GET A PIECE OF PURACLENZ
Welcome to the Future of Clean.
$135,560.16 Raised
REASONS TO INVEST
Revolutionary, Low Cost, and Patented Products - Our scientifically proven technology automatically destroys dangerous pathogens mid-air and on surfaces at the source
Massive, Flourishing Market - Puraclenz already has thousands of installations in the $11.6 billion air purification market projected to grow at a 10% CAGR
Experienced and Passionate Team - Previously generated millions in revenue and developed over 20 patent-to-market products
Puraclenz Holdings, Inc. is the parent corporation of Puraclenz LLC, which is a wholly-owned subsidiary. Puraclenz LLC is the operating entity that was formed on June 25, 2020. The Company later formed Puraclenz Holdings, Inc. on December 29, 2021. All investors in this Reg CF offering will become shareholders of Puraclenz Holdings, Inc., which will be the sole member of Puraclenz LLC. The funds raised from this Reg CF offering and received by Puraclenz Holdings, Inc. will flow to Puraclenz LLC on an as-needed basis.
OVERVIEW
An air purifier redefining the standard of “clean air”
We’re not just another air purifier. Standard air cleaners only trap pathogens that pass through their filter… But us? We clean indoor air and surfaces at the source – destroying viruses, mold and bacteria - what we believe is the premier practice to clean air in today’s world.
Puraclenz provides continuous cleaning coverage with very low energy consumption and a 99% effective rate in eliminating airborne viruses and bacteria. We go beyond the limitations of current ionic purifiers. Our products generate no fumes or harmful chemicals and are certified ozone-free.
With a Puraclenz device, you’re treated like one of NASA’s esteemed astronauts. We use an evolved form of the same technology (photocatalytic oxidation) used to provide clean air to astronauts on the International Space Station. Our products clean the air you breathe using IP-protected innovations.
The last two years of the ongoing global health crisis have created a new need. People are seeking a cost-effective and automatic solution to destroy pathogens mid-air and on surfaces.
It’s not enough to wear masks and wipe down surfaces anymore. Consumers need a product that raises the bar in technology, design, and price.
Model P1500 shown
the problem
Pathogens are too powerful for conventional air purifiers
We live in a world where pathogens dangerously disrupt every aspect of life. COVID-19 did and (continues to do) more damage than just getting people sick. Businesses closed. Graduations were canceled. Celebrations ruined. In the U.S. alone, there have been over 60 million Covid cases and over 829,000 Covid related deaths.
All types of pathogens, like viruses, bacteria, and mold, can cause major worldwide health issues. They are responsible for serious illnesses and infections, and even allergic reactions. Every year, 2.8 million bacterial infections occur in the U.S., and more than 35,000 people die. Up to 11% of people in the U.S. get the influenza flu annually. Even 93% of chronic sinus infections are attributed to mold. Excessive concentrations of bacteria, viruses, and molds can trigger asthma episodes for 15 million Americans.
People spend nearly 90% of their time indoors, and indoor air pollution is a top concern of the EPA. Typical indoor air contains two to five times more pollutants than outdoor air.
Standard air purifiers clearly aren’t effective enough at destroying these pathogens. HEPA, a standard device, only collects particles that pass through its filter. Then, it uses air changes to clean pathogens in the room.
These air changes take time. Ten to sixty minutes to be exact. By the time the cleaning is finished, people in the space could have already inhaled the pathogens.
the market
$11.6 billion air purification market with a 10% CAGR
Puraclenz is addressing the fast-growing $11.6 billion air purification market. It’s estimated to accelerate to $22.8 billion over the next six years, with a 10% CAGR.
Source: Grand View Research
Industry analysts created those market estimates before COVID-19 started. We can only imagine the elevated market potential since the virus took off and developed its growing number of dangerous variants.
Several companies and technologies compete with us in the Interior Air Quality (IAQ) sector. This sector uses various technologies, including UV light-based systems, hydrogen peroxide, negative ionizers, and more.
Most competitors’ products are considered “passive” devices, which have serious drawbacks:
Only treat air that passes through their device
Less energy-efficient
Regularly require expensive filters changes
Do not clean surfaces
There is a large price range for air purification. UV robots can cost $125,000 and small HEPA products cost $99.99. Our tech exceeds both competing capabilities at a price range between $299 and $499.
Our proprietary technology offers a unique market opportunity for powerful, low-cost, and certified safe air. We believe Puraclenz is the lowest cost professional-grade system.
