SlideBelts offering is now closed and is no longer accepting investments.

We're a wearable tech company that designs, manufactures, & sells innovative ratchet belts without holes.

INVEST IN SLIDEBELTS TODAY!

This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
SlideBelts

REASONS TO INVEST

ABOUT

HEADQUARTERS
4818 Golden Foothill Pkwy Unit 9
Sacramento, CA 95762
VALUATION
$20M

TEAM

Brig Taylor
Brig Taylor
Chief Executive Officer

Personal Theme Music: Anything from Stevie Wonder will do. Hit it. Weapon of Choice: Salami Nunchucks. Can't Get Enough Of: Meditation. Facepalm Moment: My teen years. Quote: "My belt holds my pants up, but the belt loops hold my belt up. I don't really know what's happening down there. Who is the real hero?" -Mitch Hedberg, RIP

Michelle Taylor
Michelle Taylor
President, Creative Director

Personal Theme Music: EPIC Hero Music!! Weapon of Choice: Rubber ducky Can't Get Enough Of: Brig! :) Facepalm Moment: Stay tuned. Quote: "You make me so crazy!"

Connor Friery

Connor Friery

Product & Guest Service Specialist

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Trevor Nielsen

Trevor Nielsen

Product & Guest Service Specialist

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Jeff Schmidt

Jeff Schmidt

Assistant Sales Manager

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Olivia Wilson

Olivia Wilson

Graphic Designer

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Andrew Pierce

Andrew Pierce

Graphic Designer

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Emmeline Wilson

Emmeline Wilson

Research Analyst

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Kevin Fong

Kevin Fong

Product & Guest Service Specialist

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Taylor

Taylor

Product & Guest Service Specialist

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Cassidy Myers

Cassidy Myers

Marketing Communications Manager

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Alex Gayman

Alex Gayman

Graphic Designer

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Matt Edwards

Matt Edwards

Logistics Manager

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Josh Montenegro-Sanchez

Josh Montenegro-Sanchez

Operations Manager

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Cameron Diegle

Cameron Diegle

Financial Controller

need to find pic

Courtney Eilhardt

Courtney Eilhardt

Human Resource Manager

need to find pic

Navi Singh

Navi Singh

Chief Financial Officer

Personal Theme Music: Off the Wall and One Love Weapon of Choice: My Killer Smile Can't Get Enough Of: Traveling the World Facepalm Moment: Striking out in SLOW pitch softball. Quote: "Stay thirsty, my friends."

Rick Lilley

Rick Lilley

Chief Operations Officer

Personal Theme Music: "Forrest Whitaker" Weapon of Choice: Sarcasm and a samurai sword Can't Get Enough Of: Laughter. Laugh every day and try to find the humor in every situation. Facepalm Moment: When I was little I was chasing a toy car and tried to run under the kitchen table without ducking. I ran into the table at full speed, cutting my head open above my eye so bad that I had to get stitches. I still have the scar to this day. Quote: "Belief in the truth commences with the doubting of all those 'truths' we once believed."

Matt Edwards

Matt Edwards

Logistics Manager

Personal Theme Music: "Pretty Fly for a White Guy" Weapon of Choice: Chuck Norris Can't Get Enough Of: Good Times Facepalm Moment: Shot myself in the hand with a BB gun (I didn't know it was loaded). Quote: "Do more of what makes you AWESOME!"

Hauson Toh

Hauson Toh

Product Manager

Personal Theme Music: World Order Weapon of Choice: Silent Death Glare Can't Get Enough Of: Trying new things and being spontaneous. Facepalm Moment: Consuming 24 lobsters in one sitting. Quote: "Be water my friend."

Jeff Schmidt

Jeff Schmidt

Assistant Sales Manager

Personal Theme Music: Midnight Rider Weapon of Choice: Sonic BOOOMMMM Can't Get Enough Of: Adventures with my Chocolate Lab Facepalm Moment: Stepping on a rake Quote: "There is no can or can't, only will or won't.

Cassidy Myers

Cassidy Myers

Marketing Communications Manager

Personal Theme Music: Stay With You - John Legend Weapon of Choice: Super Mario's Red Turtle Shells Can't Get Enough Of: Basketball and My Kentucky Wildcats Facepalm Moment: Middle School Quote: "If it looks good, you'll see it. If it sounds good, you'll hear it...if it's real, you'll feel it."

