INVEST IN RED EYE LOUIE'S CF2 TODAY!
Live Life Blended
$11,062.09 Raised
REASONS TO INVEST
Red Eye Louie’s creates widely-loved and critically-acclaimed spirit blends that push the boundaries of traditional craft. Our products have been recognized with 22 awards in the wine and spirits industry, including the Wine and Spirits Wholesaler Association Gold Medal, and a Double Gold Medal from the China Wine and Spirits Awards.
Over the last few years tequila has seen more growth than any other category in an already robust industry. As of 2022, revenue for the overall beverage and spirits sector in the U.S. is estimated to be worth $79B and the global market is set to reach $2.3T by 2027.*
Red Eye Louie’s began as a small family company, but has quickly grown to become an award-winning, nationally-distributed and internationally-recognized brand. Today, the company’s founder has assembled a team of passionate and dedicated brand ambassadors who truly believe in the products, and are committed to seeing a bottle of Red Eye Louie’s on every spirits shelf.
*Market information provided by Park Street Insider, Statista, & GlobeNewswire (source, source, source)
the pitch
Since 2012, Red Eye Louie’s has been redefining the craft beverage industry with its selection of strikingly bottled, premium spirit products. The company’s method of combining traditional liquors and using thermal blending to marry their flavors has led to the development of multiple innovative blends that are beloved by consumers, and winning awards at an international level.
Bringing Together the Best of Two Worlds with Our Unique Craft Spirit Blends
The essence of Red Eye Louie’s revolves around the notion of mixing traditional spirits to create unexpected, yet surprisingly satisfying results. Our approach to craftsmanship is a process known as thermal blending, which allows us to blend multiple liquors – including rum, whiskey, tequila, and vodka. Our four award-winning brands – Vodquila, Rumquila, Whisquila, and Tequila Plata – are designed to be enjoyed neat, but are also equally delicious in cocktails!
The Problem & Our Solution
A Family Brand at the Forefront of the Craft Spirits Movement
The concept for Red Eye Louie’s first came about in a home basement bar in 2010, when the company founder’s daughter asked him, “Why can’t we blend two true spirits together instead of just diluting a vodka, rum, or whiskey with mixers?”
As an entrepreneur with a background in chemistry, Chander Arora experienced a eureka moment and began leveraging his expertise to engineer his own premium spirit blends. Eventually, Chander and his daughter Nina landed upon their first chemically compatible combination, VODQUILA – a deliciously drinkable tequila with the smoothness of a vodka – and the #REL revolution began.
Since then, the company’s thermal blending techniques have led to more matches made in heaven, including RUMQUILA - combining the spicy notes of Tequila with the richness of Puerto Rican Rum, and WHISQUILA - the deep, earthy flavors of a rye Whiskey married with the fiery boldness of Tequila. Red Eye Louie’s has also recently released TEQUILA PLATA - made from 100% pure blue agave, and the brand is now expanding to include premium traditional spirits.
The Market & Our Traction
10 Years in Business, 130K Total Cases Shipped, 21 Industry Honors, and More to Come
Red Eye Louie’s reaches customers nationwide through robust online sales and local distribution channels. In partnership with ReserveBar, we deliver spirits direct to customers, and have shipped over 28K cases in the last 18 months to meet growing consumer demand. We also ship cases to 33 distributors in 30 states–supplying over 7,500 retailers–and will be expanding distribution to 15 new states in 2023.
Since launching in 2012, the brand has secured a number of prestigious accolades, receiving a collective 22 awards in professional industry competitions. In 2014, judges at the International Wine and Spirit Competition Event were so wowed by the products that they are said to be considering a new “hybrid drinks” category. We were also awarded exceptional scores by Tasting Panel Magazine in 2017, receiving a score of 92/100 for Vodquila and 93/100 for Rumquila.
Why Invest
A Dedicated Team Turning Passion into A Striking Line-up of Spirits
With the current traction and growth, Red Eye Louie’s is looking forward to plans of releasing even more innovative product offerings. The release of Tequila Plata signals the company’s move from strictly blends to a full catalog of premium spirits, and we are in the process of developing and producing whiskey, rum, premium gin, and premium vodka in 2023.
