I’m writing to inform you that we’ve changed the name of our latest equity offering from the “StartEngine ICO” to the “StartEngine STO”. This name, we believe, more accurately reflects the nature of the offering itself, and keeps StartEngine current with the latest evolutions in the marketplace.
The term STO stands for Security Token Offering, which is distinct from an ICO (Initial Coin Offering). While numerous companies have used ICOs to raise capital from the crowd, the tokens distributed in these offerings do not always reflect an equity stake in the underlying company. STOs, on the other hand, signal clearly that the token to be distributed is, in fact, a security, representing an equity stake in the company.
The first ICOs represented an exciting change in the way that businesses were able to gain access to capital. Now, we believe that STOs -- both our own and others we intend to conduct on our platform -- mark a major evolution for the entire investment landscape, the impact of which could be felt for generations to come.
We are excited to be trailblazers in this emerging space and with the growth at StartEngine overall. Thank you for your ongoing support; we hope you choose to join us on this exciting new journey.
StartEngine Crowdfunding Inc.
NO MONEY OR OTHER CONSIDERATION IS BEING SOLICITED, AND IF SENT IN RESPONSE, WILL NOT BE ACCEPTED.NO OFFER TO BUY THE SECURITIES CAN BE ACCEPTED AND NO PART OF THE PURCHASE PRICE CAN BE RECEIVED UNTIL THE OFFERING STATEMENT FILED BY THE COMPANY WITH THE SEC HAS BEEN QUALIFIED BY THE SEC. ANY SUCH OFFER MAY BE WITHDRAWN OR REVOKED, WITHOUT OBLIGATION OR COMMITMENT OF ANY KIND, AT ANY TIME BEFORE NOTICE OF ACCEPTANCE GIVEN AFTER THE DATE OF QUALIFICATION. AN INDICATION OF INTEREST INVOLVES NO OBLIGATION OR COMMITMENT OF ANY KIND.