The Honeyfund offering is now closed and is no longer accepting investments.

Honeyfund

Support the People You Love

Honeyfund

Support the People You Love

Clearwater, FL
Consumer Internet
E-Commerce
Have you ever given a honeymoon contribution as a wedding gift? If so, you probably did it on Honeyfund, the most trusted honeymoon wedding gift registry. Honeyfund is expanding its popular gift platform so couples can receive financial support from friends and family for all of life’s milestones and mishaps -- like buying a home, having a baby, or even an unexpected illness.

$1,067,815

raised
2,424
Investors
$19M
Valuation
$0.92
Price per Share
$138.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
0
Days Left

$1,067,815

raised
2,424
Investors
$19M
Valuation
$0.92
Price per Share
$138.00
Min. Investment
Common
Shares Offered
Equity
Offering Type
$1.07M
Offering Max
0
Days Left
This offering ended on August 07, 2021 and is no longer accepting investments.

Reasons to Invest

Honeyfund has a solid history of performance -- funding one million couples, with more than $640 million in gifts from 6 million givers since 2006.
Honeyfund led a consumer shift in the $19 billion wedding industry from blenders and dishes to cash and experiences. Now we plan to lead that same shift in the larger $130 billion all occasion gift market.
The company is backed by Kevin O’Leary of Shark Tank, with advisors including the founder of Ureeka/former head of data at Facebook, and the former CMO of Uber.

Support the people you love with Honeyfund

More than a million couples have received support through Honeyfund’s existing online wedding gift registry, which gives couples the opportunity to create a wish list of honeymoon experiences, wedding-related costs, or just receive money from friends and family to support other savings goals. Honeyfunds are simple to set-up and come with 5-star customer support.

As a giver, it’s easy to visit a couple’s honeyfund page, choose a gift, and check out with a credit or debit card. The cash goes directly into the couple’s PayPal or bank account, less a small fee of about 3% for each contribution.

You can also give a digital gift card from our 150+ brand partners, which include Target, Bed Bath & Beyond, Amazon.com, Delta, Southwest, Hotels.com, Uber, Disney Fairy Tale Weddings & Honeymoons, Skyhour, Royal Caribbean and many more.

The Problem


People need assistance with their major life events, and they crave experiences over things

In 2005 when the founders were paying for their own wedding, they didn’t have the budget left over for the once-in-a-lifetime honeymoon, and going into debt wasn’t an option. So they created a makeshift honeymoon registry, and their wedding guests loved it, giving more than $5,000 and begging for a similar solution for other weddings. With that, Honeyfund was born.


Like the founders, today couples are paying for their own weddings with little budget left over for the honeymoon or life beyond. They care about starting life together without debt, and they simply don’t need nor value the material items on a typical wedding registry. In other words, they crave experiences over things.

GIF

With these two universal shifts that we observed in consumer behavior -- couples paying for their own weddings and wishing for experience-based or cash-based gifts more than things --  Honeyfund transformed the wedding gift industry. Now the company sees an opportunity to lead the same shift in life events beyond the wedding. 


Let’s face it: Life for a married couple is costly and unpredictable. There are countless life events to plan for -- baby showers, anniversaries, home purchases, graduations, retirements, and deaths in the family to name a few. Close friends and family members want to be there to help with these monumental moments.


And now, the COVID-19 has placed further financial burden on us all, making it clear that anything can happen when we least expect it. What people care about now isn’t the hustle, bustle and stress of daily life. It’s the people we love. Now more than ever, we all need a place like Honeyfund to stay connected and support each other financially. 

The Solution


A gift that is more than material

We created Honeyfund for everyone who longs for that dream honeymoon experience but doesn’t have the budget and doesn’t want to go into debt. After funding more than a million couples’ honeymoons with the support of 6 million givers, Honeyfund has established itself as a trusted brand in experience and cash-based gifts. And we learned a lot along the way. 

Shortly after starting Honeyfund, couples started asking us if they could have a similar service for other life events. As a result, we’ve funded more than 13,000 baby showers, anniversaries, retirement parties, graduations, hardships and more.

What we learned by hosting these individual events is that the same friends and family came out to support each one. That’s why we’re building a permanent life-long funding platform that doesn’t require separate accounts and campaigns pages, unlike other crowdfunding competitors such as GoFundMe and IndieGoGo. Each personalized honeyfund account can be tailored and transformed to handle any life event, for example what was a wedding gift site can become a baby gift site. 

All the friends and family that contributed to your previous events will be notified if you make a change or post an update to your honeyfund, prompting them to support you again. 


One thing we’ve always heard since launching Honeyfund is, “What a cool idea! I wish I had that when I got married.” With our new life-long funding page, you can have it for anything in your life. If you didn’t use Honeyfund for your wedding -- you can sign up for a baby on the way, a milestone anniversary or birthday, even an unexpected hardship.  Just invite your friends and family to visit, follow your honeyfund site and make a contribution. Your honeyfund account and all your friends and family stay with you through that event and all the others that will inevitably come your way. They’ll never have to worry about missing an important milestone in your life.


Finally, every Honeyfund gift you give or receive will earn a cash-back reward, increasing your budget for whatever life throws your way. 

