What's new about what you're doing? How is it different?
In one sense, there is nothing new about what we are doing. At our core, we are a vertically integrated studio that keeps as much entertainment business under one corporate umbrella as possible. This is similar to how Warner Brothers and the other five major studios structured themselves since the early days of Hollywood. What is new is our commitment to utilizing emerging technologies to offer full transparency for investors and accountability for our creative partners.
How big is the market?
Our market is limitless. Everyone loves a great story. But more importantly, how many people around you have complained recently about Hollywood? Whether it's the lack of diversity, the propaganda, endless remakes, or the personal conduct of the silver screen elite, everywhere you look someone is shaking a fist in Hollywood's direction. We seek to restore the public's faith in artists and storytellers.
Who are your competitors? How are you different?
We do not shy away from the fact our competitors are major studios like Warner Brothers, Universal, Fox, Disney, and Netflix. We are different in several very important ways. First and foremost, our leadership is not comprised of former Hollywood establishment executives seeking to represent themselves as champions of the little guys—while using your investment to maintain Hollywood business-as-usual operating procedures. Also, we are not looking to raise tens of millions, if not "hundreds of millions" of dollars from a “legion of one million fans.” We are the creators that said “No” to established Hollywood and their illusion of acceptance in exchange for obedience and silence. Innovation, early adoption and anti-establishment is in our DNA. We are the creators who were so disgusted by the treatment of artists, talent, and storytellers that we took it upon ourselves to not just complain about how there should be a better way, but we set out to build it for ourselves and creators just like us.
We own our intellectual property and so will our creative partners. We do not need to pay for it, option it, or acquire it. We know what can be done with limited resources and smart, talented people. We seek to spend only what we need to tell our stories and pay our people properly. Our profits will be used to provide dividends and finance more content for you.
The biggest difference between the big guys and us: they’re like Kendall Jenner and Pepsi trying to do an anti-establishment ad -- clueless that their mere presence makes that impossible. Whereas we are the counter-balance to a century of exclusion and entitlement.
What do you understand about your business that others don't get?
If you tell great stories and conduct yourself with integrity and character, there will always be enough rewards to go around. We are confident treating people right will always result in enough revenue and profit for all of us to win.
What's your biggest risk? What keeps you up at night?
Our biggest risk is falling on deaf ears. With so much noise and manipulation in the media, true authenticity and sincerity are often drowned out when the advertising & marketing budgets are not substantial. Word of mouth will be critical to the success of Stage 1. If you want a studio like this to exist, if you want direct access to talented new artists and to see they receive the opportunities and support to rise above the noise, we need you to be our biggest champions. We need you to share, tweet, and shout our name from the rooftops!
How will you make money?
We will make money from the finance, marketing, and distribution of our in-house IP and that of our creative partnerships. We will reduce third-party expenses, unethical reporting practices, and shady marketing practices that misrepresent the product in the interest of initial sales. The reduction in budget waste and fraud combined with the elimination of unnecessary, over-priced third-party revenue splits will increase anticipated profit margins and reduce consumer price points (anticipated). The overall result will be lower sales thresholds to profitability achieved at much shorter timelines (anticipated).
How do you acquire customers?
We will acquire new customers by conducting business with full transparency. By putting our corporate character, work ethic, and talent on full display we will offer a new form of real-time entertainment that will inspire people to check out our scripted content. Quality content, powerful stories, and burning passion will keep them around for a lifetime.
How do I know I can trust you?
In business, there will never be an absolute answer to this question. However, the more familiar you are with someone, the easier it is to trust them. We believe in the character of our team. So we are confident that the more access you have the more faith and trust you will have in us. This is the primary reason we have chosen to operate with total transparency. We are also pretty entertaining in our own right. We have been on this path for over a decade waiting for technology, funding laws, and culture to catch up to us. Our window of opportunity has finally opened! You won't find any embarrassing Facebook, Twitter, or Instagram posts in our past - we encourage you to scour our social media and see how long we've been championing a new, more diverse and inclusive entertainment industry!
What does Gratwick mean?
The name Gratwick was derived from our founder's hometown neighborhood in a suburb of Buffalo, NY where it has always been synonymous with 'family'.
Why start in Western New York?
The region is an untapped well of talent and is in the midst of an economic and social renaissance in part due to a tremendous amount of federal, state, and local incentives. Gratwick has spoken with passionate members of the WNY public and private sectors who are committed to bringing a full-service production studio and esports arena to the region.