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GET A PIECE OF CHEERS

A Leader in Alcohol-Related Health

Cheers is a leader in the alcohol-related health category. We create products that support your liver and help you feel better after consuming alcohol. To date, we have helped over 300,000 people enjoy alcohol on their own terms, with a total of over $25 million sold through online sales alone. In 2020, Cheers generated $1.7m+ in profit. Our next planned move is to begin our expansion into retail, with the goal of Cheers being available anywhere that alcohol is sold.

This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.

$1,764,919.33 Raised

ABOUT

HEADQUARTERS
1334 Brittmoore Rd (Suite 1003)
Houston, TX 77043

Cheers is a leader in the alcohol-related health category. We create products that support your liver and help you feel better after consuming alcohol. To date, we have helped over 300,000 people enjoy alcohol on their own terms, with a total of over $25 million sold through online sales alone. In 2020, Cheers generated $1.7m+ in profit. Our next planned move is to begin our expansion into retail, with the goal of Cheers being available anywhere that alcohol is sold.

TERMS

Cheers
Overview
PRICE PER SHARE
$39.11
DEADLINE
Oct. 1, 2021 at 6:59 AM UTC
VALUATION
$49.45M
FUNDING GOAL
$10k - $5M
Breakdown
MIN INVESTMENT
$117.33
MAX INVESTMENT
$106,965.85
MIN NUMBER OF SHARES OFFERED
255
MAX NUMBER OF SHARES OFFERED
127,844
OFFERING TYPE
Equity
ASSET TYPE
Common Stock
SHARES OFFERED
Non-Voting Common Stock

Maximum Number of Shares Offered subject to adjustment for bonus shares

Offering Bonus Shares Maximum: 25,569 shares of Non-Voting Common Stock, which results in a maximum number of shares for this offering equaling 153,413 shares of Non-Voting Common Stock. 

Early Bird Bonus Shares:

• Earliest Early Bird Bonus (Day 1-3 Investment): 20% bonus shares. 

• Super Early Bird Bonus (Day 4-7 Investment): 15% bonus shares. 

• Early Bird Bonus (Day 8-14 Investment): 12% bonus shares. 

• StartEngine Member Bonus: 10% bonus shares.

Investment Tier Bonuses & Perks (Investment Tier Bonus Shares cannot be stacked with Early Bird Bonus Shares):

• $1,000 Investment Tier: 8% bonus shares + 10% off all Cheers products sold on website for 1 year.

• $2,500 Investment Tier: 10% bonus shares + 15% off all Cheers products sold on website for 1 year + Cheers swag kit*.

• $5,000 Investment Tier: 12% bonus shares + 20% off all Cheers products sold on website for 1 year + Cheers swag kit*. 

*Cheers swag kit is sold on cheershealth.com with the product title “The Ultimate Cheers Kit” for $115. See: cheershealth.com/products/ultimate-cheers-kit. 

The 10% StartEngine Owners’ Bonus

Cheers Health, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of stock at $39.11 per share, you will receive and own 110 shares for $3,911. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors' eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.

Investors will only receive a single Bonus Shares bonus, which will be the highest bonus rate they are eligible for. 

Explanation & Examples:

The Early Bird Bonuses, Investment Tier Bonuses, and the 10% StartEngine Owners’ Bonus cannot be stacked. An investor in Cheers Health, Inc. that is eligible for one or more “bonuses” will receive the greatest single bonus shares bonus available to such investor. 

For example: An investor is a StartEngine OWNer, and invests $5,000 on Day 6 of our campaign. The investor is eligible to receive the 15% Super Early Bird Bonus Shares, the 10% StartEngine OWNer’s Bonus Shares, and the 12% $5,000 Investment Tier Bonus Shares. Since the highest Bonus Shares bonus available is the 15% Super Early Bird Bonus Shares, the investor will receive this 15% bonus only. However, the investor will still receive the “20% off all Cheers products sold on website for 1 year + Cheers swag kit” perk, as that is the highest perk for which the investor qualified. 