The Market


Evolving in a $130 billion annual gifting market

We have already made our mark in the evolving wedding gift market, which is valued at $19 billion annually (source). Now we are expanding into all-occasion gifting, with a market size approximately seven times larger at $130 billion year-round (source).

We have also capitalized on the fact that the gifting market is essentially a self-powered marketing engine. Everyone that signs up for a Honeyfund wedding registry invites, on average, 150 of their closest friends and family to their page. Each of those relationships potentially leads to additional platform users, contributing to our super low customer acquisition cost. 


Further, donation-based crowdfunding has become more popular with a 2016 report from the Pew Research Center finding that 22% of American adults had contributed to a crowdsourced fundraising project, and most donors (68%) contributed to help someone in need. (source) The fact is, giving feels good. Especially when someone we love is hurting.


Our Traction


More than one million happy couples and $640 million in gifts given from 6 million givers

Since our 2006 launch, we have played host to over a million couples receiving $640 million in gifts given, from 6 million givers. Honeyfund’s innovation in crowdfunding has also been recognized by prominent media outlets and partners. In 2012, Honeyfund was named one of TIME.com’s Top 50 websites.

In 2014, we made an appearance on Shark Tank and ended up with an investor and advisor in Kevin O’ Leary, aka ‘Mr. Wonderful.’


In 2018, Honeyfund launched an exclusive partnership with Target to power honeymoon gifting on Target’s online wedding registry.

And in response to COVID-19 pandemic in 2020, we partnered with Kevin and the Jamaica Tourist Board to provide relief to wedding couples impacted by the global pandemic.

The Business Model


Steady and expanding revenue streams from partners and payment platforms

Honeyfund truly is remarkable when it comes to its business model. Unlike other crowdfunding sites, we do not charge platform fees, which is great for our customers and their friends and family. There’s just a simple processing fee of less than 3%, deducted from the amount received. There is never any fee to the giver.


Honeyfund earns revenue from the partners that help us facilitate gift payments and gift card fulfillment. For example, the average eGift Card gift of $120 results in about $10 in commissions paid by the gift card brand. And the recipient receives the full amount!

We also work closely with our gift card partners in retail, travel, and other industries. These partnerships drive advertising revenue to the company without resulting in unwanted or disruptive ads on the platform. We simply add value to customers in the form of travel deals, gift card bonuses and more.  We will expand these partnerships with our planned rewards program to grow customer lifetime value while providing savings to our customers.

Finally, even though our core customer acquisition strategy happens at the wedding planning stage, our expanded capabilities will enable acquisition during any life event at the same low customer acquisition cost of about $1 on average.

OUR LEADERSHIP


A dynamic CEO, 23-member team, and superstar advisers

After a winning appearance on Shark Tank, our CEO and co-founder Sara Margulis was propelled into several media and speaking engagements. Her thought leadership in entrepreneurship, women in business and work/life balance has been shared at SXSW, Aspen Ideas and the Inc. Womens’ Summit. After fully acquiring the company from her co-founder in 2019, Sara overhauled the product with a fresh site design and improved payment methods, doubling customer engagement in just one year.

Sara is supported by a 23-member team. This includes an agile and extensible technology team, a 5-star customer service team, and an 8-person marketing team.


Finally, Sara’s key advisors include Kevin O’Leary of Shark Tank, David Jakubowski, founder of Ureeka and former head of data at Facebook and former GM of search monetization at Microsoft, and Rebecca Messina, senior advisor at McKinsey & Co. and former CMO of Uber and Beam Suntory.

Why Invest


An exponential gifting industry with 7 million established customers

Our vision for Honeyfund: a closed social network for gifting -- where friends and family support each other through all of life’s milestones, mishaps and monumental moments -- gifts that last a lifetime.


This model is better than a one-off “fund me” type campaign because everyone we know and love is already connected to us on our Honeyfund gifting site. When life happens, simply post an update and Honeyfund notifies your support network. 


Your investment in Honeyfund will power 1) 6-9 months of feature and app development to expand the popular gifting platform’s capabilities from a wedding focus to the gift occasions beyond, 2) the development of a cash-back rewards system that will keep customers and their friends and family coming back again and again, and 3) marketing to attract customers at all stages of life, as well as re-engage our database of 7 million past couples and givers.

Honeyfund has established itself as a beloved brand in the wedding gifting space because it transformed wedding gifts from “things” to experiences. It has a substantial customer database, a finely-tuned product, and the customer engagement to become the de facto platform for online gift giving for any life event. Don't miss out on this unique opportunity as we expand into a $130 billion market.

In the Press

TechCrunch

Target partners with Honeyfund to add cash gifts to its wedding registry

Vogue

Should You Ask Your Friends to Fund Your Honeymoon?

CNBC

This service has helped nearly 800,000 couples raise over $600 million for their honeymoons

The Atlantic

When the Happy Couple Registers for Cash

The New York Times

When the Happy Couple Registers for Cash

ABC News

Moms turn to crowdfunding to pay for maternity leave

Offering Summary


Company

:

Honeyfund.com, Inc.

