Sugarfina offering is now closed and is no longer accepting investments.

INVEST IN SUGARFINA TODAY!

Candy made for grown-ups

Sugarfina is a luxury candy brand that has redefined the confectionary market. With a comprehensive line of luxury sweets, Sugarfina has something for everyone.

This Reg A+ offering is made available through StartEngine Primary, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.

$1,264,550.25 Raised

Offering Circular | Selected Risks Related to this Offering Sugarfina Corporation's SEC Edgar Page


For more information on Sugarfina Corporation download and review the Offering Circular. The Offering Circular should be reviewed before making an investment decision. View the 1-K Annual Report for 2021 (filed 4/22/2022), the 1-SA Report (filed 9/15/2021), and Offering Circular supplements filed 5/6/2021, 7/30/2021, and 12/30/2021.






Reasons to Invest

  • 💸  Approximately $25 million in revenue in 2020

  • 🍬 Extensive intellectual property portfolio
  • ✈️  Significant domestic and international distribution expansion opportunity
  • 💗  Loyal customers and an amazing product


Life should be sweet


At Sugarfina, we make everyday moments a little sweeter. We've partnered with artisan candy makers around the world to bring sweets that inspire the eyes and excite the palate.



Our core values of luxury, playfulness, and innovation allow us to appeal to our coveted customer demographic of fashionable, influential women.


The Problem


The candy market is too focused on selling to children

Historically the market for candy and confections has been made up of brands like M&Ms and Sour Patch Kids, which focus on targeting children as end-users. However, sophisticated adults love candy too and few confections brands speak directly to them.

The Solution


Sugarfina: Candy store for grown-ups



We offer artisan confections for the fashion-forward female.


Each of our price points delivers on our promise of Attainable Luxury, Playfulness, and Innovation.


Our products are not only a delicious treat, but a sight to behold, thanks to our in-house innovation and creative teams, partnerships with artisanal candy makers and brands from around the world, and commitment to the highest quality.


The Market


The global confectionery market is expected to hit $214B

According to MarketWatch, analysts predict that the global market for confections will reach $214B by 2026, up from $190B. 

Our target demographic of fashionable, influential women have been a major part of our brand’s rapid growth via social media. Over 90% of our shoppers are women.


We received the 2020 Wine Award from Cosmopolitan® Magazine for Best Rose Candy and have been featured in Vogue®, People® Magazine, Food & Wine, Forbes, Us Weekly, and The Today Show.

Our Traction


Approximately $25 million in revenue in 2020


   

Since we acquired Sugarfina in November 2019, we have leveraged the long-term growth potential of the brand by expanding distribution across our four sales channels as well as launching three new innovation platforms in 2020, and have plans to launch new innovations nearly every month in 2021.


We have implemented a go-to-market strategy that has dramatically optimized our inventory management, shipping, and supply chain processes while improving our gross margins and cash management.


WHAT WE DO


We sell luxury confections, with something for everyone



Our line of confections is a comprehensive blend of everything ranging from gummies to cordials, cocktail candies, and chocolate bars.

One of our signature offerings is the Candy Bento Box ®, which boasts a curated assortment of our Candy Cubes ®. This patented packaging system allows for total customization in-store and online thanks to the “Design Your Own Bento Box ®” feature.

We sell both directly to consumers and to wholesale retailers like specialty grocers, online gifting platforms, and specialty gift shops.


THE BUSINESS MODEL


A diverse portfolio for a truly omnichannel positioning, approximately 50% of sales from DTC

We have diversified our business model to capture new distribution opportunities while broadening our reach. Our omnichannel approach takes in revenue from five main sources: 

Retail boutiques make up approximately 18.8% of our sales coming from 25 retail locations in North America.

Ecommerce represents over 34.1% of our sales and is our highest growth channel.


Wholesale provides 37.9% of our sales through over 2000 prestige wholesalers including accounts like Nordstrom ®, Bloomingdales ®, Paper Source ®, and high-end specialty grocers around the US and Canada.


