Pioneering Monetized Social Media

Fanbase is a new frontier of social media, placing monetization capability at the forefront to the benefit of all users. By allowing any user to make money from their social content, they have the opportunity to create consistent monthly revenue via their audience and increase authentic user engagement among their most interested followers. Fanbase users can post photos, videos, create audio rooms, and natively broadcast live content to the platform to connect with audiences in a multitude of ways.

We believe users on other platforms are having their content suppressed, shadowbanned, and deserve to earn revenue

There are millions of users and community-builders across all of the most popular social media platforms who have gathered large followings but have been unable to adequately monetize their success.

More and more users on these platforms are increasingly frustrated. We have entered a true crisis in which the platforms are getting rich off of the creativity of the users, but own a monopoly on the advertising and revenue stemming from the entire user base.

Although other platforms are attempting to address these issues, they do not provide the organic ability to grow their following on the platform, leaving users without a current major following on other platforms in the dark. Some current platforms that monetize lean toward mainly adult content, which does not instill confidence in the plethora of creator types out there looking to monetize. Also making them non-brand safe.

The issue of suppression of content on other platforms is well documented

We believe creators contribute so much to social media platforms only to have their pages deactivated, their content throttled down and their visibility diminished. All while not directly compensating them for their contributions to the platform.

Combining full content monetization and the scalability of a social network with no content suppression

Fanbase bridges the gap between traditional social platforms with the monetization aspects of other subscription-based applications by giving users the opportunity to do both natively in our application. Users can grow their organic followings and find their audience while also offering subscriber paid content for those who want exclusive access.

Post-COVID, we’ve seen a rise in the normalization of paying for content in a variety of ways.

Subscription based services continue to grow

Over 50% of in-app purchases in 2020 were recurring. On Fanbase, creating a subscriber relationship directly with other users creates the opportunity to tap into multiple verticals of the subscriber economy on one platform. (source)

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Much like we have seen with the rise of TikTok, new social platforms are powered by younger-skewing audiences, and we believe the same will be true for our platform, which will not only appeal to the already-successful young creators on other platforms, but to their audience and to the next generation. (source)

How Gen Z and Black content creators drive social media culture

60% of TikTok users are Gen Zers. Gen Zers are trendsetters. Next year, 74 million people in the U.S. will be part of “Gen Z”, which will make it the largest generation of all. (source)

A survey of US social media users by Pew Research shows that: 

• On Instagram, the highest number of users are African Americans at 26% topping White and Hispanic users.
• 26% of people who identify as Black use Twitter.
• Black creators and users on YouTube were polled at 76% running a close second behind Hispanic users at 78%.
• 70% of Black respondents use Facebook.

We are leading the conversation of creator equity in social media

In July of 2021 we held our first creator conference in Atlanta, Ga., granting vested equity stock options to 23 creators who have made significant contributions to the growth and virality of other social media platforms. (source)

Tremendous user and revenue growth in 2021

We saw 1000% User Growth in 2021 without any marketing spend.

*The above profit growth is in comparison to our profit in 2020, please review our audited financials in our offering materials for more details on the prior two fiscal years financials. 

In 2021 we’re continuing to refine our product and technology. Although we have done no marketing to gain users yet, we’ve already seen average Month-over-Month growth of 40% and engagement times for 1 and a half hours this year.

• Average engagement time for 2021 - 1 hour 25 minutes
• More than 1 Million pieces of content in 2021
• More than 35 Million views inside the app
• Launched to 177 countries in October 2021 with a projected growth of 100-150% MoM for 2022

Our Dev Accomplishments in 2021 included:

• Launched Android Version
• Launched the first ever Monetized Audio Chat room: Direct Voice
• Launched a migration tool allowing users to migrate content automatically from Instagram and Tik Tok
• New vertical expected to launch before EOY: Our first short-form video editor, Flickz
• Two new verticals being re-developed bringing revenue capabilities: Direct Messaging and Stories

Users should have equity in the social apps they use

The users are what give a social media platform their value. Without users the platform has no value. This is why we believe that users should have the opportunity to invest in the very platforms they will make billion dollar companies.

Fanbase is also leading the conversation in user equity by offering the opportunity for anyone to own shares in the very platform they use. Be the biggest spokesperson for a social media platform that lets you monetize on the front end and have equity on the backend.