The KingsCrowd offering is now closed and is no longer accepting investments.


Actionable Startup Investment Research

Regulation Crowdfunding
Boston, MA
US Investors Only

Welcome to KingsCrowd

Think Morningstar® For the Equity Crowdfunding Market

We believe KingsCrowd is set to disrupt the $4.2B venture capital due diligence market with a Morningstar-style solution that is 100% unbiased and empowers every person to invest confidently in startups, regardless of wealth or financial sophistication.

We know that investing in startups is exciting, but it can also be overwhelming, complicated and very often challenging to navigate. That is why we created KingsCrowd, the first rating service for the equity crowdfunding market that provides education, analytics, research and ratings to help investors make informed startup investment decisions.

The KingsCrowd Mission

Through education, research, analytics and recommendations, we will empower everyone to invest in startups like a professional. At KingsCrowd, we believe that investors should have access to unbiased institutional-grade research and analytics tools that enable informed startup investment decisions, regardless of investment experience. 

Here’s the bottom line: We don’t tell you what to do, and we don’t create favorites. We provide our users with the education, analytics, research and ratings they need to make the right investment decisions. 

Startup Founders agree, we play an important role in enabling investors to make smart startup investment decisions.  

The Offering

$1.80/ Common Unit│When you invest you are betting the company’s future value will exceed $4.4M.

For details on the bonus, please see the Offering Summary below.

“We are passionate about crowdfunding. Put simply, we are on a mission to make startup investing accessible to everyone. One thing we can promise -  KingsCrowd  will always stay true to our values - inclusivity, diversity, transparency and compassion.”

Chris Lustrino

Co-Founder, KingsCrowd

The Killer Team Behind KingsCrowd

As a startup, we are a unique blend of experienced and youthful innovators. More importantly, our core team possesses an incredible understanding of the startup market, which makes KingsCrowd uniquely qualified to build this first-of-its-kind platform.

John Fanning, internet pioneer and founding chairman and CEO of Napster back in the early 2000's, and the Fanning family were the first investors in Uber, approached Chris Lustrino in February 2018. Chris had a background  in strategy consulting working heavily in the PE markets, as well as running a blog called SIC, which focused on the alternative lending and investing markets. The newest team member is Sean O’Reilly.  He is an experienced equity analyst and Editor from the Motley Fool, and has been studying the investment markets since he was 12 years old. 

Our Timeline

Currently, KingsCrowd has over 800 subscribers and thousands in annual recurring revenue with early adopters of our service as we continue to run iterative tests to find product-market fit. We are live with version 2 as we regularly experiment and continue to improve to meet the needs of our customers. 

As we begin to build our brand presence and relationships with the various platforms, we are building out our fully functioning ratings platform. This will enable us to rate and provide coverage of every deal across the equity crowdfunding market.

 All images are created and owned by the company and not re-purposed from another existing company's product or services. The only product that is a computer generated rendering of a future product for KingsCrowd is directly above. 

We are shooting for a winter 2019 release. Our aim is to utilize our early adopters as beta testers for our finished ratings product. Beforehand, we are beginning to build a brand presence in the market as the leading equity crowdfunding third-party research and rating service. 

About The Marketplace

For years, investing in startups was limited to big institutional venture capital firms and millionaires. However, over the past several years, several online startup investing portals (e.g., StartEngine, FundersClub, Republic, Netcapital, AngelList) have come to market, creating unprecedented access to startup investments online. These businesses were empowered by the JOBs act, which for the first time opened up investment in startup businesses to ordinary, unaccredited investors.

Since that time, the Crowdfunding market has seen 100%+ YoY growth. In fact, online investing in startups is well on its way to surpassing $1B per year. Source: Historical growth from Crowdfund Capital Advisors

According to the latest market research report released by @Technavio, the global #crowdfunding market is expected to register a CAGR of almost 17% through 2021.

We believe current competitors are primarily focused on deal aggregation, providing little education or recommendations. 

KingsCrowd is different. We’re taking a long-term vision to the market by building the startup investing “decision engine”. It will be one that’s focused on providing the comprehensive suite of tools needed to make informed startup investment decisions via online portals.

Use of Funds

We plan to invest the funds raised in our full-fledged rating service and in customer acquisition. This will take the form of hiring a lead developer to focus on product development in-house and an investment analyst to take ownership of scaling our research and rating capabilities.  We will also invest more heavily in our messaging and marketing efforts to drive customer adoption and feedback of our early beta versions of the platform.