Custom Corporate Gifting sales make up 6.8%, through over 1300 corporate and event clients.


International sales make up the remaining 2.4%, with a presence in Hong Kong, Australia, South Korea, Spain, and Japan.


*Omnichannel %sales as of December 2020

HOW WE ARE DIFFERENT


Broad intellectual property portfolio-making for a strong competitive advantage

We are a leader in the luxury candy and premium gummy space.

Thanks to our IP portfolio, this position is largely defensible, and as we continue to build our brand through increased marketing and branding campaigns — including our iconic packaging — we believe our market share is likely to increase.


THE VISION


Never stop innovating — both in product and in distribution

In addition to expanding our ever-growing list of products— we just launched new collections, including Spa by Sugarfina, our all-vegan Tropical Collection made with real fruit purée, and our new Hampton Water® Rosé Candy Bento Box®— we are continuously expanding distribution.

Our plans include expanding onto Amazon® USA and Rakuten® Japan, growing our specialty grocery store accounts, including internationally, opening retail stores selectively in strategic locations throughout the U.S., and ramping up distribution at our new centralized Las Vegas facility to meet increasing product demand. We are also exploring further wholesale expansion into Europe and Southeast Asia, as well as into the UK and the Middle East.


We are investing in digital marketing as well, to continue scaling our higher margin and higher growth eCommerce business.

Our buzz-worthy co-branded collaborations continue to surprise and delight our customers with new ways to think about candy with exciting new partners coming in 2021.

OUR LEADERSHIP


Innovative & passionate about our product


We are a dedicated and forward-thinking team focused on building the future of the candy market.

After acquiring Sugarfina we have focused on placing experienced executives and leaders in charge of their given specialties and have empowered them to thrive in their roles, which has resulted in a unique culture of innovation and collaboration. The Sugarfina leadership team has a combined 100+ years of experience in consumer businesses and building aspirational consumer brands.

WHY INVEST


Loyal customers and an amazing product



We have already proven through our efforts to appeal to our target audience of sophisticated, influential, and fashion-forward women, that we have an ideal product-market fit.


We believe our stellar reputation among these key audiences positions our brand to grow sustainably and rapidly in the next few years.



AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT CAN BE FOUND HERE.

YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT.

                                               

THE OFFERING MATERIALS MAY CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THE OFFERING MATERIALS, THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS. INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD- LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.


Quick Insert

ABOUT

HEADQUARTERS

1700 E WALNUT AVE, STE 500
El Segundo, CA 90245-2609
VALUATION

$125M

Sugarfina is a luxury candy brand that has redefined the confectionary market. With a comprehensive line of luxury sweets, Sugarfina has something for everyone.

TEAM

Scott LaPorta
Scott LaPorta
CEO and Board Member

Scott LaPorta is a proven senior executive with a record of driving outstanding performance within highly competitive and aspiration driven consumer businesses/brands including Levi Strauss, Hilton, Marriott, Bolthouse Farms, and most recently GT’s Kombucha. Scott provides strategic vision as well as the creative and disciplined operational leadership. He has successfully developed and commercialized under managed businesses into high growth enterprises while expanding margins and building capability. Mr. LaPorta has raised over $30 billion of capital and led or co-led over $10 billion of M&A activity as a CFO of operating companies in the hospitality, lodging, and casino industries. He has also led two IPO spin-off transactions. Scott took on a turnaround role at Levi Strauss that included leading strategy, planning, and restructuring and then ran three divisions of the company. Mr. LaPorta successfully led the commercialization, growth, and eventual sale of the Bolthouse Farms fresh food and beverage business at a category-leading exit multiple for a private equity firm. Mr. LaPorta holds an MBA in Finance and Marketing from Vanderbilt University and a BS in Accounting from the University of Virginia While he was at Virginia Scott was a collegiate baseball pitcher.

