PaQuí Tequila

Luxury tequila delicious enough to sip.

PaQuí Tequila

Luxury tequila delicious enough to sip.

New York, NY
Food & Beverage
Diversity Ownership
PaQuí is challenging the status quo of the tequila market. Its authentic Mexican branding signals luxury status and captures the joy of tequila ( PaQuí means “To Be Happy” in Aztec). The PaQui profile stands out with floral, grassy aromas, sweet agave fruit and a surprisingly smooth finish. PaQuí’s branding and liquid excellence believes that it can compete with the biggest luxury tequila brands. What we need now are the resources to make tequila drinkers aware of this delicious drinking experience.

$324,450

raised
$1,064,339
previously crowdfunded
437
Investors
$15M
Valuation
$2.74
Price per Share
$249.34
Min. Investment
Common
Shares Offered
Equity
Offering Type
$4.39M
Offering Max
6
Days Left

$324,450

raised
$1,064,339
previously crowdfunded
437
Investors
$15M
Valuation
$2.74
Price per Share
$249.34
Min. Investment
Common
Shares Offered
Equity
Offering Type
$4.39M
Offering Max
6
Days Left

Rewards

Get rewarded for investing more into PaQuí Tequila:

$249+
Investment
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
$1,000+
Investment
Tier 1 perk
($1000+): PaQuí T-Shirt
$5,000+
Investment
Tier 2 perk
($5,000+): 2 PaQuí T-Shirts
$10,000+
Investment
Tier 3 perk
($10,000+): PaQuí T-Shirt + Branded Riedel Tequila Glasses
$25,000+
Investment
Tier 4 perk
($25,000+): PaQuí T-Shirt + Branded Riedel Tequila Glasses + 5% bonus shares
$50,000+
Investment
Tier 5 perk
($50,000+): PaQuí T-Shirt + Branded Riedel Tequila Glasses + 10% bonus shares

Reasons to Invest

Successful StartEngine campaign in 2020 that was oversubscribed with over $1M raised.
Tequila is a hot category that grew from 3.09% of total spirits to 6.52 % in five years, and sales of 100% agave tequila increased 31% in 2020.
PaQuí is one of the highest rated major tequila brands with a delicious taste profile that has appealing aromas, sweet agave fruit, and a smooth finish.


A Dangerously Fun Spirit with Superior Taste and a Huge Market Opportunity


PaQuí was created by alcoholic beverage veteran John Chappell who sensed a business opportunity in the luxury tequila segment when he found that the dominant brands were lacking the things he enjoys most: pleasant aromas, fruit, complexity and smooth finish. 


"PaQuí Tequila is hand-crafted to be the most enjoyable drinking experience in luxury tequila"


When Chappell asked Master Distiller Gilberto Jasso why these billion-dollar brands had such a harsh burning taste, Jasso believed that he could create a more enjoyable liquid.  He invented a process that goes a further step in distillation by separating the heart of the agave to remove harsh impurities allowing the drinker to smell and taste the complex and delicious flavors of the blue agave.


We believe that almost no other brands at the $45 - $55 retail range do this step as yields can fall by up to 20%. This is the crucial step behind our grassy, floral aromas, sweet agave fruit, complex flavors and soft finish.

PaQui only picks Blue Weber Agave that reaches maturity of 25 - 26 brix sugar level, and is produced in highly sterile conditions with Stainless Steel baking, fermentation and distillation. We also use fresh wine yeast for each fermentation to achieve consistent results. 


The ultimate result is a luxury tequila that is delicious, smooth and enjoyable enough to sip and enhances any cocktail.


"... lovely and complex flavors, spanning lemon and grapefruit, vanilla and zingy pepper, this bright, smooth tequila is a beauty." WINE ENTHUSIAST

* These testimonials may not be representative of the experience of other customers and are not a guarantee of future performance or success.

The Current Luxury Tequila Market has Two Major Points of Weakness


The Harsh Unpleasant Taste

The tequilas that dominate the luxury segment seem to focus almost exclusively on marketing and not on liquid quality, allowing a challenger brand like PaQuí with a fraction of their resources to outscore them in reviews by Wine Enthusiast. Most are taken as shots to avoid the bite and unpleasant burn. Because of this, most Americans are scared of tasting the tequila and have never experienced how flavorful and smooth artisan tequila can taste. We believe that many drinkers like the fun drinking experience offered by tequila, but are turned off by the taste profile.


