Keezel offering is now closed and is no longer accepting investments.

Cyber Security for Everyone & Everything

INVEST IN KEEZEL TODAY!

Keezel is the leading solution to protect yourself from cyber-attacks and enjoy a private and open internet. Keezel combines the power of a firewall, VPN encryption, phishing filters and ad blocking in a portable, beautiful product.
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This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
Keezel

REASONS TO INVEST

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Raised over $1.75M+ from 5,800 customers on Indiegogo and StartEngine within the last 2 years.

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Available in stores like Amazon, Touch of Modern, Staples, Office Depot and Brookstone and over 125 countries.

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Internet security products forcasted to exceed $124 billion by the end of 2019.

ABOUT

HEADQUARTERS
20377 SW Acacia Street, 2nd Floor
Newport Beach, CA 92660
VALUATION
$8M

Keezel is the leading solution to protect yourself from cyber-attacks and enjoy a private and open internet. Keezel combines the power of a firewall, VPN encryption, phishing filters and ad blocking in a portable, beautiful product.

TEAM

Aike Müller
Aike Müller
Co-founder / CEO (2014 - Present)

Aike Müller is founding father of the Keezel. He is a network security expert specialized in cybersecurity whose career in information management and IT security began as an M&A IT expert at PwC. He went on to co-found a government-contract consulting firm specializing in automated assurance. Aike developed Keezel as a solution to security issues he encountered while working at client locations and on the go. In his spare time he hacks solutions for his smart home. Aike has been acting President, Chief Executive Officer and Director of Keezel from April 2017 - Present.

Friso Schmid
Friso Schmid
Co-founder (2014 - Present)

Friso Schmid is co-founder and the business strategist of Keezel. He started his career as an IT consultant at Capgemini. He went on to join a government-contract consulting firm where he met and worked with Aike. Friso has worked for over 10 years in IT, startups and online marketing. From 2013 - 2015 Friso helped co-found online job site Jobsy. Most recently, Friso and Aike rejoined in 2013 to work on the early version of Keezel. Friso has been acting Chief Financial Officer, Treasurer, Secretary and Director of Keezel from April 2017 - Present.

Steve Warren

Steve Warren

Advisor Manufacturing & Supply Chain

Steve has a background in Mechanical and Production engineering. He served as Director of the Motorola global accessory supply chain operations. He moved to China as Chief Operating Officer of PCH International, supporting the leading Global consumer electronics brands with their product design, development and supply chain operations in China.

Garrett Gilbertson

Garrett Gilbertson

Advisor Business Development

Garrett is an entrepreneur and venture partner. He has experience running business development, finance, and product teams in aerospace and defense, consumer products, cybersecurity, and fin-tech. He is Managing Director of BLD Capital, and founder of Startup Mavericks where he advises and invests in early stage tech companies. In 2017 Garrett became the youngest member to join Band of Angels the oldest seed funding organization in Silicon Valley.

Tom Veldkamp

Tom Veldkamp

Consulting CFO

Tom is founder of Finance for Startups, which provides consulting CFO services to startups. In addition to helping develop our financial models, Tom provides supplemental accounting services as needed. He has a background in banking, international consultancy firms and a listed telco company. He has advised venture capital companies, private equity companies and corporates in their investment decisions. He was actively involved in innovation programs and investments in startups such as Internet of Things, smartcity- and smartlife initiatives.

TERMS

Keezel
Overview
INTEREST RATE
5.0%
MATURITY DATE
Dec 20, 2020
VALUATION CAP
$8M
AMOUNT RAISED
$215,883.00
Breakdown
MIN INVESTMENT
$350.00
DISCOUNT RATE
20.0%
CONVERSION TRIGGER
OFFERING TYPE
Convertible Notes
TYPE OF EQUITY

Up to $535,000

Keezel, Inc.

Unsecured Subordinated Convertible Promissory Notes convertible into shares of Series B Nonvoting Common Stock

This Form C (including the cover page and all exhibits attached hereto, the "Form C") is being furnished by Keezel, Inc., a Delaware Corporation (the "Company," as well as references to "we," "us," or "our"), to prospective investors for the sole purpose of providing certain information about a potential investment in Unsecured Subordinated Convertible Promissory Notes of the Company (the "Securities" or "Notes") that are convertible into shares of Series B Nonvoting Common Stock of the Company.

Purchasers of Securities are sometimes referred to herein as "Purchasers" or "you."

