Maximum 1,116,841 Common Units* ($1,060,998.95)
*Maximum subject to adjustment for bonus units. See 10% Bonus below
Minimum 10,526 Common Units ($9,999.70)
Company
| Mosaic Distributors, LLC (dba Chella)
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Corporate Address
| 507 Calle San Pablo, Camarillo, CA 93012
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Description of Business
| Mosaic Distributors, LLC (“Mosaic” or the “Company”) is a privately held manufacturer and distributor of Chella proprietary cosmetic products which enhance the look of brows and eyes. The Company manufactures and distributes its proprietary product line: the Chella Brow & Eye Collection, whose success is achieved through the quality of the products as well as the Company’s sell-through approach built around its online marketing and distribution platform.
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Type of Security Offered
| Common Units (the "Interests", or the "Securities")
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Purchase Price of Security Offered
| $0.95 per unit
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Minimum Investment Amount (per investor)
| $499.70
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What is the current valuation of the company?
The company has set its current valuation today at $16 million “post money”, that is to say after we have raised the $1 million via StartEngine. As the Value of the company grows so may the value of your investment.
What is the projected value of the company?
We are projecting 5 years from now to have Earnings Before Interest Taxes Depreciation and Amortization (EBITDA) of $8.5 million.
The average multiple for the last 5 years used to value businesses in the Cosmetic sector is 18 x EBITDA. Based on that multiple, in 5 years, if Chella realizes $8.5 million in EBITDA, using the current multiple of the last 5 years of 18, it would be worth approximately $150 million.
Source
THE OFFERING MATERIALS MAY CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THE OFFERING MATERIALS, THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,”“INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS. INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.
Perks*
If you invest $ 500, you will receive a Chella Gift Card for $100.
Redeemable at Chella.com
If you invest $ 1,000, you will receive a Chella Gift Card for $250.
Redeemable at Chella.com
If you invest $5,000, you will receive a Chella Gift Card for $500.
Redeemable at Chella.com. Also, you will receive a free Chella Brow Product of your choice shipped each month for 12 months. (Total - Valued up to $312)
If you invest $ 10,000, you will receive a Chella Gift Card for $1,000.
Redeemable at Chella.com. Also, you will receive two free Chella Brow Products of your choice shipped each month for 24 months. (Total - Valued up to $1,248)
*All perks occur after the offering is completed.
The 10% Bonus for StartEngine Shareholders
Mosaic Distributors, LLC will offer 10% additional bonus units for all investments that are committed by StartEngine Crowdfunding Inc. shareholders (with ≥ $1,000 invested in the StartEngine Reg A+ campaign) within 24 hours of this offering going live.
StartEngine shareholders who have invested $1,000+ in the StartEngine Reg A+ campaign will receive a 10% bonus on this offering within a 24-hour window of their campaign launch date. This means you will receive a bonus for any units you purchase. For example, if you buy 100 Common Units at $0.95 / unit, you will receive 10 bonus units, meaning you'll own 110 Common Units for $95. Fractional units will not be distributed and share bonuses will be determined by rounding down to the nearest whole unit.
This 10% Bonus is only valid for one year from the time StartEngine Crowdfunding Inc. investors receive their countersigned StartEngine Crowdfunding Inc. subscription agreement.
The Company does not expect any Irregular Use of Proceeds. However, as the majority of funds raised will be used for working capital as the Company grows it's operations, management will have some flexibility over specific uses of proceeds.
A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.