Andrew Pierce

Andrew Pierce

Graphic Designer

Personal Theme Music: Wagon Wheel - Old Crow Medicine Show Weapon of Choice: The Halo Gravity Hammer Can't Get Enough Of: Exploring old buildings Facepalm Moment: Roughly anything from ages 6-20... Quote: "Things don't have to change the world to be important." -Steve Jobs

Emmeline Wilson

Emmeline Wilson

Operations Research Analyst

Personal Theme Music: Das Fliegerlied Weapon of Choice: My rendition of "Benny & the Jets." Ears will bleed. Can't Get Enough Of: Rainy & overcast days Facepalm Moment: When, 20 minutes into Yosemite National Park, I realized those "ICY" signs didn't stand for some 3-word phrase. Quote: "Some people have a way with words, and other people...uh, not have way." -Steve Martin

Kevin Fong

Kevin Fong

Product and Guest Service Specialist

Personal Theme Music: Hall & Oates - "You Make My Dreams Come True" Weapon of Choice: Jason Bourne Can't Get Enough Of: "Friends" TV Show Facepalm Moment: Telling my best friend, "Bye babe" to end a phone conversation. Quote: "Today you are you! That is truer than true! There is no one alive who is you-er than you!" -Dr. Seuss

Emmeline Wilson

Emmeline Wilson

Operations Research Analyst

Personal Theme Music: Das Fliegerlied Weapon of Choice: My rendition of "Benny & the Jets." Ears will bleed. Can't Get Enough Of: Rainy & overcast days Facepalm Moment: When, 20 minutes into Yosemite National Park, I realized those "ICY" signs didn't stand for some 3-word phrase. Quote: "Some people have a way with words, and other people...uh, not have way." -Steve Martin

Michelle Taylor

Michelle Taylor

President, Creative Director

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Hauson Toh

Hauson Toh

Product Manager

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Rick Lilley

Rick Lilley

Chief Operations Officer

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Michelle Taylor

Michelle Taylor

President, Creative Director

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Navi Singh

Navi Singh

Chief Financial Officer

need to find pic

Rick Lilley

Rick Lilley

Chief Operations Officer

need to find pic

Navi Singh

Navi Singh

Chief Financial Officer

need to find pic

Brig Taylor

Brig Taylor

Chief Executive Officer

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Hauson Toh

Hauson Toh

Product Manager

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Brig Taylor

Brig Taylor

Founder & CEO

Brig came up with the idea for SlideBelts in 2004 while teaching abroad in Moldova, when he was given the gift of a ratchet belt.The utility of the belt was apparent, and with that inspiration, he designed the first prototype. By 2007, Brig started SlideBelts; the next year he was already selling belts to friends and family. Fast forward 10 years and SlideBelts has blossomed from a husband-wife duo to an energetic team of 26. As CEO, Brig is responsible for the vision, strategy, and direction of the company. In addition, he leads the Senior Executive Team, sets company culture standards, and allocates capital based on the company's priorities. From Irvine, CA.

Michelle Taylor

Michelle Taylor

President & Creative Director

Michelle originally began in the Operations of SlideBelts in 2009; simply shipping orders and fulfilling guest service requests. Together with Brig, they covered all aspects of their growing company until it could be delegated to new team members. Michelle now has years of experience in almost every area of the business from accounting to logistics. Now, as President and Creative Director, Michelle primarily defends the SlideBelts brand image in all forms of outward-facing material, and is responsible for overseeing the direction of the Creative Team while also determining and monitoring production schedules. From La Canada, CA.

Rick Lilley

Rick Lilley

Chief Operations Officer

Rick leads and maintains control of SlideBelts’ diverse business operations, cultivating an effective and efficient team. Rick develops and oversees implementation of systems/strategies throughout the company and establishes and sustains performance measures, following up with each Department Lead, ensuring they are thriving within their position expectations. Additionally, Rick coaches, develops, and motivates teams as a key part of the senior leadership team. Started January 2014. From Sacramento, CA.

Brig Taylor

Brig Taylor

Chief Executive Officer

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Cameron Diegle

Cameron Diegle

Financial Controller

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Bryan Galyardt

Bryan Galyardt

Product & Guest Service Specialist

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Navi Singh

Navi Singh

Chief Financial Officer

Navi assists in formulating the company’s future direction, developing financial and tax strategies, managing the capital request and budgeting process and developing performance measures that support the company’s strategic direction. Additionally, Navi participates in key decisions as a member of the executive management team and reports financial results to SlideBelts' Board of Directors. Started January 2014. From Sacramento, CA.

Hauson Toh

Hauson Toh

Product Manager

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Courtney Eilhardt

Courtney Eilhardt

Human Resource Manager

need to find pic

Michelle Taylor

Michelle Taylor

President, Creative Director

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Courtney Eilhardt

Courtney Eilhardt

Human Resource Manager

Courtney works closely with the Executive Team to ensure the recruitment, hiring and retention of employees. Additionally, Courtney oversees all benefit programs, compensation and employee relations. Started April 2016. From Sacramento, CA.

