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Reach Beyond with Kliken Ads

SiteWit Corp. (d.b.a."Kliken" or the "Company") is a platform making online marketing and advertising accessible for small to medium e-commerce and service businesses. From 2020 to 2022, we generated over $22 million in revenue.

This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.

$106,161.42 Raised


Through our highly efficient and scalable self-serve model, we are able to deliver highly valuable marketing services at the fraction of their usual cost, generating an average 6X return on ad spending for our customers.

Our revenue has increased by 371% since 2019 to over $22 million from 2020 to 2022, with over $200 million in sales for customers using our advertising solutions.

We have developed key partnerships with major e-commerce platforms including WooCommerce, Wix, Ecwid,, VISA, Constant Contact, Square, Weebly and more.

the pitch

At Kliken, our mission is to help e-commerce store owners grow their business with AI-driven advertising solutions previously available only to the Fortune 500, on a small business budget with no marketing experience required. With over $18 million from previous raises, $22 million in revenue from the past two years, and multiple awards won, we believe we are ready to grow in order to reach more business than ever. 

The opportunity 

Top-Tier Digital Marketing that Works for Small Businesses

Small and medium business owners (SMBs) need to advertise online to grow their customer bases. Most marketing agencies charge over $1,000 per month, but the average SMB only has a monthly marketing budget of $300-$500 (source, source). 

Our services have a low cost of entry at $150/month while allowing our customers to increase their advertising to from $150 to $10,000 per month, giving them powerful scalability. Our platform is so effective at building campaigns that our customers complete the build process in less than 5 minutes on average and over 15% of the customers buy the advertising campaigns.

*These testimonials may not be representative of the experience of other customers and is not a guarantee of future performance or success.


Strong Partnerships and Proven Results in an Underserved Market

The e-commerce software and platform market is growing rapidly at a CAGR of 12.5% (source). Currently, there are 32 million SMBs in the US and 23 million SMBs in the EU, alone. Google and Facebook only serve 6 million, leaving 90% of small businesses untapped. (source, source, source)

Since our launch we have reached the following milestones: 

  • 102 million products under management
  • Businesses see an average of 6x Return on Advertising Spend (ROAS)
  • $200 million in sales for customers using our advertising solutions. 
  • $22 million in revenue from 2020 - 2022, a 371% increase from 2019
  • Average of 5,000 organic new customers signing up each month
  • Conversion rate of over 10% for buying an advertising campaign
  • $18 million raised in funding
  • Partnerships with WooCommerce, Wix, Ecwid,, VISA, Constant Contact, Square, Weebly and more


Making Fortune 500-Quality Marketing Accessible to Millions of Small Businesses

We exist to see our customers and their business thrive by growing sales, acquiring ideal customers, and giving them more - all in a simple, reliable, disruptive, and cost-effective way. With this raise, we plan to increase marketing for our newest service, Kliken Ads, and expand beyond the US to exponentially grow our base. With a proven track record generating revenue, strong partnerships, and multiple awards, we believe we are ready to deliver key marketing services at affordable prices to small businesses everywhere. 


5201 W Kennedy Blvd, Suite 500
Tampa, FL 33626

SiteWit Corp. (d.b.a."Kliken" or the "Company") is a platform making online marketing and advertising accessible for small to medium e-commerce and service businesses. From 2020 to 2022, we generated over $22 million in revenue.


Ricardo Lasa
Ricardo Lasa

Ricardo Lasa is a seasoned entrepreneur and the CEO and Co-Founder of Kliken. Ricardo has led Kliken to become one the leading marketing platforms for small business owners with partnerships with the leading e-commerce platforms like WooCommerce, Ecwid, Wix, Square and many others. Ricardo holds an MBA and a MS MIS from the University of South Florida and sits on the advisory board of the ISDS School of Information Science.

