work with private, identified data.


(source)


Just think for a moment about how many databases currently store your private information. A notably low estimate might suggest the average American has their personal data stored in at least 100 databases. By our estimations, this means that with nearly 330 million people in the US, there are over 33 billion data records requiring protection in the US alone. When an organization faces a data breach, they’re liable for up to $180 per record in costs (source). Compare that to the cost of Anonomatic ensuring such a breach never happens—for less than a penny, per record, per month.


With no clear industry leader in the data privacy market, there’s a major opportunity to own the space. Most of the existing players are expensive, platform-type systems that require significant overhead and rely on outdated technological approaches that deliver inferior results.


With our patent-pending technologies, unique product functionality, and lean service model, Anonomatic is extremely well positioned to pioneer the next generation of data protection.

Our Traction


Already Unlocking New Capabilities for Our Customers

Anonomatic has made incredible progress as a founder-funded company to date. Our signature software, PII Vault, has been designed, built, successfully deployed, and now generates revenue. We have customers across a wide swathe of public and private industries, with several organizations using our software as the cornerstone of their entire business process. In addition, we have two strategic partners who are already using it to build new lines of business.

*This testimonial may not be representative of the experience of other customers and is not a guarantee of future performance or success.


We’ve integrated our product directly into Domo, unlocking new sales capabilities in their platform. Another of our customers used PII Vault to free their internal systems from storing any PII, drastically reducing time, money, and effort.


Looking ahead to future partnerships, our customer fulfillment process is now completely automated, allowing us to easily introduce our product to new businesses everywhere.

A Customer Success Case Study

The Los Angeles Trust for Children’s Health (L.A. Trust) oversees all of the healthcare services provided through the Los Angeles Unified School District (LAUSD). The L.A. Trust implemented Anonomatic’s Poly-Anonymization technology to operationalize their protected data. 


Normally it’s impossible to combine FERPA-regulated academic performance data with HIPAA-regulated healthcare services data due to strict privacy regulations. In fact, prior to incorporating Poly-Anonymization, there were several healthcare providers who were extremely reluctant to even provide their data to the organization. However, by anonymizing, matching, and merging data using the PII Vault, the L.A. Trust was able to link all data at the individual level without ever receiving any PII.

*This testimonial may not be representative of the experience of other customers and is not a guarantee of future performance or success.


This allowed LAUSD and the L.A. Trust to analyze direct correlations between healthcare and academics, and in turn make better budget decisions for their students. Without Anonomatic’s Poly-Anonymization technology, this project would likely have never been successful.

Why Invest


Pioneering the next generation of data privacy

Anonomatic is here to change the world by eliminating the loss and improper use of Personal Identifiable Information. With our advanced software, organizations everywhere will be able to do more with their data—with complete security—at a fraction of the costs they face today.


Join us in creating a safer, smarter, and more secure digital future.


Offering Summary


Company

:

Anonomatic, Inc.

Corporate Address

:

325 Sharon Park Drive, Suite 439, Menlo Park, CA 94025

Offering Minimum

:

$9,999.37

Offering Maximum

:

$1,069,999.26

Minimum Investment Amount

(per investor)

:

$339.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

8,849

Maximum Number of Shares Offered

:

946,902

Price per Share

:

$1.13

Pre-Money Valuation

:

$34,888,750.00











Voting Rights of Securities Sold in this Offering

Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.

*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

Investment Incentives and Bonuses*

Time-Based

Friends and Family

Invest within the first 72 hours and receive 15% bonus shares. 

Early Bird

Invest within the first week and receive 5% bonus shares. 

Amount-Based

$2,000+ | Tier 1

Invest $2,000 and receive 2% bonus shares. 

$5,000+ | Tier 2

Invest $5,000 and receive 4% bonus shares. 

$10,000+ | Tier 3

Invest $10,000 and receive 6% bonus shares. 

$25,000+ | Tier 4

Invest $25,000 and receive 8% bonus shares. 