Cameron Diegle

Cameron Diegle

Financial Controller

Cameron is responsible for the accounting operations of the company, creation of monthly financial reports, maintenance of an adequate system of accounting records, and a comprehensive set of controls and budgets designed to mitigate risk, enhance the accuracy of the company’s reported financial results, and ensure the reported results are compliant with financial reporting standards. Started August 2016. From Sacramento, CA.

Navi Singh

Navi Singh

Chief Financial Officer

need to find pic

Rick Lilley

Rick Lilley

Chief Operations Officer

need to find pic

Hauson Toh

Hauson Toh

Product Manager

Hauson coordinates factory shipments for timely arrivals, maintains stock of product to ensure accurate inventory, and research and development of new products or improvement of existing products. Started February 2015. From El Dorado Hills, by way of Hong Kong.

Cameron Diegle

Cameron Diegle

Financial Controller

need to find pic

Michelle Taylor

Michelle Taylor

President, Creative Director

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Brig Taylor

Brig Taylor

Chief Executive Officer

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Courtney Eilhardt

Courtney Eilhardt

Human Resource Manager

need to find pic

Rick Lilley

Rick Lilley

Chief Operations Officer

need to find pic

Cameron Diegle

Cameron Diegle

Financial Controller

need to find pic

Hauson Toh

Hauson Toh

Product Manager

Placeholder

Navi Singh

Navi Singh

Chief Financial Officer

need to find pic

Brig Taylor

Brig Taylor

Chief Executive Officer

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Courtney Eilhardt

Courtney Eilhardt

Human Resource Manager

need to find pic

Cameron Diegle

Cameron Diegle

Financial Controller

need to find pic

Courtney Eilhardt

Courtney Eilhardt

Human Resource Manager

need to find pic

Michelle Taylor

Michelle Taylor

President, Creative Director

Placeholder

Hauson Toh

Hauson Toh

Product Manager

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Navi Singh

Navi Singh

Chief Financial Officer

need to find pic

Rick Lilley

Rick Lilley

Chief Operations Officer

need to find pic

Brig Taylor

Brig Taylor

Chief Executive Officer

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Jeff Schmidt

Jeff Schmidt

Assistant Sales Manager

Jeff builds and maintains vendor relationships and coordinates transactions between retailers and other SlideBelts departments. Started September 2015. From Dixon, CA.

Andrew Pierce

Andrew Pierce

Graphic Designer

Andrew focuses on creative, branding and graphic design for all internal and outward facing materials. The Creative Team is the Defender of the Brand, creating and maintaining the brand aesthetic and ensuring that SlideBelts stays true in its representation. Started January 2016. From Roanoke, VA.

Alex Gayman

Alex Gayman

Graphic Designer

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Matt Edwards

Matt Edwards

Logistics Manager

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Josh Montenegro-Sanchez

Josh Montenegro-Sanchez

Operations Manager

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Cassidy Myers

Cassidy Myers

Marketing Communications Manager

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Trevor Cummings

Trevor Cummings

E-Commerce Specialist

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Kevin Fong

Kevin Fong

Product & Guest Service Specialist

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Nery Solano

Nery Solano

Marketing Communications Specialist

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Brenda Rangel

Brenda Rangel

Product & Guest Service Specialist

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Bryan Galyardt

Bryan Galyardt

Product & Guest Service Specialist

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Olivia Wilson

Olivia Wilson

Graphic Designer

Olivia focuses on creative, branding and graphic design for all internal and outward facing materials. The Creative Team is the Defender of the Brand, creating and maintaining the brand aesthetic and ensuring that SlideBelts stays true in its representation. Started August 2016. From El Dorado Hills, CA.

Connor Friery

Connor Friery

Product & Guest Service Specialist

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Gabby Head

Gabby Head

Administrative Assistant

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Taylor

Taylor

Product & Guest Service Specialist

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Emmeline Wilson

Emmeline Wilson

Research Analyst

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Trevor Nielsen

Trevor Nielsen

Product & Guest Service Specialist

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Jeff Schmidt

Jeff Schmidt

Assistant Sales Manager

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Andrew Pierce

Andrew Pierce

Graphic Designer

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Cassidy Myers

Cassidy Myers

Marketing Communications Manager

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Trevor Cummings

Trevor Cummings

E-Commerce Specialist

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Gabby Head

Gabby Head

Administrative Assistant

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Matt Edwards

Matt Edwards

Logistics Manager

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Josh Montenegro-Sanchez

Josh Montenegro-Sanchez

Operations Manager

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Alex Gayman

Alex Gayman

Graphic Designer

Alex focuses on creative, branding and graphic design for all internal and outward facing materials with an emphasis on shooting and editing video and photo content. The Creative Team is the Defender of the Brand, creating and maintaining the brand aesthetic and ensuring that SlideBelts stays true in its representation. Started August 2016. From Chambersburg, PA.