Donald Berndt
Donald Berndt
Chief Scientist

Don Berndt first met Ricardo Lasa (Kliken CEO) as a student in his database class at the University of South Florida (USF) after joining as a new professor more than two decades ago. He continued to see Ricardo as a student in the new Master of Science program, as a colleague when Ricardo taught programming as an adjunct faculty and as a serial entrepreneur. Don served on the Board of Directors of Web Piston, a website builder founded by Ricardo, where online advertising was a key to customer acquisition. Don and Ricardo applied a variety of emerging data science techniques, successfully improving paid search results and co-founding SiteWit Corporation (websites with intelligence) to bring the technologies to market (now DBA Kliken – inspired by the legendary Kraken and the Dutch word for click – “klikken”). For Don, this was a chance to use a wide range of data and text mining approaches in the field, balancing his on-going academic work. Don Berndt is a faculty member in the Muma College of Business at the University of South Florida. He received his Ph.D. in Information Systems from the Stern School of Business at New York University. He also holds a M.S. in Computer Science from the State University of New York at Stony Brook and a B.S. from the University of Rhode Island. His research and teaching interests include the intersection of artificial intelligence and database systems, data warehousing, data and text mining, as well as a long-standing interest in parallel programming. Along with his academic focus, he has been involved in a series of entrepreneurial ventures prior to co-founding, including co-founding Medegy, Inc. in the USF Business Incubator focused on healthcare data warehousing. Dr. Berndt also worked at Yale University and Scientific Computing Associates, Inc., where he worked on scientific computing and the development of commercial versions of the Linda parallel programming environment. He also developed artificial intelligence applications in academic settings and at Cognitive Systems, Inc.

Don works around 20 hours per week for Kliken.

Christopher Lord

Christopher Lord


Chris has overseen the IT and Data infrastructures for Kliken since the Company's founding. He brings decades of experience in both Software Development and IT management.

James McCart

James McCart

Chief AI Officer

James received his Ph.D. and M.S. in Management Information Systems from the University of South Florida and holds a B.S. in Information Systems from Purdue University. Besides his work at Kliken, James has experience in healthcare informatics research, where his work has been published in leading academic journals. He also taught graduate-level courses as an adjunct faculty member.

Jesse Baynard II

Jesse Baynard II

VP of Engineering

 One of the original founding employees of SiteWit. Jesse is responsible for leading the development efforts of the company.

Charles Fox

Charles Fox


Charles Fox, MSc, ACA, is the Chief Operating Officer at SiteWit Corp. He has spent the last 13+ years focused on operational & financial management and controls in both public accounting and industry in sectors such as investment management, payments & FinTech and SaaS. Charles holds an MSc. in Economics from the University of Dublin, Trinity College and is a qualified accountant and a member of Chartered Accountants Ireland. 

Marc Fratello

Marc Fratello


Marc is a serial entrepreneur who has started, operated and sold a number of technology based companies.

Marc is an investor, board member and CEO mentor to Dealer Wizard, Kliken, That’s Us Technologies, Red Rover, Haddy, Marxent Labs and

Marc holds a MBA in Finance from the Wharton School of Business and undergraduate degree from Franklin & Marshall College and resides in St Petersburg, Florida.

Marc works 20 hours per week on Kliken.

Jonathan Gordon

Jonathan Gordon


Jonathan is a successful executive, entrepeneur and investor with 40+ year history of building technology companies from early and mid-stage through to exit. Experience includes enterprise software, system software, semiconductors, and instrumentation companies. Focused on maximizing shareholder value through business development and in building sales and market channels, timely product development, and cost effective management of operations leading to profitability. Additional expertise in IP monitization. Contact base is diverse with numerous high level relationships worldwide

In January 2006, Jonathan co-founded Stage 1 Ventures, an early stage venture capital firm. Investments include e-Centives (sold to Catalina Marketing), AdelaVoice, Marxent Labs, Maple Farm Media, Carvoyant, Par Elastic, Instream, Veloxum, XPeerient, Delfigo Security, Wing Power, Phantom Alert, OnePin, Cuesol (sold to MobileLime), go2 (merged with 80108), SiteWit and Auspice (sold to Arris), Kliken, and KiteDesk.

