RP Designs

Where passion merges technology and science to create beauty

RP Designs

Where passion merges technology and science to create beauty

ALPHARETTA, GA
Consumer Products
RP Designs merges innovation and technology to develop industry leading bicycles, components, and accessories. We aim to make cycling safer, more convenient, and more enjoyable. The Smart-Cockpit™ is a testament to this vision as it makes a leap forward in safety and convenience for all riders. It is designed to provide cyclists access to their phone’s technology, such as navigation, music, messages and even make/receive calls. It accomplishes this through the integrated Carplay® interface, the same system which has brought safety and ease of operation to the automotive industry.

$51,707

raised
28
Investors
$10M
Valuation
$1.00
Price per Share
$150.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
Reg CF
Offering

$51,707

raised
28
Investors
$10M
Valuation
$1.00
Price per Share
$150.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
Reg CF
Offering

Rewards

Get rewarded for investing more into RP Designs:

$150+
Investment
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
$500+
Investment
$500+ | Navigator
5% bonus shares + 10% off your first Smart-Cockpit™ order + 10% discount on your first merchandise or apparel order from our online store.
$1,000+
Investment
$1,000+ | Explorer
7% bonus shares + 15% off your first Smart-Cockpit™ order + $100 RP Designs gift card + 15% discount on your first merchandise or apparel order from our online store.
$2,500+
Investment
$2,500+ | Pioneer
10% bonus shares + 20% off your first Smart-Cockpit™ order + $200 RP Designs gift-card + 20% discount on your first merchandise or apparel order from our online store.
$5,000+
Investment
$5,000+ | Familia
15% bonus shares + 30% off your first Smart-Cockpit™ order + $300 RP Designs gift-card + Lifetime 25% discount on any merchandise or apparel order from our online store + Spectacular Founder-Edition numbered metallic print of the Smart-Cockpit™.
$10,000+
Investment
$10,000+ | Honorary Founder
20% bonus shares + 40% off your first Smart-Cockpit™ order + $500 RP Designs gift-card + Lifetime 30% discount on any merchandise or apparel order from our online store + Spectacular Founder-Edition numbered metallic print of the Smart-Cockpit™.

Reasons to Invest

We are targeting 3 markets with tremendous 5-year growth forecasts: bicycles ($67 billion), accessories ($13 billion) and computers ($500 million)*
The Smart-Cockpit™ is designed to make any new or existing bicycle Smart in minutes.
We believe our subsidiary, Ellsworth, is a prestigious and respected USA bicycle brand.

Source |  Source



*Image is a computer generated demo version. Product is still currently under development.

OVERVIEW


Take A Ride With Us

RP Designs is a designer and manufacturer of bicycles and bicycle related components and accessories. We are committed to developing products that meet the specific needs of cyclists. This means that our clients are purchasing a solution, not just a product that may require additional modifications in the future. We apply this design philosophy to each of our products.


With the Smart-Cockpit™ we have taken Apple Carplay® and Android Auto capabilities and integrated it into the handlebar itself. It is designed to promote safety, whilst giving riders accessibility to the technology they both need and want. The Smart-Cockpit™ gives riders the ability to turn any bike into a smart bike.  In our opinion, this does not only make riding safer but makes it an accessible and appealing option for new and existing bicycles.


While RP Designs holds the patents, and is the core producer of our innovations and technologies, these developments are integrated into our subsidiary, Ellsworth. Where RP Designs’ focus lies in the component and accessory markets, Ellsworth is able to focus on the bicycle market itself, expanding the reachable markets. RP Designs, and Ellsworth both sell online in a D2C model, with a select few national and international distributors.


RP Designs is currently in the pre-production stage of development, and the first versions of our Smart-Cockpit™ successfully passed all testing requirements at our filming day in Alpharetta, GA,  on the 18th of October.  On the 28th of October 2021 we finalized our Road, Cruiser and MTB launch edition specifications, and will be using our 3D printing technology to create the tooling for these models as we prepare for our official launch and pre-sales orders in December. As a pre-revenue company, we look forward to tapping into the $67 billion cycling market.


The CEO of RP Designs, Rudi Pienaar, is also currently the CEO of Playbook Hub. An online booking platform for amateur artistic talent. The platform coding means that Playbook Hub runs itself and the company therefore does not require daily running at the executive level. COVID19 has stagnated this segment of the industry and therefore Playbook looks to be in a stagnant- state for the next 12 months until the industry picks up. The two companies are in no way related and have no legal connection or ties. It is planned that Rudi will function as the full time CEO of RP Designs indefinitely with plans already in place for a new CEO to take the reins of Playbook Hub once the market resumes pre-COVID19 levels of activity.

*Image is a computer generated demo version. Product is still currently under development.