Brenda Rangel

Brenda Rangel

Product & Guest Service Specialist

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Nery Solano

Nery Solano

Marketing Communications Specialist

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Trevor Cummings

Trevor Cummings

E-Commerce Specialist

Trevor is responsible for updating and maintaining all aspects of our multi-channel e-commerce guest experience, especially as it pertains to accuracy, usability, functionality and optimization. Trevor also provides extensive in-house I.T. support for the SlideBelts team. Started March 2016. From Sonoma, CA.

Olivia Wilson

Olivia Wilson

Graphic Designer

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Brenda Rangel

Brenda Rangel

Product & Guest Service Specialist

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Bryan Galyardt

Bryan Galyardt

Product & Guest Service Specialist

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Trevor Nielsen

Trevor Nielsen

Product & Guest Service Specialist

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Kevin Fong

Kevin Fong

Product & Guest Service Specialist

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Nery Solano

Nery Solano

Marketing Communications Specialist

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Jeff Schmidt

Jeff Schmidt

Assistant Sales Manager

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Gabby Head

Gabby Head

Administrative Assistant

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Andrew Pierce

Andrew Pierce

Graphic Designer

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Emmeline Wilson

Emmeline Wilson

Research Analyst

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Cassidy Myers

Cassidy Myers

Marketing Communications Manager

Cassidy leads, directs and grows the voice of the company on SlideBelts’ various social media channels, in brand marketing initiatives and through all outward-facing communications. Started December 2015. From Gold River, CA.

Connor Friery

Connor Friery

Product & Guest Service Specialist

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Nery Solano

Nery Solano

Marketing Communications Specialist

Nery manages and grows the voice of the company on SlideBelts’ various social media channels, in brand marketing initiatives and through all outward-facing communications. Started September 2016. From Guatemala City, Guatemala.

Gabby Head

Gabby Head

Administrative Assistant

Gabby’s primary focus is to make each workday efficient and organized for the Executive Team by managing appointments and schedules, coordinating travel arrangements, taking notes in meetings and performing daily logistical tasks. Gabby also assists with company-wide events and oversees the organization of the company’s project management platform. Started April 2016. From Pollock Pines, CA.

Emmeline Wilson

Emmeline Wilson

Data Analyst

Having started at SlideBelts headquarters in an Administrative Assistant role for six months, Emmeline currently lives abroad in Nuremberg, Germany, and handles many of our special projects remotely. She crunches the numbers; turning data into information and insight for many of our departments. Emmeline also monitors performance and efficiency - identifying trends, advising, and helping coordinate special projects across the company. Started February 2016. From El Dorado Hills, CA.

Gabby Head

Gabby Head

Administrative Assistant

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Emmeline Wilson

Emmeline Wilson

Research Analyst

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Matt Edwards

Matt Edwards

Logistics Manager

Matt heads up our logistics team, coordinating the storage, transportation and delivery of all of our products. Matt also oversees and creatively implements strategies to ensured stock levels are maintained and product is moved efficiently. Finally, Matt manages and maintains the SlideBelts warehouse, ensuring cleanliness, order and organization of products and the facility as a whole. Started February 2014. From Cottonwood, CA.

Josh Montenegro-Sanchez

Josh Montenegro-Sanchez

Operations Manager

Josh creates and implements systems to cultivate excellent customer service and to promote this idea throughout the organization. Josh’s primary goal is to keep his team running in an efficient and profitable manner, as well as ensuring guest satisfaction, loyalty and retention by exceeding all guest expectations. Started September 2016. From San Salvador, Salvador.

Kevin Fong

Kevin Fong

Product & Guest Service Specialist

Kevin is responsible for creating a positive interaction with our guests through email, phone, and social media. He also prepares and ships out products to our customers and distributors all over the world. Kevin’s primary focus is on logistics - coordinating the storage, transportation and delivery of goods. Started January 2016. From Placerville, CA.

Brenda Rangel

Brenda Rangel

Product & Guest Service Specialist

Brenda is responsible for creating a positive interaction with our guests through email, phone, and social media. She also prepares and ships out products to our customers and distributors all over the world. Brenda is tasked with a special focus on guest service - creating and implementing a genuine and caring voice to present to all SlideBelts' guests. Started November 2016. From Los Angeles, CA.

Connor Friery

Connor Friery

Product & Guest Service Specialist

Connor is responsible for creating a positive interaction with our guests through email, phone, and social media. Connor also prepares and ships out products to our customers and distributors all over the world. Connor has a primary focus on inventory - maintaining an accurate record of products as they come in and are shipped out from our SlideBelts headquarters. Started February 2016. From Folsom, CA.