We are offering up to $535,000 principal amount of our Notes on a "best efforts" basis in the offering of Securities described in this Form C (this "Offering"). The Offering may continue until the earlier of the sixtieth (60th) day after the Offering commences (which date may be extended at our option) or the date when all the Notes have been sold. The Notes will be priced at $1.00 per Note. lf we raise more than the maximum offering amount in this offering under Regulation Crowdfunding (also referred to as "Regulation CF"), we may conduct an offering under

Regulation D for subscribers who are accredited, investors.

Our target offering amount under Regulation CF is $10,000. We will accept investments in excess of the target amount up to $535,000. Specifically, if we reach the target offering amount of $I0,000, we may conduct the first of multiple closings of the offering early if we provide notice about the new offering deadline at least five business days prior to such new offering deadline (absent a material change that would require an extension of the offering and reconfirmation of the investment commitment). Oversubscriptions will be allocated as we determine.

We will accept investments in excess of the target amount up to $535,000. However, we have previously raised money under Regulation CF, which has limits on the amount we may raise in any I 2-month period. We will only accept commitments only to the extent the amount committed remains below the applicable limit for the raise at any given time.

There is currently no trading market for our Notes and we cannot guarantee that such a trading market for our Notes will ever exist. Please see "The Offering and the Securities--Restrictions on Transfer." The offer made hereby is subject to modification, prior sale and withdrawal at any time.

The rights and obligations of the holders of Securities of the Company are set forth below in the section entitled "The Offering and the Securities--The Securities". In order to purchase Securities, a prospective investor must complete and execute an Investment Agreement.

Purchases or "Subscriptions" may be accepted or rejected by the Company, in its sole and absolute discretion. The Company has the right to cancel or rescind its offer to sell the Securities at any time and for any reason.

The Offering is being made through StartEngine Capital LLC as the intermediary (the "Intermediary"). The Intermediary will be entitled to receive a cash fee equal to 6% of the total purchase price for Securities sold to Purchasers in the Offering.

Price to Purchasers       Service Fees and            Net Proceeds

Commissions (1)

Minimum individual Purchase Amount

$250.00

$I 5.00

$235.00

Aggregate Minimum

$I0,000.00

$600.00

$9,400.00

Offering Amount




Aggregate Maximum

$535,000.00

$32,100.00

$ 502,900.00

Offering Amount




 

Does not include other expenses of the Offering, including professional fees of the Company's advisors such as attorneys and accountants, costs of securities compliance,transfer agent fees and escrow fees.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Accrued expenses of managers, officers, directors or employees; Future Wages

PRESS

Article Image
CES 2017: 4 Start-Up Gadgets That Put Big Brands to Shame

As anyone who has read a headline in the past year should know, your online travels are widely tracked and knowable by everyone from your ISP to Facebook to any site you visit online. For anyone who travels, and especially anyone who does business on the road, Keezel, or a service like it, should be essential.

Article Image
Keezel review: wireless portable VPN made easy

As a portable VPN hub, Keezel does everything you could want. It’s simple enough to set up and configure, connects to everything you can throw at it, and streamlines connecting multiple devices to a public Wi-Fi source. The longterm subscription costs are good value compared with the competition too

Article Image
Keezel VPN Hub Brings Simplicity To WiFi Security

That’s the basic premise. For one thing, then, it simplifies the VPN service part -- choosing one, signing up for one, and having to log into the service each time you want to connect (with The Keez you just connect). For another, it lets you log into the Keezel device rather than, say, a Starbucks

Article Image
Keezel palm-sized wireless VPN box keeps you secure on the go

Public WiFi hotspots can come in handy, but connecting to one usually means throwing privacy and security out the window. If you put Keezel’s new device in your pocket, you won’t have to make that sacrifice.

Article Image
Keezel VPN is a must-have for travelers and techies alike

Using Keezel, you can keep all of your Wi-Fi connected devices safe from all types of cyber threats, while maintaining speeds up to 20MBps. With ad-blocking, anti-phishing, and encryption features, Keezel keeps hackers and thieves at bay. Plus, you never have to worry about the company selling or tr










ALL UPDATES

04.24.20

temporary relief of 45 days from the filing date deadline of our annual report on Form C-AR.

Dear investors,

We hope all of you are well and staying healthy. We are sending you this message to inform you that due to circumstances related to COVID-19 we are relying on the temporary final rules of the SEC offering us temporary relief of 45 days from the filing date deadline of our annual report on Form C-AR.

