Festive Beverages is a Title III - Regulation Crowdfunding Campaign and is actively accepting investments.
$500.00 minimum investment

Festive Beverages

Premium Cocktails in a Pouch

Small OPO
Sarasota, FL
Food & Beverage
US Investors Only
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WingDing: Premium Cocktails in a Pouch

Invest in Festive Beverages

Festive Beverages, LLC has developed a popular new line of ready-to-drink (RTD) alcoholic beverages in flexible stand-up pouches under the WingDingTM label. WingDing was first launched in October 2016 in the Tampa Bay area of Florida. Based on our success in the Tampa Bay market, we are now ready to expand our distribution nationally. Our premium RTD cocktails come in five delicious flavors - Margarita, Electric Lemonade, Long Island Iced Tea, Strawberry Daiquiri and Strawberry Colada.  It’s time to fuel our expansion!

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Leave your blender home and 

Join the Party!

Perfect for beaches, boating, golfing, tailgating, biking, 

or wherever your party takes you!


We are excited to be part of the new trend in RTD portable alcoholic beverages. Consumers are looking for portable cocktails that more closely resemble ones that are found in restaurants, cocktail lounges and bars. WingDing is ready to please.

The Offering


$5.00 / Class B Nonvoting Unit│When you invest you are betting the company’s future value will exceed $3.3M.


The Perks

Invest $500+


Receive a WINGDING bumper/window sticker and T-shirt.

Invest

Invest $1,000+


Receive all of the prior plus your choice of WINGDING athletic brim or straight brim hat.

Invest

Invest $2,500+


Receive all of the prior plus a WINGDING tropical style short-sleeved camp shirt.

Invest

Invest $5,000+


Receive all of the prior plus your choice of WINGDING sweatshirt or hoodie.

Invest

*All perks occur after the offering is completed


The Industry: Steady Growth and Surging Demand

“The wine and spirits industry has experienced steady growth over the last ten years. The spirits segment volume has been growing at a CAGR of 1.8% over the last 10 years while revenues outpace this growth with a CAGR of 3.3%. The wine segment has been growing steadily at a CAGR of 3.4% over the last ten years in revenues and a CAGR of 2.2% in volume.”

Source

We believe the RTD category of alcoholic beverages is experiencing unprecedented growth at every level in the US and globally in wine, spirit and malt-based products.  According to Nielsen, 12 percent of alcoholic beverage buyers purchased a pouch product in the past year, twice the number of people who had tried one in the previous year. Customers in that study typically ranged in age from 35 to 54. Major national retailers, such as Walmart, Super-Valu, Kroger, HEB and Total Wine & More have committed substantial shelf and refrigeration space to a new and successful entry in a stand-up pouch with a wine-based RTD beverage produced by Daily's.


Ready to drink cocktails are emphasizing lifestyle as much as convenience. “You have a convenience trend happening, you have a lifestyle thing happening, and then you have this can phenomenon,” says Kevin Roberts, the executive vice president of supplier engagement for the alcohol distributor Breakthru Beverage Group, based in the U.S. and Canada. “You put those three together, and then you top it off with a consumer that’s blending and bleeding into other categories, and it’s a very exciting time for prepared cocktails. We’re definitely seeing the consumer move to more premium prepared cocktail solutions.


Source

WingDing in a Nutshell

wingding (n.): a wild, lively, or lavish party

We are FUN, EASY, and So Delicious!

The package is environmentally responsible, as it significantly reduces the ratio of packaging material to product (in comparison to glass or paperboard containers). In addition, the pouch has a very low carbon footprint (less energy to produce) and is over 90% lighter than glass making it the most efficient in transportation and storage. Pouches can also be frozen with no risk of the package exploding.  


Unique selling propositions include:


  • Natural flavors with no preservatives or artificial sweeteners
  • 12% alcohol by volume (for bar-like experience)
  • Only a wine license needed for retail
  • Unique straw hole with reclosable tab and an attached straw
  • No cup needed, so truly portable and great for beaches, boating, golfing, biking, fishing, parks and more
  • Mouth-watering graphics designed to “pop” off the shelves

Awards and Accolades

  • World Beverage Innovation Awards WINNER Best Packaging Design or Label: WINGDING Stand-up Pouch with Pull Tab Label for Cocktails

  • “Loved the Long Island Iced Tea at the beach in Florida. Would love to have them in Fort Worth TX” - Joan M.

  • “We were just in Clearwater Beach and the wives loved your WingDings. When will they be available in Cincy or Cleveland?” - Mark K.

