Red Lilly Management is a Title III - Regulation Crowdfunding Campaign and is actively accepting investments.
$234.00 minimum investment

Red Lilly Management

ATM Machines & Crypto Machines

Small OPO
Santa Ana, CA
Financial Services
Accepting International Investment

We Provide State-of-the-Art Merchant Support to Ensure No Sale is Lost to our Clients

Invest in Red Lilly Management

Red Lilly Management is a family-owned, independent ATM company in Santa Ana, California with nearly a decade of expertise in this sector. In 2013, Crystal and Brian were introduced to the ATM industry. They were trained by working with 140 machines with the intent to purchase. The owner of this route decided not to sell but did set up Crystal and Brian with the training and knowledge to start their own route. In 2015, they branched out and decided to personally lease 15 machines which grew to 30 machines. In October 2018, we had the ability to purchase the 30 leased machines and created Red Lilly Management. This has grown organically to 35 machines with a little over 2,000 transactions per month. We have the technology, products, and knowledge to build on our proven expertise. We offer personalized service on our exclusively company-owned ATMs to merchants throughout Southern California. We plan to expand into the burgeoning cryptocurrency market, enabling many of our current merchants to offer crypto ATMs side-by-side with fiat ATMs.

Red Lilly Management’s Expertise

We were able to grow our business organically from referrals, proof our customers love us!

 

Established in 2010 as a family business, our original client base was very meat and potatoes. Our intro to ATMs was operating an existing business with 140 machines. We grew our business into 180 machines in less than 6 months.


One of our biggest clients was the Queen Mary, with 12 ATM machines. Despite incredibly heavy use, we kept these ATMs humming, proving that we have the ability to maintain and service high-volume machines in any location!

 

We decided to lease 15 machines in 2015. Prior to the company Red Lilly, we were managing leased machines by taking care of day to day operations and repairs, however we weren't a company yet.  

We were trained by working with 140 machines with the intent to purchase. The owner of this route decided not to sell but did set up us up with the training and knowledge to start our own route. In 2015 we branched out and decided to personally lease 15 machines which grew to 30 machines. In October 2018 we had the ability to purchase the 30 leased machines and created Red Lilly Management. This has grown organically to 35 machines with a little over 2,000 transactions per month. We have the technology, products, and knowledge to build on our proven expertise. 


We have been able to slowly purchase the leased machines and created a new entity of Red Lilly Management in 2018. This has grown organically to 35 machines with a little over 2,000 transactions per month. We have the technology, products, and knowledge to build on our proven expertise.

Installation Stage

The Cryptocurrency Machines are new to the market, but they are out of the development stage and in the installation stage. We will be purchasing all of our machines with no more need to lease from anyone. We will have tech support with installing and any IT related issues for any new machine. We use a very similar process with our Fiat ATMs and have a wonderful network of tech support. We are ready to order Cryptocurrency Machines once we have sufficient capital as we currently have a few existing clients that are ready for installation.

The Offering

Investment

$6.00/LLC Units│When you invest you are betting the company’s future value will exceed $400,000.



Perks*


If you are a business owner who has a need for any ATM, Cryptocurrency, or Credit Card Machines in our area and you invest in our company we will provide these machines to your business with a higher percentage of payout per transaction. 


Our typical merchant for ATM's gets $0.50-$1.00 per transaction. 

The Cryptocurrency Machines pay 1% per transaction. 

The Credit Card Machines are on a tiered system. 


$500 — If you invest $500, you will receive an ATM Machine for your company with $1.25 per transaction paid to you.

$750 — If you invest $750, you will receive an ATM Machine for your company with $1.25 per transaction and a Credit Card Machine with $0.05 more per transaction.

$5,000 — If you invest $5,000, you will receive an ATM Machine for your company with $1.35 per transaction and a Credit Card Machine with $0.10 more per transaction. We will also provide a Cryptocurrency Machine paying 1.5% per transaction. 

$10,000 — If you invest $10,000, you will receive an ATM Machine for your company with $1.50 per transaction and a Credit Card Machine with $0.15 more per transaction. We will also provide a Cryptocurrency Machine paying 2% per transaction.

$100,000 — If you invest $100,000, you will receive all three types of the machines and Red Lilly will split all transaction fees with your company 50/50. We will also pay you a bonus for every machine location that you refer to us after a 90 day period. **minimum transactions required**


*All perks occur after the offering is completed.


Why ATMs?

ATMs have come a long way since the first machines were developed in 1967. The origin of the ATM harkens back to the 1950s-1960s, when self-service gas stations, supermarkets, automated public-transportation ticketing, and candy dispensers became popular. Early ATMs were standalone, clunky, unfriendly, and inflexible. They would easily jam, run out of cash, or erroneously dispense several bank notes instead of just one — all without the owner's knowledge. 


