INVEST IN FANBASE TODAY!
Fanbase allows users to individually create programming that is directly centered on their points of interest and entertainment without paying for hundreds of shows that they are not interested in viewing.
Consumer spending on the top one hundred subscription applications rose by at least 30% globally, and by over 25% in the United States.*
Subscription revenue went up 164% over the past 12 months, with Android MRR growth rate of 35% since launching in July 2021.
Our Traction
Our Development Accomplishments in 2022 include:
Flickz, our short form video editor launched on February 16th, 2022.
Fanbase Audio 2.0, drop in audio chat launched on April 13th, 2022.
TikTok Migration Functionality launched on June 23rd, 2022.
Fanbase Audio Exclusive Subscriber Rooms
launched on July 21st, 2022.
New Unlimited Subscriptions Functionality
launched on August 8th, 2022.
Overview
Fanbase is a new frontier of social media, placing microcast and monetization capability at the forefront to the benefit of all users. By allowing any user to make money from their social content, they have the opportunity to create enormous consistent monthly revenue via their audience and increase authentic user engagement among their most interested followers. Fanbase users can post photos, videos, short form videos, create audio rooms, stories, broadcast live and post long form content to the platform to engage with audiences in a multitude of ways.
What Is Microcast Social Media?
Before we explain Microcast media, here are a couple examples of existing media distribution infrastructures.
The Broadcast Media Format.
Large subscription based cable networks with hundreds of channels like DirecTV, Comcast, Xfinity, Dish, Time Warner and U-Verse.
The Narrowcast Media Format.
Smaller subscription video on demand streaming apps with thousands of movies and shows like Netflix, Disney+, Hulu, HBO MAX, Apple TV+ and Prime Video.
Now let's take a look at Microcast Media.
Individual direct to person or brand subscription channels that house niche content like Beyonce, The Lakers, Kylie Jenner, Nike, Louis Vuitton or an Influencer inside a social network.
Microcast subscriptions will allow users to individually create programming that is directly centered on their points of interest and entertainment without paying for hundreds of shows that they are not interested in viewing.
THE PROBLEM
We believe in order for ad-based platforms like Instagram to make money they must suppress the reach of users. If a user can reach millions of people with their content, brands would pay the user directly and not pay Instagram for ads. Therefore Instagram must intentionally limit the reach of your content by not showing it to all your followers.
More and more users on these platforms are increasingly frustrated. We have entered a true crisis in which the platforms are getting rich off of the creativity of the users, but own a monopoly on the advertising and revenue stemming from the entire user base.
Although other platforms are attempting to address these issues, they do not provide the organic ability to grow their following on the platform, leaving users without a current major following on other platforms in the dark. Some current platforms that monetize lean toward mainly adult content, which does not instill confidence in the plethora of creator types out there looking to monetize. Also making them non-brand safe.
The issue of negative treatment of creators and frustrated users on other platforms is well documented.
In July and September of 2022, celebrities Kim Kardiashian, Kylie Jenner, and Cardi B expressed their frustration with Instagram and its attempts to mimic rival platform Tiktok. The changes have affected the algorithm and visibility of their content, resulting in lower engagement with users. (source)
*These Celebrities are not endorsing Fanbase and have not expressed support for the app. They have solely commented on other social media apps.
In August of 2022, social media platform Triller was hit with a flurry of lawsuits and accusations from producers Swizz Beatz and Timbaland, Sony Music, and numerous other Black creators. The claims failure to pay for “Verzus”, music royalties, and a black creator program.
source, source, source, source
We believe creators contribute so much to social media platforms only to have their pages deactivated, their content throttled down, and their visibility diminished, all while not compensating them for their contributions to the platform over and over again.
THE SOLUTION
Fanbase bridges the gap between traditional social platforms with the monetization aspects of other subscription-based applications by giving users the opportunity to do both natively in our application. Users can grow their organic followings and find their audience while also offering subscriber paid content for those who want exclusive access.
The ability for users to reach every single person that follows them creates the opportunity to generate limitless amounts of revenue and simultaneously engage with their suppressed audience. That is the difference between Fanbase and platforms that monetize from running ads.
The Market
Over 50% of in-app purchases in 2020 were recurring. On Fanbase, creating a subscriber relationship directly with other users creates the opportunity to tap into multiple verticals of the subscriber economy on one platform. (source)
Gen Z and Black content creators continue to drive social media culture.