Cliche Identities

According to our research, the marketing and branding of tequila pays little to no attention to the emotional and psychological reasons why drinkers choose tequila: the cultural heritage of Mexico, the elevated sociability that tequila promises to offer, and the appealing sense of dangerous fun, especially when you enjoy it with friends.

A refined, smoother flavor


We believe PaQuí Tequila’s taste profile is highly differentiated and we believe unlike any offered by the dominant brands. Industry reviews and the drinkers agree that the liquid has attractive floral hints, sweet agave fruit aromas, and a soft smooth finish that is enjoyable to taste.  



"I have not been a Tequila fan since 1984, PaQui just changed my view that I had on Tequila for over 33 years."

- Joe L.

* These testimonials may not be representative of the experience of other customers and are not a guarantee of future performance or success.

When we do tasting events. drinkers are often shocked when they taste PaQuí for the first time. Many respond by saying they usually avoid tequila or never liked tequila, but PaQuí is completely different from what they have ever tasted. They express how much they like PaQui and often convince their more skeptical friends and family to taste it; confirming our belief that there is a significant niche for a brand with PaQui’s refined taste profile. 


* These testimonials may not be representative of the experience of other customers and are not a guarantee of future performance or success.

Branding that Appeals to the Authentic Mexico & Aztec Culture

The PaQuí brand aims to reflect and capture the emotion behind tequila: Mexican cultural authenticity,  a sense of old world craftsmanship and quality, a sense of enjoyment, sociability and fun. The brand is loaded with depth and can communicate its profile and its ties to the unique tequila drinking experience..

Tequila is one of the Fastest Growing Spirits Category in the U.S.*


SourceSource

** Sources from left to right: Source, Source

PaQuí has enormous geographic expansion opportunities ahead as we now only compete in five states. 

Incredible 85% Resale Rate and Rapid E-Commerce Expansion

For our initial proof of concept and product market viability, we launched PaQuí first in Manhattan, one of the hardest spirits markets to enter. For the first 1.5 years, the owner and his one NY market sales director singlehandedly opened 180+ doors in the hardest, most competitive spirits market. They achieved sky-high repurchase rates with an 85% resale rate.


DESPITE COVID; 2020 EXPANSION INTO TEQUILA’S BIGGEST STATES

PaQuí has experienced 84% growth in revenue despite the negative impact from Covid shutdowns and successfully expanded into tequila’s biggest states: CA, FL, and GA. 


OUR DIGITAL ADVERTISING ACCOMPLISHMENT

KILLER DIGITAL MARKETING PROGRAM

On the marketing front, we made major advances in digital advertising that initially drove the oversubscribed 2020 StartEngine campaign to its maximum level and have since brought on industry-leading specialists to help us drive our digital marketing and other key marketing programs such as SEO-optimized content, email funnel marketing, trade PR, social media marketing.

E-COMMERCE ACCOMPLISHMENT

We also launched our own online store and expanded our e-commerce capabilities to allow us to reach customers in 40 states plus Washington D.C. (in 2019, we were only available mostly in New York City!)

HIGHLY REGARDED BY MEDIA & INFLUENCERS

We have been getting the attention of leading publications in the spirits & food industry, as well as luxury media outlets and influencers alike and getting a lot of great reviews.


*Source, Source, Source, Source

*Sources

Lastly, we introduced a new mezcal brand Lejana Y Sola that continues to get a strong response in NY, FL, and CA. More on this below.

How we make tequila taste so delicious

The Master Distiller and Founder’s mission was to create an enjoyable, premium tequila that is smooth, flavorful and celebrated the rich agave aromas. PaQuí prioritizes quality, taste and the drinking experience. We go one step further in the distillation process by separating the heart of the agave plant that holds the harsh tasting impurities. We sacrifice up to 20% of our yield so the drinker can enjoy a unique experience that captures the best of the blue agave: floral aromas, sweet agave fruit, complexity, minerality and softness. 

100% BLUE WEBER AGAVE FROM THE HIGHLANDS OF JALISCO

Our Master Distiller hand-selects the finest Blue Weber Agave from the highlands of Jalisco, Mexico.  PaQuí Tequila is always 100% Blue Weber Agave, 100% of the time.