Corporate Address

:

2519 N McMullen Booth Rd. STE 510-260, Clearwater, FL 33761

Offering Minimum

:

$9,999.48

Offering Maximum

:

$1,069,999.56

Minimum Investment Amount

(per investor)

:

$138.00











Terms


Offering Type

:

Equity

Security Name

:

Common Stock

Minimum Number of Shares Offered

:

10,869

Maximum Number of Shares Offered

:

1,163,043

Price per Share

:

$0.92

Pre-Money Valuation

:

$18,968,560.00











COVID Relief

This offering is being conducted on an expedited basis due to circumstances relating to COVID-19 and pursuant to the SEC’s temporary regulatory COVID-19 relief set out in Regulation Crowdfunding §227.201(z).

Expedited closing sooner than 21 days

In reliance on Regulation Crowdfunding §227.303(g)(2) A funding portal that is an intermediary in a transaction involving the offer or sale of securities initiated between May 4, 2020, and February 28, 2021, in reliance on section 4(a)(6) of the Securities Act (15 U.S.C. 77d(a)(6)) by an issuer that is conducting an offering on an expedited basis due to circumstances relating to COVID-19 shall not be required to comply with the requirement in paragraph (e)(3)(i) of this section that a funding portal shall not direct transmission of funds earlier than 21 days after the date on which the intermediary makes publicly available on its platform the information required to be provided by the issuer under §§227.201 and 227.203(a).

Voting Rights of Securities Sold in this Offering

Voting Proxy.  Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.

*Maximum Number of Shares Offered subject to adjustment for bonus shares. See Bonus info below.

Company Perks*

Time-Based:

Friends and Family Early Birds

Invest within the first 48 hours and receive 25% bonus shares.

Super Early Bird Bonus

Invest within the first 5 days and receive 15% bonus shares.

Early Bird Bonus

Invest within the first 14 days and receive 10% bonus shares.

Amount-Based:

$500 | Free Honeyfund Elite Account

For couples getting married, get our full Elite suite of design tools, password protection, and more. We’ll upgrade your Honeyfund account free of charge.

$1,000 | 30-min Honeyfund Vacation Consultation & Bonus Shares

Lower tier perks + Receive a 30-minute consultation with a Honeyfund member success expert. They will help you design your perfect vacation (even during Covid-19!) and locate the best available deals to book. They’ll even guide you through designing a Honeyfund page to help fund the trip. Receive 5% in bonus shares.

$2,500 | 60-min Vacation Consultation & Bonus Shares

Lower tier perks + Receive a 60-minute consultation with a Honeyfund member success expert. They will help you design your perfect vacation (even during Covid-19!) and locate the best available deals to book. They’ll even guide you through designing a Honeyfund page to help fund the trip. Receive 5% in bonus shares. 

$5,000 | Honeyfund Swag Box & Bonus Shares

Lower tier perks + Receive a box full of Honeyfund goodies: A Honeyfund t-shirt, a Hydro Flask insulated water bottle, and a “popup” style cell phone handle. Receive 10% in bonus shares.

$10,000 | One-hour Zoom Business Coaching with Sara Margulis & Bonus Shares

Lower tier perks + Do you have a business idea that you need help getting off the ground? Spend an hour on Zoom creating a business plan with Honeyfund’s CEO and Shark Tank winner Sara Margulis. Receive 15% in bonus shares.

$25,000 | Two-Hour Zoom Business Coaching with Sara Margulis

Lower tier perks + Do you have a business idea that you need help getting off the ground? Spend two hours on Zoom creating a business plan with Honeyfund’s, CEO, and Shark Tank winner Sara Margulis. 

$50,000 | Two-Hour In-person Business Coaching with Sara Margulis

Lower tier perks + Do you have a business idea that you need help getting off the ground? Spend two hours over lunch creating a business plan with Honeyfund’s, CEO, and Shark Tank winner Sara Margulis. Your choice of location: San Francisco, CA, Los Angeles, CA, or Tampa, FL. (Transportation not included.)

*All perks occur when the offering is completed.

The 10% StartEngine Owners' Bonus

Honeyfund.com, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.

This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of common stock at $0.92/ share, you will receive own 110 shares for $92. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.

This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.

Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.

Irregular Use of Proceeds

The Company will not incur any irregular use of proceeds.

Show More
Most recent fiscal year-end:
Prior fiscal year-end:
Total Assets
$1,023,944.00 USD
$1,364,369.00 USD
Cash And Cash Equivalents
$650,162.00 USD
$729,547.00 USD
Accounts Receivable
$32,024.00 USD
$60,661.00 USD
Short Term Debt
$1,211,922.00 USD
$1,363,353.00 USD
Long Term Debt
$681,200.00 USD
$0.00 USD
Revenues And Sales
$655,307.00 USD
$1,731,069.00 USD
Costs Of Goods Sold
$103,068.00 USD
$212,432.00 USD
Taxes Paid
$0.00 USD
$0.00 USD
Net Income
-$850,468.00 USD
$24,305.00 USD

Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


Updates

Campaign closing tomorrow! August 6

3 months ago

Dear followers,

This campaign will close tomorrow, August 6. A warm, virtual hug to those who have joined us on this journey to support couples' life-long milestones as mishaps!