The KingsCrowd Business Model’s business model has a multi-faceted approach: 

Invest in the Future of Investing with KingsCrowd

With the crowdfunding market seemingly growing at a quick pace, we believe we are well positioned to be a big part of a rapidly emerging market. KingsCrowd’s aim is to create a sustainable and profitable business that is representative of the more inclusive and open equity market through independent due diligence and ratings of the startups raising via portals like StartEngine.

It is time for investors to have access to the same logistics, stats and other critical info needed to help them make decisions. We are determined to be a true catalyst that will spur change in the private investing markets.

Join us in crafting a Morningstar for equity crowdfunding. Help us to help expand economic opportunity by empowering ordinary investors with the tools they need to invest confidently in early-stage startup businesses.

Invest in KingsCrowd!

In the Press

This Napster-Backed Company Provides Actionable Startup Investment Research

Bostinno covers the KingsCrowd story, how it came to be and why it is such a unique startup.


Chris Lustrino gets interviewed by Greenhorn Connect on how KingsCrowd came to be and where the business is headed.

KingsCrowd Wants to Become MorningStar of Crowdfunding Raises Money on NetCapital

Crowdfund Insider provides insights into the KingsCrowd business and equity crowdfunding offering on Netcapital.

The Ins-and-Outs of the DCU Fintech Innovation Center

Chris Lustrino discusses the KingsCrowd story and how the DCU Fintech Innovation Center has helped the company to grow in its early days.

Most Influential Entrepreneurs of 2018

Chris Lustrino is recognized as one of the most influential entrepreneurs of 2018 in this Entrepreneur publication.

How I Maxed Out My First Equity Crowdfunding Raise

Chris Lustrino sits down with ValueSetters to discuss how he pulled off a successful equity crowdfunding raise.

Napster-backed Startup Wants to be Morningstar for the Average Joe

Boston Business Journal covers the KingsCrowd story, how it came to be and why it is such a unique startup.

Episode 159 (podcast) Interviews during Boston Fintech Week (final group)

Chris Lustrino sits down with the BankOnIt Podcast to discuss the KingsCrowd founding story and how equity crowdfunding is reshaping financial services.

Offering Summary

Maximum 138,888* Common Units ($249,998.40)

*Maximum subject to adjustment for bonus units. See 10% Bonus below

Minimum 5,555 Common Units ($9,999)

Kings Crowd LLC

Corporate Address
695 Atlantic Ave., Floor 9
Boston MA, 02446
United States

Description of Business
KingsCrowd provides the infrastructure for startup investment decision making

Type of Security Offered
Common Units
Purchase Price of Security Offered

Minimum Investment Amount (per investor) 

The 10% Bonus for StartEngine Shareholders

KingsCrowd will offer 10% additional bonus units for all investments that are committed by StartEngine Crowdfunding Inc. shareholders (with ≥ $1,000 invested in the StartEngine Reg A+ campaign) within 24 hours of this offering going live.

StartEngine shareholders who have invested $1,000+ in the StartEngine Reg A+ campaign will receive a 10% bonus on this offering within a 24-hour window of their campaign launch date.  This means you will receive a bonus for any units you purchase.  For example, if you buy 100  Common Units at $1.80 / unit, you will receive 10 bonus units, meaning you'll own 110 Common units for $180.   Fractional units will not be distributed and unit bonuses will be determined by rounding down to the nearest whole unit.

This 10% Bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors receive their countersigned StartEngine Crowdfunding Inc. subscription agreement.

Irregular Use of Proceeds

Some of the funds raised may be used for: Salary payments made to one’s self, a friend or relative

Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$0.00 USD
Cash And Cash Equivalents
$0.00 USD
Accounts Receivable
$0.00 USD
Short Term Debt
$0.00 USD
Long Term Debt
$0.00 USD
Revenues And Sales
$0.00 USD
Costs Of Goods Sold
$0.00 USD
Taxes Paid
$0.00 USD
Net Income
$0.00 USD


A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


A Fantastic 2019 & New Opportunity To Double Down

about 2 years ago

Dear KingsCrowd Investor,

First off Happy New Year and here is to an amazing 2019 and an even more exciting 2020!