MATURED TO 26 BRIX LEVEL

The key to achieving the characteristic complex flavors of sweet agave fruit that’s in every sip of PaQuí lies in the BRIX level, or sugar level. Our agave is picked at 7 to 10 years maturity when they reach the ideal 26 BRIX. This ensures a delicious tequila that is abundant in flavor and aromas.

OUR PROPRIETARY SELECTIVE DISTILLATION METHOD

The smooth, soft finish of our Tequila comes from our proprietary selective distillation process that goes one step further to separate the heart of the agave plant that holds the harsh tasting impurities that we believe you taste in many other mass-market brands. In the vast majority of brands these impurities are not removed resulting in the harshness and burning finish that many associate with Tequila. 

STERILE PROCESS WITH STAINLESS STEEL

Finally, we use fresh wine yeast instead of the typical airborne ones in every fermentation for consistency and control. PaQui also uses stainless steel autoclaves and pot stills for fermentation because the clean conditions are vital to achieving the PaQui profile.

Our aged styles are unique in that the light touch of oak is in delicious balance with the sweet agave fruit that is so apparent in the Silvera.


Reposado

Aged for four months in former whisky barrels of American oak to yield a light touch of wood. This allows the full range of agave aromas and flavors to be delicately balanced with the oak.

* These testimonials may not be representative of the experience of other customers and are not a guarantee of future performance or success.

Añejo

Aged 14 months in American oak barrels, our Añejo has a significant oak presence in balance with the agave fruit, deeper notes of vanilla, nuts and caramel. Unlike competitive reposados and añejos which we find to be dominated by oak, our añejo has a complex balance of oak and agave and a silky finish, the 40% norm that many consider a success in the spirits industry.

A Mezcal to Launch Us into a Booming Spirits Category

We introduced a new Mezcal brand, Lejana y Sola, in the winter of 2020 and have been getting amazing feedback from our account partners, customers, media and influencers. While Tequila has seen tremendous growth as the #1 spirits export from Mexico, Mezcal exports to the USA have also exploded, growing fivefold from 2015 through 2019. Globally, mezcal exports reached 827,000 cases in 2019, adding 170,000 cases over 2018. *Impact Databank

Putting the drinking experience and taste profile above all else, we crafted an ensemble mezcal that strikes a beautiful balance of light smoke and sweet agave fruit -- and is at once earthy, spicy and subtly musky with a lingering, smooth finish. Lejana y Sola is an ensemble of Espadin and the rare, wild Cuishe Agave that grows in the mountainside hills of Oaxaca. Lejana Y Sola translates to Afar and Alone. The name is in tribute to the famous poem by Federico Lorca, Il Cancion Del Jinete, The Horsemen’s Song.

THE WILD AGAVES

The wild agaves of Mexico like Cuishe are from a different world and the flavors are unlike anything: amazing, organic, earthy, deep and surprising. They give mezcal a mystique that is well-deserved. There are more than 50 wild agaves used in mezcals and we chose Cuishe for its indescribable aromas and flavors. Blending the untamed Cuishe with the more mild mannered Espadin makes Lejana Y Sola a pleasure to sip and savor.


THE ANCIENT ARTISANAL METHOD

Lejana y Sola is distilled in the small family owned palenque Tierra de Tradiciones located in a rustic, beautiful mountainous area, two hours from Oaxaca City called Lachilá. Crafted using the ancient artisanal method with no electricity, the Espadin and Cuishe agaves are roasted over oak in a stone-lined fire pit, crushed by a horse drawn tahona, fermented in wooden tanks and double distilled in a copper alambique - a truly medieval technology.

Make the best tequila. Get the word out.

Our business model is simple but our process is hands on, diligent, fueled by creativity and relies on highly skilled team members and enthusiastic partners to get the word out. 

For sales, it’s simple. We believe we make the best tequila and pass it onto our wholesale partners and sales reps. We made sure our product has a gross margin of over 50%.

 

We learned a lot from this period of growth in New York, as well as during the challenging Covid-months, and had the opportunity to perfect our messaging, solidify our partnerships, and educate our new sales reps and distribution partners on what works for us and what we have learned. We believe in a cohesive message that we can control to ensure consistent brand messaging and presence. 