While the campaign is officially oversubscribed, you can still join the waitlist through midnight Pacific time tomorrow, August 6. (Check your waitlist status here.)

Warmly,
Sara

Thank you! Join the waitlist - 2 days left

3 months ago

Dear investors,


A huge THANK YOU, we're officially oversubscribed! 


To those of you who haven't yet, you can still join the waitlist through this Friday, August 6. (Check your waitlist status here.)


High-fives all around!



Final days - Honeyfund member success climbs again

3 months ago

Dear investors and followers,

We're in the final days of the raise! While this Start Engine will close to new investments this Friday, August 6, we're on track to sell out before then. Be sure to invest now.

Quick business update: Honeyfund's year-over-year member success rate is now 29.8% higher than July 2019 levels.  The entire Honeyfund team has been focused on increasing this metric so it's very satisfying to be making these large gains. Honeyfund's member success rate is an indicator that our couples are receiving gifts to their Honeyfund -- and making their dreams a reality. It also means more giving volume through the platform and more revenue to the company.


Cheers to cash flow!

7 days left to own Honeyfund

3 months ago

Dear followers,

There is just one week left to invest in Honeyfund. The offer closes next Friday, August 6. Will you invest today?

Warmly,

Honeyfund wins diversity award - 10 days left

3 months ago

Dear investors and followers,

I'm honored to share Honeyfund has won a nationally recognized diversity award from Diversity MBA Media.  The organization has named Honeyfund's CEO Sara Margulis (that's me!) a Top 100 under 50 Executive and Emerging leader in Corporate America.  I'm proud that Honeyfund currently employs about 70% women and actively works to cultivate, celebrate and incorporate diverse employee backgrounds and experiences. What's more, women led companies statistically outperform their male-led counterparts.

Followers: There are just 10 days left before this campaign closes. Invest now.

Warmly,


Just 14 days left to invest in Honeyfund

3 months ago

Friends,
Time is running out to invest in a company at the forefront of personal gifting and crowdfunding.  

Will you invest today?

Warmly,


Notice of Funds Disbursement

3 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Honeyfund has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Honeyfund be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Just 17 days left to invest in Honeyfund

3 months ago

Dear investors and followers,

Honeyfund was created in 2006 to solve a modern problem: after covering the cost of a wedding, there's just not much left for the couple to take a honeymoon. The idea took off and Honeyfund is still the most popular honeymoon registry today.

Now, with your investment, we're expanding the platform's capabilities so couples can continue to receive support from friends and family throughout life's milestones and mishaps.

Followers: There are just 17 days left to invest! Will you join us today?

Warmly,

Hilton taps Honeyfund to power its global wedding registry solution - 20 days left

3 months ago

Dear investors and followers,

As promised, Honeyfund has a major partnership announcement to share: Hilton has asked us to power their global wedding registry solution, and we said yes! More details to come with an exciting partnership kick-off early next month.  

And don't miss your chance to invest now, there are just 20 days left.

Warmly,

Thank you for $800k! - 21 days left

3 months ago

Dear investors,

A huge THANK YOU for your partnership -- we've reached more than $800,000 committed. At Honeyfund, we are continually inspired by all the ways friends and family come together to support each other in life. We are grateful that you are part of our family now.

To ensure we close this round at the full $1.07m, will you please invite your network to join the family, too?

https://www.startengine.com/honeyfund

Warmly,


2021 Weddings up by 30% - 27 days left

4 months ago

Dear investors and followers,

Based on research from wedding.report, 2021 weddings are expected to be up by about 30% over prior years. Approximately 2.7m weddings will be held in 2021 vs 2.2 m in a typical year. 

This is a great time for Honeyfund to be expanding, to capture this surge in couples. Your investment dollars will go directly to reaching more couples and their wedding guests. Remember, every couple who signs up for and uses Honeyfund invites on average 150 of their closest friends and family to the site.

Invest now before the campaign closes. 

Warmly,


Thank you for the outpouring yesterday - 29 days left

4 months ago

Dear investors and followers,

Wow! I'm overwhelmed by the outpouring of support for Honeyfund's vision of a community where couples receive support from friends and family throughout their lives.  We had one of our biggest single-day totals of funds submitted yesterday. Thank you!

Would you please share this page with your investment-minded friends today? There are just 29 days left to invest.
https://www.startengine.com/honeyfund 

Warmly,


30 days remaining to become an owner of Honeyfund

4 months ago

Dear friends,

We'll keep this short and sweet: There are only 30 days left to become an owner of Honeyfund! Honeyfund was a pioneer in personal crowdfunding in 2006 and remains a favorite honeymoon registry today. 

You're invited to join us as we expand the platform's capabilities so couples can continue to receive support from friends and family throughout life's milestones and mishaps.

Invest now.

Warmly,


Have a safe and successful 4th of July!

4 months ago

Dear investors and followers,

If you're in the US then you're looking forward to a nice long weekend to celebrate Independence Day. While you're sharing time with friends and family I wanted to share with you that Honeyfund's year-to-date member success rate is 19.6% higher than 2019 levels.  Our entire team has been working hard on this important metric because, as you know, Honeyfund exists to help couples succeed in making their dreams a reality.