With a dedicated team, artisan products at an affordable price, and a vigorous business model in place, we believe Red Eye Louie’s presents a rare opportunity for investors to be part of an already profitable and promising business. The Red Eye Louie's team takes extreme pride in our products and we can’t wait for more consumers to experience our brand. Thank you for supporting us on StartEngine!
ABOUT
HEADQUARTERS
5619 Canongate Lane
Birmingham, AL 35242
WEBSITE
View Site
Red Eye Louie’s is a Birmingham-based craft beverage brand producing award-winning artisan spirit blends. The company’s products are currently sold in over 7,500 retail outlets and will soon be available in 48 U.S. states, as well as select international markets.
TEAM
Chander Arora
Founder / CEO
Nina Arora
Co-Founder / Innovation and New Product Development
Vikram (Romie) Arora
Co-Founder / Legal and Corporate Affairs
Mandy Elsworth
Administrative Manager
Ryan Miesuk
Graphic Designer / Creative Team Lead
Josie Green
Administrative Assistant / Creative Team Lead
TERMS
Red Eye Louie's CF2
Overview
PRICE PER SHARE
$1
DEADLINE
Apr 14, 2023
VALUATION
$15.26M
AMOUNT RAISED
$11,062.09
Breakdown
MIN INVESTMENT
$250
MAX INVESTMENT
$1,235,000
MIN NUMBER OF SHARES OFFERED
10,000
OFFERING TYPE
Equity
ASSET TYPE
COMMON
SHARES OFFERED
Common Stock
MAX NUMBER OF SHARES OFFERED
1,235,000
Maximum Number of Shares Offered subject to adjustment for bonus shares
Company | : | Red Eye Louie's Inc |
Corporate Address | : | 5619 Canongate Lane, Birmingham, AL 35242 |
Offering Minimum | : | $10,000.00 |
Offering Maximum | : | $1,235,000.00 |
Minimum Investment Amount(per investor) | : | $250.00 |
Terms
Offering Type | : | Equity |
Security Name | : | Common Stock |
Minimum Number of Shares Offered | : | 10,000 |
Maximum Number of Shares Offered | : | 1,235,000 |
Price per Share | : | $1.00 |
Pre-Money Valuation | : | $15,255,758.00 |
*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.
Votings Rights of Securities Sold in this Offering
Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.
Investment Incentives and Bonuses*
Time-Based Perks
First Day
Friends and Family 20% Bonus Shares
Next 2 Days
Friends & Family 15% Bonus Shares
Next 4 Days
Friends & Family Early Bird 10% Bonus Shares
Next 14 Days
Early Bird 5% Bonus Shares
Amount-Based Perks
$500.00 | Tier 1
Awesome Red Eye Louie’s stickers that you can put on EVERYTHING!
$1000.00 | Tier 2
One Limited Edition Vodquila 50 ml Glass replica, one Red Eye Louie’s t-shirt and stickers
$5000.00 | Tier 3
One Limited Edition Vodquila 50 ml Glass replica, one Box of Red Eye Louie’s golf balls, one T-shirt.
$10,000.00 | Tier 4
5% Bonus Shares, One Limited Edition Vodquila 50 ml Glass replica, one box of Red Eye Louie’s golf balls, and one Red Eye Louie’s Polo.
$50,000.00 | Tier 5
10% Bonus Shares, two Red Eye Louie’s Polo shirts, one box of golf balls, two Limited Edition Vodquila 50 ml Glass replica, and one 750ml Bottle of Vodquila, signed by Founder & CEO Chander Arora.
$100,000.00 | Tier 6
15% Bonus Shares, 2 Red Eye Louie’s Polo shirts, 2 boxes of golf balls, four Limited Edition Vodquila 50 ml Glass replica, and one 750 ml each of Vodquila, Rumquila, and Whisquila, signed by Founder and CEO Chander Arora.
*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.
The 10% StartEngine Owners' Bonus
Red Eye Louie's Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $1.00 /share, you will receive 10 additional shares of Common Stock, meaning you'll own 110 shares for $100. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investor's eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.