The company’s patent portfolio protects the advanced PCO design. We have four issued patents and six other pending patents. Plus our mass production process uses trade secrets that allow our purifiers to produce an extraordinarily high density of ions providing an unprecedented competitive advantage in the marketplace.
the solution
Complete air purification through small, inexpensive devices
Puraclenz provides continuous cleaning coverage in large areas with low energy consumption. And it’s easy too. Just plug in the unit, run continuously, and breathe easy knowing any pathogens are being destroyed at the source.
We believe Puraclenz is the next generation of indoor air purification. Our devices use internal UV light that reflects onto a patented titanium catalyst, generating an extraordinarily high density of positive and negatively charged ions. These ions are the heroes–– they cling to and deactivate the pathogens mid-air and on exposed surfaces.
We now sell three purifier models that clean 750, 1,500, or 3,000 square feet areas. Since Puraclenz generates no fumes or harmful chemicals and is certified ozone-free, it’s safe to use around children and pets. Our lab studies also show, when Puraclenz is used in a room, it overwhelmingly halts the growth of mold.
Puraclenz develops, manufactures, and markets its proprietary air purification products to businesses and consumers worldwide. In the U.S., we manage all marketing, sales, and customer support activities directly. We currently sell through three distribution channels.
PCO technology has been safely purifying the air and exposed surfaces for over 40 years. We advanced the power and safety of this technology with our patented cell design. Puraclenz’s design generates an extraordinarily high density of pathogen-destroying ions without producing any harmful by-products. Hand-cleaning or HEPA filters don’t cut it. Our design kills the pollutants they miss.
Why invest
Scientifically proven products with over $700,000 revenue and international distribution
Our numbers speak for themselves. Since we launched in May 2021, Puraclenz has already generated over $700,000 in revenue with thousands of installations. Many universities, luxury hotels, schools, fitness centers, grocery stores, and small businesses nationwide are using Puraclenz to clean their air and surfaces.
*Revenue of the company's subsidiary, Puraclenz, LLC.
We currently sell five SKUs through four distribution channels in the U.S., Canada, and Mexico. In the U.S., Puraclenz sells air purification equipment direct to home, business customers from Puraclenz.com, and in bulk through its team of sales reps and network of distributors. We have master distributor agreements for Canada and Mexico.
Puraclenz has an aggressive five-year growth plan to address this accelerating market. We hope to see annual revenues of $200 million at the end.
In 2022, Puraclenz plans to introduce four more SKUs and expand worldwide distribution to Europe, Japan, India, Southeast Asia, and the Middle East.
We project that U.S. distribution will also expand in the next two years. In 2022, Puraclenz hopes to expand distribution to online marketplaces like Amazon, Walmart.com, Rakuten, and Houzz. In 2023 and 2024, we aim that our products will be sold in home retail stores, such as Best Buy, Target, Bed Bath Beyond, Home Depot, Lowes, and more.
Global concerns of viral spread are growing. Every business and household needs better air purification. Our devices are scientifically proven to proactively reduce viruses mid-air and on exposed surfaces.
We believe Puraclenz’s geographic, application, and technology segmentation offers a large growth potential in the air purification market. Our products are backed by a strong and experienced management team and protected by a global patent portfolio.
This is your chance to participate in a market opportunity with disruptive technology. We’ve created a low-cost product that efficiently addresses what we feel is the biggest global health crisis in over 100 years. It feels good knowing we’re making a difference.
We’re so proud of our success with Puraclenz in just one year. Your investment will push us closer to our ambitious expansion goals in the years to come. Let’s protect people from pathogens and help them breathe easily. Join us!
ABOUT
HEADQUARTERS
P.O. Box 733
Old Greenwich, CT 06870
WEBSITE
View Site
Goodbye, viruses and mold. Hello to the future of clean. Puraclenz cleans indoor air and exposed surfaces in homes and businesses at the source. Our revolutionary, certified ozone-free PCO technology continuously deactivates dangerous pathogens, including mold spores, viruses, bacteria, fungal allergens, and odors. We’re a revenue-generating, air purification manufacturer and marketing company addressing the $11.6 billion interior air purification market.
TEAM
Chris Dooley
CEO, Director & Co-Founder
Chris is an accomplished senior executive, entrepreneur, and consultant with more than 25 years of success in SMART consumer product industries. He has held leadership positions with Marvel's toy division, Product Spring, Online Devices and iRobot. Chris led operations, U.S. sales, and marketing for iRobot’s Roomba launch and later established Roomba’s international distribution network in Europe, Canada, Russia, Korea, Japan, and Greater China. Chris is successful serial entrepreneur who has founded 5 startups, invented over 80 consumer products and 15 issued patents.
