The one-stop shopping approach of North Country Showcase for locally sourced products is a catalyst to drive tourism in the area. The region produces high-quality goods that suffer from a lack of exposure.
Now is the right time for this venture. North Country Showcase is aligned with the region’s movement toward a more tourism-focused economy. Additionally, North Country Showcase is part of the broader "Shop Local and Shop Small" trend.
The local market for the physical location is unique with access to Canadian day tourists and tourists from across the globe visiting the region for various events. Additionally, offering products in an e-commerce store will allow us to expand our reach beyond our local region.
While there are similar stores, none have a structure focused on community ownership and involvement. This focus allows us to be more involved in local events, from hosting local artists and producers in workshops and tasting shows, while also working to grow the region’s economy.