Bryan Galyardt

Bryan Galyardt

Product & Guest Service Specialist

Bryan is responsible for creating positive interactions with our guests through email, phone, and social media. He also prepares and ships out products to our customers and distributors all over the world. Bryan has a special focus on Amazon Prime - implementing strategies to maintain timely shipping and response times on every order coming through Amazon Prime. Started September 2016. From Cameron Park, CA.

Taylor Scilufo

Taylor Scilufo

Product & Guest Service Specialist

Taylor is responsible for creating a positive interaction with our guests through email, phone, and social media. She also prepares and ships out products to our customers and distributors all over the world. Taylor has a focus on wholesale - assisting our sales team in coordination, quality checks, and distribution to our roster of wholesale accounts. Started February 2017. From New York, New York.

TERMS

SlideBelts
Overview
PRICE PER SHARE
$250
DEADLINE
Jul 15, 2017
VALUATION
$20M
AMOUNT RAISED
$1,069,982.96
Breakdown
MIN INVESTMENT
$250.00
MAX INVESTMENT
$107,000.00
MIN NUMBER OF SHARES OFFERED
600
OFFERING TYPE
Debt
ASSET TYPE
SHARES OFFERED
MAX NUMBER OF SHARES OFFERED
4,280

Maximum Number of Shares Offered subject to adjustment for bonus shares

SAFE (Simple Agreement for Future Equity)

$20M Valuation Cap| 20% Discount


Company
SlideBelts Inc.
 

Corporate Address
4818 Golden Foothill Pkwy #9, El Dorado Hills, CA 95762
 

Description of Business
SlideBelts is a wearable tech company that designs, manufactures and sells innovative ratchet belts without holes.
 

Type of Security Offered
SAFE
 
Purchase Price of Security Offered
N/A
 

Minimum Investment Amount 
(per investor) 
$250.00











Your SAFE will convert to Class A Non-Voting Common Stock at a discounted price using either the Valuation Cap or Discount Rate, whichever results in more shares to you, the SAFE holder.

The SAFE is intended to be an alternative to convertible notes, with no interest rate, maturity date or automatic conversion at a priced round. For the protection of both the company and SAFE holders we have also removed investor pro rata, acquired a repurchase right, and added a class action waiver and arbitration clause.


Investment Limitations: Investors are subject to the following limitations on the amount they may invest in this offering, as set forth below:

  • Annual income AND net worth greater than $100,000:
    • 10% of the lesser of your annual income or net worth, subject to a maximum of $100,000;
  • Annual income or net worth less than $100,000:
    • the greater of: $2,000 or 5 percent of the lesser of the investor’s annual income or net worth.

Note: You may include the income of your spouse for purposes of determining your annual income. Your net worth must exclude the value of your primary residence, and if you have a mortgage on your residence that exceeds its worth, you must include that negative equity for purposes of determining your net worth.

Offering Exemption: This offering is being conducted by Start Engine Capital LLC (“Start Engine”), a leading investment crowdfunding platform, pursuant to Regulation CF, promulgated under Title III of the JOBS Act, and specifically Section 4(a)(6) of the Securities Act of 1933, as amended.


When do you get to realize your investment?

Good question! By joining us today and taking part in our journey, you are betting on our future. Although nothing is guaranteed, and we have no plans to sell out prematurely or liquidate any investments; any return on investment will likely be realized via an acquisition or IPO. However, the crowdfunding laws are evolving, and we are hopeful that in the not-too-distant future there will be an opportunity for our investors to sell and buy their investments via a secondary trading platform, similar to how Regulation A+ currently works. Please keep in mind the law currently requires us to lock in your investment for a period of one year, but we plan to hold onto these investments for longer.




Irregular Use of Proceeds

There is no intended irregular use of the crowdfunding proceeds in this offering.

PRESS

Article Image
2016 INC. 5000 RANK: #151

The 2016 Inc. 5000 are the superheroes of the U.S. economy. America’s fastest-growing private companies wield powers like strategy, service, and innovation. On this list you’ll find businesses that exercise the body and the mind, push the boundaries of virtual reality and 3-D printing, and delight fans with rock concerts and (in the case of the No. 1 company, LootCrate) superheroes. Thrill to these companies' amazing exploits--and learn a thing or two about the hard, real work.

Article Image
SlideBelts Survival Belt

A ratchet belt with a bottle opener buckle and a rugged strap. Assuming the project hits its stretch goals, the buckle can have a multi-tool, fire starter, or a GPS chip, while the strap is waterproof, abrasion resistant and UV protected.

Article Image
What’s so wrong with belt holes?