We have no doubt that we can rapidly grow our on-the ground sales accounts and are anticipating a strong second half of 2021 as the major markets steadily reopen. We already have a key distribution partner lined up for this year, assuming all goes well on the COVID-front.


OUR E-COMMERCE EXPANSION & PLAN


Since our first raise, we have put a lot of emphasis on digital marketing, advertising, social marketing and our new e-commerce channels especially as Covid shut down most of the restaurant & bar business nationwide. We quickly pivoted to focusing on opening and supporting sales channels that did not rely on the F&B industry to continue growing our business.


We launched our online store in September 2020 and with the support of our enhanced digital marketing & ads programming, we have been able to make our e-commerce channel our biggest “state” in less than 3 months. 

With alcohol sales being one of the biggest areas of global e-commerce growth, we are continuing to put emphasis on our e-commerce plan that will go well beyond our own online store. 


The cost to compete in the heavily branded, luxury spirits category is very high. The brands that dominate the luxury segment are each worth billions and are marketed by multi-billion dollar corporations. *


While we have confidence in carving out a solid share of this market for PaQuí, it is still a long term brand-building effort that necessitates increased spending on digital media and sales programs to build drinker awareness and trial.


* Source, Source, Source

Big growth through loyal customers

In five to six years we hope to achieve top seven brand volume in the high-end segment with a volume level of 150k 9L cases. The roadmap involves expansion to 30 or more states and significant marketing spend to build drinker awareness and trial. We believe that the brand’s uniquely attractive taste profile will be recognized and attract drinkers from the dominant brands. 


There appears to be an absence of artistry in the tequila market and we believe that by providing delicious tequila to American bars and liquor stores we will attract loyal customers and establish our tequila as a household name. We offer high-end sipping tequilas at an affordable price, making PaQuí an ideal option for any tequila drinkers wanting to explore the possibilities of the beverage. 

Ultimately, our goal may be to attract large, significant and fitting spirit companies to purchase PaQui. 

Trust, commitment and a love of fine tequila

Our core team is built on comradery and partnership that crosses national lines with the Founder, Sales Director and Marketing Director based in New York, and the Master Distiller and an advisor deeply tied to the tequila community in both Mexico and the U.S. based in their homeland, Mexico. Our Master Distiller and our advisor bring deep knowledge of tequila to our team and the U.S. team who are veterans in areas of alcohol- and beverage sales and marketing, work hard to ensure that the marketing is doing justice to the delicious liquid in our bottles.

The team is deeply experienced and full of the grit and determination needed to excel in this challenging category. We work as a team, communicate directly, defer to each other’s wisdom, argue our views, respect decisions and move forward. We trust each other, knowing that we all want to succeed while growing as a team and as individuals.

We have tried and true products set to grow in a flourishing market

Just as the beer industry 25 years ago was controlled by a few mammoth players such as Anheuser-Busch and Miller, the luxury tequila category is now dominated by a few brands.* We believe these companies are marketing machines with huge power, but they neglect taste and quality. This rampant lack of quality in the tequila market has left a gaping hole to be filled by a company that we believe is able to provide a distinguished tequila at an affordable price.


PaQuí offers a much more enjoyable drinking experience that can surprise and delight the drinker. PaQuí’s branding does a great job in being authentic and fun, and we are already airing ads and educational content that we hope will reach over 50 million households. Most importantly we believe we have a product that is consistently enjoyed and repurchased.


* Source, SourceSource

THE OFFERING MATERIALS MAY CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY.  THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THE OFFERING MATERIALS, THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS.  INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.

Quick Insert

Offering Summary


Company

:

Tequila Holdings, Inc.

Corporate Address

:

55 East End Ave #7d, New York, NY 10028

Offering Minimum

:

$9,998.26

Offering Maximum

:

$4,389,436.16

Minimum Investment Amount

(per investor)

:

$249.34











Terms


Offering Type

:

Equity

Security Name

:

Class B Common Stock

Minimum Number of Shares Offered

:

3,649

Maximum Number of Shares Offered

:

1,601,984

Price per Share

:

$2.74

Pre-Money Valuation

:

$15,006,347.06











*Maximum Number of Shares offered subject to adjustment for bonus shares. See Bonus info below.