“With this change, Regulation CF companies whose fiscal year ends on December 31, and who exercise their relief, will have until Friday, June 12, 2020 to file their annual Form C-AR with the SEC.”

As we are experiencing a slow down in revenue of our portable cybersecurity solution for (business) travelers, Keezel, we are still pursuing grants as well as commercial deals to help us get through the current pandemic and related economic downturn.

Kind regards and stay safe.

Aike & Friso

11.13.19

Notice of Funds Disbursement

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Keezel has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Keezel be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

11.11.19

After processing of your investments, the Keezels will be on their way!

Dear followers and investors,

We’ve been overwhelmed by all the new investors that joined us in the past weeks during our ‘invest and get a free Keezel event’. In order to process these investments we will (together with the StartEngine team) need a bit more time. Only then will we be able to reach out to you via email, asking for the shipping address of your free Keezels. 

If you are not in a hurry to receive them, wait for the email we will be sending out as soon as the investment process has been completed.

However, if you are in a hurry because you were anxious to get your Keezel by November 18th, please reach out to us at support[at]keezel.co with your name and shipping address and we’ll process the shipment in time as promised.

Thanks!

Friso

11.04.19

Notice of Material Change in Offering

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Keezel offering. Here's an excerpt describing the specifics of the change:


Extended length of campaign.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

11.01.19

Keezel invited to Taiwan + Final days of 'free Keezel with investment'-special

Dear investors and followers,

We are closing in on the deadline of our ‘get a Keezel for every $500 investment’ event. Invest by Monday to make sure you get yourself and your loved ones a privacy present this year.

Recently our CEO got invited to speak in Taiwan on the topic of bringing a cybersecurity product to the market.


If you've invested before, you can still benefit from this opportunity if you make a new investment between today and November 4th. 

Any investment made during this timeframe is eligible for this special deal. For every $500 of new investment you put in, you’ll receive 1 Keezel. Invest $1000, you'll receive 2, Invest $1500 receive 3 and if you invest $5000 you'll receive 10.

Have a great weekend!
Friso & Aike

P.s. this special offer is on top of any other perks you qualify for.


10.28.19

Keezel is available at Walmart!

Dear investors and followers,

We are very excited to announce that Keezel is now available at Walmart.com! A great milestone in reaching as many potential customers as we can. At the same time we are seeing new investors joining every day, thanks to our most recent ‘Free Keezel with New Investments’-campaign!

If you've invested before, you can still benefit from this opportunity if you make a new investment between today and November 4th. Any investment made during this timeframe is eligible for this special deal. For every $500 of new investment you put in, you’ll receive 1 Keezel. Invest $1000, you'll receive 2, Invest $1500 receive 3 and if you invest $5000 you'll receive 10.

Have a great week!
Friso & Aike

P.s. this special offer is on top of any other perks you qualify for.

10.23.19

By Popular Demand: Free Keezels with New Investments (limited time)

Dear investors and followers,

We are celebrating that we've reached the 200 investors milestone on our StartEngine campaign! This is huge. As we are nearing the holiday season, we are bringing back the get a free keezel offer! Invest and receive Keezels.

If you've invested before, you can still benefit from this opportunity if you make a new investment between today and November 4th. Any investment made during this timeframe is eligible for this special deal. For every $500 of new investment you put in, you’ll receive 1 Keezel. Invest $1000, you'll receive 2, Invest $1500 receive 3 and if you invest $5000 you'll receive 10.

Have a great rest of the week!
Friso & Aike

P.s. this special offer is on top of any other perks you qualify for.


09.16.19

Notice of Funds Disbursement

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Keezel has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Keezel be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

09.12.19

Keezel perks will be on their way once the investments have been processed

Dear investors and followers,

We are super excited with the surge of investments we received during the labor day special. We received some questions on when they will ship out. StartEngine will be processing the investments shortly, once we trigger the disbursement proces. This allows StartEngine to transfer your investments from the escrow account into our bank account, upon which we will start reaching out to you regarding your Keezel perk.

Keep a close eye on your inbox as StartEngine will ask you to confirm your investments when we start disbursement.

Have a great week!

Aike & Friso

09.03.19

Notice of Material Change in Offering

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Keezel offering. Here's an excerpt describing the specifics of the change:


Extended length of campaign.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.










JOIN THE DISCUSSION













0/2500

HOW INVESTING WORKS

Cancel anytime before 48 hours before a rolling close or the offering end date.