While I plan to send a more in-depth year-in-review once we can close out the year in the next 1-2 weeks, I wanted to provide you with 5 major KingsCrowd 2019 updates by the numbers! 

Major 2019 Developments:

1. New users: ~100,000 

2. New acquisitions: 1 (Acquired Newchip's Aggregator Platform and users)

3. New Hires: 4 (2 Investment Analyst, CTO, Director of Investments*) 

4. New Partnerships: 2 (Rocket Dollar, AltoIRA)

5. New Capital: $400K+

2019 has truly been a year of proving that our business is one that people want. We have worked excruciatingly hard to study our users, refine our product roadmap and identify product/market fit that we think is going to set us up for a huge 2020. 

Most importantly, we now have an incredible team that we have assembled to execute on our larger vision of becoming the Bloomberg/Morningstar rating and analytics solution of the online private markets. The team is far and away the most valuable component to building a successful business and we have been fortunate to attract some world-class and experienced talent over the past couple of months! 

As an investor in KingsCrowd, the best thing you can do to support our furthered growth is to double or even triple down on your investment as many of you already have to help us take our business to the next level! 

Your capital will be used to invest in the team, technology, and business development to reach our 2020 goals! You can do so directly HERE

Together we are going to accomplish some amazing things in 2020! 

Onward and upward,

Chris & The KingsCrowd Team 

* New team members: Olivia Strobl, Francis Vu, Howard Schneider, Ahmad Takatkah

KingsCrowd gets a shoutout in The Boston Globe

over 2 years ago

Hi everyone,

I know it's been awhile but we just wanted to share a nice shoutout we received in The Boston Globe on how KingsCrowd is helping to share the online private markets with ratings and analytics.

Moreover, we wanted to remind you that our current pre-seed round of funding is underway over on Netcapital and you can partake. We hope you join us in continuing our development as an organization. We will have more exciting developments for you early this Fall.

Stay tuned and be sure to invest.

All the best,

Chris Lustrino


about 3 years ago

Last call, we've added 6 new investors over the past few hours. But there are only 3 hours left to invest! And then we will officially close our raise. 

Get your dollars in now! And join the KingsCrowd family of investors!! 

Thanks for an amazing journey everyone. Bright days are ahead! 

All the best, 

Chris & The KingsCrowd Team 


about 3 years ago

The past 24 hours has been amazing! We added 25 new investors, $11K in investment and 10 new paying customers!

We love seeing the StartEngine community so engaged and excited about what we are building!

But there are just 10 hours left to join the KingsCrowd team on our journey to reinvent the private capital markets!

Let's see if we can add 25 more investors in the next 10 hours. 

It's a tall order but I know we can do it!

Thanks KingsCrowder's!

PS Our 6 month offer is over, but you can still get 3 months for $1 with coupon code KINGSCROWD3FOR1 at checkout!


Chris & The KC Team!

Last Call: We Are Down To The Wire

about 3 years ago

LAST CALL!!! If you want to invest in KingsCrowd, be sure to INVEST BEFORE IT IS TOO LATE. We are down to the last few hours to invest and our coupon code for a 6 month trial for $1 will expire at midnight!



Join the KingsCrowd movement and help reshape the private capital markets to be more efficient. Here is to the future. Thank you everyone who has made this raise such a success. We raised nearly $10K just today. Let's keep it going.

Signing off,

Chris Lustrino & The KingsCrowd Team

Last Push To The Finish Line

about 3 years ago

We've Brought on 11 NEW INVESTORS this afternoon! With just hours left we wanted to send out another reminder to invest while you still can and join the movement to make the private markets transparent and easy to access!

If you want to hear from me the Founder, you can actually check out my 5 minute pitch from StartEngine's Demo Day below. I come on at 1:26:50. VIDEO HERE.

Hopefully that can answer any questions you may still have! TIME TO INVEST! 

And reminder to sign up with coupon code KINGSTART before midnight tonight. It will get you 6 months of access to KC for just $1 risk free!


If you become a paying customer before midnight, you will get an investor badge on your social profiles when we roll out social profiles later this year.

Hope You Join Us On This Exciting Ride!!!

Time Is Almost Out

about 3 years ago

Over the last several hours of our campaign, we want to provide you with additional reminders that time is indeed expiring to invest in KingsCrowd. Need reason to get excited about investing in KingsCrowd? Check out this graphic. 