Company Perks*

Early Bird

  • Friends and Family - First 72 hours | 15% bonus shares
  • Super Early Bird - Next 72 hours | 10% bonus shares
  • Early Bird Bonus - Next 7 days | 5% bonus shares

Volume

  • Tier 1 perk ($1000+): PaQuí T-Shirt
  • Tier 2 perk ($5,000+): 2 PaQuí T-Shirts
  • Tier 3 perk ($10,000+): PaQuí T-Shirt + Branded Riedel Tequila Glasses
  • Tier 4 perk ($25,000+): PaQuí T-Shirt + Branded Riedel Tequila Glasses + 5% bonus shares
  • Tier 5 perk ($50,000+): PaQuí T-Shirt + Branded Riedel Tequila Glasses + 10% bonus shares

*All perks occur when the offering is completed.

The 10% StartEngine Owners' Bonus

Tequila Holdings, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Common Stock at $2.74/share, you will receive and own 110 shares for $274. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investor eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

The Company will not incur any irregular use of proceeds.


Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$237,033.00 USD
$99,689.00 USD
Cash And Cash Equivalents
$153,618.00 USD
$8,976.00 USD
Accounts Receivable
$41,761.00 USD
$18,281.00 USD
Short Term Debt
$677,731.00 USD
$603,438.00 USD
Long Term Debt
$378,002.00 USD
$29,077.00 USD
Revenues And Sales
$222,059.00 USD
$120,383.00 USD
Costs Of Goods Sold
$323,995.00 USD
$90,482.00 USD
Taxes Paid
$0.00 USD
$0.00 USD
Net Income
-$1,231,777.00 USD
-$417,271.00 USD

Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

Notice of Funds Disbursement

8 days ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, PaQuí Tequila has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in PaQuí Tequila be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Notice of Funds Disbursement

28 days ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, PaQuí Tequila has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in PaQuí Tequila be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Fully Restocked & New PaQuí Online Store Launching This Weekend!

about 2 months ago

If you have been waiting to taste PaQuí, we have great news! Along with our inventory finally being restocked, we are re-launching our online PaQuí store to offer our customers a much easier, seamless shopping and check out experience — AND more access to PaQuí in states we could not ship to before such as Iowa, Pennsylvania and Tennessee. 

We are excited about our new online store and its high-tech, high-touch capabilities as it will allow us to better communicate with PaQuí fans and potential customers in a much more efficient and effective manner than ever before.

As a show of thanks for your patience during our restocking period and transition, please enjoy 10% OFF your first bottle of PaQuí Silvera tequila with code StartEngine10. Valid for two weeks only starting Saturday, August 28th with the launch of our new shopping sites: 

Code expires midnight, September 10, 2021. One time use per customer.



Notice of Funds Disbursement

3 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, PaQuí Tequila has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in PaQuí Tequila be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

PaQuí Tequila Featured in Key Trade Media & Strategic Consumer Outlets Both!

3 months ago

It’s not just Lejana Y Sola, our Mezcal Artesenal, that’s getting high acclaim and media attention recently; PaQuí has been getting featured in major trade publications & sites (what the bartenders, restaurant owners, retailers and the industry read) as well as regular consumer media, too. 

Most recently, the Tasting Panel Magazine, which also gave PaQuí a very high score of 96 points in a prior issue, wrote a feature section on PaQuí and what differentiates it from the masses.

Forbes.com included our summer cocktail recipe on their tequila cocktails story.

The Manual, a lifestyle guide for men, selected PaQuí Silvera as one of the "11 Best Tequilas for Margaritas or Sipping Straight.”

UpRoxx.com featured PaQuí Silvera in their "Our Drinks Writers Shout Out the Blanco Tequilas You Need Stocked at All Times” story for National Tequila Day. 

There’s more media buzz and features coming up, too. A big thank you to our rock star PR team for getting us in front of the audiences that are important to us - the people who buy & sell & introduce PaQuí to everyone else. For more, check out our press page on our website at: https://paquitequila.com/press/ 

PaQuí signs with powerful distributor, Southern Glazer’s Wine & Spirits!