  • “I tried your Strawberry Colada at an event last night and I really enjoyed it. It was a huge hit among the group.” - Christina C.

  • “I had the opportunity to sample your WingDing Margarita and Long Island Iced Tea today. They were fantastic!” - Alix N.

Our Business Plan

Currently, our company is producing and selling WingDing pouches in a limited market in Florida through 2 small distributors and self-distribution. To date, the company has sold over 30,000 pouches, or 1,260 cases, and generated over $47,000 in revenue in 2 years. The business is generating revenue from repeat customers, and it’s time to grow!  A large distributor has made a verbal commitment to purchase and sell WingDings in Texas starting early 2019. The same distributor also has operations in California and Florida. This means our sales volumes are expected to increase dramatically.


Why We Succeed: With 12% alcohol, natural ingredients and distinctive packaging, WingDing cocktails are uniquely positioned in the market as the premium RTD wine based cocktail in a pouch. WingDing cocktails fill the need for convenient quality cocktails on the go, which makes them perfect for beaches, boating, golfing, biking, fishing, parks and more. In fact, WingDings were featured at a Universal Studios Hollywood marketing event so the guests could drink cocktails while riding the tram. We have a proven track record with approximately 50 retailers and have developed many faithful fans of the product. We are looking to expand nationally and have generating interest from a number of regional and national distributors that will acquire inventories of the WingDing products. 

Your Investment

Festive Beverages is raising up to to $107,000 for the expansion of WingDing, our alcoholic beverage brand in the ready-to-drink alcoholic beverage space. Funds will be used to build an inventory reserve, marketing & sales programs, secure major distribution, scale operations and staffing, and develop new product lines.


The funds will be used for the following:

 

  • Capital to purchase ingredients and packaging and production of sufficient inventories of the specialty beverages; and 

  • Funds to grow the business by increasing production and expanding distribution, marketing, sales and administration.

Who We Are and Why YOU Should Invest NOW

The company founders, Andy Powell and Julie Powell are fun-loving and active people that appreciate a convenient way to consume an alcoholic beverage when on the go. The idea of an adult beverage in a pouch came to Andy and Julie when Andy was working for a pouch company in California making premium kid’s beverages.  


The decision to invest is simple. WingDing cocktails target a fast growing segment of the alcohol market. We have a proven product that people love. We have a new distribution commitment. We are looking for partners who are as excited about the marketplace and our product as we are. Join us as we expand. Let’s grow our brand together.

We Invite You to Join the Party!

Offering Summary


Company

:

Festive Beverages, LLC

Corporate Address

:

1743 Independence Blvd., Suite D5, Sarasota, FL 34234

Offering Minimum

:

$10,000.00

Offering Maximum

:

$107,000.00

Minimum Investment Amount

(per investor)

:

$500.00











Terms


Offering Type

:

Equity

Security Name

:

Class B Non-voting Units

Minimum Number of Shares Offered

:

2,000

Maximum Number of Shares Offered*

:

21,400

Price per Share

:

$5.00

Pre-Money Valuation

:

$3,250,000.00










*Maximum subject to adjustment for bonus shares. See 10% Bonus below


Perks*

Invest $500 or more: Receive a WINGDING bumper/window sticker and T-shirt.

Invest $1,000 or more: Receive all above plus, your choice of WINGDING athletic brim or straight brim hat.

Invest $2,500 or more: Receive all of the above plus a WINGDING tropical style short-sleeved camp shirt.

Invest $5,000 or more: Receive all of the above plus your choice of WINGDING sweatshirt or hoodie.

*All perks occur after the offering is completed


The 10% Bonus for StartEngine Shareholders

Festive Beverages, LLC will offer 10% additional bonus units for all investments that are committed, within 24 hours of this offering going live, by StartEngine Crowdfunding Inc. shareholders who invested over $1,000 in the StartEngine Reg A offering which closed earlier this year.

StartEngine shareholders who invested $1,000 or more in that StartEngine Reg A offering will receive a 10% bonus on this offering within a 24-hour window of this offering’s launch date. This means you will receive a bonus for any shares you purchase. For example, if you buy 100 Class B Nonvoting Units at $5 / unit, you will receive 110 bonus Class B Nonvoting Units, meaning you'll own 110 Class B Nonvoting Units for $500. Fractional units will not be distributed and units bonuses will be determined by rounding down to the nearest whole share.

This 10% bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors received their countersigned StartEngine Crowdfunding Inc. subscription agreement

Irregular Use of Proceeds

The Company will not incur any irregular use of proceeds.

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Risks

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.


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