Don't let KingsCrowd be the one that got away! ACT NOW AND INVEST. 

We look forward to having you on the team!

Onward and upward,

Chris Lustrino


about 3 years ago

If you've been thinking about investing in KINGSCROWD, your almost out of luck. 

We have 36 HOURS until we close to the public! 

If you want to be a part of the 'Morningstar' of the private markets, BE SURE TO INVEST WHILE YOU CAN. We are building a world class team and product to meet a real market need. With your investment we can accelerate our ability to execute on our vision. 

Really exciting days are ahead for KingsCrowd and each and everyone of our investors!


If you have any doubts ask us questions, make your voice heard but most importantly INVEST!

We hope you join us. And for one last time we are bringing back our coupon...

COUPON CODE: KINGSTART (6 months for $1 risk free)


All the best,

Chris Lustrino & The KingsCrowd Team

5 Days Left To Invest

about 3 years ago

Hey everyone,

Just a quick reminder that there is only 5 days left to invest in KingsCrowd before we close to the public.

Be sure to invest while you can!

Let us know if you have any questions at all. Here's to an exciting future for KingsCrowd! Hope you join us.

All the best,

Chris Lustrino

Founder & CEO

KingsCrowd Partners With Wealth Noir - 1 Week Left To Invest in KC

about 3 years ago

Hi everyone,

We are excited to announce that we have partnered with Wealth Noir to provide in-depth content on the equity crowdfunding market. 

Wealth Noir exists to preach and teach about the importance of financial freedom and generational wealth to Black millennial professionals and they align well both with our vision and mission to empower everyone to invest in startups confidently. 

The value of the partnership includes:

  1. Greater exposure to the types of investors we want to sell to

  2. Aligning our branding with other leaders in the financial publication space

  3. Potential customer acquisition channel 

A rising tide raises all boats and these types of initiatives do exactly that. With each step Wealth Noir takes and with each step we take, we can help to bring innovative financial products to more people faster. 

This is an exciting day for KingsCrowd and look forward to many more. To check out our first piece exclusively written for Wealth Noir see HERE! Be sure to invest in KingsCrowd before time runs out!

Onward and upward,

The KingsCrowd Team

Don’t Miss Your Chance To Invest In KingsCrowd: Less Than 2 Weeks To Go

about 3 years ago

Hi everyone,

I just wanted to let you know there are less than 2 weeks left to invest in KingsCrowd before we close the round. We are kicking off the New Year in grand fashion and have some big news soon to come. 

But we just wanted to remind you to invest while you can!

Why You Might Want To Invest:

  1. First movers in the equity crowdfunding ratings and analytics space

  2. Building out first comprehensive ratings platform for the market

  3. Backed and advised by John Fanning, Founding Chairman & CEO of Napster (he and his family, first investors in Uber)

  4. 123K+ visitors, 2.1K+ subscribers, $12K+ in ARR and just getting started

  5. Beginning to sign B2B2C partnership agreements to vastly accelerate growth

  6. Acquired leading analytics provider in the space, Crowditz

  7. Partnered with Rocket Dollar to provide in-depth ratings to self-directed IRA users

Not only can you invest in us, but you can use us to find other awesome investments. By backing us, you are investing in your own future startup investing success!

Speaking of that we are bringing back coupon code KINGSTART for 3 more days so you can get 6 months of KC for just $1!



All the best,

Chris & The KingsCrowd Team

KingsCrowd Partners With Rocket Dollar - Expands National Reach

about 3 years ago

Hello everyone,

We are excited to announce that we are partnering with Rocket Dollar. Rocket Dollar, was founded in 2018 with the goal of making it safe, simple, and fast for people to take control of their retirement savings.   


The team offers an innovative set of streamlined Self-Directed IRAs and 401(k) products. To learn more about the company, check out our discussion with Co-Founder & CEO, Henry Yoshida here

By partnering with Rocket Dollar, we are growing our reach to a new cohort of investors. These investors are looking to diversify their retirement portfolios with alternatives like private companies that list on platforms such as StartEngine. 

We will provide Rocket Dollar account holders access to rating reports, updates and special offers. With the team’s focus on empowering the individual through education, we feel this partnership is a natural fit for KingsCrowd. 

As we have alluded to before, building these types of partners is how we can scale KingsCrowd’s reach and help to efficiently grow the equity crowdfunding market. This is a terrific development for our organization. 