That was the question I asked Brig Taylor, the CEO of SlideBelts. SlideBelts makes “ratchet-style” belts that the wearer slides to adjust. “There’s like 30 different adjustments on a SlideBelt, as opposed to the six you have on a regular belt. That’s not a terrible catastrophe, but most people agree that it’s the small things in life that you kind of appreciate,” Taylor said. Taylor says he never completed his Boy Scout training to the point where he learned how to make a fire out in the woods. “I always joked that I’ll never have to learn how to start a fire in the wilderness – I’ll just create something,” Taylor said. Taylor may not know how to start a fire using sticks and stones, but he and his wife Michelle, the president of SlideBelts, do know how to build a business from the ground up. In 2015, SlideBelts sold $2.6 million worth of belts; this year, they’ve already nearly doubled sales.

Article Image
SlideBelt founders add coolness to a utilitarian accessory

Two El Dorado Hills entrepreneurs have found success by marketing belts as a badge of coolness — rather than a utilitarian accessory. Brig and Michelle Taylor are the top executives at SlideBelts, a company that sells belts without holes. Their belts have buckles that are ratcheted into ridges sewn into the strap. Priced at $39 to $65, the belts are more of an investment than some of their mass-produced counterparts.

Article Image
Fast-growing El Dorado Hills company ratchets way onto Inc. 500

SlideBelts co-founders Brig and Michelle Taylor ship their ratchet belts around the world from El Dorado Hills, and they have celebrated that fact by surrendering about 20 feet of wall in their company headquarters to a world map. That wall provides a portal for viewing the company’s rapid growth. The Taylors were just preparing to move into 3,740 square feet of their current space when this columnist initially wrote about them in August 2014. Their company now leases about 6,500 square feet. The continental incisions and the expanding floor plan provide tangible evidence of the growing consumer interest in the company’s products, but numbers offer an equally vivid picture. SlideBelts’ annual revenue in 2015, $2.7 million, was 24 times what the company earned in 2012.










ALL UPDATES

06.08.18

Sharing Some Big News

Hello, investors!


First and foremost, we apologize for the lack of communication recently. We've been working hard through the first two quarters of the year to ensure that we hit the very lofty goals we've set for ourselves this year. The good news is that we're well on our way to reaching those goals. The bad news is that it's taken some of our focus away from keeping you in the loop.


We know we've dropped the ball, but we've already taken steps to ensure that we're ahead of the game from this point forward with the appointment of our Communications Manager to oversee all investor communications. So you can now expect much more consistent communication from us moving forward.


With all that being said, we are moving your investments to an online equity management platform called Carta. With Carta, you can view and print your electronic safe note certificates at any time -- this was important to us that you see your investment in a tangible way. This is an exciting step in providing you a much better option to track and view your investment. 


By early July, you will get an email from Carta that will ask you to review and accept your electronic certificate. For more information on this, please refer to these acceptance instructions.


Finally, we have two really exciting announcements that will explain why we've been a little bit quieter recently. First, we eclipsed the $1M mark last month for the month of May! This was our second highest grossing month in our history, only slightly behind December of last year. It was a huge win for our team and means big things for the future ahead of us. 


Second, we are preparing to launch a full line of men's and women's watches later this summer. This is a project we've been working on since last year and it's still top secret - you're the first ones to know, outside of our employees. We're starting the product line with a variety of simple, minimalist watch styles, made with high quality leather straps and a traditional clasp. Eventually, we will begin exploring a ratchet watch strap (and who knows, maybe even smart watches!), but not for this initial launch. There is a huge market for affordable, luxury, minimalist watches, and what could be more perfect to pair with a SlideBelt? Why match your shoes to your belt when you can match your watch to your belt and then wear your favorite kicks? (Yeezy 350's with a suit, anyone? 🤘)


See attached for some of the 3D images and sketches of the watches. We'll be receiving the final samples in the next week or two, and production is prepared to begin as soon as we give our factory the OK. This is something we're really, really excited about - we think it could really be a game changer.


Finally, please feel free to reach out to us directly at investor.relations@slidebelts.com with any questions moving forward. This will help us to ensure a timely response to your questions, comments, and inquiries.


That's all we've got for now. Stay tuned for another update from us next month, and in the meantime, feel free to read through our financials at any time on our website at https://www.slidebelts.com/pages/investors


Slide On!


Brig Taylor

Founder & CEO



10.30.17

Investor Update

Hey, SlideBelts investors!

 

Welcome, officially, to the SlideBelts team! As a new investor in our company, we figured we'd start off with some great news. We're really excited to have received some pretty amazing honors so far this year:


-Inc 5000, Fastest Growing Companies for the second straight year (#570)

-Sac Biz Journal, Fastest Growing Companies (#4)

-Sac Biz Journal, Best Places to Work (#1 for small companies)

-Fortune Magazine, Best Workplaces for small companies (#9)

-Fortune Magazine, Best Retail Workplaces (rank not yet known)

-Sac Biz Journal, 40 Under 40 list for SlideBelts CEO Brig Taylor

-Outside Magazine, Best Places to Work (rank not yet known)


Now onto the business: since the end of the campaign, the team at StartEngine has been working tirelessly to sort out the 1,000+ investments. Thanks to you, our campaign was an overwhelming success and there were many over-subscriptions, which means that there was a lot for the StartEngine team to sort through. This tedious work includes reaching out to investors to complete their investment, waiting for investments to clear, and then refunding the over-subscribed investments. 