Thank you for your ongoing support. With just a little more than a month left for this campaign, it's a great time to invite your investment-minded friends and family to get in while they can. 

Warmly,



June wedding gifts up 14% over 2019

4 months ago

Dear investors and followers,

As you know we've been tracking growth over 2019 levels as the nation pulls out of the pandemic. I'm happy to report June-to-date giving volume is up 14% over 2019 June -- a continuing signal of Honeyfund's strength in the market.

To support this increased activity, we've expanded the member success team with another full-time member success representative. We are also making great progress in the search for a new head of marketing.

Please consider investing today. Whether it's your first, second (or more!) you can help us continue this amazing trajectory. There are only 41 days left.

Invest now.

Warmly,


Just 42 days left to invest in Honeyfund

4 months ago

Dear investors and followers,

Honeyfund's Start Engine campaign will end August 6. You can help complete the full $1.07m raise by sharing or investing today.

https://www.startengine.com/honeyfund 


Many thanks,


Global Partnership Announcement Coming Soon

4 months ago

Dear investors and followers,

Honeyfund has just executed an exclusive partnership agreement with a very large global hotel company to provide honeymoon registry services for their properties around the world. As a result, Honeyfund will serve thousands of new couples from the partner's honeymoon and wedding events business. 

While I can't share all the details just yet, if you follow this page or invest now, you'll be the first to get the news when it comes out next month. 

Thanks for your ongoing support!

Cheers,


Notice of Funds Disbursement

4 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Honeyfund has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Honeyfund be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Thank you 1,671 investors for nearly $700k!

5 months ago

Dear investors,

A huge THANK YOU for your partnership in Honeyfund's vision for a new kind of community platform where people can support each other with love and funds.

If you want to ensure your investment-minded friends and family get in before it's too late, here's a "copy-and-paste" invitation you can send:

"I invested in Honeyfund through Start Engine and thought you might want to get in before the round closes." https://www.startengine.com/honeyfund"


Warmly,


June new accounts trending 37% growth over 2019

5 months ago

Dear investors and followers,

More great news from the member growth side, with June-to-date account signups showing a 37% increase over 2019. 

To handle the growth,  Honeyfund has recently added a front-end developer and two new full-stack engineers to our product development team. We've expanded the member success team with a new manager and one more member success representative.  

Please consider investing today if you haven't already. As we near the $700k mark we've noticed investments are coming in at a faster pace. Be sure to get in now before it's too late!

Invest today.

Warmly,


What's it like to be on Shark Tank?

5 months ago

Dear friends of Honeyfund, 

For millions of viewers, ABC's Shark Tank is a weekly family tradition. People of all ages tune in to meet new companies and cheer them on against the blood-thirst Sharks. It's become a national phenomenon -- perhaps that's why I get asked all the time, "What was it like to be on Shark Tank?" 

You can follow Honeyfund's Shark Tank journey from traveling to LA for taping, to waiting in the trailer to be called into the studio, to the many Shark Tank appearances since then. A journey that arrives at this Start Engine campaign and continues with a brand new Honeyfund page where couples can receive love and support for all of life's milestones and mishaps. 

Enjoy!

https://www.honeyfund.com/shark-tank

Cheers,

Nothin' but 5-Star Reviews for Honeyfund

5 months ago

Dear prospective investor,

I hope you had a great Memorial Day Weekend! Now that wedding season is in full swing, it's a great time for couples to leave reviews of their Honeyfund experience. I wanted to share their sentiments with you, to give you a feel for the impact Honeyfund makes on couples starting out in today's world.  This screenshot is from our "Google Business" profile:

I hope you can see how Honeyfund's product makes a real difference and invest today.

Warmly,



Spread the Word: Head of Marketing Search Underway

5 months ago

Dear Investors and Followers,

One of the joys of working for Honeyfund is the enthusiasm we receive from the "Hive" -- our community of 7 million past couples, givers, investors and friends. 

One example is our COO Davey Randa --  as a past Honeyfund member, he was resonated with the company's mission and immediately applied for the role. 

This weekend we'll be announcing a Head of Marketing search to the Hive and asking folks to share the opening in their networks. We're excited to bring on this key member of the leadership team to accelerate the great work we're doing with member growth.

Will you help us spread the word?

Warmly,



May new accounts up 15% over 2019

5 months ago

Dear investors and followers,

The growth indicators keep coming in, with May-to-date account signups up 15% over 2019. 

If you haven't already, now is a great time to partner with us. Your investment will fund the continued expansion of our product and member success teams. We'll need them to handle the new member growth!

Invest today.

Warmly,


Building the life-long funding page

5 months ago

Dear investors and followers,

The Honeyfund team has been hard at work designing the life-long funding page we envisioned for you above -- so that each personalized Honeyfund account can be tailored and transformed to handle any life event.

I'm pleased to announce the engineering work has now started! At the same time, we're doubling our tech team size so we can be ready to invite our past members to re-engage with their new Honeyfund pages as early as Q3 2021.

Followers, are you ready to invest today?