4 months ago

We have officially signed on with the largest wine and spirits distributor in the USA, Southern Glazer’s Wine & Spirits for their home state of Florida. We will be joining Southern’s Luxury Division, which currently does not have a competing tequila at this price point, making PaQuí a great fit for their portfolio. 

Florida is also the third biggest tequila state in the country so we are excited about this powerful, new partnership in a state that can make a huge impact on sales. Southern's sales teams will start in August. 

Thank you for all your support!



Notice of Funds Disbursement

4 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, PaQuí Tequila has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in PaQuí Tequila be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Our Mezcal Artesanal is gets High Marks by Critics & Media

5 months ago

Lejana y Sola, our recently launched mezcal brand, has been getting a lot of attention and love from many including tequila- and mezcal fans, restaurant owners, bar managers, and even the most discerning critics and editors in the industry alike. Most recently, VINEPAIR listed it as Top #3 on “The 13 Best Mezcal Brands for 2021” list and Christopher Null, founder of Drinkhacker.com and a notoriously tough reviewer, gave it an "A” with a high 9.5 points out of 10, "which is really saying something” according to our industry veteran PR star, Liz Barrett.

As we state on the campaign page, the mezcal category and interest in the spirit is exploding right now in the spirits market. Mezcal exports to the USA grew fivefold from 2015 through 2019 and continues to increase rapidly albeit it still being a small market with lots of room to further grow. Globally, mezcal exports reached 827,000 cases in 2019, adding 170,000 cases over 2018.*

Have you tried our mezcal yet? You can learn more and purchase yours at: https://www.lejanaysola.com/ 

*Impact Databank




Surpassed $200K! PLUS New PaQuí Tequila Commercials on National TV Networks

5 months ago

Thank you to each of our 290+ investors who have helped us pass the $200K milestone! We have an exciting new TV commercial that has begun to air starting yesterday on networks such as CNN, Fox News, CNBC, Fox Business News, Newsmax, etc.! 

The commercials will be running throughout the next two weeks so maybe you’ll catch them if you watch these networks.

We are hopeful that this will help us reach the $500K mark quickly but we can always use your support and help in spreading the word to friends and family. 

In the meantime, you can watch the commercial here: https://youtu.be/lQ179t79pKg 

Notice of Funds Disbursement

5 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, PaQuí Tequila has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in PaQuí Tequila be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

PaQuí Signs on New Distribution Partners in NY, FL and more!

5 months ago

Thank you so far to the 260 investors who have helped us reach $179K+. We are working hard to reach the $500K mark soon! 

WE HAVE GREAT NEWS ON EXPANSION! First, we have signed with Opici Family Distributing, the third largest wholesaler in New York state and seventh largest in the nation. Opici will be starting with PaQuí on June 1st in Metro New York and Upstate New York. We will then open Delaware, Maryland and Washington DC with Opici in July. We anticipate opening Opici’s remaining markets of NJ and CT in the coming months.

Second, we have received an acceptance letter from Southern Glazer’s Wine & Spirits in Florida to join their luxury brand division, which does not yet have a tequila at PaQui’s price range. We are in the onboarding process now with a probable start date of July 2021. SGWS is the largest wine and spirits distributor in the United States with operations in 44 states. 

Both distributing companies are highly respected and powerful players in the industry and we look forward to updating you more as we  expand and grow.  

$150K in 10 Days! And where you can get PaQuí Tequila

6 months ago

Thank you to all of our 200+ investors who helped us reach the $150K milestone within the first 10 days of our campaign! We are excited to embark on this exciting raise and new company journey together with you!


We have been getting a lot of interest from investors and potential investors alike on tasting the liquid and we have a few options for you: 


Our Online Store: We now ship to 40 states and Washington D.C. through our online store at https://paquitequila.com/buy under “Buy Online.” We currently do not ship to these 10 states yet: AK, AL, HI, IA, KY, MS, PA, SD, TN, UT. 

Restaurants, Bars and Liquor Stores: If you live in one of the states where we have distribution, please visit our store finder, also on our site in link above to see if there is a restaurant, bar or a liquor store that carries PaQui near you!

Samples: Unfortunately, we are not able to send out samples to investors and potential investors alike for legality reasons surrounding the shipment of alcohol. We also do not currently make sample sizes. 


Thank you!

John & PaQuí Team

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