Diana Derycz Kessler
Diana Derycz Kessler
Board Member

Ms. Diana Derycz Kessler has 20 years of experience serving as a principal investor in Bristol Capital Advisors with investments in growing public and private companies in a variety of sectors. Through her investment activities, she has taken on active operational roles, including a 17-year tenor as Owner, CEO, and President of the Los Angeles Film School where she significantly grew the school’s size and presence to become a leader in media arts education. Ms. Derycz Kessler also has extensive experience in strategy, business operations, corporate governance, legal affairs. She holds a Law Degree from Harvard Law School and a Master’s Degree from Stanford University.

Paul Kessler
Paul Kessler
Board Member

Mr. Paul Kessler is Principal, Portfolio Manager and Founder of Bristol Capital Advisors and has extensive experience with emerging growth companies and plays an active role in guiding both company boards and executives. He is well versed at identifying deep value activist opportunities in a variety of industries and has broad experience in finance, actively sourcing and identifying investment opportunities, and negotiating, structuring, and restructuring investment transactions with emerging growth public companies. Mr. Kessler has guided and overseen over 650 investment transactions and co-founded Start Engine, LLC, the largest technology incubator in Los Angeles which has launched over 50 technology companies since its inception.

Debra Allen

Debra Allen

SVP of Human Resources

Debra has been in the role since the launch of the company on November 1, 2019. Prior to joining us, she served as the head of Human Resources at the Los Angeles Film School from August 2016 to August 2019. In that position, she oversaw 400 employees at two different campuses as an HR department of one. Prior to that she held the position of Head of Human Resources for various entertainment companies and ran her own HR consulting firm, spanning from May 2004 to July 2016. She holds a B.A. in Political Science from California State University, Northridge, and is currently working on her Master’s Degree in Human Resources Management at the University of Southern California. 

Brian Garrett

Brian Garrett

VP of Finance and IT

Brian Garrett is currently our Vice President of Finance and IT. He joined the Company in January 2021. He adds over 17 years of experience leading accounting and finance teams and over 10 years of financial reporting experience for publicly traded companies. Prior to the Company, he served as Controller of Eagle Pipe, LLC from July 2017 to January 2021. He previously served as Controller at Elite Compression Services, LLC from May 2014 to June 2017, as Assistant Controller at Genesis Energy, L.P. from 2007 to 2014 and held various audit and assurance services roles at Deloitte from 2003 to 2007. He is a licensed CPA in the state of Texas and earned a BBA and MS in Accounting from Texas A&M University in College Station, TX.

Fiona Revic

Fiona Revic

Corporate Counsel

Fiona advises the company on legal matters arising in the ordinary course of business. Fiona previously served as In-House Counsel and Contracts Manager for Neoteryx LLC, a blood microsampling innovator, where she worked to promote the adoption of the novel Mitra ® device in the United States and Europe. Prior to that she was Assistant to In-house Counsel at Phenomenex Inc., an international manufacturer of liquid and gas chromatography instruments, where she assisted counsel with a variety of legal matters across the company’s many offices and subsidiaries prior to the company’s acquisition by Danaher Corporation. Fiona holds an LLB (Bachelor of Laws) from the University of Bristol, UK, an Legal Practice Course certificate from the University of Law, UK, and graduated from UCLA School of Law, with her Master of Laws. Fiona is admitted to practice law in the State of California.

Jessica Saylor

Jessica Saylor

Senior Director, Wholesale Sales

Jessica is a founding employee of Sugarfina and manages wholesale sales to department stores, hospitality, home & housewares, and liquor accounts. She is an inspiring and results-oriented leader who has over 15 years of experience in sales management, wholesale and production. Jessica’s entrepreneurial and creative spirit are the cornerstone of her success in creating strategic brand partnerships, developing new business, expanding existing partnerships and driving sales revenue. Prior to Sugarfina, Jessica was Director of Fundraising for the Lili Claire Foundation and directed many high-profile events including the Nevada Wild Fest. During her time in New York, Jessica was the merchandising and marketing manager for Robert Comstock, a luxury menswear apparel brand. Jessica holds a BA in Photography & Graphic Design.