$50,000+ |Chairman’s Club

Invest $50,000, receive 10% bonus shares, and be invited to semi-annual shareholders’ call.

*All perks occur when the offering is completed.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for, with the exception of “audience-based” bonuses.

If a company offers an “audience-based” bonus, this bonus only will stack with any other bonus you are eligible for. An “audience-based” bonus is a bonus that is available to a qualified group of investors based on campaign-specific criteria - such as previous investors, existing customers, or Testing-the-Waters (TTW) reservation holders. An issuer can only offer a single audience-based bonus.

The 10% StartEngine Owners' Bonus

Anonomatic will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $1.13 / share, you will receive 110 Common Stock, meaning you'll own 110 shares for $113. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Insider Investment Notice

Officers, directors, executives, and existing owners with a controlling stake in the company (or their immediate family members) may make investments in this offering. Any such investments will be included in the raised amount reflected on the campaign page.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Salary payments made to one’s self, a friend or relative. Vendor payments. Any expense labeled “Travel and Entertainment”.

Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$409,138.00 USD
$7,097.00 USD
Cash And Cash Equivalents
$368,874.00 USD
$0.00 USD
Accounts Receivable
$28,299.00 USD
$7,097.00 USD
Short Term Debt
$35,331.99 USD
$0.00 USD
Long Term Debt
$427,819.00 USD
$0.00 USD
Revenues And Sales
$199,147.00 USD
$177,526.00 USD
Costs Of Goods Sold
$0.00 USD
$0.00 USD
Taxes Paid
$12,459.00 USD
$0.00 USD
Net Income
-$61,110.00 USD
$7,097.00 USD

Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

3 Days Left

2 months ago

Tick, tick, tick. The Anonomatic crowdfunding is going to end in just three days.

If you have already invested, thank you. If you haven't yet, or you want to invest a little more, there is not much time left.

4 Days Left

2 months ago

Less than a week now. Only four more days to invest in Anonomatic. 

Anonomatic Pases $600K! Only 7 Days Left to Get In On It

2 months ago

Just a week left to get in on Anonomatic. Join us as we seek to disrupt the way data is kept private worldwide.

10 Days Left

2 months ago

Just 10 days left to get in on Anonomatic and Poly-Anonymization!

Anonomatic Is Protecting Its Intellectual Property

3 months ago

You may have noticed one of the companies we listed as a competitor is called SkyFlow. We found they have been marketing their product(s) with the name PII Vault which is one of our registered trademarks. After not being responsive to our Cease-and-Desist letter, we filed a trademark infringement lawsuit against them.  As we are suing them, and trademark infringements (we are told) are usually pretty straightforward to resolve, our attorney has advised us this action should not have a material impact on our business.  The official statement is below:

 

Anonomatic, Inc., a software company that creates and markets a product with the trademark "PII Vault", for which it has received a trademark registration from the US Trademark Office, has filed a lawsuit against Skyflow, Inc. seeking to enjoin the latter’s infringement of Anonomatic’s family of trademarks.

Anonomatic felt compelled to file the lawsuit as they felt the goodwill and brand identity of Anonomatic is under attack by Skyflow. Skyflow, which competes directly with Anonomatic, is currently marketing a product as ‘PII Vault’ in violation of the Anonomatic trademark.

The complaint has been filed in the U.S. District Court, California Northern District.  The case is: 3:22-cv-01469 Anonomatic Inc. et al v. Skyflow Inc

The Countdown Has Started

3 months ago

Our crowdfunding raise has been an exciting time for us but like all good things, it must at some time come to an end. The countdown to that end has started and there are now less than two weeks left.

We are still very bullish about our product, our prospects and how the data privacy space is an incredible opportunity.

If you have invested already, thank you. If you have friends and family who may regret not getting in on time, please let them know the clock is ticking.

Anonomatic receives Notice of Allowance from US Patent and Trademark Office

3 months ago

We are very excited to announce that we have received our first Notice of Allowance.