WHY STARTENGINE?

REWARDSWe want you to succeed and get the most out of your money by offering rewards and memberships!
SECUREYour info is your info. We take pride in keeping it that way!
DIVERSE INVESTMENTSInvest in over 200 start-ups and collectibles!

With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.

With Regulation Crowdfunding, non-accredited investors with an annual income or net worth less than $124,000, are limited to invest a maximum of 5% of the greater of those two amounts. For those with an annual income and net worth greater than $124,000, he/she is limited to investing 10% of the greater of the two amounts.

At the close of an offering, all investors whose funds have “cleared” by this time will be included in the disbursement. At this time, each investor will receive an email from StartEngine with their Countersigned Subscription Agreement, which will serve as their proof of purchase moving forward.

Please keep in mind that a company can conduct a series of “closes” or withdrawals of funds throughout the duration of the campaign. If you are included in that withdrawal period, you will be emailed your countersigned subscription agreement and proof of purchase immediately following that withdrawal.

StartEngine assists companies in raising capital, and once the offering is closed, we are no longer involved with whether the company chooses to list shares on a secondary market, or what occurs thereafter. Therefore, StartEngine has no control or insight into your investment after the close of the live offering. In addition, we are not permitted to provide financial advice. You may want to contact a financial professional to discuss possible investment outcomes.

For Regulation Crowdfunding, investors are able to cancel their investment at any point throughout the campaign up until 48 hours before the closing of the offering. Note: If the company does a rolling close, they will post an update to their current investors, giving them the opportunity to cancel during this timeframe. If you do not cancel within this 5-day timeframe, your funds will be invested in the company, and you will no longer be able to cancel the investment. If your funds show as ‘Invested’ on your account dashboard, your investment can no longer be canceled.

For Regulation A+, StartEngine allows for a four-hour cancelation period. Once the four-hour window has passed, it is up to each company to set their own cancelation policy. You may find the company’s cancelation policy in the company’s offering circular.

Once your investment is canceled, there is a 10-day clearing period (from the date your investment was submitted). After your funds have cleared the bank, you will receive your refund within 10 business days.

Refunds that are made through ACH payments can take up to 10 business days to clear. Unfortunately, we are at the mercy of the bank, but we will do everything we can to get you your refund as soon as possible. However, every investment needs to go through the clearing process in order to get sent back to the account associated with the investment.

Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.

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IN MAKING AN INVESTMENT DECISION, INVESTORS MUST RELY ON THEIR OWN EXAMINATION OF THE ISSUER AND THE TERMS OF THE OFFERING, INCLUDING THE MERITS AND RISKS INVOLVED. INVESTMENTS ON STARTENGINE ARE SPECULATIVE, ILLIQUID, AND INVOLVE A HIGH DEGREE OF RISK, INCLUDING THE POSSIBLE LOSS OF YOUR ENTIRE INVESTMENT.


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Unless indicated otherwise with respect to a particular issuer, all securities-related activity is conducted by regulated affiliates of StartEngine: StartEngine Capital, LLC, a funding portal registered here with the US Securities and Exchange Commission (SEC) and here as a member of the Financial Industry Regulatory Authority (FINRA), or StartEngine Primary, LLC, a broker-dealer registered with the SEC and FINRA/SIPC . You can review the background of our broker-dealer and our investment professionals on FINRA’s BrokerCheck here. StartEngine Secondary is an alternative trading system regulated by the SEC and operated by StartEngine Primary, LLC, a broker dealer registered with the SEC and FINRA. StartEngine Primary, LLC is a member of SIPC and explanatory brochures are available upon request by contacting SIPC at (202) 371-8300.


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1) Regulation A offerings (JOBS Act Title IV; known as Regulation A+), which are offered to non-accredited and accredited investors alike. These offerings are made through StartEngine Primary, LLC (unless otherwise indicated). 2) Regulation D offerings (Rule 506(c)), which are offered only to accredited investors. These offerings are made through StartEngine Primary, LLC. 3) Regulation Crowdfunding offerings (JOBS Act Title III), which are offered to non-accredited and accredited investors alike. These offerings are made through StartEngine Capital, LLC. Some of these offerings are open to the general public, however there are important differences and risks.


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StartEngine’s Reg A+ offering is made available through StartEngine Crowdfunding, Inc. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment. For more information about this offering, please view StartEngine’s offering circular and risk associated with this offering.