Chris has a Bachelor of Science in Mechanical Engineering from Villanova University and an MBA from New York University.
Wendell Minnick
Executive Chairman & Co-Founder
Wendell has an extensive career as a founder, investor, and manager of early-stage companies in the energy/energy tech, materials science/nanotech, software systems, and direct consumer products industries. He has developed and commercialized advanced ceramic and nano-composite material technologies for military and commercial applications, raising more than $500 million in equity investments. His pre-seed investment in UVAIRx, Inc., enabled the advancement of photocatalytic oxidation (PCO) technology and the securing of a U.S. patent.
Wendell received a bachelor’s degree in Business from Principia College and completed MBA studies in International Economics at New York University and the London School of Economics.
Jerrod Keith
Vice President of R&D
Jerrod spent 10 years as the head of research and development for UVAIRx, Inc., where he was responsible for designing and developing all UVAIRx air purification products. He oversaw UVAIRx products from initial concept design and 3D modeling, to rapid prototyping and patent protection, to design for manufacture and assembly, to product testing. He is the inventor of Puraclenz's reaction core system for the photocatalytic purifiers patent.
Jerrod earned his bachelor’s degree in Environmental Design (Architecture) from the University of Colorado Boulder.
Myorr Janha
Consultant - Vice President of Marketing Strategy
Myorr served as the Chief Marketing Officer of Rush Communications and Simmons Design Group. He was responsible for Global Marketing, Corporate Communications and Business Development initiatives. With over 25 years of marketing experience, Myorr successfully managed a variety of brands spanning diverse sectors in entertainment, lifestyle, and philanthropy including: Def Jam Recordings, Def Comedy Jam, Phat Farm, Rush Philanthropic Arts Foundation, Hip Hop Summit Action Network, Def Jam Interactive, Simmons Lathan Media Group and more.
Myorr has a Bachelor of Business Management from St. Paul’s College.
Ben Wilkinson
Consultant - Vice President of Digital Marketing
Ben started his career at top-tier web companies such as eBay and Overstock.com, where he directed user acquisition marketing campaigns. Ben later consulted for companies specializing in media, fintech (financial services) and e-commerce, ranging from pre-series A start-ups to public companies.
Ben graduated from the David Eccles School of Business at the University of Utah with a Bachelor of Finance.
Cynthia Daniels
Operations Manager
Cynthia comes to Puraclenz from the commercial real estate sector where she worked in cash management and finance.
Cynthia received her BA in International Relations and Economics from Goucher College and completed her MA in International Affairs at The University of Chicago.
Richard Mangi MD, MBA
Chief Medical Advisor
Richard's practice expertise includes the treatment of allergies, asthma, sinus disease, muscle and joint problems, complicated infections and travel medicine. For over twenty years Richard was Chief of Allergy, Rheumatology and Infectious Disease at the Hospital of Saint Raphael. He has also maintained a private practice in the greater New Haven area since 1974. He is a retired clinical associate professor of medicine at Yale Medical School.
Richard graduated from Cornell University College of Arts and Science and S.U.N.Y. Downstate Medical Center summa cum laude. His post graduate medical training included internship and residency in internal medicine at Yale-New Haven Hospital, staff associate at the National Institutes of Health, National Cancer Institute, and fellowship at Yale Medical School. He also received an M.B.A. with honors from New York University Stern School of Business.
TERMS
Puraclenz
Overview
PRICE PER SHARE
$8
DEADLINE
Jun 8, 2022
VALUATION
$29.7M
FUNDING GOAL
$10k - $1.07M
Breakdown
MIN INVESTMENT
$248
MAX INVESTMENT
$1,070,000
MIN NUMBER OF SHARES OFFERED
1,250
MAX NUMBER OF SHARES OFFERED
133,750
OFFERING TYPE
Equity
ASSET TYPE
Common Stock
SHARES OFFERED
Class B Non-Voting Common Stock
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.
Investment Incentives and Bonuses*
Early Bird
Friends and Family: Invest within the first 72 hours and receive 15% bonus shares.
Super Early Bird: Invest within the first week and receive 10% bonus shares.
Early Bird Bonus: Invest within the first 2 weeks and receive 5% bonus shares.