With gratitude,


Honeyfund new users up 23% over pre-pandemic 2019 levels

6 months ago

Dear investors and followers,

One important indicator of Honeyfund's growth is how we're doing compared to 2019, pre-pandemic. We're thrilled to share that April's new website visitors are up 23% over April 2019! And nearly 200% over last year.

With your investments to date, we've expanded our marketing team and programs, and the results are clear. We continue to be honored by your faith in us, and your belief in our vision to be a platform where couples come not just to start out on good financial footing, but to realize their dreams throughout marriage and life with the support of friends and family.

Would you take a moment to share this page with an investment-minded friend?
www.startengine.com/honeyfund

Warmly,



Welcome Davey Randa, Honeyfund COO

6 months ago

Friends,

It's with great joy today that I introduce you to Davey Randa, Honeyfund's new Chief Operating Officer. Davey's background in operations and strategic management comes from his leadership roles at UBER, Breather, Gametime, Soona, SkyHomes, and others.  Davey's specialty is leading companies through the acquisition process or preparing to IPO. Davey has spent his career working in tech startups in nearly every position imaginable including sales, marketing, customer service, finance, and strategic growth. 

I feel very lucky to have the opportunity to work with Davey to grow Honeyfund into the platform we envision, serving all of us who strive to follow our dreams with the support of friends and family. 

Warmly,


Notice of Material Change in Offering

6 months ago

[The following is an automated notice from the StartEngine team].

Hello! Recently, a change was made to the Honeyfund offering. Here's an excerpt describing the specifics of the change:


Honeyfund is adding an officer. Honeyfund is updating financials. Honeyfund is extending their campaign by 180 days.


When live offerings undergo changes like these on StartEngine, the SEC requires that certain investments be reconfirmed. If your investment requires reconfirmation, you will be contacted by StartEngine via email with further instructions.

Notice of Funds Disbursement

6 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Honeyfund has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Honeyfund be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Halfway there! $545k raised from 1,290 investors

6 months ago

Dear investors,

We're more than halfway to our $1.07m fundraising goal. Thanks to YOU we're creating a platform where we can all invest in the future of the people we love. 

Would you consider a second investment, today?

https://www.startengine.com/honeyfund

With gratitude,

Honeyfund is changing lives for the better

7 months ago

Dear Friends of Honeyfund,

Last week, we invited more than half a million past Honeyfund couples to be part of something bigger with us, and they answered in a big way with more than $25K invested. We are absolutely overwhelmed with gratitude.

Even more heartwarming is that for some of them, Honeyfund was their first investment using a platform like Start Engine. For others, Honeyfund changed their lives forever.  Just read through the comments on this page.  We especially loved Allison's comment, "Do you think new chinaware would have changed our lives? Absolutely not. We're so grateful for you and excited to be on this journey!"

We honored to support YOUR continued adventures, together.

With love and thanks,


Thank you for $500k!

7 months ago

Dear investors,

Last week we hit an important milestone: $500,000 invested. Thank you for your enthusiastic partnership! 

Would you kindly invite one like-minded person from your network to join us? 

https://www.startengine.com/honeyfund


With gratitude,


Vaccinated travelers mean pricier hotels, flights

7 months ago

Dear investors and followers,

The news is starting to circulate: widespread vaccination in 2021 will bring increases in travel prices. Wedding planning couples are already suffering increased costs and a low supply of wedding venues and services for 2021 weddings. Now with increased travel prices, the honeymoon will be that much more difficult to fit into the budget.  Honeyfund couples need us now more than ever to take that dream honeymoon. 

Invest in Honeyfund today and we'll use the funds to expand our member success and marketing teams to serve our growing Hive! 

With gratitude,

P.s. Pro Tip: If you plan to travel in 2021, book now while prices are low and flexible cancellation policies are still around.



Weddings are back. Wedding gift giving is up 20% YoY

7 months ago

Dear investors and followers,

This time last year, weddings were canceled en masse, and wedding gifting ground to a near halt as the pandemic forced us into quarantine. What started as a great year of growth for Honeyfund turned into a wait-and-see. Today I'm happy to report the waiting is over. Weddings are back, baby!

As a result, March-to-date wedding gifting is up 20% over last year. It's a great time to invest now.

Would you take a moment to share this page with an investing-loving friend or family member? 

Warmly,

Followers: YOU can get us to the $500k milestone!

7 months ago

If you've been following Honeyfund but haven't yet invested, this message is for you: We're about to hit $500,000 raised, a big milestone for sure. Once we hit that goal, we'll be able to accelerate the raise and start earning new revenue streams associated with the development of the life-long funding page. We need you to act now. Will you help us get there? 



Good news comes rushing in

8 months ago

It's starting -- the rush of wedding planning that's been pent up for a year.  As a result, Honeyfund's March sign-ups are up 62% over last year, 37% month-to-date over last month, and 20% week-over-week in the current month.  This kind of quick-succession, organic growth is not typical at this time of year, indicating couples are taking Biden's recent vaccination news as the "all-clear" to start planning.

Invest in Honeyfund today and we'll apply those dollars immediately to new affiliate and content marketing -- accelerating the boom-time growth of our "Hive."

Thank you for your partnership!

Warmly,


Thank you 957 investors for $400k!