The long wait time is due to compliance and SEC regulations, which says that StartEngine cannot finalize wiring funds raised from the campaign until all the investments have cleared and the over-subscriptions have been refunded, but the good news is that everything has now been finalized.

Your investment/ownership will be “evidenced” by way of an “electronically counter-signed subscription agreement” that will be sent back to you from StartEngine which all investors should have received by now. However, if for some reason you still have not received it, please notify StartEngine at contact@StartEngine.com and they will take care of you. For those of you who would like an actual stock certificate, you can receive one separately by contacting StartEngine and requesting one.

 

Ongoing ownership records will be kept by the StartEngine Secure Services group at StartEngine (formerly known as CrowdManage), so if you lose your email you can always reach out to them directly. Please email contact@StartEngine.com with any questions about your investment and/or any changes or updates to your contact information to their team to keep the process moving and to ensure that all information is current. 

 

We're rolling out some exciting features to keep investors in the loop with all things SlideBelts. In addition to keeping up to date with our team via our daily company blog {https://www.slidebelts.com/blogs/blog} and our monthly Vlog {https://www.youtube.com/watch?v=WelqIVzeu7o}, we will be sending out a video each month with highlights from our all-hands meeting to keep you apprised of everything going on across departments on a monthly basis. We also intend to share some financial info intermittently throughout the year before we release our annual audited financials in March for the previous fiscal year. 

 

Again, many thanks to each of you for your support and your patience through this exciting time!


*Note: This will be the last public update. From now on, updates will only go to finalized investors.


Brig Taylor

Founder & CEO

09.01.17

Investment Update

Happy Friday, everyone!


I just wanted to send a quick note to update our investors on where we are currently in the post-offering process. Thanks to all of you, we were very successful in over-subscribing our investment offering, which means that it's taken a little bit longer than usual for StartEngine to get through all of the pending investments. At this point, we're just waiting for the team at StartEngine to finish the process of diligently reviewing each investment. If you have any questions or concerns before then, please feel free to reach out to StartEngine's Investor Services team directly.


Thank you for your patience and bearing with us through this process. Have a great, long holiday weekend!


Brig Taylor

Founder & CEO

08.18.17

Inc. 5000 for the Second Straight Year!

Good morning!


Happy Friday, just checking in with some exciting news to share. If you don't follow us on social media or subscribe to our email newsletter, you might not have heard yet that we are on Inc. 5000's list of fastest-growing private companies for the second consecutive year! 


We've grown a ton over the past few years in particular, landing at #151 on last year’s Inc. 5000 list thanks to four-year growth totals topping out at 2,365.32%.  This year, we ranked at #570 on the Inc. 5000 list with nearly 1,000% growth which is still incredibly exciting, especially considering such remarkable growth is more difficult for retail companies. 


As exciting as this honor is, we aren't slowing down or resting on our laurels anytime soon. In addition to continuing to add on to our ever-growing team, currently at 31 employees, we're also hard at work on continuing development of future products like the GPS belt. Additionally, we are preparing to launch our revamped women’s line later this fall, with an improved buckle design and an array of new colors.


It's a really exciting time to be a part of the SlideBelts team - we're thrilled to have you on board!


Brig Taylor 

Founder & CEO



07.17.17

What Happens Next?

Happy Monday, everyone!


We are very excited to announce that we have finished our Regulation Crowdfunding investment offering and we successfully raised $1,126,250. We were oversubscribed beyond the maximum limit of $1.07M by $56,250, which is incredible. We want to give a sincere, heartfelt thank you to everyone who saw our vision and invested in our company. 


Please be patient over these next few weeks as the dust settles because it can take up 3 weeks to clear all of the investments and refund those who were in excess of the limit. You will receive an email directly from StartEngine containing a copy of the fully executed Subscription Agreement. This is your proof of your investment in SlideBelts, so be sure to hang on to this email. 


Please note: Your investment cannot be sold or traded for one year from the date of the Subscription Agreement. If you have any questions or have not received the email after four weeks, please send an email to contact@startengine.com.


Thanks again and welcome to the team!


Brig Taylor

Founder & CEO

07.15.17

To Our Fans and New Future Shareholders


When we were deciding whether or not to be one of the first few dozen companies to try this pioneering form of fundraising, we had many things to consider.

