Our Story
Adventure 2 Learning grew out of the success from our first educational platform, Adventure to Fitness. Adventure to Fitness launched in 2010 to help schools meet their physical activity mandates while learning geography, history, and vocabulary. By 2019 Adventure to Fitness was in over 26,000 schools - achieving a compound annual growth rate (CAGR) of almost 50%!
We began to receive requests for programs across other subjects, including traditional ones and new topics where educators lacked resources. In response we built Adventure 2 Learning, Inc., a distribution platform with educational content across a wide range of subjects. Rather than creating all the content ourselves, Adventure 2 Learning aggregates content through the production, qualification, and distribution of videos that have been evaluated by teachers and educational experts.
In light of recent events around school closures and the shift to remote learning due to these challenging times, our platform has seen an unprecedented surge in registrations and usage. Teachers are turning to our resources as a turn-key system of support to share with parents and children to keep their kids learning, moving, and engaged while at home.
Our growth in subscribers and sales have both surged and remain extremely robust:
By early April, monthly viewers were 9x higher than the beginning of January, and monthly minutes watched were 7.2x higher.
From January to June, monthly subscribers increased by 7.6x and sales increased by 280%
The Problem
The majority of schools struggle with budgets, outdated resources, increased class sizes, and wider disparities in academic levels within the classroom (source). Equally important, educational companies and traditional publishers have focused on core curriculum, leaving teachers at nearly every school searching for engaging and high-quality programs for emerging topics.
*The data above can be found in this 2018 Report, and this source
School closures related to COVID-19 have affected over 60% of students worldwide. While schools hope to reopen in the fall, there will still be obstacles to compensate for time lost in the classroom. Ed-tech software like Adventure 2 Learning has the potential to help families now, while also supporting schools with strapped resources offer tailored support to students of various levels.
The Solution
Adventure 2 Learning is an educational content platform providing teachers with fun, engaging tools that can be personalized to support their specific needs. Our platform highlights include:
Underemphasized subjects like mindfulness and financial literacy
Content for audio learners, visual learners, kinesthetic learners (learning by doing) and students with diverse needs
Content reviewed and supplemented by accredited educators and educational experts, aligned with national standards
New content daily, ensuring accuracy and relevance for learners of all ages
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Our Traction
Our first project, Adventure to Fitness, is offered on Adventure 2 Learning's platform and now used and trusted in over 26,000 schools. As we launch our newest offerings through Adventure 2 Learning, we already have a strong and loyal consumer base as we look to expand our content to encompass even more programs.
Beginning with Adventure to Fitness and now with Adventure 2 Learning, Inc., we have cultivated strong relationships with over 50+ education and content partners, providing a rapidly growing collection of lessons and videos. Our network partners help us create and curate quality educational content, ensuring that no school will run out of material.
*This graph is related to the Adventure to Fitness program and its growth since 2010. We hope to capitalize on this community growth and emulate this success with Adventure 2 Learning, Inc.
As a recent educational publication illustrated, Adventure 2 Learning’s platform has produced results for Chicago Public Schools. A teacher on the Southside highlighted Adventure 2 Learning’s specific impact on two students -- an underperforming boy with a history of behavioral issues and an over-performing girl with high levels of anxiety and stress. The school credited Adventure 2 Learning’s programs with helping reduce behavioral issues, improve attendance, and increase scores on national assessment tests.
*The above information references the Adventure to Fitness program and Adventure 2 Learning's platform. Adventure to Fitness was Adventure 2 Learning, Inc.'s CEO Michael Rhattigan's first educational product.
How We Are Different
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The Market
The U.S. school market has 130,937 schools, broken up into 87,498 elementary schools, 26,727 secondary schools, and 15,804 combined schools
The nation spent a total of $694.3 billion on public school systems in fiscal year 2017, up 4.4% from FY 2016.
In some States, more and more money is being put towards Pre-K and three-year-old preschool programs, and 33% of programs for four-year-old students is now state-funded
The Business Model
We distribute our program through a subscription model offering two price points. The cost is $1,500 per school per year and $2,500 per year for school and home access. Both packages offer on-boarding and ongoing support as well as videos, teacher resources and student activities. Our program requires no teacher training, is customizable, includes monthly library updates and offers school and district reporting.
We are currently in the launch and sell phase of our timeline, as we are expanding our sales pipeline and beginning to generate revenue. Once we complete our fundraising, we will begin scaling up through increased marketing and sales resources.
The Vision
We hope to be a household name for anyone with school-aged children. We believe in the quality and creativity of our product, as we have seen it repeatedly demonstrate its capacity to inspire children to learn. Through diligent management of our company and high-quality products, we will continue to change the face of education.
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Our Team
Adventure 2 Learning is our second project as a team; we bring over a decade of experience enacting visions for the future of education together. Everyone on our team is a parent, and most of us come from families of educators. Our success and drive are a result of recognizing the power of media and education to create change for future generations. We want to be a part of this change.
Why Invest
Our product and pricing provide a powerful and cost-effective way for any school to provide new and engaging programs. We are beyond excited to be in the position of developing fun and engaging resources to help educate the next generation, and we have proven that video-based solutions can be incredibly effective in teaching. If you want to join us on this journey, please invest alongside us today!