Cashpoints meant the average consumer no longer had to stand in lengthy lines for services previously available only during bank hours. But it wasn't until the 1980s, more than 15 years after the machine's invention, that ATMs became truly successful. Today, ATMs are as ubiquitous as cell phones and most people take them for granted, unless of course they run out of cash or break down!

Source

A recent study indicated an estimated 470,135 ATMs were in service in the U.S. in early 2018, with banks and other financial institutions accounting for 191,741 terminals and the remaining 278,394 ATMs owned and operated by independent “non-bank” ATM providers and merchants. Researchers concluded that independent ATMs provide an important service in areas traditionally underserved or not served at all by traditional banking institutions. 


In fact, banks have continued to close branches in less profitable areas, with an estimated 1,700 branches shuttered between 2016 and 2017 alone. These closures have left many less profitable communities without any banks, creating an even more vital need for independent ATM businesses to serve these areas.

Source

Red Lilly Business Plan

The first phase is to expand our current ATM route, which includes grocery stores, restaurants, liquor stores, and donut shops, among other retail outlets. Several ATM routes in Los Angeles and Orange County are currently for sale. The route that we are looking to purchase does slightly over 10,000 transactions per month in downtown Los Angeles. We hope to raise enough capital to purchase 106 ATM machines on this lucrative route.

The second phase is to expand into the cryptocurrency market by purchasing crypto ATMs and placing them next to many of our existing ATM machines. We have already identified airport terminals, college campuses, and the many retail establishments around them as ideal new locations for crypto ATMs. We also plan on placing several crypto ATMs in a popular shopping mall that see millions of visitors per year. The ultimate goal is for crypto ATMs to represent the lion’s share of our business.

 

We believe placing a crypto ATM is a win-win because it has the potential to increase foot-traffic to stores, thereby generating additional revenue for business owners.  According to owners who installed a Bitcoin ATM, sales increased 10-30% because of new customers who bought Bitcoin. Our plan is to buy and install crypto ATMs that sell six of the major cryptocurrencies, so this makes them far more appealing than those limited to just Bitcoin.

Source

Huge Growth in the Crypto ATM Market

As Bitcoin and other cryptocurrencies have exploded in growth, the crypto ATM revolution continues to transform markets, industries, and consumers’ relationship with digital currency. The market is growing rapidly due to fluctuating monetary regulations and increasing installations of crypto ATMs in restaurants, bars, general stores, and gas stations. North America is projected to hold the largest share of the crypto ATM market due to the large number of crypto ATM hardware and software providers and a favorable investment environment.

  • As of May 2018, there were nearly 2,000 Bitcoin ATMs across the U.S., with Los Angeles leading the way at 250 machines.

  • In September 2018, the number of new machines in the U.S. grew by 2.4%. 

  • According to a new research report, the crypto ATM market is expected to grow from $16.3 million USD in 2018 to $144.5 million USD by 2023, with a compound annual growth rate of 54.7%. 

  • The same study predicted significant growth in the 5-year period from 2018-2023 will be from two-way ATMs, which allow customers to change digital currency into fiat and vise-versa using a single machine.

 

Crypto ATMs convert physical fiat into decentralized cryptocurrency. With ATMs located across Southern California and the U.S., this is a highly convenient way to buy and sell cryptocurrency. It is ideal for individuals who aren’t trading large amounts. 


As with regular ATMs, consumers need to use crypto ATMs run by established and reputable business owners. Buying and selling crypto through an ATM comes with a fee, but it eliminates dealing with clerks or other people handling the transaction, so it offers the utmost privacy.

Source, Source, Source, Source, Source

About Our Team

Father and daughter team Brian Kendrick and Crystal Knight have nearly a decade of hands-on expertise buying and managing ATMs in Southern California. Crystal does it all — from identifying prime locations for new ATMs, to leveraging her marketing finesse to organically grow the business, and to changing out motherboards in a few minutes. Brian provides some of the muscle for installing machines. Brian provides the same high level of customer service to Red Lilly’s ATM merchants as his aviation business customers. Both live by the philosophy that anything short of hands-on, full-service management is unacceptable!

Why Invest in Red Lilly?

We go above and beyond to ensure our ATMs are in tip-top condition so retail customers always have access to cash, which generally only requires cleaning them regularly. We pride ourselves on offering a high level of personalized service larger companies simply cannot offer. 


Many of our current merchants have expressed the wish to install crypto ATMs. It makes sense because customers can obtain cash and buy and sell crypto seamlessly with no hassle, in the same location within a few minutes or less. 


Crypto ATMs offer the potential for lucrative returns because the surcharges are higher than fiat ATMs. We have a proven business model that has grown due to our stellar customer service and merchant recommendations. Other benefits of the Red Lilly business model include:

  • No merchant fees — we make money from surcharges.
  • All our ATM machines require chip technology, reducing the chance of fraudulent activity.