The Fanbase persona is Gen Z. Gen Zers are trendsetters. Next year, 74 million people in the U.S. will be part of “Gen Z”, which will make it the largest generation of all. (source)
A survey of US social media users by Pew Research shows that:
What We Do
Easily migrate all your Instagram and TikTok content and captions over to Fanbase in just a few steps.
The Business Model
Fanbase takes a 20% portion of all in-app purchases from users, including user purchases of ‘Love’ packs or subscriptions to their favorite creators.
We payout all earned revenue over $25 to users at the beginning of every month.
How We Are Different
Our competition ranges from traditional social networks, which we believe fail to adequately provide reach to users’ audiences on their own behalf, or subscription-based services like Patreon, which help users monetize audiences from other platforms, but we believe fail to provide adequate creator tools and native functionality.
We are a native app with real-time engagement and all of the network effects in one place. It's the one-stop-shop for users looking to find their own unique audience while building a community and drawing in monthly revenue. Because of this, we are also able to send notifications to keep users engaged, unlike our other competitors who have web apps.
Other subscription-based services allow users to live broadcast in real-time, however, their content skews mainly toward adult content and we are a place for users of all types.
Why Invest
The users are what give a social media platform their value. Without users the platform has no value. This is why we believe that users should have the opportunity to invest in the very platforms they will make billion dollar companies.
Fanbase is also leading the conversation in user equity by offering the opportunity for anyone to own shares in the very platform they use. Be the biggest spokesperson for a social media platform that lets you monetize on the front end and have equity on the backend.
Fanbase is a free to download, free to use microcast social media platform with subscription capability for every user. Fanbase enables anyone to monetize their content charging $4.99 a month per subscriber, for exclusive access to photos, videos, audio chat rooms, and long-form content. Fanbase also has virtual currency known as "Love." That allows users to tip other users half a penny per love. Users can give love on any type of content on Fanbase.
He is a veteran songwriter-producer from Atlanta, Ga., As well as President and C.E.O of Isaac Hayes Enterprises, his late father Isaac Hayes’ estate. His broad catalog of writing, producing, and licensing music for TV and film, his extensive experience in social media marketing, and his passion for African American entrepreneurship led him to develop Fanbase.
As CEO of Fanbase, Isaac is the driving force behind the platform's development and future path. In addition to his role as CEO, Isaac also runs two other businesses. His primary role is with Fanbase. Please refer to the offering materials for further details.
ConsultR empowers organizations to reinvent themselves through creativity, technology, and innovation. His company has helped businesses like Taco Bell, FITTS, Heineken, and Pet Releaf to reach their customers through artfully crafted experiences.
In his role as Chief Technology Officer at Fanbase, he handles all the technology layers of the platform from development to integrations to data analytics. He is a former professional soccer player and avid fan.
Federico Cardinali
Dev Leader - Part-Time
Santiago Nogues
Creative Director - Part-Time
Dre Davis
Director / Creator Artist Relations - Part-Time
Maria Giuliana
Director of Audio Community - Part-Time
Julian Bravo
Coordinator - Part-Time
Bill Campbell
Music, Growth, and Flickz Development Advisor
He has in-depth industry experience in music, media, social, and entertainment markets. He previously served as advisor to TikTok and ByteDance helping scale and develop those companies.
GW Wright
Director Sports / Athletics - Part-Time
Suma Thumma
Data / Insights Manager - Part-Time
Experience working with different cloud technologies. Extensive experience conducting data analysis and data modeling and building dashboards.
Arun Valliappan
Data / Insights Manager - Part-Time
Known for delivery of actionable insights to key leadership and institutionalizing a data driven analysis and decision-making culture.
Broad range of experience solving business problems for industry leaders in internet,retail,media and energy.
Specializing in Business Intelligence and Data Warehousing strategy, planning, technical architecture, infrastructure & operations, analysis & design, development & testing .
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.
Investment Incentives and Bonuses*
Time-Based: These time based perks are based off of the launch date of 9/23/2022
Friends and Family Early Birds
Invest within the first 48 hours and receive additional 15% bonus shares.
Super Early Bird Bonus
Invest within the first week and receive additional 10% bonus shares.
Early Bird Bonus
Invest within the first two weeks and receive an additional 5% bonus shares.
Amount-Based Perks:
$400+ | Bronze Tier
Early Access to new Fanbase features on the platform.
$1,000+ | Silver Tier
Early access to new Fanbase features on the platform, and 10,000 loves to use on Fanbase and verified profile badge.