THE PROBLEM


Time, Money, Safety

RP Designs recognizes that bikes can be expensive. To get a bike that’s customized to fit all your needs and specifications is more expensive. Based on the trends we've seen, even the most prestigious cycling brands leave integral items like computers, lights, and brackets out of their designs. 


*Image is a computer generated demo version. Product is still currently under development.



It didn’t make sense to us to spend thousands of dollars on a bike only to spend more making it usable for real-world needs. We wanted to create a solution that came with everything you need to ride your bike straight away. 



THE SOLUTION


A bike designed for a safer, more convenient, more enjoyable ride.

From road bikes to cruisers, we believe every bike can be converted to a smart bike in just a few minutes with the Smart-Cockpit™. Based on our research, our design provides cyclists with smart technology currently only seen in the automotive industry. The objective behind designing the Smart-Cockpit™ was to remove the need for cyclists to use their phone while riding, creating a safer and more enjoyable riding experience. Our goal is to ensure that cyclists no longer have to purchase additional accessories, and don’t have to worry about their phone battery dying while using data-heavy apps on their rides.


*Image is a computer generated demo version. Product is still currently under development.


Our product range spans from bicycles to components to accessories, allowing us to develop products and solve riders needs across not 1 but 3 separate markets. 


*Image is a computer generated demo version. Product is still currently under development.


The Smart-Cockpit™ is the first product that will be publicly available through RP Designs. It uses both WIFI and Bluetooth in a custom unit to create an integrated touch screen interface compatible with both Apple and Android phones. This will allow riders to turn any bike into a smart bike. We plan to release it in multiple styles to fit any type of bike. 


*Images are computer generated demo version. Product is still currently under development.




Ellsworth, an existing premium cycling brand, will expand its existing product range to include RP Designs products and technology.



THE MARKET


Cycling is booming worldwide. 

BBC reported that cycling is booming. Currently a $67 billion market, it’s projected to grow to $147 billion by 2027 (Fortune). There are hundreds of bicycle manufacturing companies with many emerging recently to meet the growing demand. New brands have formed and manufacturers have adapted to capitalize on the growing need for commuter and e-bikes.  The bicycle accessories market is valued at an estimated $13 billion (Prnewswire) and the bicycle computer market is estimated at $526 million (Globenewswire). With each showing tremendous growth forecasts through 2027, RP Designs is entering not 1 but 3 markets projected to have great potential. 


With our ability to sell our own products, license them to selected industry players, and simultaneously integrate and sell them through its own cycling brand (Ellsworth), RP Designs is well placed to maximize growth potential and increase market share.


We believe RP Designs is different because, to our knowledge, our philosophy is different. Through identifying and understanding the reasons that people ride their bicycles, we can develop innovative solutions to the challenges they face. We only commit to the development of ideas that meet the identified needs of cyclists, then integrate them into our end products. 


*Image is a computer generated demo version. Product is still currently under development.

OUR TRACTION



We have spent countless hours on R&D to prepare for our entry into the market. Our team of designers and developers have worked tirelessly with 3D printers and other technology to allow us to efficiently move from design to prototype to production. Our current traction includes:

  • 3 full utility patents pending
  • The acquisition of Ellsworth Bikes
  • Prototypes of the Smart-Cockpit™were successfully tested on 18th October 2021 in Alpharetta, GA.




*The above graphic includes anticipated timelines and goals.


WHY INVEST


Be a part of RP Designs

RP Design’s goal is to be the leader of smart technology in cycling. We are driven by our passion to provide a range of high-quality products that makes cycling safer, more convenient, and more enjoyable for people no matter what type of bicycle they ride or how they use it. 


We plan to not only produce our own line of products, but also integrate them into the full range of Ellsworth bicycles. 


RP Designs and Ellsworth approach cycling from different markets. Expanding our offerings with both a range of bikes and a range of components and accessories creates endless room for growth and reduces reliance upon any single market segment. 


With our ability to sell our own products, license them to selected industry players, and simultaneously integrate, and sell them through our own cycling brand (Ellsworth), RP Designs is well placed to maximize market share and growth potential across not 1 but 3 booming markets.


*Video is a computer generated demo version. Product is still currently under development


From our perspective, RP Designs has the ability to use industry leading technology in an existing cycling brand, giving it a key competitive advantage. The Ellsworth brand gives us access to an existing market of national and international riders and further enhances our ability to achieve tremendous growth. We’re ahead of the curve and aim to keep our lead. 



Offering Summary


Company

:

RP Designs Inc.