Onward and upward!

All the best,


P.S. To celebrate this great development coupon code KINGSCROWD3FOR1 at checkout will get you 3 months of access for just $1 tonight only!

Don't Miss KingsCrowd Pitching At Demo Day Tomorrow

about 3 years ago

We are happy to announce that we will be participating in StartEngine's final Demo Day of 2018 this Thursday, December 20th! 

We'd love for you to join and learn more about our project. You'll be able to ask us anything you'd like in real time. Come support us at 12:12pm EST, and register here for further updates.

Looking forward to chatting with you all soon.


Chris Lustrino


about 3 years ago

Hi everyone,

Great news! This week, we were humbled to accept the opportunity to present at the AB Bernstein Boston office pitch event. For context, AB Bernstein is a top global investment management and research firm with over 3.5K employees globally and $550Bn in global assets under management.

We were selected to pitch as one of the top 3 startups the Boston team had seen all year. We are proud to announce that KingsCrowd was selected as the winner by the judges and crowd. This is another indicator of our ability to put ourselves on the map as a bright young star in the investment research and analytics space.

All the best,

Chris Lustrino

Notice of Funds Disbursement

about 3 years ago

[The following is an automated notice from the StartEngine team].


As you might know, KingsCrowd has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in KingsCrowd be on the lookout for an email that describes more about the disbursement process.

This campaign will continue to accept investments until its indicated closing date.

Thanks for funding the future.


SIGN UP TONIGHT: Time Is Running Out To Be A Beta Tester

about 3 years ago

Hey everyone,

Just a reminder if you become a paying customer by the end of tonight you will be added to our beta list of testers for the upcoming launch of our full ratings platform

Right now all StartEngine users pay just $1 for 6 months of TOTAL ACCESS to KingsCrowd. 


Coupon Code: KINGSTART

All the best,


KingsCrowd’s Experience Significant Growth: By The Numbers

about 3 years ago

Hi everyone,

As December begins and November winds down we wanted to reflect on our progress by the numbers since we launched KingsCrowd. Below we have highlighted some key KPIs metrics we track and what we feel they say about the business. 

Total Website Visitors: 300% growth to 52K+ web visitors in November

One of the cool things about running an independent startup equity rating website is that startups love us. The fact that we conduct our own due diligence and receive $0 payment from startups or platforms means that our ratings really mean something.  

Why this is relevant is that a great deal of the spike in growth seen above in visits over the past couple of months comes from a handful of startups that decided they wanted to promote their deal rating report because they found it so valuable. 

We had no say in the matter at all and when we reached out to the founders they said the rating report was helping to raise capital. One of the campaigns that has been advertising our rating report has gone from $33K in investment to $69K since publicizing the rating. 

Whether or not we can attribute all of these gains to us, I don’t know. However I do know that this is a great sign for our business model. We have been able to grow our website visits over 300% without expanding the marketing budget. 

Creating use cases like this will likely lead to other startups doing so similarly on their own accord and help us to grow efficiently.

Total Newsletter Subscribers: 120% growth in subscribers

Thanks to the growth in website visitors and our acquisition of Crowditz, we have been able to expand our newsletter subscribers to nearly 2K. In the past we have found that most of our customers are individuals who join the newsletter and eventually convert as they become more familiar with our content. 

With this large spike in subscribers recently, we are hopeful that we can execute on driving meaningful conversions in the coming months to paid subscribers. 

What excites us about the above numbers is that we don’t think we have even begun to scratch the surface of what we are capable of as we haven’t even started pushing our digital marketing strategy, nor have we started to turn on the distribution channels we are currently working to open through partnership (e.g., financial publications, independent IRA accounts). This is to say we are only getting started. 

Annual Recurring Revenue: Approaching $10K in ARR

While we have not worked to heavily push paid subscriptions in the early days in order to attract more users and build trust with the equity crowdfunding community, we are proud to say that we are quickly approaching $10K in ARR.

Having early paying customers that often tell us how helpful our rating reports are, we think is a sign that we are finding product market fit. 

Another interesting stat, over 60% of our paying customers opt for our highest cost membership and almost a third are paying for a full year upfront. Early traction is a positive sign, and we’ve yet to launch our core product!

Progress Summary

We think that the above metrics indicate signs of a really intriguing business that is only in its infancy but is showing its potential to become a sizeable and intriguing business. 