Anonomatic has filed for multiple patents from the United States Patent and Trademark office. This specific patent, titled Processing Personally Identifiable Information from Separate Sources is a critical part of our Intellectual Property portfolio.  It is our hope that now this first foundational patent has been approved that approvals for our other patents will soon follow.



Anonomatic blog post picked up by Data Alliance

3 months ago

It is always great to see others picking up and distributing our thought leadership in the area of Data Privacy.

In this case the Data Collaboration Alliance has shared our blog post on a hot new area called Data Mesh.  

You can see their post, and ours, here: Data Mesh and Data Privacy – You CAN Have Both (datacollaboration.org) 

Anonomatic Initiates PR Campaign

3 months ago

This week Anonomatic initiated a PR campaign to increase exposure of our crowdfunding raise on StartEngine. 

It is easy to send out a press release but as a startup it is impossible to know if it will be picked up and published. What we were told is all depends on the message and the appeal of your material to each individual media outlet's consumers.

Our first week's results are very encouraging. We were picked up by both Yahoo Finance and Market Watch among many others.

http://finance.yahoo.com/news/tech-startup-anonomatic-raising-capital-121900371.html

https://www.marketwatch.com/press-release/tech-startup-anonomatic-raising-capital-to-expand-identity-protection-data-services-2022-03-23?mod=search_headline

Anonomatic Joins Data Collaboration Alliance

4 months ago

Sharing data is the way of the future and Anonomatic is determined to make that process as safe as possible.

The Data Collaboration Alliance has the same goals, so it made perfect sense for Anonomatic to partner with them.  

Anonomatic joins Data Collaboration Alliance partner program

Anonomatic Receives Trademark for 'PII as a Service'

4 months ago

If you travel along today's information superhighway you will constantly encounter many types of service stations. You can get:

  • Software to run your business at Software as a Service stations
  • Information to drive your business at Data as a Service stations
  • Computing resources at Infrastructure as a Service stations

But when you need to protect your identified data, there is only one place to top up get PII as a Service and that is Anonomatic.


All puns aside if you believe, like we do, that data privacy and PII are markets with exceptional growth potential then you are likely to agree that owning the exclusive use of PII as a Service is a valuable piece of intellectual property.


Anonomatic's Facebook Page

5 months ago

We are excited to share Anonomatic’s new Facebook page. Our page includes blog posts and other information you may find interesting. We invite you to ‘Like’ and share it with your friends and communities.  

 

For all our wonderful investors, there is nothing wrong with bragging. This is a great way to let your friends in on the opportunity.


https://www.facebook.com/anonomatic 

Insider Investment Notice

5 months ago

We are very excited that so many people we have never met have found our mission and our progress to date exciting enough they have decided to invest their own money into this vision.

 

This notice is to inform everyone that our insiders, which includes parents, siblings, and children have at this point invested a total of $61,033.36.

 

Please refer to the Company’s offering materials for further information and refer to the Company’s Risk Factors.

Anonomatic Tops $500K

5 months ago

We were pretty excited when our crowdfunding campaign raised over $100K on the second day our campaign was live. When it crossed $200K a day later we knew we made the right decision about how to raise the capital we needed. Now, in just over two weeks we have raised over $500,000.

We want to thank everyone who believes in us and our vision. We will do everything we can to ensure you are happy you invested in Anonomatic.

Anonomatic Presents During Privacy Week

5 months ago

PrivacyOC is "Southern California's Premier Data Privacy Community".  During 2022's Data Privacy Week they held a three-day conference presenting and discussing a variety of critical data privacy issues.

Anonomatic was invited to present our solution in a session labeled "Eliminate PII and Do More with Data". That session went very well for us.

A video of the session is available on our YouTube channel in our Webinars playlist: Eliminate PII and Do More With Data PrivacyOC 2022 Presentation - YouTube 

$200,000 Invested in the First WEEK!

5 months ago

We always hoped to get off to a great start, but this blew us away. Thank you everyone who invested and make sure you tell all your friends.

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