Irregular Use of Proceeds
Example - The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments and salary made to one's self, a friend or relative; Any expense labeled "Administration Expenses" that is not strictly for administrative purposes; Any expense labeled "Travel and Entertainment"; Any expense that is for the purposes of inter-company debt or back payments.
Stack Owner's Bonus & Rewards!
Members get an extra 10% shares in addition to rewards below!
REWARDS
$250
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
$500
$500.00 | Tier 1
Awesome Red Eye Louie’s stickers that you can put on EVERYTHING!
$1,000
$1000.00 | Tier 2
One Limited Edition Vodquila 50 ml Glass replica, one Red Eye Louie’s t-shirt and stickers
$5,000
$5000.00 | Tier 3
One Limited Edition Vodquila 50 ml Glass replica, one Box of Red Eye Louie’s golf balls, one T-shirt.
$10,000
$10,000.00 | Tier 4
5% Bonus Shares, One Limited Edition Vodquila 50 ml Glass replica, one box of Red Eye Louie’s golf balls, and one Red Eye Louie’s Polo.
$50,000
$50,000.00 | Tier 5
10% Bonus Shares, two Red Eye Louie’s Polo shirts, one box of golf balls, two Limited Edition Vodquila 50 ml Glass replica, and one 750ml Bottle of Vodquila, signed by Founder & CEO Chander Arora.
$100,000
$100,000.00 | Tier 6
15% Bonus Shares, 2 Red Eye Louie’s Polo shirts, 2 boxes of golf balls, four Limited Edition Vodquila 50 ml Glass replica, and one 750 ml each of Vodquila, Rumquila, and Whisquila, signed by Founder and CEO Chander Arora.
JOIN THE DISCUSSION
0/2500
HOW INVESTING WORKS
Cancel anytime before 48 hours before a rolling close or the offering end date.
WHY STARTENGINE?
REWARDS
We want you to succeed and get the most out of your money by offering rewards and memberships!
SECURE
Your info is your info. We take pride in keeping it that way!
DIVERSE INVESTMENTS
Invest in over 200 start-ups and collectibles!
With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.
With Regulation Crowdfunding, non-accredited investors with an annual income or net worth less than $124,000, are limited to invest a maximum of 5% of the greater of those two amounts. For those with an annual income and net worth greater than $124,000, he/she is limited to investing 10% of the greater of the two amounts.
At the close of an offering, all investors whose funds have “cleared” by this time will be included in the disbursement. At this time, each investor will receive an email from StartEngine with their Countersigned Subscription Agreement, which will serve as their proof of purchase moving forward.
Please keep in mind that a company can conduct a series of “closes” or withdrawals of funds throughout the duration of the campaign. If you are included in that withdrawal period, you will be emailed your countersigned subscription agreement and proof of purchase immediately following that withdrawal.
StartEngine assists companies in raising capital, and once the offering is closed, we are no longer involved with whether the company chooses to list shares on a secondary market, or what occurs thereafter. Therefore, StartEngine has no control or insight into your investment after the close of the live offering. In addition, we are not permitted to provide financial advice. You may want to contact a financial professional to discuss possible investment outcomes.
For Regulation Crowdfunding, investors are able to cancel their investment at any point throughout the campaign up until 48 hours before the closing of the offering. Note: If the company does a rolling close, they will post an update to their current investors, giving them the opportunity to cancel during this timeframe. If you do not cancel within this 5-day timeframe, your funds will be invested in the company, and you will no longer be able to cancel the investment. If your funds show as ‘Invested’ on your account dashboard, your investment can no longer be canceled.
For Regulation A+, StartEngine allows for a four-hour cancelation period. Once the four-hour window has passed, it is up to each company to set their own cancelation policy. You may find the company’s cancelation policy in the company’s offering circular.
Once your investment is canceled, there is a 10-day clearing period (from the date your investment was submitted). After your funds have cleared the bank, you will receive your refund within 10 business days.
Refunds that are made through ACH payments can take up to 10 business days to clear. Unfortunately, we are at the mercy of the bank, but we will do everything we can to get you your refund as soon as possible. However, every investment needs to go through the clearing process in order to get sent back to the account associated with the investment.
Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.