In order to continue to accelerate growth of the above numbers we are focused on the following:


  • Solidify partnerships with several new distribution channels in Q1,2

    • Financial publications

    • Self Directed IRAs

    • Family offices


  • Roll out KC digital marketing plan

    • Working in tandem with digital marketing agency that has driven crowdfunding success

Product Development:

  • Integrate Crowditz analytics / capabilities into KingsCrowd

  • Built out institutional analytics product (custom pricing)

  • Complete development of the KC rating platform (priced at $50+/mo.)

  • Add product features (e.g., talk with an analyst)


  • Hire an investment analyst / ops individual in Q1 or Q2

  • Hire an lead developer / product individual in Q1 or Q2

    • Timing based on capital raised, 2-3 more positions will be filled once next round of capital closes. 

Here is to an exciting future.

All the best,


Our Commitment To The Equity Crowdfunding Community

about 3 years ago

Hi everyone,

We are reaching out to you because there was a development in the world of ICOs this week that I wanted to call out to help reiterate our commitment to you the investor in the equity crowdfunding market.


In a report published by Reuters, it was brought to light that many ICOs pay to get rated and essentially deceive investors of whether or not a deal is actually good.


We were sad to see that but it was a great moment for us to reflect on what makes KingsCrowd so powerful. As you may know we never accept payment from startups or platforms to get rated. That decision is instead based on our in depth due diligence process.


Despite being asked many times by startups to pay for a rating, we believe the only way for the equity crowdfunding market to be efficient is to have an independent ratings and analytics platform that is unbiased. That way we can best serve you the investor with the truth.


If you ever have any questions about our due diligence process please feel free to reach out at And of course if this value proposition resonates with you, be sure to invest while you can.


And just as a reminder time is running out to use our special offer for 6 months access to any of our memberships for just $1! See below.

Coupon Code: KINGSTART

Checkout here:


Happy investing,


A Special Holiday Offer and More Ways to Interact With The Team

about 3 years ago

Hi everyone,

We hope you had a terrific Thanksgiving weekend. We sure did. Other than loading up on family and turkey, we had time to reflect on the numerous reasons why we are thankful as an organization. 

Be it our 34 new investors in this current round to date, the acquisition of Crowditz, our nearly 2K subscribers, the $120K+ we raised this Fall, or our various partnership discussions that are proving fruitful, we have made tremendous strides as a business. '

As a recognition of our gratitude we want to offer a holiday special to all StartEngine users.

For a limited time only we are offering 6 months access to any of our memberships for just $1!

Coupon Code: KINGSTART

Checkout here:

That’s up to a $120 value for just $1. Better yet, if you sign up this week ONLY, you will become an exclusive early beta tester for our rating platform currently under development. 

This is a perfect chance to help shape the future of KingsCrowd! There is no better way to bolster the strength of your investment than to become a vocal customer. 

We are on a mission to make your life as simple as possible and make sure you can invest confidently. 

More updates to come. Happy investing. 

All the best,


A Great Week At KingsCrowd And More Ways To Learn About Us

about 3 years ago

Hi everyone,

It’s been a great week at KingsCrowd. Between the announcement of the Crowditz acquisition and several strategic investor meetings in Seattle, Austin and San Francisco we have been taking many positive steps forward for the business that will hopefully continue to play out over the coming months. 

One thing I continue to hear both from our customers and potential investors in KingsCrowd is that they want to get to know more about the team, which I get. The reality is, when you invest in an early stage business much of what you are investing in is the people. 

That’s why we always try and interview the startups we rate because the team can really make or break it. With that in mind I wanted to let you know about 2 upcoming Webinars where you will get to have this more personalized interaction with us.

The first is a webinar we will be hosting on Wednesday December 5th. More details on time and a sign up form will be circulated in the next week. 

The second webinar is the StartEngine Demo Day, which we will be partaking in on December 20th. StartEngine will be providing details on this very soon.

Both Webinars will focus on KingsCrowd and give you more insight into who we are and what our vision for the business is. 

Our hope is to make all of our followers investors and we will do whatever it takes to ensure you can make a confident investment decision in KingsCrowd.

Onward and upward. 