TERMS

Sugarfina
Overview
PRICE PER SHARE
$10.35
DEADLINE
Jul 1, 2022
VALUATION
$125M
AMOUNT RAISED
$1,264,550.25
Breakdown
MIN INVESTMENT
$507.15
MAX INVESTMENT
$2,000,000.00
MIN NUMBER OF SHARES OFFERED
48
OFFERING TYPE
Equity
ASSET TYPE
COMMON
SHARES OFFERED
Common Stock
MAX NUMBER OF SHARES OFFERED
2,415,458

Maximum Number of Shares Offered subject to adjustment for bonus shares


Company

:

Sugarfina Corporation

Corporate Address

:

1700 E WALNUT AVE, STE 500, El Segundo, CA 90245-2609

Offering Minimum

:

$500.00

Offering Maximum

:

$25,000,000.00

Minimum Investment Amount

(per investor)

:

$500.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

50

Maximum Number of Shares Offered

:

2,500,000

Price per Share

:

$10.00

Pre-Money Valuation

:

$125,000,000.00











 

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41 Insanely Cute (And Cheap!) Secret Santa Gifts That Are Perfect for the Holidays

ALL UPDATES

10.11.22

October 2022 Town Hall Presentation

Dear Investors,


Thank you so much for joining and participating in our Town Hall today. Please find the deck we reviewed here: Town Hall October 2022.pptx.


As always, feel free to email any outstanding questions to us at investors@sugarfina.com, and keep an eye out for our upcoming collection launches! 


My best,


Scott LaPorta


CEO and Co-Investor, Sugarfina

10.10.22

Reminder! Sugarfina Town Hall Tomorrow

Dear Investors, 


Sugarfina is looking forward to connecting with you tomorrow, Tuesday, October 11th at 11 am PST during our Town Hall. If you have not had a chance to do so, please register by emailing your name and any questions to investors@sugarfina.com.


My best,


Scott LaPorta

CEO and Co-Investor, Sugarfina

10.04.22

Save the Date! Sugarfina Town Hall October 11th, 2022

Dear Investors, 


Sugarfina is excited to host a town hall on Tuesday, October 11th at 11 am PST through Zoom where we will connect with attendees in real-time conversation to share recent SEC filings and successes, current happenings, and sneak peeks of exciting collections launching soon.


We encourage you to register by emailing investors@sugarfina.com, preparing your questions in advance, and joining us to learn more about Sugarfina’s future business plans. 


My best,


Scott LaPorta

CEO and Co-Investor, Sugarfina

08.01.22

Recent Sugarfina Updates!

Dear Investors, 


I am excited to share our newest innovation launch, Strawberry Champagne Bears®, with you! Made with Dom Pérignon Vintage Champagne, these bears have been a hit on social media, garnering over 4.8 million impressions from influencers alone. In addition to great turnouts at in-store events to celebrate the launch, we sold over $17,000 in units within the first week of launch.


With three new innovative collections launching in August: Cookie Cravings, Sweet Fruit Purée, and La Patisserie, we are thrilled to offer our customers seven new flavors, five of which are vegan. Sugarfina will also be sending investors a first look and early access to our 2022 Halloween Collection, including 8 festive SKUs - our largest Halloween assortment to date! 


As we head into our busiest season of the year, Sugarfina will be hosting a town hall where we will connect with current investors in real-time conversation to share more buzzworthy news with you. We encourage you to prepare your questions in advance and join us to better learn more about our growth and to better understand Sugarfina’s future business plans. 


My best,


Scott LaPorta

CEO and Co-Investor, Sugarfina



AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT.

06.30.22

Only a Few Hours Left to Invest in Sugarfina!

AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT. IN ADDITION, AS DESCRIBED IN THE OFFERING CIRCULAR, THE COMPANY RETAINS THE RIGHT TO CONTINUE THE OFFERING BEYOND THE TERMINATION DATE, IN ITS SOLE DISCRETION.