8 months ago

Dear investors,

Many thanks from the bottom of my heart for your generous support of Honeyfund's vision for a new kind of community platform where people can support each other with love and funds.

Will you each take a moment to reach out to three people close to you that might want to invest alongside you? If just one of them invests, we'll double our raise!

Just send them a note saying "I invested in Honeyfund through Start Engine and thought you might be interested." https://www.startengine.com/honeyfund"


Followers, we are very close to 1,000 investors -- will you be among them? Invest now.

Warmly,

Notice of Funds Disbursement

8 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Honeyfund has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Honeyfund be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

As honeymoons return, it's a great time to double down

8 months ago

Dear investors, followers, and friends, 

I've got great news to report: We've now added nearly 30,000 members to the "Hive" (Honeyfund's community) this year, and our members are starting to ask us about planning their honeymoons again. Here's one from Justine and Joseph in New York; "We're ready to start looking into booking our honeymoon. Any recommendations for a Covid-safe location? What areas are allowing Americans?"

We're answering with a ton of new information about honeymoon destinations and Covid-safety. As a result, our blog traffic is up 23% year-over-year.

Finally, we've got our sights set on $500k in the next week. It's an aggressive goal, but we're backing it with TV ads and a big ask from you: Would you double down with another investment today?

And as always, please share the Start Engine page with your networks.

All our love and thanks!

Warmly,


See Honeyfund's Television Commercial on CNN, CNBC

8 months ago

Dear investors and followers,

Great news, we've launched television commercials featuring Kevin O'Leary and Honeyfund's Start Engine campaign! Starting today you can find us on CNN, with CNBC to follow next week. If you're a market-day news lover, we hope to see you there.

Don't forget to share our open jobs and Start Engine page with your networks, and as always we welcome your investment.

Cheers,

Hiring expanded: Please spread the word

8 months ago

Dear investors and followers,

Many thanks for your generous support in bringing us to the $350k milestone. We've expanded hiring! The search is well underway for Honeyfund's COO and Director of Marketing, and we are now hiring teammates in Member Success (customer service), technology and marketing. We look forward to adding more superproducers to the team!

Investors: Will you share our open jobs and Start Engine page with your networks?

Followers: It's a great day to invest!

Cheers,


Finding the honeymoon moments in daily life

9 months ago

Dear investors and friends,

This Valentine's Day I find myself pondering Honeyfund's impact: Sweet, honeymoon memories for more than a million couples. Today, we strive to help couples keep those romantic moments alive in everyday life. That's why you're here, helping us bring forward our vision of a life-long funding page that keeps the honeymoon going, whatever life brings. Let's face it: The world needs more love.

Ready to be part of the mission? Invest today.

With love,


Ps. Follow us on Instagram @honeyfund to enter Honeyfund's Valentine's Day Date Night Giveaway!


Roadmapping the Covid Recovery in 2021: "Send Money Instead of Gifts"

9 months ago

Dear investors and friends,

As you know, honeyfund supports couples who are paying for their own weddings with little budget left over for the honeymoon or life beyond. They crave experiences like a once-in-a-lifetime honeymoon more than household items, and in 2021 they are falling are harder economic times than ever, while dreaming of that elusive honeymoon.

We surveyed Honeyfund couples planning weddings in 2020 and 2021 to find out how Covid has impacted their wedding and honeymoon budgets and plans.  The results are helping us shape our 2021 roadmap, but they can also tell us what to expect from the 2021 Covid recovery. Here are some of the key takeaways:

  • Couples are feeling the economic impact of COVID. They are needing to spend less due to Covid (37%), and want to use their wedding budget for their life beyond their wedding rather than their wedding (26%).  25% are losing money on the whole affair due to changes of plans.
  • 53% said they prefer guests "send money instead of gifts." 
  • They plan to travel in 2021, with 67% of respondents planning a future honeymoon. The most popular months to travel this year will be May through October.

That's right, you can look for travel to return as early as May!

Stay tuned for more stats from the survey.

And to our football-loving friends: Enjoy your Super Bowl Sunday. Go Bucks!




Thank you for $300k! Follow @honeyfund on Instagram

9 months ago

Friends,

We did it! Thanks to your enthusiasm and investments we hit $300k this week. We're racing toward the halfway point of $535,000, let's go!

A quick thing you can do to support Honeyfund's growth this weekend: Follow us on Instragram @honeyfund. Don't miss our $1,100 Wedding & Honeymoon Giveaway that's killing it with1625 likes. Share with your engaged friends today.


Cheers,

Q1 is for lovers! Growth in new Honeyfund members

9 months ago

Dear investors, followers, and friends, 

Happy Friday! Today's update brings some good news on the customer acquisition front: We've added 14,000 members to the "Hive" (Honeyfund's community) this month so far at < $1 CAQ. This is already close to double last month's numbers!

This is a great time of year for newly engaged couples to join the Hive, especially with Valentine's day engagements coming up next month. Will you please share Honeyfund with your to-be-wed friends and family?

www.honeyfund.com

Finally, we're getting close to our next fundraising milestone. Can you help us hit $300k and share the Start Engine page with your networks?