  • Close, live monitoring of all ATM machines via one website, with quick response if a problem is detected

  • Ability to distinguish between insufficient funds and machines that have run out of cash, in real time

  • Technical expertise to obtain and replace motherboards and parts quickly

  • Partnership with the leading industry processing company that expects to dispense more than $1 billion USD in 2018, and pay clients in excess of $60 million USD in surcharge revenues for over 24 million transactions

  • Ability to easily service machines by dealing with only three manufacturers with very similar technology, including Hyosung, an industry innovator

  • Crypto machines that offer a best-in-class Swiss-made cash validator, vandal-proof all-metal housing, dust and vandal-proof touch-screen glass, receipt printer and cutter, and popular Bitcoin exchanges

Invest in Red Lilly Management. Join us in our plans for expansion.

Source, Source, Source

Offering Summary


Company

:

Red Lilly Management, LLC

Corporate Address

:

25913 Blascos, Mission Viejo, CA 92691

Offering Minimum

:

$9,996.00

Offering Maximum

:

$106,998.00

Minimum Investment Amount

(per investor)

:

$234.00











Terms


Offering Type

:

Equity

Security Name

:

LLC Units

Minimum Number of Shares Offered

:

1,666

Maximum Number of Shares Offered

:

17,833

Price per Share

:

$6.00

Pre-Money Valuation

:

$300,000.00











*Maximum subject to adjustment for bonus shares. See 10% Bonus below

If you are a business owner who has a need for any ATM, Cryptocurrency, or Credit Card Machines in our area and you invest in our company we will provide these machines to your business with a higher percentage of payout per transaction. 

Our typical merchant for ATM's gets $0.50-$1.00 per transaction. 

The Cryptocurrency Machines pay 1% per transaction. 

The Credit Card Machines are on a tiered system. 

Perks

$500 — If you invest $500, you will receive an ATM Machine for your company with $1.25 per transaction paid to you.

$750 — If you invest $750, you will receive an ATM Machine for your company with $1.25 per transaction and a Credit Card Machine with $0.05 more per transaction.

$5,000 — If you invest $5,000, you will receive an ATM Machine for your company with $1.35 per transaction and a Credit Card Machine with $0.10 more per transaction. We will also provide a Cryptocurrency Machine paying 1.5% per transaction. 

$10,000 — If you invest $10,000, you will receive an ATM Machine for your company with $1.50 per transaction and a Credit Card Machine with $0.15 more per transaction. We will also provide a Cryptocurrency Machine paying 2% per transaction.

$100,000 — If you invest $100,000, you will receive all three types of the machines and Red Lilly will split all transaction fees for you company 50/50. We will also pay you a bonus for every machine location that you refer to us after a 90 day period. **minimum transactions required**

*All perks occur after the offering is completed.

The 10% Bonus for StartEngine Shareholders

Red Lilly Management, LLC will offer 10% additional bonus units for all investments that are committed, within 24 hours of this offering going live, by StartEngine Crowdfunding Inc. shareholders who invested over $1,000 in the StartEngine Reg A offering which closed earlier this year.

StartEngine shareholders who invested $1,000 or more in that StartEngine Reg A offering will receive a 10% bonus on this offering within a 24-hour window of this offering’s launch date. This means you will receive a bonus for any units you purchase. For example, if you buy 100 LLC Units at $6.00 / unit, you will receive 110 LLC Units, meaning you'll own 110 shares for $600. Fractional units will not be distributed and units bonuses will be determined by rounding down to the nearest whole unit.

This 10% bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors received their countersigned StartEngine Crowdfunding Inc. subscription agreement.

Irregular Use of Proceeds

The Company will not incur any irregular use of proceeds.

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Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

Welcome to Red Lilly

about 1 month ago

Welcome to our first five investors! We look forward to growing with you. Your success is our success. Please share with your family and friends! 


Heres what we have been up to this week. 


We cleaned out our inventory and said goodbye to our Beige Betty, our Honda Civic, our Toyota Corolla of a machine the Mini-Bank 1500. This machine is our first love. We had some in bars that would get beer poured on them and they would just plug along. We had a car drive through a liquor store, crash into one of the machine and we hammered the dents out cleaned off the broken glass and she fired right back up! With the new chip technology in credit cards all the machines have been upgraded to have EMV or Chip Readers installed. Unfortunately for our Mini Banks the upgrade kit is far more expensive than she is worth. So we now have several of these machines sitting in the garage. They will be loved again... just in the form of a safe and repurposed parts. The tops will be cut off and the insides taken out, sounds so cruel for our first love. What else can you do with an old machine but make a DIY project? Pretty sure my family is all getting safes/side tables as presents this year. 


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