06.30.22

Today is the Last Day to Invest in Sugarfina!

Dear Investors,


As our campaign comes to a close today, we are grateful for the investments and continuous support from each and every one of you. Our journey on both StartEngine and Republic has allowed us to share our strategies to pursue the opportunities we see each week and our initiatives to bring luxury, indulgence, and sweetness to more consumers - whether at home, in our boutiques, in their favorite shops and grocery stores, or around the world. 


We are thrilled at the milestones we have reached and look forward to bringing more smiles, joy, and delicious treats to more consumers across the globe together. As we approach our final hours to invest, we encourage you to take the step and become a part of the unique Sugarfina brand story by investing in our vision for the future.


My best,


Scott LaPorta

CEO and Co-Investor, Sugarfina


AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm

YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT. IN ADDITION, AS DESCRIBED IN THE OFFERING CIRCULAR, THE COMPANY RETAINS THE RIGHT TO CONTINUE THE OFFERING BEYOND THE TERMINATION DATE, IN ITS SOLE DISCRETION.

06.29.22

One Day Left to Invest in Sugarfina!

AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT. IN ADDITION, AS DESCRIBED IN THE OFFERING CIRCULAR, THE COMPANY RETAINS THE RIGHT TO CONTINUE THE OFFERING BEYOND THE TERMINATION DATE, IN ITS SOLE DISCRETION.

06.28.22

Only 2 More Days Left to Join the Sugarfina Journey!

AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT. IN ADDITION, AS DESCRIBED IN THE OFFERING CIRCULAR, THE COMPANY RETAINS THE RIGHT TO CONTINUE THE OFFERING BEYOND THE TERMINATION DATE, IN ITS SOLE DISCRETION.

06.27.22

Introducing: Kombucha Bears!

AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT. IN ADDITION, AS DESCRIBED IN THE OFFERING CIRCULAR, THE COMPANY RETAINS THE RIGHT TO CONTINUE THE OFFERING BEYOND THE TERMINATION DATE, IN ITS SOLE DISCRETION.

06.27.22

Our Campaign Closes in 3 Days!

AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. THE SEC HAS QUALIFIED THAT OFFERING STATEMENT, WHICH ONLY MEANS THAT THE COMPANY MAY MAKE SALES OF THE SECURITIES DESCRIBED BY THE OFFERING STATEMENT. IT DOES NOT MEAN THAT THE SEC HAS APPROVED, PASSED UPON THE MERITS OR PASSED UPON THE ACCURACY OR COMPLETENESS OF THE INFORMATION IN THE OFFERING STATEMENT. THE OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT IS AT: https://www.sec.gov/Archives/edgar/data/1824123/000110465921154413/tm2136536-1_253g2.htm YOU SHOULD READ THE OFFERING CIRCULAR BEFORE MAKING ANY INVESTMENT. THIS INVESTMENT IS SPECULATIVE, ILLIQUID, AND INVOLVES A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT. IN ADDITION, AS DESCRIBED IN THE OFFERING CIRCULAR, THE COMPANY RETAINS THE RIGHT TO CONTINUE THE OFFERING BEYOND THE TERMINATION DATE, IN ITS SOLE DISCRETION.

REWARDS

Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Sugarfina.

$1,000.00

The Sweet Life

Invest $1,000+ and receive a $100 candy credit for every $1k invested (up to $5k). Also, get early access to new candy releases and investor-exclusive shopping events. Plus, early invites to tastings and events at our retail boutiques.

$10,000.00

Ten for Ten

Invest $10,000+ and receive 10% bonus shares with your investment plus all the perks of The Sweet Life.

JOIN THE DISCUSSION













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HOW INVESTING WORKS

Cancel anytime before 48 hours before a rolling close or the offering end date.

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With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.

With Regulation Crowdfunding, non-accredited investors with an annual income or net worth less than $124,000, are limited to invest a maximum of 5% of the greater of those two amounts. For those with an annual income and net worth greater than $124,000, he/she is limited to investing 10% of the greater of the two amounts.