$2,500+ | Gold Tier
Early access to new Fanbase features on the platform, 15,000 loves to use on Fanbase and a Fanbase T-Shirt and verified profile badge.
$5,000+ | Platinum Tier
Early access to new Fanbase features on the platform, 20,000 loves to use on Fanbase, a Fanbase T-Shirt and an early investor gold verified profile badge.
$10,000+ | Diamond Tier
10% bonus shares, early access to new Fanbase features on the platform, 30,000 loves to use on Fanbase, a Fanbase T-Shirt, an early investor gold verified profile badge, and access to a private dinner for Diamond level investors with Founder and Executive Team. *Transportation and lodging not included.
*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.
Loyalty Bonus | 5% Bonus Shares
As you have previously invested in Fanbase you are eligible for additional bonus shares.
The 10% Bonus for StartEngine Shareholders*
Fanbase Social Media, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Non-Voting Common Stock at $3.95 / share, you will receive 110 shares of Class B Non-Voting Common Stock, meaning you'll own 110 shares for $395. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus and the Loyalty Bonus in addition to the aforementioned bonus.
Irregular Use of Proceeds
The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments. Salary payments made to one’s self, a friend or relative. Any expense labeled “Travel and Entertainment”.
05.16.23
[The following is an automated notice from the StartEngine team].
Hello! Recently, a change was made to the Fanbase offering. Here's an excerpt describing the specifics of the change:
Fanbase is increasing their offering maximum to $5M
When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.
03.24.23
Good News!,
Fanbase has decided to extend our round to $3.33 million dollars and let those who want to invest have that opportunity.
Go to startengine.com/fanbase to invest now!
Thank You! 🥳
Fanbase
02.14.23
[The following is an automated notice from the StartEngine team].
Hello! Recently, a change was made to the Fanbase offering. Here's an excerpt describing the specifics of the change:
Fanbase is increasing their offering max funding goal and extending the end date by 60 days
When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.
12.22.22
[The following is an automated notice from the StartEngine team].
Hello! Recently, a change was made to the Fanbase offering. Here's an excerpt describing the specifics of the change:
Issuer is extending the campaign end date
When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.
12.19.22
Greetings to those of you that have invested in this latest round for Fanbase! Thank you!
The good news is we have reached our goal of $2.5 Million and have wait listed dollars as well!
The urgent news is that there are there are $111k total in Failed AMLs. (Anti Money Laundering Checks)
There are also $34k in payment errors. Both of these issues can be resolved as long as you provide the correct information to StratEngine immediately.
If StartEngine cannot get the correct information from you as an investor to fix these errors, then your investment will be returned and the wait listed dollars will fill your spot on the cap table and you will not be invested in Fanbase.
Contact investor support immediately at this link so you can complete the investment process. https://help.startengine.com/contact/contact-us-ByDplTJXF
We will begin accepting wait listed dollars tomorrow afternoon. Tuesday, December 20th
This is very urgent that you respond TODAY.
Thank You,
Fanbase
12.15.22
Amazing News! We've just crossed $2,124,000 of committed investment for our current campaign.
Thank You to all of our new and returning investors! If you haven't invested and would still like to
go to startengine.com/fanbase to invest now. The minimum to invest is $245.
Seasons Greetings!
- Fanbase
12.09.22
This final round is is getting close to closing, with less than $650,000 left before we reach out goal. Don't wait til the last minute to invest in Fanbase.
12.08.22
- Fanbase
12.07.22
We're closing in on $2 Million!
- Fanbase
11.25.22
There's no better gift to give than the gift of ownership! For $245 you can invest in Fanbase! Go now to startengine.com/fanbase to invest. Happy Holidays!
Isaac
Members get an extra 10% shares in addition to rewards below!
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
Bronze Tier
Early Access to new Fanbase features on the platform.
Silver Tier
Early access to new Fanbase features on the platform, and 10,000 loves to use on Fanbase and verified profile badge.
Gold Tier
Early access to new Fanbase features on the platform, 15,000 loves to use on Fanbase and a Fanbase T-Shirt and verified profile badge.
Platinum Tier
Early access to new Fanbase features on the platform, 20,000 loves to use on Fanbase, a Fanbase T-Shirt and an early investor gold verified profile badge.
Diamond Tier
10% bonus shares, early access to new Fanbase features on the platform, 30,000 loves to use on Fanbase, Fanbase T-Shirt, early investor gold verified profile badge, and access to a private dinner for Diamond level investors with Founder and Exec Team
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