Warmly,

Honeyfund is hiring! Please spread the word, invest now

10 months ago

Dear investors and followers,

We've crossed a quarter of a million dollars!

Thanks to this enthusiastic support, we're now hiring some key roles on the team: a COO and a Director of Marketing. These are extremely important roles to fill, these superstars will drive us to Honeyfund's vision to become a place where friends and family support the people they love throughout their marriage journey.

Investors: Will you share our open jobs and Start Engine page with your networks?

Followers: Our next milestone is $500k. Can you help us get there by investing today?

Cheers,


Thank you for investing, we've reached the $200k milestone!

10 months ago

To our 519 investors,

Thank you! We've achieved something remarkable -- the $200,000 mark.

A special thanks to Missy W., Kevin K., Michael G., Sandeep D., Cecelia H., David W., Michael N., Vijay K., Hemant S., Robb S., Michael S., Medhi E., Julie G., Brian P., Oral A., Jason R., and Kara R., for your generous investments. I'm so very grateful for your partnership.

Will you all take a moment to share the page with your investing friends and family?
www.startengine.com/honeyfund


Sincerely,


Did you catch Honeyfund on Shark Tank Friday Night?

11 months ago

Calling all Shark Tank fans! Tune in to the Dec 11, 2020 episode of Shark Tank where I share with the world how Honeyfund has pivoted during the pandemic to meet our couples' changing needs, including our new directory of Covid-friendly wedding vendors and services.

Thanks for watching!


Cheers,

Notice of Funds Disbursement

11 months ago

[The following is an automated notice from the StartEngine team].

Hello!

As you might know, Honeyfund has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Honeyfund be on the lookout for an email that describes more about the disbursement process.


This campaign will continue to accept investments until its indicated closing date.


Thanks for funding the future.

-StartEngine

Buy $50, Get $10 on the new Honeyfund Gift Card Shop!

11 months ago

Happy Cyber Week!

To celebrate the new Honeyfund Gift Card Shop, we'd like to give you a gift. :)

It's simple: When you make your first purchase in the shop of $50 or more, you'll get a $10 Amazon Gift Card back.

Choose from 170 popular gift card brands!

It's the easiest way to give this holiday season. You can text or e-mail digital gift cards to everyone on your list. Gift Card codes can be added to the Apple Wallet or printed for use online or in-store.

Send some holiday cheer to friends and family now!

https://shop.honeyfund.com/

Warmly,


New! "Text a Gift" from The Honeyfund Shop

11 months ago

To our investors and followers,

Today's I'm very proud to announce the launch of The Honeyfund Shop, where you can text a digital gift card to everyone on your holiday gift list from the safety of your home. Choose from 170 popular shopping, travel, food, and entertainment brands and send my e-mail or text, your choice.

Send some holiday cheer to friends and family now!

https://shop.honeyfund.com/

Warmly,




Don't miss the 10% Early Bird Bonus. And thank you, repeat investors 🙏

12 months ago

Esteemed investors and followers,

Here we are, in just two weeks (one of which was election week!) we've raised nearly $150k with 334 investors. My profuse thanks to Brandon S, Brian P, Jason R, Kara R, Julie G, Oral A, and Timothy G who have made big contributions to this campaign in this last week.

More thanks to our newest repeat investors -- Elizabeth W, Jordan C, Magdiel F, and Ravindra G. I am honored to have your confidence in myself and Honeyfund and look forward to your partnership.

Finally, there are less than 24 hours left before the 10% Early Bird Bonus ends, so take a moment tonight to grab those bonus shares before they're gone. 

Humbly yours,


We've hit $100k! Keep sharing the love, team.

12 months ago

To our 237 amazing investors, thank you! Thanks to you we crossed $100k after just 5 days. You're on fire!

Big shout outs to Ravindra G., Gregorio P., John E., Meredith B., Nazim L.,  Elizabeth W.,  Cara W., Natasha H.,  John B., Michele B., Mary C., and Mike B. for your generous investments. Let's go!

Keep sharing the love! www.startengine.com/honeyfund

Sincerely,


Welcoming Honeyfund's newest 100 investors!

12 months ago

Since yesterday, nearly 100 more have joined Honeyfund's investor rolls. Welcome to you all. We are now a featured new campaign on Start Engine's home page because of your support, thank you! 

I'd like to offer a special word of thanks to Michele B., Vishvesh M., Kenneth L., George A., Mike P., and David K. for your generous investments. I look forward to your continued partnership.

Please continue to share the campaign via this link. 

www.startengine.com/honeyfund

Sincerely,


Welcome, Honeyfund investors

12 months ago

Wow! We are humbled by the huge outpouring of support for Honeyfund's vision, and beyond excited to grow with you!

To our first 68 investors: Thank you! You've made this campaign a huge success already by delivering the minimum $10k and laying a solid foundation for the full $1.07 m raise.

To our next 68: We welcome you on our journey as we build the next phase of Honeyfund -- a place where couples and their friends and family stay connected and support each other throughout the milestones and mishaps of life. 

Finally, one request: Please share the campaign with all your investment-savvy friends by copying and pasting this link. 

 www.startengine.com/honeyfund

Warmly,


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