Corporate Address

:

8000 AVALON BLVD, SUITE 100&200, ALPHARETTA, GA 30009

Offering Minimum

:

$10,000.00

Offering Maximum

:

$1,070,000.00

Minimum Investment Amount

(per investor)

:

$150.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

10,000

Maximum Number of Shares Offered

:

1,070,000

Price per Share

:

$1.00

Pre-Money Valuation

:

$10,000,000.00











Voting Rights of Securities Sold in this Offering

Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.

*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

Investment Incentives and Bonuses*

Time-Based:

Friends and Family Early Birds
Invest within the first 48 hours and receive additional 20% bonus shares

Super Early Bird Bonus
Invest within the first week and receive additional 15% bonus shares

Early Bird Bonus
Invest within the first two weeks and receive an additional 10% bonus shares

Amount-Based:

$500+ | Navigator
5% bonus shares + 10% off your first Smart-Cockpit™ order + 10% discount on your first merchandise or apparel order from our online store.

$1,000+ | Explorer
7% bonus shares + 15% off your first Smart-Cockpit™ order + $100 RP Designs gift card + 15% discount on your first merchandise or apparel order from our online store.

$2,500+ | Pioneer
10% bonus shares + 20% off your first Smart-Cockpit™ order + $200 RP Designs gift-card + 20% discount on your first merchandise or apparel order from our online store.

$5,000+ | Familia
15% bonus shares + 30% off your first Smart-Cockpit™ order + $300 RP Designs gift-card + Lifetime 25% discount on any merchandise or apparel order from our online store + Spectacular Founder-Edition numbered metallic print of the Smart-Cockpit™ personally signed by the CEO.

$10,000+ | Honorary Founder
20% bonus shares + 40% off your first Smart-Cockpit™ order + $500 RP Designs gift-card + Lifetime 30% discount on any merchandise or apparel order from our online store + Spectacular Founder-Edition numbered metallic print of the Smart-Cockpit™ personally signed by the CEO. Each Honorary Founder will also receive a personal call from the founding team, and receive the first look at upcoming products and developments.

*All perks occur when the offering is completed.

**Discounts are limited to full-price items purchased through www.rpdesignscorp.com. Discounts cannot be combined with other offers or used for products that are already discounted. All discounts are limited to personal purchases for the investor only. Purchases made by the investor to give as gifts to close friends and family members are permitted with RP Designs' approval, which will not be unreasonably withheld. Any use of the discount other than for personal purchases or for gifts to close friends and family members is strictly prohibited. Purchases for resale are also strictly prohibited. RP Designs expressly reserves the right to terminate an investor’s discount if it reasonably believes the discount has been used to make a purchase that was not for the investor’s personal use or is intended for re-sale.

The 10% StartEngine Owners' Bonus

RP Designs will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Non-Voting Common Stock at $1.00 share, you will receive and own 110 shares for $100.00. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

We will not incur any irregular use of proceeds.

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Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$0.00 USD
$0.00 USD
Cash And Cash Equivalents
$0.00 USD
$0.00 USD
Accounts Receivable
$0.00 USD
$0.00 USD
Short Term Debt
$0.00 USD
$0.00 USD
Long Term Debt
$0.00 USD
$0.00 USD
Revenues And Sales
$0.00 USD
$0.00 USD
Costs Of Goods Sold
$0.00 USD
$0.00 USD
Taxes Paid
$0.00 USD
$0.00 USD
Net Income
$0.00 USD
$0.00 USD

Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

2022: Smart-Cockpit starts off the new year

17 days ago

We would like to wish all of our investors a very happy new year. We look forward to a special relationship with each of you as we start rolling out the Smart-Cockpit editions. 

We have been working hard throughout December as we secured supply agreements for 10 000 units of the Smart-Cockpit for 2022, as well some exciting relationships which we provide details on in an official public statement within the next few weeks. We believe that RP Designs, and it's subsidiary Ellsworth Bikes, have put the pieces in place, over the last 2 months of 2021, to realize our 2022 goals and targets.


Have a wonderful start to the year and keep checking back with us as we put out official statements and releases in the coming weeks.


$50k+ Raised

about 1 month ago

We hit out second "mini-milestone" as we have reached $50 000 in funding. We would like to thank each of our investors for helping us attain this goal. Please keep an eye out for news, updates and announcements on the campaign and our business activities on this page and on our social media. 

We look forward to an exciting close to 2021 and an incredible start to 2022 and sharing it with you.

Remember to keep it upright :)

Rudi Pienaar


Minimum Funding Target Reached

about 2 months ago

We would like to take this chance to say a tremendous THANK YOU to those who have been the first to invest in RP Designs. 

In only a few hours we have managed to reach our minimum investment goal and make this campaign a reality. It is never easy to be the first to commit a new campaign and to our first investors we wanted to personally say thanks.

We are excited to walk this road with you as a part of the family.

Keep it upright,

Rudi Pienaar
CEO


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