All the best,


KingsCrowd Acquires Leading Data & Analytics Provider, Crowditz

about 3 years ago

Hi everyone,

KingsCrowd has some big news to share. In case you didn’t see the press release we have officially announced our acquisition of Crowditz today, the leading data and analytics provider for the equity crowdfunding market. 


Crowditz was founded in 2017 by Alan Phillips, an esteemed Angel Investor, Howard Schneider, a former CTO at Dow Jones and Boston-based CMO Jon Finegold. 

With the acquisition of Crowditz, KingsCrowd will nearly double our subscriber base to ~2K investors overnight. Additionally, we will intake all equity crowdfunding investment data collected on the market since inception, and utilize the infrastructure the team has built to bolster and accelerate our rating database development. 

“Equity crowdfunding is poised to be a disruptive force in startup investing and our vision of where the industry is headed aligns perfectly with KingsCrowd.” said Alan Phillips, Co-Founder and CEO of Crowditz, “Investment decisions in this industry will ultimately be data-driven and the combination of our two platforms will create a powerful destination for anyone interested in equity crowdfunding.”

We could not agree more with Alan. This is an incredibly important and pivotal development for KingsCrowd that we think will enable us to accelerate our foothold in the space, and most importantly become the most powerful equity crowdfunding investment decision tool on the market for our customers. 

Today we celebrate this major win! Stay tuned for updates on the rollout of integrated Crowditz features into KingsCrowd in the coming weeks and months. 

And be on the lookout for more business development updates. We are constantly reviewing opportunities that we think can drive value creation for the business and our investors. 

Invest today and be a part of our exciting upward trajectory! 

All the best,

Chris & The KingsCrowd Team

KingsCrowd Marching Forward, Named Alongside FlyWire As Top 5 In Boston Fintech

about 3 years ago

Hey everyone,

Thanks for following KingsCrowd over the first couple weeks of our raise. It’s been a great experience on StartEngine thus far and we are just getting started.

Tonight we will be attending the Bostinno 50 On Fire event as a finalist in the Fintech category. Yes, we were named to the top 5 best Fintech startups in Boston alongside major names like Flywire, which has raised $100M in a series D and Notarize, which recently raised a $20M series B.


To say we are humbled would be an understatement. But in order to justify being named alongside such names we need to keep progressing as an organization.

In order to do so, I will be hitting the road flying to Seattle, San Francisco and Austin to speak with strategic investors and channel partners that have expressed significant interest in our business. 

From a channel partner perspective we have identified a few strong channels for building scale. These include Self-Directed IRA companies that want “Morningstar” type research for their account holders to be able to invest intelligently into alternatives like startups. 

Additionally, we are speaking with several financial publications that are interested in obtaining coverage of the equity crowdfunding markets. More information on these distribution partner opportunities is forthcoming. 

We are also in process of scheduling our first hack-a-thon with a group of powerhouse female developers that are going to accelerate our rating database development. Check in soon for more updates on this. 

Remember, we are here for you the investor. If you haven’t already, be sure to sign up for our free newsletter at KingsCrowd to start tracking the equity crowdfunding market for yourself. 

And stay tuned for more big announcements coming soon. Happy investing!  

All the best,

Chris & The KingsCrowd Team

Our First Week is in the books! New Website Launched, StartEngine Summit & Money 20/20

about 3 years ago

Kings & Queens of the Crowd,

What a first week it has been and we're just getting started. We have already brought on 19 new investors to the KingsCrowd team. Appreciate the early support and excited to have you apart of our mission.

Our new website just launched (if you haven't noticed, take a look!) to compliment the tailwind momentum of our fast growing community and network of users. Our investors and ambassadors are the reason behind our continued acceleration of growth and product development.

Over the past week, we hit the ground running with our campaign and had the chance to host an exhibition booth and demo KingsCrowd at the StartEngine Summit. We had the chance to meet many new faces and potential investors that we're having ongoing conversations with. 

We also spent 3 days out in Las Vegas at Money 20/20, one of the largest Fintech conferences in the US. As part of their Startup Academy, which we were selected for back in July, we had the opportunity to network with countless investors and potential partners.

KingsCrowd was very well received by all parties and the conversations we had should drive some extremely exciting updates in the coming weeks and months as we begin to execute on some of the relationships we started forming at Money 20/20.

What we were able to accomplish in 3 days would otherwise have taken months. We hope you join us on this journey.

Onward and upward. 

All the best,

Chris Lustrino

Founder & CEO

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