Jonathan works 20 hours per week with Kliken.

Marc Sokol

Marc Sokol

Board Member

Marc is a systems software designer/developer with Fortex in the 70s, co-founder/compiler designer/entrepreneur with Realia in the 80s, engineering/strategy/marketing executive with CA in the 90s, venture capitalist with JK&B Capital in the 2000s, and ran marketing and business development at NeuLion, Inc. 

Now a partner and investment committee chair at Florida Funders, Chairman of VirtualZ Computing, and President of GovTech startup Commack Solutions. 

Marc works 5 hours per week at SiteWit Corp. (d.b.a. Kliken).


Aug 4, 2023
$15k - $1.23M
Preferred Stock
Series C Preferred Stock

Maximum Number of Shares Offered subject to adjustment for bonus shares

Most Recent Fiscal Year-End

Prior Fiscal Year-End

Total Assets



Cash & Cash Equivalents



Accounts Receivable



Short-Term Debt



Long-Term Debt



Revenue & Sales



Costs of Goods Sold



Taxes Paid



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*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.

Investment Incentives & Bonuses*


Friends and Family

Invest within the first 48 hours and receive 20% bonus shares

Super Early Bird

Invest within the first week and receive 15% bonus shares

Early Bird Bonus

Invest within the first two weeks and receive 10% bonus shares

Volume-Based Perks

Viking Investors $1,000+

Investor Exclusive: $150 in FREE Kliken Ads for your second month, when you purchase a campaign within 3 months of the funding round closing.

Dragon Investors $2,500+

5% bonus shares; Investor Exclusive: $250 in FREE Kliken Ads for your second month, when you purchase a campaign within 3 months of the funding round closing; 30-minute ad campaign VIP strategy session on zoom with one of our experts

Legend Investors $5,000+

7% bonus shares; Investor Exclusive: $500 in FREE Kliken Ads for your second month, when you purchase a campaign within 3 months of the funding round closing; 60-minute ad campaign VIP strategy session on zoom with one of our experts

Hydra Investors $10,000+

9% bonus shares; Investor Exclusive: $1,000 in FREE Kliken Ads for your second month, when you purchase a campaign within 3 months of the funding round closing.; 60-minute ad campaign VIP strategy session on zoom with one of our experts

Kraken Investors $25,000+

10% bonus shares; Call with Founder / CEO; Investor Exclusive: $2,500 in FREE Kliken Ads for your second month, when you purchase a campaign within 3 months of the funding round closing; 60-minute ad campaign VIP strategy session on zoom with one of our experts

*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.

The 10% StartEngine Owners' Bonus

Kliken by SiteWit Corp. ("Kliken" or the "Company") will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Series C Preferred Stock at $4.11 / share, you will receive 110 shares of Series C Preferred Stock, meaning you'll own 110 shares for $411. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.

Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.

Irregular Use of Proceeds

Example - The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments and salary made to one's self, a friend or relative; Any expense labeled "Administration Expenses" that is not strictly for administrative purposes; Any expense labeled "Travel and Entertainment"; Any expense that is for the purposes of inter-company debt or back payments.


Owners bonus
Stack Owner's Bonus & Rewards!

Members get an extra 10% shares in addition to rewards below!


Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Kliken.



Jarod Rudisill

4 months ago

Looks like losses increased from the prior year. What is the reason for this? Also, what will revenue be this year and when will you reach profitability? Lastly, what is the time frame for an exit and what is the exit strategy?



Mark Skoskiewicz

4 months ago

What was your revenue in each of the years 2019, 2020, 2021, and 2022?



chad demoss

5 months ago

Hi Where are the ads being placed? Do you use google ads and you manage the campaigns or do you place ads directly with websites?




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