For another example, if someone invests $1,000 on Day 8, they will receive 12% bonus shares + 10% off all Cheers products sold on website for 1 year. 

For another example, if someone invests $5,000 on Day 30, they will receive 12% bonus shares + 20% off all Cheers products sold on website for 1 year + Cheers swag kit.

For another example, if someone invests $1,000 on Day 40 and are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus, they will receive 10% bonus shares + 10% off all Cheers products sold on website for 1 year.

*All perks occur when the offering is completed.

Note on % Discount Perk on Cheers’ Products Sold Through Website:

The % Discount Perk is intended to benefit the investor themselves. We reserve the right to disable discount codes if we observe signs of abuse, including, but not limited to, posting codes on discount sites and reselling products obtained with said discount. This discount cannot be combined with other discounts, such as seasonal sales discounts.

Irregular Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Salary payments made to one’s self, a friend or relative. Any expense labeled “Travel and Entertainment”. Vendor payments.

ALL UPDATES










REWARDS

Multiple investments in an offering cannot be combined to qualify for a larger campaign perk. Get rewarded for investing more into Cheers.
Owners bonus

Owner’s Bonus

Owner’s Bonus Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).

JOIN THE DISCUSSION

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TM
Thomas Mongoven

7 months ago

It's now May 2023 and I cant find the annual report mentioned below? I am specifically interested in knowing the schedule/forecast for the events that will lead up to shareholders to benefit (or at least access) from our initial investment

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SW
Suli Wang

a year ago

Hello! It has been a while since my investment of Cheers last May. I'd like to get an update on how the company is doing currently, what you have planned for the CY 2023-2024 and your overall projection/expectation on the business mid-long term. Everyone is hearing the supply chain challenges daily in life or at work for over 2 years now. I assume this has also impacted Cheers one way or the other, does it remain as a main challenge for Cheers going into 2023? Finally, is Start Engine the only place where I can read and get update on Cheers as a company? Thank you! Suli :) - Ganbei!

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AH
Alexander Hofstetter

a year ago

Hello! Any updates on the process for potentially selling or receiving some sort of financial benefit from this previous investment? Are the only options at this point Individual-to-Individual Sales (I understand the 1 year restriction) or company buybacks? Is Cheers buying back any of the shares that were issued? Thank you for your time!

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TN
Tujonathan Nguyen

2 years ago

Excited to be a part of Cheer’s future, been sharing friends and family about the product availability at Kroger!! What are we looking at having the product available at HEB? Or even bigger, Costco in the distant future?

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BC
Brian Coleman

2 years ago

1.) Is there any update on how the Company's progress will be communicated to investors (referring to the comments below)? 2.) For tax purposes, will folks be receiving a K1 at some point over the next few months and how will that be distributed?

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JL
Jonathan Little

2 years ago

Any updates on next steps for the initial investors? Will there be another round of seed funding or is IPO the next target? Any tentative timelines?

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Tracy Ludwig

2 years ago

How do i sell my cheers shares

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BG
Bradford Goen

2 years ago

Contacted Trader Joe's in Austin and San Antonio, Texas. This product is a must for any store that sells alcohol, to promote good liver help and the dreaded hangover. Go CHEERS HEALTH !!!

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John Lynch III

2 years ago

Are investors receiving some of the Cheers product? I just got an email from Cheers saying my order is on the way, but I do not remember buying anything from Cheers.

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NF
Neil Fraser

2 years ago

<No need to respond this comment> I like your laid out strategy for investor relations, and who your CEO role model is. I like that you want to keep us investors informed, but like you I would rather have the team focused on growing Cheers MUCH MORE than keeping us notified of the progress. The yearly reports will speak volumes. Investor questions will be answered during a time block dedicated to doing that. When you have formulated text describing a part of the companies growth path that is created for planning or debriefing internal purposes. It wouldn't take a lot to edit it for investor updates. All three things accomplishing energizing and informing and honoring the investors WHILE being a minimal distraction to growing the company.

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RAISED
$1,764,919.33
INVESTORS
1,530
MIN INVEST
$117.33
VALUATION
$49.45M

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