Company | : | Adventure 2 Learning, Inc. |
Corporate Address | : | 700 Northern Blvd, Bush Brown Hall #110, Brookville, NY 11548 |
Offering Minimum | : | $10,000.00 |
Offering Maximum | : | $1,070,000.00 |
Minimum Investment Amount(per investor) | : | $250.00 |
Offering Type | : | Equity |
Security Name | : | Common Stock |
Minimum Number of Shares Offered | : | 4,000 |
Maximum Number of Shares Offered | : | 428,000 |
Price per Share | : | $2.50 |
Pre-Money Valuation | : | $6,000,000.00 |
Voting Rights in this Offering
Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.
*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.
Investment Incentives*
Early Bird
From launch to 7/29/20 | 20% bonus
From 7/30/20 date to 8/8/20 | 10% bonus shares
Volume
$300 Investment -- Annual Subscription for a Teacher or Parent
$1,000 Investment -- Annual Subscription for a Teacher/Parent + 3 months live, unlimited classes after school
$3,000 Investment -- Annual School Subscription for all teachers & families in a single school
$5,000 -- Above + 5% bonus shares + Yearly Roundtable Workshop (Investor Review + Product Development Ideation)
$10,000 -- Above + 10% bonus shares
$25,000 -- Above + 15% bonus shares + Backstage Pass for New Production
$50,000 Investment -- Annual District Subscription donated in your name for every school & family in the district
*All perks occur when the offering is completed.
The 10% Bonus for StartEngine Shareholders
Adventure 2 Learning, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $2.50 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $250. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.
Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.
A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.
Today is the last day of our crowdfunding campaign. We are now growing quite rapidly, which would not have been possible without everyone who invested in our campaign, subscribed to our service, or drove awareness about Adventure 2 Learning. We have such #gratitude for your support!
Act NOW to lock in your final investments and please continue to share the Adventure 2 Learning platform with any teacher or parent you know!
The votes are in! Paid subscriptions are up 718% through September! Total minutes viewed on A2L in third-quarter 2020 were 283% versus the first quarter! And revenue is not only growing rapidly, but it has reached the level where it now funds operations!
A huge “THANKS” to everyone who invested in our campaign, subscribed to our platform, or shared Adventure 2 Learning with teachers & parents!
We have developed a solution to supplement children’s education in fun & engaging ways... filling the gaps in learning from school and providing world-class lessons. Previously available to a select few, we provide supplemental resources + amazing, live teachers for every child, regardless of their geographic location or socioeconomic level. Equitable access for all.
We’re grateful to everyone who has invested to date and anticipate your investment’s value will be evident soon with a higher valuation. In fact, we have begun discussions with professional investors about a larger investment to continue our rapid growth. Lock in any final investments over the next 4 days before this campaign ends. Beyond that, please continue to share the Adventure 2 Learning resources with any educator or parent you know!
Following the success of our live classes this summer, we have begun offering classes after school. We've selected some of the best teachers from across our network to provide enrichment activities like art, music, world languages, yoga, sports, and academic support.
These classes are proving incredibly popular, offering access to world-class experts right from home, regardless of one's geographic location or access to transportation.
We just updated the investment bonus for $1,000. Anyone who invests $1,000 or greater will get 3 months access to unlimited classes for 1 family!
[The following is an automated notice from the StartEngine team].
Hello!
As you might know, Adventure 2 Learning, Inc. has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Adventure 2 Learning, Inc. be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
We were recently recognized as one of the top tools for special education in Tech & Learning, a prestigious education publication.
We hear regularly from educators how effective our programs are with students, particularly given the ability to tailor instruction across a wide range of physical and academic abilities. It's also great, though, to receive an unsolicited endorsement from a leading industry source that provides independent reviews of educational resources!
Please share Adventure 2 Learning with teachers and parents. The need for powerful, remote-learning tools is greater than ever, particularly for elementary and middle school children. Invest with us to help provide these tools and share in the tremendous opportunity!
Our team is thrilled with the feedback we're getting from large districts and individual teachers alike...
Invest now as we change the face of education!
We have acquired a variety of fitness programs from Fitbound Holdings, Inc. in an all-stock deal.
Fitbound’s live-action format features adults with teens & tweens to engage younger and older kids alike. The programs include
These diverse activities expand the appeal of exercise and fitness to a wider range of children, beyond simply the fastest or most athletic kids. The programs feature positive representation for different ages and races.
With the research-demonstrated benefit of activity for kids’ mental and physical health, we are very excited to acquire these assets. Given the increased need at present for physical activity due to remote learning and social distancing, the value is even greater.
Invest today to share in this opportunity and help us provide more resources for families and educators!
Kids across the country have had a blast this summer with our courses, from academics to art!
Demand is exploding from both schools and families. Invest today to help us continue to develop, market, and provide this new, interactive way of learning for students everywhere. Digital learning is not just the future; it's here right now!
[The following is an automated notice from the StartEngine team].
Hello!
As you might know, Adventure 2 Learning, Inc. has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Adventure 2 Learning, Inc. be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
Besides a surge in subscribers, the pandemic brought many requests for new subjects. We responded, more than doubling the number of programs we offer to meet the needs of parents & teachers for the upcoming school year!
This clip provides a few examples:
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