We pride ourselves on being innovative and always thinking out-of-the-box, but at the time of our launch, Regulation Crowdfunding (or Reg CF) was less than a year old. Ultimately, the catalyst for our decision was that this groundbreaking law allowed anyone to invest in startups — people like you and me, who have never before had the option to invest in a private company or a product we really believed in. We were thrilled at the idea of giving our supporters a chance to own part of this company that they helped build over the past decade. To enable you to truly take part in this crazy journey with us.

For a company with humble beginnings in a college dorm room, taking a step back to appreciate how far we've come over the past 10 years is mind-blowing. All of these continued successful milestones could not be possible without one important thing: YOU, our loyal fan base who not only love and wear our products, but also bravely (and awkwardly) tell everyone they know to check out their cool new belt. Thank you for being our stalwart defenders, standard-bearers and brand-promoters.

Did you know that if you would have invested $5k in Amazon in 1997, you would have over $2 million today? Amazon started as just an online book company. Nike started with shoes. Ralph Lauren started with ties. Under Armour started with compression shorts. Abercrombie started with shirtless lacrosse players. SlideBelts is starting with belts.

As an investor, you will get a more expansive snapshot into what makes SlideBelts so special, exclusive videos and images of our daily operations and facilities, future plans, as well as early peeks at prototypes of our latest product developments. It's been a wild ride so far, and this is only the beginning.

For all the effort we've put into creating SlideBelts, we're grateful that you've seen our vision. Thanks to you, we became one of the first companies ever to hit the $1Million max through Reg CF!

Cheers and welcome to the team!



Founder Brig Taylor and Co-founder Michelle Taylor

AND THE ENTIRE SLIDEBELTS TEAM


Also, please note:

For those of you who invested, please be patient because it can take up to two weeks to clear all of the investments. You will receive an email directly from StartEngine containing a copy of the fully executed Subscription Agreement. This is your proof you own securities in SlideBelts.


**The pictures below are from SlideBelts' humble beginnings in 2012 and 2013 - fixing buckles on the living room coffee table and in Brig's parents garage.



07.14.17

SlideBelts 2nd Quarter Sales Highlights

As we count down the final hours of our offering, please remember that you can still invest! There will inevitably be some drop off of early investors, so there will still be room for investments now to slide in at the end of our offering when the dust settles.


Additionally, we just finished up our 2nd quarter (Apr-Jun) of 2017 and wanted to share with you some exciting sales numbers that shows our fantastic growth from last year.


Q2 2017

  • Total Gross Revenue (all channels): $2.4M / 93% increase YoY
  • Gross Revenue (slidebelts.com): 195%+ growth from Q2 2016
  • Gross Revenue (wholesale): 142% increase YoY

*Please note that these are based on internally prepared financials and subject to adjustment at year end upon independent audit by Artesian CPA. 


This excellent Q2 growth is great to see, and it's in keeping with a consistent upwards trend that we're seeing across the market. For example, it's really awesome to see that search terms for both "mens belts" and "SlideBelts" are continuing at a very steady trend of upward growth, as seen in the charts below.


Thanks for your continued support - we're almost there!


Brig Taylor

Founder & CEO

07.14.17

We Hit Our Goal!

Huge news to share this morning, as we have officially hit our goal of $1.07M


Thank you so much to everyone who has supported our hugely successful equity crowdfunding raise! While we have now exceeded the $1,070,000 limit for a Title III capital raise, please feel free to continue to invest and refer others, as well. It is likely that some early investors will “fall out”, and anyone who invests now will be given preferential treatment over those who invest later.


Let's finish out strong!


Brig Taylor

Founder & CEO

07.13.17

Inc. 5000 List for 2nd Straight Year!

The big announcements keep coming today! 


We received the official news this morning that for a second straight year, SlideBelts has made the Inc. 5000 list of the fastest-growing private companies in America. Of the nearly seven million private companies across the country, only a tiny fraction have been recognized for consistently high growth, and we're incredibly honored to be one of them. 


This kind of accomplishment is truly worth celebrating as a company, but we can't do so just yet because the final rankings won't be announced for another month or so. After landing at #151 on last year's list, we are eager to see where we fall on the list this year. 
It's because of our amazing customers and supporters like you that we're fortunate enough to be recognized on such a distinguished list. 


Thank you for your continued support!


Brig Taylor

Founder & CEO

07.13.17

We Hit the $1M Mark!

As of this writing, we are officially over the $1M milestone! Thanks to a big investment early this morning, we are now well over $1M and quickly closing in on our $1.07M goal. 


As a reminder, our offering ends at midnight (PST) tomorrow night, so time and space is running out very quickly. If you want to join our team, now is your only chance!  


Brig Taylor

Founder & CEO










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