Volume
Invest $500+: Receive 30% off first purchase (up to $150 retail value)
Invest $1,000+: Receive 1 FREE P750 Purifier ($299 retail value)
Invest $5,000+: Receive 5% bonus shares + Receive 2 FREE Purifiers of your choice (up to $999 retail value)
Invest $10,000+: Receive 7% bonus shares + Receive 3 FREE Purifiers of your choice (up to $1,499 retail value)
Invest $25,000+: Receive 10% bonus shares + Receive 4 FREE Purifiers of your choice (up to $1,999 retail value)
Invest $50,000+: Receive 15% bonus shares + Receive 6 FREE Purifiers of your choice (up to $2,999 retail value)
Invest $100,000+: Receive 20% bonus shares + Receive 8 FREE Purifiers of your choice (up to $4,999 retail value)
*All perks occur when offering is complete.
The 10% StartEngine Owners' Bonus
Puraclenz Holdings, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Non-Voting Common Stock at $8.00 / share, you will receive 10 additional shares of Class B Non-Voting Common Stock, meaning you'll own 110 shares for $800. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors' eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.
Insider Investment Notice
Officers, directors, executives, and existing owners with a controlling stake in the company (or their immediate family members) may make investments in this offering. Any such investments will be included in the raised amount reflected on the campaign page.
Irregular Use of Proceeds
Example - The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments and salary made to one's self, a friend or relative; Any expense labeled "Administration Expenses" that is not strictly for administrative purposes; Any expense labeled "Travel and Entertainment"; Any expense that is for the purposes of inter-company debt or back payments.
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JOIN THE DISCUSSION
0/2500
Michael Nadler
a year ago
Late question sorry- you market to residential customers through your digital marketing campaign. I can't find you guys on internet unless you specifically type in puraclenz. What specifically is the strategy to market to consumers? Is the digital paid marketing i.e. scrolling on instagram and see an ad because you searched or clicked on something similarly speaking? Which market is the bigger market for you- consumer or businesses? There's competition and am struggling to understand future opportunity and competition if the consumer can't find you online for example.
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Michael Nadler
a year ago
Is your target market consumers or businesses/enterprises? I believe consumers is where your opportunity is primarily? Although I see all the benefits in the product/company and have no hesitations against your pitch or answers to my questions, as an investor I am struggling to make an investment. I am more so contemplating buying one for myself- the p750.
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James Bondulich
a year ago
Hello Chris, a few weeks ago you were good enough to provide an update on revenue through February. Is it now possible to get an update on March, April and when known May. I've invested in Puraclenz because of the quality of its product. However it is the sales that makes the company worth its valuation. If sales continued to be good in March and April, it would help me add to my investment before the offering ends in a few days. Thanks.
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Michael Nadler
a year ago
What's it about the team that you can execute on this and what's special about the patents meaning what do they protect exactly? Are you looking to be acquired in x number of years since I doubt you're looking to ipo?
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Michael Nadler
a year ago
What's your rational for defending a 1.3 mil loss in your latest fiscal year and a 30 mil valuation? Talk to me about the companies growth rates that will hopefully accompany a 30 mil valuation. Lastly, Puraclenz's don't have filters/don't need to be changed, and if so, is this because of the technology within the devices themselves?
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Richard Mangi
a year ago
I've was fortunate to have an opportunity to review Puraclenz scientific data. It's an extremely impressive advance on all the other air filters on the market. Not only am I an investor, but I also recommend Puraclenz to my patients, particularly those with mold contamination in their home. Moreover, I have a unit in my office to help protect my patients, my staff and myself from Covid-19, influenza and common cold viruses.
Richard M., M.D.
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Christian Camargo
a year ago
This tech works plain and simple. Me and eight other friends are hooked based on researching the science and testing it out. My trainer uses two to clean his gym. I'm not an experienced investor but Ive not seen anything like this on the market. It's a game changer for small business that can't afford the upgrades to their HVAC. My son gets sick every week in daycare. I'm installing one at his school as we speak. Corona is here to stay so we need state of the art filtration to combat the reality. In my opinion this company needs the push to get over the edge of others who only care about design and marketing.
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Kumar Vadhri
a year ago
The product is very interesting. Can you please mention the current monthly revenues(appx 100k?) and monthly run rate(expenses). How many months of runway would you have?
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Michael Nadler
2 years ago
Interested and curious because air purifiers work. More homes/businesses/etc could really benefit from air purification systems for many reason, but why is puraclenz better? Is the proven effectiveness better with puraclenz versus competitors? i.e. you say 99% over 99% for viruses and bacteria's and 95% for mold. Why is mold 95% efficacy as opposed to 99%? Do air purifiers on the market not treat/protect against pathogens? If they do, then who are your top competitors on the market? If pco technology has been around for many years, how are you doing it better/what's unique about puraclenz? Don't mean to be repetitive, but looking for a comprehensive answer. Thanks.
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Dave Hachey
2 years ago
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