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For Regulation Crowdfunding, investors are able to cancel their investment at any point throughout the campaign up until 48 hours before the closing of the offering. Note: If the company does a rolling close, they will post an update to their current investors, giving them the opportunity to cancel during this timeframe. If you do not cancel within this 5-day timeframe, your funds will be invested in the company, and you will no longer be able to cancel the investment. If your funds show as ‘Invested’ on your account dashboard, your investment can no longer be canceled.

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Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.

RAISED
$1,264,550.25
INVESTORS
859
MIN INVEST
$507.15
VALUATION
$125M

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IN MAKING AN INVESTMENT DECISION, INVESTORS MUST RELY ON THEIR OWN EXAMINATION OF THE ISSUER AND THE TERMS OF THE OFFERING, INCLUDING THE MERITS AND RISKS INVOLVED. INVESTMENTS ON STARTENGINE ARE SPECULATIVE, ILLIQUID, AND INVOLVE A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT.


www.StartEngine.com is a website owned and operated by StartEngine Crowdfunding, Inc. (“StartEngine”), which is neither a registered broker-dealer, investment advisor nor funding portal.


Unless indicated otherwise with respect to a particular issuer, all securities-related activity is conducted by regulated affiliates of StartEngine: StartEngine Capital, LLC, a funding portal registered here with the US Securities and Exchange Commission (SEC) and here as a member of the Financial Industry Regulatory Authority (FINRA), or StartEngine Primary, LLC, a broker-dealer registered with the SEC and FINRA/SIPC . You can review the background of our broker-dealer and our investment professionals on FINRA’s BrokerCheck here. StartEngine Secondary is an alternative trading system regulated by the SEC and operated by StartEngine Primary, LLC, a broker dealer registered with the SEC and FINRA. StartEngine Primary, LLC is a member of SIPC and explanatory brochures are available upon request by contacting SIPC at (202) 371-8300.


Investment opportunities posted and accessible through the site are of three types:


1) Regulation A offerings (JOBS Act Title IV; known as Regulation A+), which are offered to non-accredited and accredited investors alike. These offerings are made through StartEngine Primary, LLC (unless otherwise indicated). 2) Regulation D offerings (Rule 506(c)), which are offered only to accredited investors. These offerings are made through StartEngine Primary, LLC. 3) Regulation Crowdfunding offerings (JOBS Act Title III), which are offered to non-accredited and accredited investors alike. These offerings are made through StartEngine Capital, LLC. Some of these offerings are open to the general public, however there are important differences and risks.


Any securities offered on this website have not been recommended or approved by any federal or state securities commission or regulatory authority. StartEngine and its affiliates do not provide any investment advice or recommendation and do not provide any legal or tax advice with respect to any securities. All securities listed on this site are being offered by, and all information included on this site is the responsibility of, the applicable issuer of such securities. StartEngine does not verify the adequacy, accuracy or completeness of any information. Neither StartEngine nor any of its officers, directors, agents and employees makes any warranty, express or implied, of any kind whatsoever related to the adequacy, accuracy, or completeness of any information on this site or the use of information on this site. See additional general disclosures here.


By accessing this site and any pages on this site, you agree to be bound by our Terms of use and Privacy Policy, as may be amended from time to time without notice or liability.


Canadian Investors Investment opportunities posted and accessible through the site will not be offered to Canadian resident investors. Potential investors are strongly advised to consult their legal, tax and financial advisors before investing. The securities offered on this site are not offered in jurisdictions where public solicitation for offerings is not permitted; it is solely your responsibility to comply with the laws and regulations of your country of residence.


California Investors Only – Do Not Sell My Personal Information (800-317-2200). StartEngine does not sell personal information. For all customer inquiries, please write to contact@startengine.com.


StartEngine’s Reg A+ offering is made available through StartEngine Crowdfunding, Inc. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment. For more information about this offering, please view StartEngine’s offering circular and risk associated with this offering.